OPTIMALISASI PEMASARAN DIGITAL PADA PRODUK MINUMAN HERBAL POSBINDU DAHLIA INDAH
(Happy Egi Afriano, Nabillaputri Widiauliannisa, Septia Pratiwi, Dika Aisyah Veronika, Julian Bongsoikrama, Justin Bongsoikrama, Bayu Satria Pratama, Anastasia Putri Kristiani)
DOI : 10.69714/rz0hw353
- Volume: 2,
Issue: 3,
Sitasi : 0 23-Jun-2025
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| Last.30-Jul-2025
Abstrak:
This the community engagement aims to optimize the digital marketing of herbal beverage products developed by Posbindu Dahlia Indah as an effort to improve the competitiveness of local MSMEs. The program was conducted using a participatory approach through observation, interviews, training, and both pre-test and post-test evaluations. The results showed a significant increase in participant understanding, with an average improvement from 46.5% to 85.5%. The training covered digital marketing, branding strategies, social media management, and production and distribution planning. These findings indicate that digital marketing-based training contributes positively to enhancing the capacity of Posbindu cadres in managing their businesses. Challenges remain, such as limited production tools, non-eco-friendly packaging, and lack of product certification. However, opportunities exist in developing butterfly pea tea bags and expanding market reach through marketplace platforms and external partnerships. The study recommends strengthening digital strategies, packaging innovation, and certification processes as sustainable steps for the growth of local herbal businesses.
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2025 |
The Impact of Hatha Yoga on Musculoskeletal Complaints in Housewives
(Zalfa Afifah Putri Widiarso, Rina Kurnia, Zahira Alya Putri W, Winarni Winarni)
DOI : 10.62951/ijhsb.v1i4.228
- Volume: 1,
Issue: 4,
Sitasi : 0 30-Nov-2024
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| Last.13-Aug-2025
Abstrak:
Musculoskeletal disorders (MSDs) arise from prolonged minor and major repetitive impacts, causing pain in muscles, bones, and joints. Hatha yoga, as a complementary therapy, has the potential to alleviate joint pain. This study aimed to evaluate the effects of hatha yoga on musculoskeletal complaints among housewives in Sindon Village, Ngemplak, Boyolali. Using a pre-experimental design with a one-group pre-test and post-test method, the study involved 30 purposively selected participants. Data were collected using the Nordic Body Map (NBM) questionnaire. Participants underwent 12 hatha yoga sessions over four weeks. The findings indicated a significant reduction in musculoskeletal complaints after the intervention.
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2024 |
The Role of Pujakesuma Organization in Include Human Values to Improve Social Justice in Teladan Barat Village
(Dewi Romantika Tambunan, Nazlah Aulia, Marly Meani Silalahi, Putri Widia Ningsih, Jamaludin Jamaludin)
DOI : 10.62951/ijsw.v1i4.109
- Volume: 1,
Issue: 4,
Sitasi : 0 13-Nov-2024
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| Last.27-Jul-2025
Abstrak:
This study explores the role of the Pujakesuma organization in instilling humanitarian values and improving social justice in Teladan Barat Village through the Warung Nusantara program. The community in this area, which is mostly from the lower middle class, faces challenges in meeting basic needs due to inflation and price fluctuations. Through Warung Nusantara, Pujakesuma provides basic necessities at affordable prices, helps the underprivileged and strengthens social solidarity. The research method used is qualitative descriptive, with data collection through observation, interviews, and documentation. The results of the study show that this program not only provides access to basic needs, but also educates the community about caring and solidarity. In addition, Pujakesuma serves as a role model for other organizations in improving social justice. However, the main challenge is gathering members who are willing to contribute voluntarily. This study is expected to provide insights for stakeholders to develop similar initiatives that are more effective.
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2024 |
Analysis of the Impact of Digitalization of Payments on the Preparation of Financial Reports in MSMEs in Lakarsantri District
(Nanda Putri Widianti, Sri Trisnaningsih)
DOI : 10.61132/ijema.v1i3.153
- Volume: 1,
Issue: 4,
Sitasi : 0 04-Sep-2024
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| Last.07-Aug-2025
Abstrak:
The rise of digital-based financial service platforms that help MSMEs as a sales transaction tool has many benefits for MSMEs, one of which is making it easier to prepare financial reports based on EMKM SAK because the digital payment system is able to store sales recaps accurately. The use of financial service platforms is also used by several MSME players in Lakarsanti District, Surabaya. For this reason, the author's aim is to analyze whether the use of digitalization of the payment system affects the preparation of financial reports in MSMEs in Lakarsantri District. Qualitative research with descriptive analysis methods. Also, semi-structural interviews were conducted with MSME business actors in Lakarsantri District. The results of this research are that many MSMEs in Lakarsantri District already use digital payment systems, but there are still many MSMEs that do not prepare financial reports. There are MSMEs that carry out simple financial records manually, only recording income and expenditure information, which is far from following EMKM SAK. And several MSMEs that have used digital payment systems and carried out simple financial records have felt helped by accurate transfers and transaction recaps.
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2024 |
Perilaku Pemilih Gen Z Pada Pemilihan Presiden Tahun 2024
(Putri Widia Ningsih, Ruth Yessika Siahaan, Dewi Romantika Tinambunan, Ture Ayu Situmeang, Jahya Adiputra Simbolon, Dules Ery Pratama Harahap, Murniwati Lase)
DOI : 10.62383/sosial.v2i2.152
- Volume: 2,
Issue: 2,
Sitasi : 0 07-Jun-2024
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| Last.27-Jul-2025
Abstrak:
The 2024 Presidential Election in Indonesia is an important moment in political history, with significant involvement from Generation Z (Gen Z). This research aims to analyze the characteristics of Gen Z voting behavior in the Medan State University Student Scout Movement (UNIMED) organization and evaluate the influence of Scout organizational activities on political behavior and decisions to elect Gen Z members at UNIMED. Using qualitative descriptive methods, data was collected through interviews and references from various journals and websites. The research results show that fast access to information via social media influences Gen Z's political views. In addition, Scout activities that focus on character and leadership development also contribute to their political behavior. It is hoped that these findings will enrich academic literature regarding voter behavior, especially Gen Z in Indonesia, as well as provide insight for political parties, presidential candidates and political observers in formulating more effective strategies to attract support from young voters. This research also provides a deeper understanding of the importance of political education and active involvement in the election process for the younger generation.
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2024 |
Analisis Pemikiran Soekarno Dalam Perumusan Pancasila Pada Prinsip Ketuhanan
(Putri Widia Ningsih, Yakobus Ndona)
DOI : 10.61132/sadewa.v2i2.847
- Volume: 2,
Issue: 2,
Sitasi : 0 25-May-2024
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| Last.07-Aug-2025
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Pancasila as the basis of the Indonesian state regulates the entire order of national and state life as well as all aspects of the state administration of the Unitary State of the Republic of Indonesia (NKRI). Pancasila did not appear suddenly, but through a long process in the history of the Indonesian nation with contributions from figures such as Prof. Mohammad Yamin S.H., Prof. Dr. Supomo, and Ir. Sukarno. Ir. Soekarno, as one of the founding fathers and explorers of Pancasila, popularized this ideology in his speech on June 1 1945, which became the main reference in the formulation of Pancasila. The process of formulating Pancasila involved various groups with different views, which Soekarno finally succeeded in synthesizing into five main principles: Nationality, Internationalism, Democracy, Prosperity and Belief in God. The principle of God, which was initially proposed as the fifth principle, was finally placed as the first principle in Pancasila. This research uses a literature study method to examine Soekarno's views regarding the principle of God and its relevance in the context of a country that is religiously and culturally diverse. The findings of this research show that Soekarno's thinking regarding God offers an inclusive vision that can unite various beliefs in one principle that is accepted by all Indonesian people, strengthen the nation's spiritual foundation, and help face the challenges of globalization and changes in societal values.
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2024 |
Kesadaran dan Tanggung Jawab Guru Terhadap Pelaksanaan Peran dan Fungsi Guru Dalam Mendidik dan Mengajar di SMP Negeri 24 Medan
(Putri Widia, Nazlah Aulia, Marly Meani, Kania Nova, Talita Sembiring, Gadis Prasiska, Jamaludin Rumi)
DOI : 10.61132/arjuna.v2i3.840
- Volume: 2,
Issue: 3,
Sitasi : 0 24-May-2024
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| Last.06-Aug-2025
Abstrak:
The role of a teacher is very important to the formation of students at school. So it takes full awareness by a teacher regarding his role and function as a professional teacher. Thus the title of this study is the awareness and responsibility of teachers towards the implementation of the roles and functions of teachers in educating and teaching. The purpose of this research is to find out how the awareness and responsibility of teachers towards the implementation of the roles and functions of teachers in educating and teaching at SMPN 24 Medan. The research method used is descriptive qualitative with data collection techniques through in-depth interviews, observations, and interview questionnaires given to students. The results of this study indicate that teachers' awareness and responsibility are very important in implementing their roles and functions as educators and teachers. It takes good cooperation between teachers and principals along with other supporters such as adequate facilities.
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2024 |