Tourism village management is an important strategy in exploiting local tourism potential to help develop the economy at the local village level. In this context, partnerships between village governments, local stakeholders and communities play a key role in optimizing the economic benefits of the tourism industry. This research aims to investigate the role of tourism village management in strengthening the local economy through community partnerships. Using a qualitative approach, data will be collected through interviews, observations and documentation studies in the Mangli Tourism Village. It is hoped that the research results will provide a deeper understanding of the factors that influence the effectiveness of tourism village management in improving the local economy, as well as evaluating the impact of community partnerships on economic development at the village level. This research is expected to provide an important contribution to the development of sustainable tourism management policies and practices, as well as provide insight for village governments, non-government organizations and other related parties in efforts to strengthen the local economy through sustainable and inclusive tourism village management.

In general, the development of a company is certainly inseparable from the Human Resources (HR) within it. There is a lot of history of a company being able to achieve extraordinary rapid development due to the professionalism of HR which is very well managed. This community service aims to 1) Increase knowledge and understanding of effective digital marketing strategies for HR at Kala Hotel Semarang. 2) Improve Kala Hotel Semarang's ability to manage digital platforms such as social media, websites and SEO and 3) Assist Human Resources or Kala Hotek employees in developing a comprehensive digital marketing strategy to increase brand awareness and reach market targets. So the result of this service is to open up insight to hotel HR about the importance of digital marketing in the industry by always contributing individually without coercion and being able to create interesting and effective social media content so that the media can become promotional material.

This research was conducted with the intention of knowing how the role of travel agencies in providing support for hotel occupancy rates in the Pangandaran area, especially Surya Kencana Seaside Hotel. The research was conducted using a literacy study method on various supporting data collected during 2018-2022. The data collected was then analysed for things that affect hotel occupancy rates, especially based on data from guests who book hotel rooms through travel agencies both online and offline. Based on the results of the analysis, information was obtained that sales made through online travel agencies were higher than offline travel agencies . This is because bookings made by consumers are more practical. Currently there are many sites that provide online room booking media services . The presence of online travel agencies greatly affects the world of tourism and is beneficial for hotels in terms of saving promotional costs. The conclusion that can be drawn from this research is that Online Travel Agent still affects the room occupancy rate at Surya Kencana Seaside Hotel because there are many new policies and the latest promotions in attracting customers. Offline Travel Agent must work harder to beat Online Travel Agent in terms of providing support in increasing room occupancy.

One of the entrepreneurial benefits of the tourism sector is building the local economy. The aim of this research is to analyze the role of entrepreneurship in developing the local economy through the development of homestays in Mangli Magelang Village. This research uses a qualitative descriptive research method. There are three important research stages carried out in this research, the first stage is exploring the symptoms that appear in the research object, the second is identifying the relationship between the symptoms and the aspects being studied, the third is the analysis and interpretation of the relationship between the symptoms and the aspects being studied in the homestay. This research was conducted in Saung Krincing Msen, Mangli Tourism Village, Magelang Regency. The results and analysis of this research can be concluded that entrepreneurship plays an important role in developing the local economy by exploiting the potential of the destination it has and also the social impact of increasing knowledge about culture and of course social ties and interactions between local communities and tourists.

The purpose of this study is to conduct a complete examination of the existing literature in order to investigate the impact that digital improvements in the tourism sector have had on the experiences that tourists have throughout their holidays. Examining the presence of online booking platforms, the incorporation of virtual and augmented reality technologies, and the application of Internet of Things (IoT) in well-known tourist sites are the primary focuses of this investigation. Through the utilization of a systematic approach to the assessment of literature, this study investigates the advancements that have been made both internationally and in Indonesia with regard to the digitalization of the tourism industry.It is clear from the findings that these aspects significantly enhance the travel experiences of tourists by making it easier for them to access amenities, facilitating more immersive interactions, and enhancing the connectivity of available facilities. On the other hand, there are still ongoing challenges that need to be addressed. These challenges include the requirement for improved regulations and a more comprehensive implementation of technology into tourism infrastructure.

Jembrak In this era of globalization, service is the main key in building positive relationships between service providers and consumers. One of the critical aspects in providing services is attitude or Service Attitude, namely the attitude shown by individuals or organizations in providing services to the community. Service Attitude is not just about providing services, but also creating positive experiences and added value for the communities served. In this context, research and in-depth understanding of Service Attitude becomes very important. Ethics is a branch of philosophy that considers concepts such as morality, values, and human actions. This includes consideration of what is right and wrong, both in relationships between individuals and in social and professional contexts, improving Human Resources (HR) for employees at Kotta Hotel Semarang.