The work program carried out in the implementation of the Real Work Lecture in Karya Mukti Village, Sinar Pereviewuan District focuses on the innovation of using banana hearts as an effort to empower the village community. Banana hearts are often considered waste from the banana tree itself, it turns out that banana hearts have great potential to be processed into products with more economic value. This community service activity aims to further explore the potential of the banana heart, develop processing innovations and see its impact on improving community skills and economy. The method used is a participatory approach through socialization, practice and assistance to the community in processing banana hearts into chips. The results show that the public's enthusiasm for banana heart processing is increasing, and the products produced can be marketed locally. Innovation in the use of banana hearts into processed banana heart chips can be an effective strategy for community empowerment and should be accompanied by continuous training and marketing support.

This study aims to analyze the community’s interest in the digitalization design to support the agricultural potential of Sukaharja Village, Bogor Regency. The village has significant agricultural potential but faces marketing challenges due to limited access to broader markets and dependence on middlemen. The research employed qualitative methods through in-depth interviews and questionnaires distributed to 30 farmers managing commodities such as taro, pineapple, and ornamental plants. The findings indicate that while farmers show high enthusiasm for digital solutions like e-commerce, their digital literacy and technological access remain limited. To address these issues, the team developed a digital platform named “Suka Belanja di Harja,” designed to improve product marketing, provide educational content, and empower local farmers. The initiative had a positive impact by increasing farmers’ motivation and awareness about digital marketing. However, ongoing support, infrastructure improvement, and tailored training are necessary to ensure successful digital transformation in rural agriculture.

This study aims to determine the perspective of the Ciherang Village community on the implementation of agricultural digitalization. As the digital era develops, the use of technology in agriculture is a great opportunity to increase efficiency and production results. Through a qualitative approach, data were obtained from questionnaires with farmers and local community leaders. The results of the study showed that most people are interested in the use of agricultural digitalization, especially in terms of access to fertilizer information and marketing of crops. However, its implementation still faces obstacles such as low digital literacy, limited technological devices, and minimal digital understanding. Therefore, mentoring efforts, ongoing training, and improving digital infrastructure are needed so that agricultural digitalization can be implemented effectively and provide real benefits for farmers in Ciherang Village.

The Covid19 pandemic had a major impact on the weakening of Indonesia's economic sector, including Small, Micro and Medium Enterprises (MSMEs). The MSME sector is one of the sectors that makes a major contribution to the national economy so it needs to rise during the current Covid19 pandemic. Jambewangi Village is a village located in Sempu District, Banyuwangi Regency, East Java Province. The area of Jambewangi Village is 1,422 Ha / m2 divided into six hamlets including Krajan Hamlet, Panjen Hamlet, Parastembok Hamlet, Sumberjo Hamlet, Tlogosari Hamlet, and Sidomulyo Hamlet. In Jambewangi Village, it has an interesting landscape, such as a homogeneous forest in the form of pines, the confluence of tributaries with branches, a large expanse of rice fields, as well as fields and plantations. The area of Jambewangi Village is at an altitude of 340-800 masl so it has cool air and is good for growing various kinds of fruits and vegetables.

This study aims to analyze the readiness of farmers in Parakan Village to utilize digital platforms for marketing agricultural products. The methods used include interviews, focus group discussions (FGDs), mentoring, and the distribution of questionnaires to 30 members of the Mawar Farmer Group. Findings indicate a shift in farmers' behavior from relying on middlemen to independently marketing their products through social media. However, survey results show low levels of information access, active participation, and understanding of digital innovation. Innovation and digital literacy are key challenges, although some farmers expressed a willingness to learn. Continuous mentoring and collaboration between farmers, academics, and the government are essential to support an inclusive and sustainable digital transformation in the agricultural sector.

Micro and small traditional culinary enterprises are desperately trying to set forth their brand image. This study aims to boost Purchase Intention supported by Brand Trust. Data were collected from 353 respondent using a simple random technique. The analysis method by PLS-SEM. Research findings showed that Brand Image andBrand Trust have a significant effect on Purchase Intention. Perceived Price and social media have no direct effect on Purchase Intention. However, both variables have significant indirect effects. These results highlight the importance of strong Brand Image and Brand Trust in shaping Purchase Intention, emphasizing the need for a holistic marketing that considers these factors while adjusting efforts regarding pricing and social media. The practical implications of this research suggest that focusing on building a positive brand image and consumer trust can increase the chances of success in marketing efforts. Moreover, the finding also highlighted that Brand Trust has paid its mediating role function significantly in supporting Brand Image and Perceived Price. Event though Social Media was not fully supported by Brand Trust, this research suggest to increase frequency of Social Media to gain a better result.

This research aims to fill the knowledge gap by understanding that strategic resources such as collaboration networks, technology digitalization, and financial literacy contribute to improving performance through financial and business competencies and resilience in the perspective of a Resource-Based View (RBV). The study was conducted in Malang Raya, which has a dynamic agro-tourism area but is facing market pressure and high competition. It involved 50 chip MSME players who have been operating for at least two years. The research method uses the SEM-PLS on seven main variables: collaboration network, digitalization, financial literacy, competence, financial resilience, business resilience, and business performance. The results show that the three main resources have a significant effect on performance improvement, either directly or through strengthening competence and resilience. This research provides a theoretical contribution by expanding the application of RBV in the context of traditional food MSMEs, as well as presenting an integrative model to improve the competitiveness of MSMEs. Further research is recommended to explore external variables such as regulation and the dynamics of the growing digital market.

Disposable diapers are non-biodegradable waste that can pollute the environment. Disposable diapers contain super absorbent polymer (SAP) which has an absorption capacity of up to 1,000 times. SAP can be combined with activated carbon as a coating agent in urea slow-release fertilizer (SRF) production. This research aims to analyze the effect of urea SRF formulation (FA, FB, FC, and FD), with the combination of SAP and activated carbon, on the characteristics and nitrogen release behavior. SRF was characterized by Scanning Electron Microscope (SEM), Fourier Transform Infra-Red (FTIR), and Water Retention (WR) testing to determine the morphological structure, functional groups, and the ability of the sample to retain water during observation. The percentage of nitrogen release from SRF was calculated using the Kjeldahl method. The results of SEM characterization show that the thickness of the layer formed is about 63.5 µm. Different sample formulations affect the intensity of the functional groups produced. From all formulations, FD showed the highest WR and the lowest nitrogen release percentage with values of 80.2% and 20.4%, respectively. In general, it can be concluded that the combination of SAP from disposable diapers and activated carbon can be used as a coating agent in SRF production.

Medicinal plants are plants whose leaves, stems and roots can be used as medicine. Some of these medicinal plants are used in traditional or alternative medicine in local communities. Apart from that, medicinal plants also have the advantage that they do not cause side effects and can be treated by family members themselves. The successful use of medicinal plants is greatly influenced by public knowledge about the benefits of each type of medicinal plant, especially medicinal plants that have been studied empirically. Research with the title Inventory of Medicinal Plants in the Babakan Siliawangi City Forest Area on June 12 2024, with this research method aims to determine the diversity of types of medicinal plants and to determine the potential of these medicinal plants for the surrounding community. The results of this research were 10 types of medicinal plants, including: Binahong, Yellow Bamboo, Jengkol, Matoa, Forest Tea, Forest Betel, Japanese Papaya, Sausage Tree, Butterfly Tree, Simpur Tree. The most widely used medicinal plant organ is the root, bark, flowers and leaves.
 
 

Mangroves are plants whose natural habitat is in coastal areas, they should require the role of coastal communities to manage mangroves. In Pantai Labu District, four types of mangrove plants were found that grow abundantly in the area, namely mangroves (Rhizophora), api-api (Avicennia), nipah (Nypa), and pedada (Sonneratia caseolaris). Although the types of mangroves in this area are quite diverse, unfortunately the community has not utilized them optimally. So far, the community has only taken parts of the mangrove tree trunks to be used as firewood or sold, while the fruit, especially pedada fruit, is often left alone to rot without being utilized. The method in this study uses qualitative descriptive. This study aims to describe and understand the conditions of mangrove utilization and conservation efforts by the community in Pantai Labu District in depth, based on data obtained from observations and interviews with local residents.