This design project is motivated by the declining interest of society, especially the younger generation, in the traditional art of Wayang Kulit Ramayana as part of Indonesia’s cultural heritage, which is being eroded by globalization. The lack of awareness regarding the importance of cultural preservation drives the need for innovative efforts that are relevant to today’s lifestyle. The aim of this project is to create batik motifs inspired by scenes from the Ramayana epic, to be applied to handbag products, thus reintroducing cultural values to society through functional and aesthetic media.The design process involves transforming visual representations of Ramayana scenes each containing deep moral messages and philosophies into batik motifs by combining stylization and the characteristic stylir technique of Wayang Kulit. The design method follows SP. Gustami’s theoretical approach, which includes three stages: exploration, design, and realization.This project has resulted in twelve batik motif designs, with twelve final works materialized as handbags made of mori cloth using the hand-drawn batik technique. It is hoped that this work can become a contemporary innovation in hand-drawn batik that not only enhances personal style but also serves as a means of preserving the cultural heritage of the Wayang Kulit Ramayana.

This study examines the application of digital hand lettering combined with orchid floral motifs as an effort to create aesthetic and innovative visual artwork. The aim of this research is to explore digital hand lettering techniques and blend them with flora-based design elements, specifically orchids, which hold high artistic value and strong cultural symbolism. The research method used is qualitative with a descriptive approach, where data is collected through a literature review on hand lettering. The findings indicate that integrating orchid motifs into digital hand lettering not only enriches the visual appeal of the artwork but also adds unique and distinctive aesthetics. The resulting creations from this application have great potential for use across various media, such as posters, invitations, and commercial product designs. The conclusion of this study emphasizes that the application of digital hand lettering with orchid motifs can serve as an intriguing alternative in modern graphic design, contributing to the development of creativity and innovation in the creative industry.