This study aims to investigate the role of SWOT analysis in the strategic decision-making process at Warcaf, Warcaf is a business operating in the culinary sector. In the context of increasingly tight business competition today, it is very important for a company to have a good strategy in order to remain competitive in the market. SWOT analysis, including the recognition of strengths, weaknesses, opportunities, and threats, serves as a fairly efficient instrument in designing strategies that are in accordance with the company's internal and external situations. The method applied in this study is a qualitative approach, where information is obtained through in-depth interviews with Warcaf management. This study shows that SWOT analysis not only plays a role in the strategic decision-making process, but also as a basis for long-term planning. It is expected that this study can provide contributions such as information and strategies in the culinary industry.

The current digitalization era makes people adapt to technological developments, including in terms of payment transactions. Quick Response Code Indonesian Standard (QRIS) has emerged as a practical and simple digital payment solution, but for MSMEs, especially the elderly (4060 years) or the general public, there are still many challenges. This service aims to evaluate the effectiveness of training and community service in increasing the use and understanding of QRIS among elderly MSMEs and the general public in Sukadami Village, South Cikarang District. Through participatory training methods and quantitative approaches, this study measures the impact of the service program on digital literacy and the level of QRIS adoption.

This service aims to improve the knowledge and skills of Tempe small and medium-sized enterprise (SME) entrepreneurs in effectively managing their businesses and enhancing competitiveness. This service activity is carried out through a series of workshops, motivational training, and group mentoring. The community partners involved in this project were the Tempe SMEs located in the Pejuang neighborhood, Bekasi. The results of this service showed a significant improvement in the knowledge and skills of the Tempe SME entrepreneurs after participating in the training and mentoring sessions. They successfully enhanced their business performance, expanded market access through digital marketing, and formed a group or association of Tempe SMEs to share knowledge and support each other in addressing business challenges. This initiative positively contributed to the welfare and local economic growth by strengthening the Tempe sector as a key pillar of the economy in the Pejuang neighborhood

PT BONA MESTY GEMILANG was established in 2002, which has its head office and factory in Cikarang - West Java, PT BONA MESTY GEMILANG is a manufacturer and supplier of Gloves and Personal Protective Equipment in Indonesia. BONA GLOVES produces PU Gloves, Knit Gloves, Rubber / latex gloves, Nitrile Gloves, PVC Gloves, Cotton Fabric Gloves, Nylon Fabric Gloves, Aprons and masks. The purpose of the study was to determine the effect of price and product quality on consumer purchase satisfaction of PT BONA MESTY GEMILANG gloves on Jl. Villa Mutiara Cikarang No.1 Blok G5 19, Ciantra, South Cikarang, Bekasi Regency, West Java 17530. This research method is a quantitative method with data collection techniques based on a questionnaire of 100 people. In determining the sample, the researcher used a nonprobability sampling method and the data collection technique was measured using a Likert Scale from primary and secondary data sources. After the data is collected, the analysis method used by the research is Quality Test, Classical Assumption Test, Multiple Regression Analysis and hypothesis testing. The results showed that partially, the bona gloves variable had a positive and significant effect on purchase satisfaction. The quality variable has a positive and significant effect on purchase satisfaction. The production quality variable has a positive and significant effect on purchase satisfaction

This research was conducted to determine the magnitude of the influence between motivation. Work, Training and Compensation for Employee Performance. The number of samples in this study were 67 employees at Medirossa Hospital 2 Bekasi. The sampling method used is nonprobability sampling, with the help of statistical software SPSS version 26. The results of the t-test data processing for the work motivation variable (X1) t count 4.554 > 1.998, with a significance value of 0.000 < 0.05 and the Training Variable t count 5,600 > t table 1.998 with a significance value of 0.00 < 0.05 and compensation (X3) t count -2.582 < 1.998 with a significance value of 0.00 < 0.05 then work motivation and training partially have a significant effect while partial compensation has no effect . The results of the f test data processing with an f table value of 35.806 > F table 3.16 and a significance value of 0.00 < 0.05 then Ho is rejected and H4 is accepted, so that work motivation, training and compensation have a simultaneous effect on employee performance.