This research is an analysis of the influence of personal selling ethics on life insurance customer satisfaction. The object of this research is PT. Sunlife Financial Medan Branch. The problem of this research is whether Order Takers, Order Getters, Order Creators, and whether Order Takers, Order Getters, Order Creators have an effect on PT life insurance customer satisfaction. SunLife Financial Medan Branch. The purpose of this research is to find out whether Order Takers, Order Getters, Order Creators, and whether Order Takers, Order Getters, Order Creators have an effect on PT life insurance customer satisfaction. SunLife Financial Medan Branch. The research method used is a comparative quantitative method. The comparative quantitative method has been chosen to obtain the data needed in this study. This research used 93 respondents and all respondents were customers of PT. Sunlife Financial Medan Branch. Data analysis used the SPSS 16.0 computer program. The results of this research. The test results show that it is known that the coefficient of determination is 50.8%, which means that customer satisfaction can be explained by the variables order takers, order gettors and order creators. And this means that 49.2% is influenced by other variables that are not within the scope of this research. Thus, the hypothesis which states that order takers, order getters and order creators have a significant effect on customer satisfaction can be accepted.

This research examines how PER, PBV, ROA, ROE, NPM, and DER influence stock returns in general insurance companies listed on the Indonesia Stock Exchange. This research also aims to test whether PER, PBV, ROA, ROE, NPM, and DER statistically influence stock returns in general insurance companies listed on the Indonesia Stock Exchange. This research uses quantitative methods. The population studied was five insurance companies registered on the IDX. A partial test using the t test shows that the Price Earning Ratio (PER) has no statistical effect on Stock Returns. Price Book Value (PBV) also has a small influence on stock returns. ROA and ROE have a statistically significant effect on stock returns. Stock returns are also influenced by Net Profit Margin (NPM). Lastly, the Debt Equity Ratio (DER) has no significant effect on stock returns. Simultaneous test (F Test) shows that Price Earning Ratio (PER), Price Book Value (PBV), Return On Assets (ROA), Return On Equity (ROE), Net Profit Margin (NPM), and Debt Equity Ratio (DER) collectively influence stock returns in insurance companies listed on the Indonesian Stock Exchange.

The purpose of this study is the result of research to find out how effective the revenue from land and building tax in Kotapinang sub-district is at the regional revenue management agency for South Labuhanbatu Regency and to find out how the efforts made by the Kotapinang regional government in increasing land and building tax revenue. This study uses a qualitative method with a descriptive approach. In this study the authors conducted interviews with companies. And using two data, namely primary and secondary data. The results showed that the amount of land and building tax revenue in Kotapinang District at the South Labuhanbatu Regency Revenue Management Agency in 2018 was 23%, 2019 was 18%, 2020 was 21%, and 2021 was 32%. Efforts made by the Kotapinang regional government in increasing land and building tax revenues are by conducting outreach to taxpayers about the importance of paying taxes with the aim of growing taxpayer self-awareness to pay taxes. In addition, creating an e-tax application that can be accessed using a smartphone to make it easier for taxpayers to pay taxes.