This study examines the influence of work-life balance and compensation on employee performance, focusing on 50 part-time student employees at Suweger Indonesia in Surabaya. Respondents were selected through purposive sampling, targeting individuals balancing academic and work responsibilities. The analysis utilized the Partial Least Square (PLS) method and revealed that compensation significantly and positively influences employee performance, indicating that improved compensation boosts performance. Meanwhile, work-life balance shows a positive but statistically insignificant effect. These results highlight the dominant role of compensation in improving employee performance, complemented by the contribution of work-life balance.

This journal article discusses the influence of digital marketing strategies in advancing competitive brokerage firms. Optimized marketing and quality productivity are keys to the achieving company success or in other words, finding the efficiency point in the marketing strategy that is most suitable for brokerage companies. Through this journal article, there is a discussion that can be used to provide insight into brokerage companies that survive in today's digital era, as well as quality productivity by marketing and sales in brokerage companies with marketing optimization. This discussion was conducted in one of the brokerage companies, PT Victory International Futures Spazio branch with a communication model with permanent employees at the company's branch.