Consumer behavior, especially in online shopping, has evolved significantly due to advances in digital technology. The researcher aims to examine how price and product quality affect customer purchases on Tokopedia. A quantitative research approach was used, involving 52 active Tokopedia users as respondents. Data were analyzed using multiple linear regression through IBM SPSS version 29. The findings show that product quality and price have a significant influence and lead to a positive impact in shaping consumer purchasing decisions. Between the two, price has a greater influence, with a coefficient value of 0.413 compared to 0.272 for product quality. The R² value of 0.419 indicates that both elements contribute 41.9% of the variance in purchasing decisions. These results highlight the importance of a competitive pricing strategy and providing products that meet customer expectations to drive sales on digital platforms. However, other elements such as customer reviews, service quality, and seller reputation should also be considered to support better purchasing decisions.

This the community engagement aims to optimize the digital marketing of herbal beverage products developed by Posbindu Dahlia Indah as an effort to improve the competitiveness of local MSMEs. The program was conducted using a participatory approach through observation, interviews, training, and both pre-test and post-test evaluations. The results showed a significant increase in participant understanding, with an average improvement from 46.5% to 85.5%. The training covered digital marketing, branding strategies, social media management, and production and distribution planning. These findings indicate that digital marketing-based training contributes positively to enhancing the capacity of Posbindu cadres in managing their businesses. Challenges remain, such as limited production tools, non-eco-friendly packaging, and lack of product certification. However, opportunities exist in developing butterfly pea tea bags and expanding market reach through marketplace platforms and external partnerships. The study recommends strengthening digital strategies, packaging innovation, and certification processes as sustainable steps for the growth of local herbal businesses.

Language is closely related to social and cultural aspects, including in the process of learning foreign languages such as Mandarin. Effective Chinese language learning does not only focus on linguistic aspects, but also requires an understanding of the culture of origin of the language. The purpose of this paper is to analyse the application of culture-based learning in increasing motivation to learn Chinese. The method used is literature study or library research, with documentation technique as data collection method and content analysis technique as data analysis method. Based on the analysis of twelve research articles, it was found that the integration of cultural elements such as traditional games, visual media, and Chinese pop culture can create a learning experience that is fun, interesting, and encourages students' curiosity towards Chinese. In conclusion, culture-based learning is proven to have a positive influence on motivation to learn Chinese and can be used as an alternative teaching strategy that is more contextual and fun.

This study aims to identify the training needs of Early Childhood Education (ECE) teachers in integrating digital-based learning approaches. Despite the availability of digital tools in PAUD Yobel Bersinar Medan, such as projectors and speakers, their effective use in classroom activities remains minimal. A qualitative descriptive method was employed to collect data through interviews, observations, and document analysis. The findings reveal that most teachers face challenges in utilizing digital media, designing technology-integrated lesson plans, and engaging children through interactive platforms. However, the teachers expressed strong motivation and readiness to participate in contextual and practical training. The study highlights the importance of need-based training programs tailored to the actual teaching context. These findings imply the necessity for institutions to develop structured and sustainable professional development programs to enhance teachers' digital literacy and pedagogical skills, ultimately improving learning experiences in the digital era.

Slang as an informal language variety has an important role in forming and reflecting the social identity of a group. This study discusses the function of primary slang as a reflection of friendship in an American teen comedy movie entitled Incoming released in 2024. This study aims to identify the form  of primary slangs used in the movie and analyze their functions in reflecting social relations between characters. The method used is descriptive qualitative with documentation techniques. Data are analyzed based on the context of conversations between characters in the movie with an emphasis on the social meaning in the use of primary slang based on the theory of Allan & Burridge (2006). Based on seven functions of slang, there are four functions identified in the analysis, consists of:  to initiate relaxed conversation, to adress, to reveal anger, and to show intimacy. Among the four functions, to initiate relaxed conversation is the most dominant function that appears. This shows that slang is widely used to maintain relaxed, familiar, and humorous interactions between friendly characters. On the other hand, the functions to express impressions, to humuliate, and to form intimate atmosphere were not found in the analyzed data.

The aim of this research is to determine how effective role-playing is in improving students' understanding of noble moral values in the subject of Islamic Religious Education (PAI) at SMAN 6 Karawang. The background of this research is the importance of internalizing noble morals among students, which requires an active and contextual learning approach. This qualitative approach uses a classroom action research design (CAR). A total of thirty students from class XI-I are the subjects of the study. Observation, tests, and documentation are the data collection methods. The results of the study show that using role-playing methods can enhance students' understanding of moral values such as honesty, trustworthiness, humility, and keeping promises. This is evidenced by the increase in the average scores of students in each cycle, as well as the increase in student participation and positive attitudes during the learning process. Therefore, role playing has proven to be an effective learning approach in teaching noble moral values in Islamic secondary schools.

Desa Keji, Kecamatan Muntilan, Kabupaten Magelang termasuk desa lokus stunting. Persentase angka stunting di desa tersebut yaitu 21,4% di bawah angka stunting Kabupaten Magelang yaitu 25,8%. Salah satu dusun yaitu Pasekan kasus stunting rendah, hanya 1 anak yang stunting dan 1 anak yang berat badannya di Bawah Garis Merah (BGM). Namun demikian, Posyandu Tunas Harapan yang berada di wilayah ini selalu berupaya memberikan pelayanan kesehatan kepada warga agar kasus stunting tidak pernah muncul. Meskipun begitu, masih ada beberapa kendala yang dihadapi, di antaranya yaitu kekurangpedulian para ibu dalam memberikan makanan yang kandungan gizinya cukup kepada anak-anak. Para ibu tersebut umumnya bekerja sebagai pedagang, sehingga urusan anak diserahkan kepada kakek nenek. Oleh karena itu, tim Pengabdian Pada Masyarakat Terpadu (PPMT) Universitas Muhammadiyah Magelang melaksanakan kegiatan sosialisasi dan praktik pembuatan Makanan Pendamping Air Susu Ibu (MPASI) kepada para ibu warga Dusun Pasekan bekerja sama dengan Posyandu Tunas Harapan pada bulan Desember 2024 yang lalu. Hasil sosialisasi menunjukkan bahwa terjadi peningkatan pemahaman para ibu sebesar 71% terhadap arti penting pemberian MPASI kepada anak-anak usia lebih dari 6 bulan. Selanjutnya 69,7% para ibu memahami cara pembuatan MPASI yang diajarkan tim PPMT dan bersedia untuk mempraktikkan di rumah dalam pemberian makanan kepada anak-anaknya.

Herbal Tea Bag Product Made from Chinese Betel Leaf with Combination of Lemongrass and Cardamom. This research aims to: 1) investigate the organoleptic properties of herbal tea bags made from Chinese betel leaf combined with lemongrass and cardamom, and 2) assess the sensory quality of the product through hedonic testing. This experimental study employed an observational method using a sensory evaluation panel consisting of 35 members (5 experts and 30 semi-trained panelists). Data were collected using a questionnaire. The independent variables were the proportion of Chinese betel leaf (2g, 4g, and 6g) and the addition of lemongrass and cardamom (2g) with temperature variations (40°C and 60°C) for 4 hours. The dependent variables were the sensory qualities, including shape, color, aroma, taste, and texture. The control variables included the type of materials, equipment, and processing techniques. Data analysis was performed using two-way anava and Duncan's multiple range test. The results showed that: 1) the proportion of Chinese betel leaf affected the shape and taste, 2) the drying temperature affected the color, taste, and texture, and 3) there was no interaction between the proportion of Chinese betel leaf and the addition of lemongrass and cardamom on the sensory quality of the herbal tea bags.

This service activity is motivated by the difficulties of primary school students in learning English.  This activity aims to promote enthusiasm and motivation to learn English among primary school students in the light of Industrial Revolution 4.0 at Phatnawitya School Yala and Darul Muhmin School Satun, Southern Thailand. The learning media implemented is supported by the use of technology such as television, speakers, laptops, etc. The delivery method consists of preparation, implementation, monitoring and evaluation phases. The results of the classroom activities for the students supported by technological assistance result in the students being more enthusiastic, excited and motivated during the English learning process.
 

This report aims to identify and address the problem of stunting in prospective brides and grooms in the Piyeung Health Center area, Aceh Besar. Stunting is a serious health problem that can affect the growth and development of children. Through the counseling activities carried out, the author seeks to increase the knowledge and awareness of prospective brides and grooms regarding the importance of good nutrition before and during pregnancy to prevent stunting. The methodology used in this report is Quasy Experiment. The results of this activity indicate an increase in understanding of nutrition and reproductive health among prospective brides and grooms. The conclusion of this report emphasizes the importance of appropriate and sustainable nutritional interventions to prevent stunting, as well as the need for support from various parties to improve the quality of public health. It is hoped that this report can be a reference for related parties in efforts to prevent stunting in the future.