Strategi Pengembangan Usaha Rumah Batik Idola Desa Pemusiran Kabupaten Tanjung Jabung Timur
(Uswatun Hasanah, Ahmad Syukron Prasaja, Fauzan Ramli)
DOI : 10.51903/e-bisnis.v17i1.1833
- Volume: 17,
Issue: 1,
Sitasi : 0 01-Jul-2024
| Abstrak
| PDF File
| Resource
| Last.23-Jul-2025
Abstrak:
Strategy is an effort to develop a company's competitive position amidst business competition. A business development strategy is an effort to conduct an analysis of regional market conditions, both internal which includes strengths and weaknesses, external conditions which include opportunities and threats that will be faced, then alternatives are taken to determine the strategy that must be implemented. The aim of this research is to determine the strategy for developing the Idol Batik House business in Pemusiran Village, East Tanjung Jabung Regency. In this research, the method used is qualitative, the data analysis method used is SWOT analysis and the data collection method uses observation and interviews. Based on research results, Batik Idola utilizes its strengths to gain opportunities by using strategies including maintaining the quality of its batik, maximizing communication technology for marketing and technology in the production sector such as electric canting to maximize production and carry out business development. And the strategy used by Batik Idola to minimize existing weaknesses and to avoid threats that come, namely by increasing promotions by utilizing promotional media according to existing funds, and also adding distribution channels such as agents, resellers or sales.
|
0 |
2024 |
Analisis Pertumbuhan Ekonomi Sektor Basis Dan Non-Basis Di Kabupaten Tanjung Jabung Barat Tahun 2018-2021
(Eni Febriyanti, Hansen Rusliani, Ahmad Syukron Prasaja)
DOI : 10.55606/jsr.v1i5.1586
- Volume: 1,
Issue: 5,
Sitasi : 0 09-Aug-2023
| Abstrak
| PDF File
| Resource
| Last.13-Aug-2025
Abstrak:
Pertumbuhan ekonomi merupakan kondisi alamiah yang menunjukkan keberhasilan suatu daerah dalam melaksanakan pembangunan ekonomi daerah. Perkembangan sektor ekonomi daerah tidak terlepas dari basis sektor-sektor yang mempengaruhi sektor ekonomi daerah. Keberhasilan suatu daerah dalam mendukung kesejahteraan masyarakatnya dapat diukur dari meningkatnya pertumbuhan sektor ekonomi daerah. Pertumbuhan ekonomi yang dilakukan di suatu daerah dan prosesnya akan saling berkaitan yang selanjutnya akan berlangsung terus menerus setiap tahunnya, yang merupakan syarat terpenting bagi keberlangsungan pembangunan ekonomi daerah. Jenis penelitian yang digunakan peneliti dalam penelitian ini adalah jenis penelitian kuantitatif yang menitikberatkan pada pengujian data dimana pembahasan dalam penelitian ini bergantung pada hasil yang akan diperoleh dari estimasi data yang digunakan peneliti. objek penelitian adalah perekonomian di Kabupaten Tanjung Jabung Barat. Penelitian ini menggunakan data sekunder dan juga time series. data diperoleh dari Badan Pusat Statistik (BPS) dengan cara dokumentasi dan observasi. Adapun dari hasil penelitian tidak terdapat sektor basis dalam penggunaan pendekatan Location Quotient, dalam perhitungan menghasilkan tiga sektor potensial yaitu sektor Pertambangan dan Penggalian, sektor Industri Pengolahan dan sektor Jasa Perusahaan.
|
0 |
2023 |
ANALISIS STRATEGI MARKETING MIX SYARIAH DALAM PENINGKATAN VOLUME PENJUALAN
(Bayu Handika, Efni Anita, Ahmad Syukron Prasaja)
DOI : 10.55606/jurima.v3i2.2169
- Volume: 3,
Issue: 2,
Sitasi : 0 22-Jul-2023
| Abstrak
| PDF File
| Resource
| Last.19-Aug-2025
Abstrak:
This study aims to determine the sharia marketing mix strategy, inhibiting factors and efforts to increase sales of Kremes Arema Chicken Restaurant in Rimbo Bujang District. This study used qualitative methods and the sample of this study was the owner of Kremes Arema Chicken Restaurant. Data collection through observation, interviews, and documentation. The conclusions show that: (1) The sharia marketing mix strategy has not been carried out optimally (2) Production inhibiting factors include; the amount of money available for promotion, the nature of the market, the nature of the product and the product life cycle (3) The efforts made by Kremes Arema Chicken Restaurant in increasing sales include; Find new customers, respond quickly to customers, add new employees, and have special access for buyers to choose products safely and comfortably.
|
0 |
2023 |
PENGARUH MOTIVASI DAN KEBUTUHAN MAHASISWA TERHADAP MINAT MENABUNG DI BANK SYARIAH
(Zakia Gigih, Habriyanto, Ahmad Syukron Prasaja)
DOI : 10.55606/jurimea.v3i1.249
- Volume: 3,
Issue: 1,
Sitasi : 0 01-Mar-2023
| Abstrak
| PDF File
| Resource
| Last.19-Aug-2025
Abstrak:
This study aims to analyze and determine the effect of student motivation and needs on interest in saving in Islamic banks. This study uses a sample of 75 from a population of 301. The analysis technique uses instrument testing, classical assumption testing, and hypothesis testing. By using descriptive quantitative research method with research results showing that the independent variables (motivation and needs of students) have a positive and significant influence on the dependent variable (interest in saving). this is evidenced by the partial t test with a value of: Motivation 2.487 > 1993 significant 0.015 < 0.05, Student Needs 4.903 > 1.993 significant 0.000 < 0.05. The value of the coefficient of determination is 0.543 or 54.3% which shows the value of interest in saving is influenced by the motivational variables and student needs, while the remaining 45.7% is influenced by other variables not examined in this study.
|
0 |
2023 |
Keputusan Nasabah untuk Berinfaq saat Tarik Tunai di ATM (Automatic Teller Mechine) Bank Syariah Indonesia Cabang Jambi
(Dini Nurisma, A.A Miftah, Ahmad Syukron Prasaja)
DOI : 10.55606/jurimea.v3i1.248
- Volume: 3,
Issue: 1,
Sitasi : 0 01-Mar-2023
| Abstrak
| PDF File
| Resource
| Last.19-Aug-2025
Abstrak:
This study aims to determine the customer's decision to infaq when withdrawing cash at the Jambi Branch BSI ATM, to determine the factors that influence the customer's decision to infaq when withdrawing cash at the Jambi Branch BSI ATM, as well as to determine the response of the Jambi Branch BSI to the decision. Customers in infaq when withdrawing cash at ATM BSI Jambi Branch are different. This type of research is field research. While the nature of this research is descriptive qualitative. Data was collected using interview and documentation techniques. The data from the findings are described descriptively and analyzed using inductive thinking. The results of this study are in the form of factors that influence customer decisions to infaq when withdrawing cash at BSI ATM, namely the transparency factor, the trust factor, and the marketing factor. The transparency factor is that customers still do not know the management structure, how to manage, and distribution of infaq funds. And the marketing factor is that BSI should do more marketing that BSI ATM have infaq products.
|
0 |
2023 |
Pengaruh Relokasi dan Lama Usaha Terhadap Tingkat Pendapatan Pedagang Pasar Angso Duo Kota Jambi
(M.Firmansyah, Habriyanto Habriyanto, Ahmad Syukron Prasaja, Arsa Arsa, Hansen Rusliani, Ambok Pangiuk, Agustina Mutia)
DOI : 10.55606/jurimea.v3i1.230
- Volume: 3,
Issue: 1,
Sitasi : 0 30-Jan-2023
| Abstrak
| PDF File
| Resource
| Last.19-Aug-2025
Abstrak:
the effect of relocation and length of business on the income level of market traders Angso Duo Jambi City quantitative multiple linear regression analysis. A sample of 87 traders. The results of the relocation research have a positive effect, a significance value of 0.000 < 0.005 is obtained and the tcount (3.866) > ttable (1.667). The length of business partially has no effect and is not significant on the income of the Angso Duo Market traders, Jambi City, obtained a significance value of 0.324 > 0.05, the value of tcount (0.993) < smaller than ttable (1.667). The overall results of the study indicate that the significance value is 0.000 <0.05 and the Fcount (8.541) > Ftable (3.105). It can be concluded that there is a significant effect between relocation and length of business simultaneously on the income of the Angso Duo Market traders in Jambi City. Based on the results of the F test, it can be seen that the significance value for the effect of relocation (X1) and length of business (X2) simultaneously on the income of traders (Y) is 0.000 < 0.005 and the value of Fcount > Ftable (8.541 > 3.105). that H0 is rejected, it means that there is a significant effect between relocation and the length of simultaneous business together on the income of the Jambi Angso Duo Market traders. The Adjusted R Square (R2) value of income is influenced by relocation and length of business by 16.9% and the remaining 85.1%.
|
0 |
2023 |
FAKTOR-FAKTOR YANG MEMPENGARUHI PERTUMBUHAN EKONOMI DI KABUPATEN BATANG HARI
(Habriyanto, Ahmad Syukron Prasaja, Dewi Rukanti)
DOI : 10.55606/jupumi.v2i2.720
- Volume: 2,
Issue: 2,
Sitasi : 0 31-Oct-2022
| Abstrak
| PDF File
| Resource
| Last.19-Aug-2025
Abstrak:
Pertumbuhan ekonomi merupakan proses kenaikan kapasitas produksi atau output dari komoditas yang dihasilkan oleh suatu negara dan direalisasikan dengan peningkatan PDB atau output nasional. Tujuan dari penelitian ini adalah untuk mengetahui dan menguji IPM, rasio ketergantungan, dan PMDN terhadap pertumbuhan ekonomi di Kabupaten Batang Hari. Populasi dalam penelitian ini adalah seluruh laporan Pertumbuhan Ekonomi, Indeks Pembangunan Manusia, Rasio Ketergantungan dan Penanaman Modal Dalam Negeri (PMDN) di Kabupaten Batang Hari selama periode 2015-2020. Pengambilan sampel menggunakan metode purposive sampling sesuai dengan kriteria ketetapan sampel. Jumlah sampel yang yang digunakan dalam penelitian ini adalah dalam kurun waktu 5 tahun. Analisis yang digunakan adalah analisis regresi linier berganda. Hasil penelitian menunjukan nilai adjusted R square sebesar 0,852 atau 85,2%, hal ini berarti menunjukan bahwa variabel IPM, rasio ketergantungan dan PMDN terhadap pertumbuhan ekonomi memberikan pengaruh sebesar 85,2 % dan sisanya 14,8 % dipengaruhi oleh variabel lain diluar penelitian ini. Hasil penelitian juga menunjukkan bahwa variabel IPM, rasio ketergantungan dan PMDN secara bersamaan berpengaruh tidak signifikan terhadap pertumbuhan ekonomi.
|
0 |
2022 |
PENGARUH LEVERAGE DAN FIRM SIZE TERHADAP ISLAMIC SOCIAL REPORTING (ISR) PERUSAHAAN SEKTOR PERDAGANGAN DAN INVESTASI YANG TERDAFTAR DI INDEKS SAHAM SYARIAH INDONESIA TAHUN 2018-2020
(Saputra, Mellya Embun Baining, Ahmad Syukron Prasaja)
DOI : 10.55606/jupumi.v1i2.476
- Volume: 1,
Issue: 2,
Sitasi : 0 30-May-2022
| Abstrak
| PDF File
| Resource
| Last.19-Aug-2025
Abstrak:
Penelitian ini dilakukan dengan tujuan untuk menguji pengaruh leverage dan firm size terhadap islamic social reporting pada perusahaan syariah sektor perdagangan dan investasi yang terdaftar di Indeks Saham Syariah Indonesia tahun 2018-2020 . Penelitian ini diuji dengan menggunakan 2 variabel bebas (independen) yaitu: leverage dan firm size. Untuk variable terikat (dipenden) yaitu islamic social reporting. Populasi yang digunakan dalam penelitian ini yaitu perusahaan syariah sektor perdagangan dan investasi yang terdaftar di Indeks Saham Syariah Indonesia tahun 2018-2020. Sampel yang digunakan dalam penelitian ini ada 45 sampel. Analisis yang digunakan dalam penelitian ini adalah regresi linier berganda dan dibantu alat analsis Eviews 9 data yang digunakan adalah data panel. Hasil dari penelitian ini adalah leverage secara parsial berpengaruh negative dan signifikan teradap Islamic social reporting, firm size tidak berpengaruh pada pengungkapan Islamic social reporting. Dari hasil uji simultan leverage dan firm size tidak berpengaruh secara simultan terhadap pengungkapan Islamic social reporting.
|
0 |
2022 |