Beauty and elegance are characteristics that are inherent in a woman and cannot be separated, beauty is often contested using the term beauty contest. Beauty can be seen from different perspectives, for example skin color, slender body shape and straight or wavy hair. Currently, girls from adolescence to adulthood are competing to be beautiful, the term often used for beauty tools is skincare. Focusing on body beauty and facial beauty makes women forget about the beauty of their hearts. Caring for and cleaning the body is the right action to do, this means that we respect the body that God has given us. However, it is much more important than just body beauty, character beauty is also the main thing, it would really be better if inner beauty and physical beauty (innerbeauty) could be had. A person's inner beauty can lead him to the gates of success, like the story of Queen Esther (Esther 2:1-18). This research uses a literature review method. This research aims to examine how the beauty of a person's character is the main foundation for behavior, thereby bringing success in a person's life.