Investment is important in helping to increase the growth and development of a country. The total ratio of investors in Indonesia in 2022 is 2.2%, this ratio is still lagging behind when compared to other countries. Students are in the spotlight for the Indonesia Stock Exchange to become young investors in the capital market. The Indonesia Stock Exchange (IDX) has done several things to increase investment interest in universities by establishing several collaborations and organizing programs such as opening an Investment Gallery. This study aims to determine the effect of investment knowledge, investment benefits, investment motivation, minimum investment capital and investment return on investment interest in the capital market. The results of this study are that simultaneously investment knowledge, investment benefits, investment motivation, investment return and minimum capital have a positive effect on investment interest. Partially, investment knowledge, investment benefits, investment return and minimum capital have a positive effect on investment interest, while the investment motivation variable has no effect on investment interest. The ability of these 5 variables to influence investment interest is shown in the adjusted R square value of 53% and the rest can be influenced by other variables outside of this study

A country's economic indicators can be seen from the level of public awareness regarding investment and saving. UNIBA Surakarta Community Service is held in Segaran Delanggu with the aim of providing literacy regarding financial management to the general public, starting from early childhood to adulthood. The method used is to approach the community through socialization and provide directions and provide examples that are easy to understand. There are three stages in community service, including the planning stage, the implementation stage, and the evaluation stage. From the activities that have been carried out by the service team, it can show results with an increase in community understanding and awareness of the importance of investment, especially gold and land investment. In addition, there is an increase in the interest of young children to save by setting aside the pocket money they have. With the education that has been given when the activities are carried out, it is hoped that the community will be able to manage their finances better.