Perspektif Masyarakat dalam Penerapan Digitalisasi Pertanian
(Hari Yati Nur, Yoshua Putrawan Simanjuntak, Kayla Devina Azzahra, Jonathan Sitohang, Zefania Intan Kusuma, Melia Ari Santi, Elsa Ramadhan, Agief Julio Pratama, M. Iqbal Nurulhaq, Tri Budiarto, Widya Hasian Situmeang, Ratih Kemala Dewi, Restu Puji Mumpuni, Edi Wiraguna)
DOI : 10.62951/manfaat.v2i2.352
- Volume: 2,
Issue: 2,
Sitasi : 0 30-May-2025
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| Last.13-Aug-2025
Abstrak:
This study aims to determine the perspective of the Ciherang Village community on the implementation of agricultural digitalization. As the digital era develops, the use of technology in agriculture is a great opportunity to increase efficiency and production results. Through a qualitative approach, data were obtained from questionnaires with farmers and local community leaders. The results of the study showed that most people are interested in the use of agricultural digitalization, especially in terms of access to fertilizer information and marketing of crops. However, its implementation still faces obstacles such as low digital literacy, limited technological devices, and minimal digital understanding. Therefore, mentoring efforts, ongoing training, and improving digital infrastructure are needed so that agricultural digitalization can be implemented effectively and provide real benefits for farmers in Ciherang Village.
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2025 |
Analisis Minat Masyarakat dalam Perancangan Digitalisasi untuk Menunjang Potensi Pertanian Desa Sukaharja, Kabupaten Bogor, Jawa Barat
(Mohamad Damar Purnama, Hilmia Salsabila, Zahara Aini Kesuma, Salsa Nabila Safitri, Nadya Tendra Sikki, Agief Julio Pratama, M. Iqbal Nurulhaq, Tri Budiarto, Widya Hasian Situmeang, Ratih Kemala Dewi, Restu Puji Mumpuni, Edi Wiraguna)
DOI : 10.62951/manfaat.v2i2.351
- Volume: 2,
Issue: 2,
Sitasi : 0 30-May-2025
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| Last.13-Aug-2025
Abstrak:
This study aims to analyze the community’s interest in the digitalization design to support the agricultural potential of Sukaharja Village, Bogor Regency. The village has significant agricultural potential but faces marketing challenges due to limited access to broader markets and dependence on middlemen. The research employed qualitative methods through in-depth interviews and questionnaires distributed to 30 farmers managing commodities such as taro, pineapple, and ornamental plants. The findings indicate that while farmers show high enthusiasm for digital solutions like e-commerce, their digital literacy and technological access remain limited. To address these issues, the team developed a digital platform named “Suka Belanja di Harja,” designed to improve product marketing, provide educational content, and empower local farmers. The initiative had a positive impact by increasing farmers’ motivation and awareness about digital marketing. However, ongoing support, infrastructure improvement, and tailored training are necessary to ensure successful digital transformation in rural agriculture.
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2025 |
Analisis Kesiapan Petani terhadap Pemanfaatan Marketplace untuk Penjualan Hasil Tani di Desa Parakan
(Salma Rizqiany Lubis, Intan Latifah, Eidelweis Restu, Muhammad Adlan, Lutfi Shihab, Rizha Nur Irawan, Agief Julio Pratama, M. Iqbal Nurulhaq, Tri Budiarto, Widya Hasian Situmeang, Ratih Kemala Dewi, Restu Puji Mumpuni, Edi Wiraguna)
DOI : 10.62951/manfaat.v2i2.353
- Volume: 2,
Issue: 2,
Sitasi : 0 30-May-2025
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| Last.13-Aug-2025
Abstrak:
This study aims to analyze the readiness of farmers in Parakan Village to utilize digital platforms for marketing agricultural products. The methods used include interviews, focus group discussions (FGDs), mentoring, and the distribution of questionnaires to 30 members of the Mawar Farmer Group. Findings indicate a shift in farmers' behavior from relying on middlemen to independently marketing their products through social media. However, survey results show low levels of information access, active participation, and understanding of digital innovation. Innovation and digital literacy are key challenges, although some farmers expressed a willingness to learn. Continuous mentoring and collaboration between farmers, academics, and the government are essential to support an inclusive and sustainable digital transformation in the agricultural sector.
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2025 |
Respon Masyarakat Desa Cibalung Terhadap Teknologi Berbasis Web Guna Membantu Pemasaran Produk Olahan
(Adam Anom Jati, Lisma Aulia Rohmah, Lidya Hawila Sallo, Mahda Aryo Firdaus, Destriana Nur, Muhammad Fauzan Lazwar, Agief Julio Pratama, M. Iqbal Nurulhaq, Tri Budiarto, Widya Hasian Situmeang, Ratih Kemala Dewi, Restu Puji Mumpuni, Edi Wiraguna)
DOI : 10.62951/manfaat.v2i2.354
- Volume: 2,
Issue: 2,
Sitasi : 0 30-May-2025
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| Last.13-Aug-2025
Abstrak:
This research aims to help MSMEs in Cibalung Village through the creation of a website with features that are specially designed according to the wishes and needs of the MSMEs in the village. The creation of this website involves several respondents in Cibalung Village which includes Farmers, MSME business actors, Housewives, and freelancers. The website that was created is intended as an information media about agricultural cultivation, fisheries and livestock and marketing that can be used to introduce and promote processed products for the community in the village. Data collection was carried out with a survey using a questionnaire with 21 questions and reinforced by interviews. based on the results of interviews and questionnaires obtained with 30 respondents from the entire UMKM population in Cibalung Village.
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2025 |
Analisis Kemajuan Digitalisasi Agro Eduwisata Padi Organik di Desa Mulyaharja
(Imam Hanif Aqeela, Elchio Fajar Hisra, Muallifah Shofiatun, Vemita Joselfyn, Putri Nurul Hidayah, Siti Zahra Levina, Ravael Nariyan, Agief Julio Pratama, M. Iqbal Nurulhaq, Tri Budiarto, Widya Hasian Situmeang, Ratih Kemala Dewi, Restu Puji Mumpuni, Edi Wiraguna)
DOI : 10.62951/manfaat.v2i2.350
- Volume: 2,
Issue: 2,
Sitasi : 0 30-May-2025
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| Last.13-Aug-2025
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"Digitalization Web for Mulyaharja Village, Bogor: A Community Empowerment Initiative" This project aims to develop a digital platform for Mulyaharja Village, Bogor, to enhance community empowerment and improve access to information and services. The web-based platform will provide a range of features, including news and announcements, community forums, and online services, to facilitate communication and collaboration among residents, village officials, and local businesses. By leveraging digital technology, this initiative seeks to promote transparency, accountability, and inclusivity in village governance, while also fostering economic growth and social development.
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2025 |
Digitalisasi Informasi Budidaya Jambu Kristal: Inovasi Website untuk Peningkatan Pengetahuan Petani di Desa Cikarawang
(Dema Mariska, Ajeng Dwi Rahayu, Aura Nurkhalis, Rina Octavia Hasanah, Kenji Faiz Kusuma, Andi Razan Ramiro, Muhamad Mulya Azhar, Agief Julio Pratama, M. Iqbal Nurulhaq, Tri Budiarto, Widya Hasian Situmeang, Ratih Kemala Dewi, Restu Puji Mumpuni, Edi Wiraguna)
DOI : 10.62383/harmoni.v2i2.1506
- Volume: 2,
Issue: 2,
Sitasi : 0 30-Apr-2025
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| Last.02-Aug-2025
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Crystal guava farmers in Cikarawang Village, Bogor Regency, face challenges in accessing information related to proper cultivation techniques, from seedling to harvest. The lack of access to valid and easy-to-understand sources of information causes farmers to have difficulty in dealing with various cultivation problems, such as pests, diseases, and effective fertilization. In response to these problems, an innovation was developed in the form of a digital agricultural website containing a complete summary of material on crystal guava cultivation. This website is designed to be easily accessible to farmers and functions as a practical and efficient one-way information media. In addition, this website is also equipped with an online community feature through a discussion group connected to expert mentors in the field of crystal guava cultivation. This feature allows farmers to share experiences, discuss, and obtain direct guidance from experts. This innovation is expected to improve farmers' knowledge, skills, and independence in managing crystal guava cultivation sustainably.
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2025 |
Dampak Modernisasi Terhadap Dinamika Kebudayaan Masyarakat di Indonesia
(Ivana Theo Philia, Talita Sembiring, Ruth Yessika Siahaan, Dules Ery Pratama, M. Iqbal)
DOI : 10.61132/jupenkei.v2i2.239
- Volume: 2,
Issue: 2,
Sitasi : 0 24-Apr-2025
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| Last.06-Aug-2025
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This research discusses the impact of modernization on the dynamics of community culture in Indonesia and efforts to preserve cultural values ??amidst the flow of change. The purpose of this study is to analyze the influence of modernization on social and cultural changes in society and to identify strategies that can be carried out to maintain the existence of local culture. The method used is a literature study with a qualitative approach, based on various scientific literature and secondary data. The results of the study indicate that modernization has positive impacts such as the development of science, changes in values ??and attitudes that are more rational, and improvements in communication technology. However, modernization also contributes to the erosion of local cultural identity, especially among the younger generation who are more influenced by global culture. This study emphasizes the importance of cultural experience and cultural knowledge as preservation strategies, as well as the active role of families, schools, and communities in instilling cultural values ??from an early age.
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2025 |
Strategi Digital Marketing Untuk Meningkatkan Penjualan Tas di E-Commerce
(Titin Sumarni, Siti Murasih, M. Iqbal Romadhan, Ayu Suraya)
DOI : 10.61132/jbep.v1i4.688
- Volume: 1,
Issue: 4,
Sitasi : 0 16-Dec-2024
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| Last.06-Aug-2025
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This research aims to analyze effective digital marketing strategies in increasing sales of bag products on e-commerce platforms. In the digital era, the use of technology and online platforms is the main key for business actors to reach a wider range of consumers. This study identified various digital marketing techniques such as search engine optimization (SEO), marketing via social media, paid advertising (PPC), content marketing, as well as the use of influencer marketing. Additionally, data-driven personalization strategies and consumer behavior analysis are also discussed to improve customer experience and sales conversion. The combination of an attractive content strategy, use of data analytics technology, and consistent interaction with consumers can have a positive impact on sales of bag products on e-commerce platforms. These findings provide guidance for business actors in designing more effective and targeted digital campaigns. This research is descriptive research with a qualitative approach with the research object being digital marketing strategies to increase bag sales in e-commerce. Data types are primary data and secondary data. Primary data is data collected directly by researchers or data practitioners in the field. Meanwhile secondary data is a type of data collected from previously existing data. Data sources will be taken from documents, interview results, and results from observations. By means of private chat/message between the researcher as interviewer and the informant.
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2024 |
Analisis Tingkat Implementasi Good Corporate Governance Pada PT. Bank Aceh Syariah KC Bireuen
(M. Iqbal, Farhan Miswari, Gina Fadhila, Siti Sofia Sari, Rifdah Atika Pasaribu)
DOI : 10.58192/wawasan.v2i2.1831
- Volume: 2,
Issue: 2,
Sitasi : 0 06-Jan-2024
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| Last.07-Jul-2025
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This article aims to analyze the level of implementation of good corporate governance (GCG) at PT. Bank Aceh Syariah KC Bireuen through a qualitative approach using the interview method. Qualitative research methods are used to gain an in-depth understanding of GCG practices in Islamic financial institutions. This research involved interviews with parties related to the organization, one of whom was the bank's staff. The data collected was analyzed to evaluate the extent to which GCG has been implemented in various aspects of the company, such as Transparency (Information Openness), Accountability (Accountability), Responsibility (Accountability), Fairness (Fairness), Professional, Shariah Compliance. The results of this analysis are expected to provide a comprehensive picture of the level of GCG implementation at PT. Bank Aceh Syariah KC Bireuen and potential improvements that can be made. This research is expected to contribute to stakeholders in understanding the importance of GCG in improving company performance and public trust.
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2024 |
PEMBERDAYAAN EKONOMI DESA KANDANGAN MELALUI PEMANFAATAN POHON PISANG MENJADI KERAJINAN
(Ida Fauziatun Nisa, M. Iqbal Tawakkal)
DOI : 10.55606/jpmi.v1i2.194
- Volume: 1,
Issue: 2,
Sitasi : 0 26-Jun-2022
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| Last.19-Aug-2025
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Pandemi covid-19 memberikan dampak yang kurang baik terhadap perekonomian. Sehingga diperlukan adanya inovasi baru untuk menambah pendapatan masyarakat. Desa Kandangan merupakan salah satu desa yang terletak di kecamatan Trucuk kabupaten Bojonegoro, yang kami pilih untuk dijadikan pengabdian. Pengabdian ini dilatarbelakangi oleh banyaknya aset pohon pisang yang dimiliki oleh desa kandangan. Ditandai dengan adanya pohon pisang disetiap pekarangan. Warga desa kandangan menjadikan pohon pisang untuk menyambung hidup dengan mengeringkan pelepah pisang disepanjang jalan. Yang kemudian setelah pelepah pisang itu kering langsung dijual mentahan ke pengepul. Ada juga yang diinovasikan menjadi dalungan. Sehingga dapat dijual dengan harga yang lebih terjangkau. Namun kebanyakan dari mereka lebih suka menjual mentahan ke pengepul. Karena selain proses kerjanya cepat juga lebih cepat mendapatkan uang. Hal ini karena kurangnya kreativitas dan inovasi warga kandangan dalam memanfaatkan asset yang ada. Oleh karena itu kami memberikan terobosan baru yakni dengan mengadakan workhshop pemanfaatn pohon pisang menjadi aneka kerajinan.
Penelitian ini bertujuan untuk mengetahui pemberdayaan ekonomi desa kandangan dengan memanfaatkan pohon pisang menjadi aneka kerajinan. Metode yang digunakan dalam pengabdian ini adalah metode Asset Based Community Development (ABCD). Jenis penelitian ini adalah penelitian lapangan. Pendekatan yang digunakan dalam penelitian ini adalah pendekatan kualitataif deskriptif. Hasil penelitian ini menujukkan bahwa dengan adanya workhsop pemanfaataan pohon pisang menjadi kerajinan dapat menambah kreativitas dan inovasi baru untuk warga desa Kandangan.
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2022 |