Publication Search

Traditional markets are an important component of the people’s economy and play a strategic role in supporting trading activities and community social life. The Government of Muaro Jambi Regency implemented a policy to relocate the Sengeti People’s Market to reorganize and improve the quality of trading facilities so they become more orderly, feasible, and representative. However, after relocation, market utilization has not functioned optimally, and various management problems persist. This study aims to analyze traditional market governance after relocation in Muaro Jambi Regency, using the Sengeti People’s Market as a case study. The research employs a qualitative approach with a case study method. Data were collected through field observations, in-depth interviews, and documentation, involving informants from the Trade Division of the Office of Cooperatives, SMEs, Industry, and Trade, as well as market managers, traders, and community members. Data analysis was conducted using descriptive qualitative techniques, including data reduction, data presentation, and conclusion drawing. The findings show that post-relocation governance has not been optimally implemented. Key issues include weak policy communication, mismatches between facilities and traders’ needs, limited trader participation, and poor coordination among relevant agencies. The study highlights that successful market relocation depends not only on physical development but also on participatory, transparent, and sustainable governance, supported by stronger institutional coordination, increased trader involvement, and continuous evaluation.

This study aims to analyze the comparison of small business development strategies in improving the income of traders in traditional markets around Medan City. The research employed a qualitative descriptive approach using interviews, observations, and documentation involving three traders of fruit, vegetables, and tomatoes. The results show that each trader applies different strategies depending on the characteristics of their commodities and business capacity. Fruit and tomato traders tend to implement quality sorting, price adjustments, and trust-building through honest customer service. Meanwhile, the vegetable trader relies more on traditional approaches such as giving bonuses to customers. Market facilities significantly influence the effectiveness of business strategies, where traders with proper stalls are better able to maintain income stability compared to those using temporary tents in muddy and uncomfortable areas. Seasonal factors also strongly affect income fluctuation as they determine the quality and supply of commodities. This study concludes that small business development strategies in traditional markets are shaped not only by traders’ managerial abilities but also by market infrastructure conditions and external environmental factors. It is recommended that market managers improve market facilities to support the sustainability of small traders’ businesses.

The development of digital technology has led to significant changes in economic behavior, including among Muslim communities in Tegal Gubug. Economic activities that were once centered in traditional markets have now begun to shift to digital platforms such as marketplaces and social media. This study aims to examine the shift in the economic behavior of the Muslim community from direct interactions in Tegal Gubug Traditional Market to digital-based interactions in buying and selling transactions. The research employs a qualitative descriptive approach, with data collected through interviews and observations of Muslim traders and consumers who have transitioned to using digital platforms. The findings reveal that the main factors driving this shift are ease of access, time efficiency, and the expansion of marketing networks. However, the study also identifies challenges such as reduced direct social interaction among economic actors and a lack of understanding regarding the application of Islamic business ethics in the digital space. This research emphasizes the importance of internalizing Islamic values such as honesty, justice, and responsibility in every digital economic activity to ensure alignment with sharia principles.

This research aims to analyze the forms of legal protection for consumers in the case of illegal cosmetic circulation in the Traditional Market of Moluo Village, Kwandang District, North Gorontalo Regency, and to examine the roles of the Health Department and the Gorontalo Food and Drug Supervisory Agency (BBPOM) in supervising and guiding business actors. The research method used is empirical legal research with a non-doctrinal qualitative approach, thru interviews with sellers, consumers, and supervisory authorities, as well as field observations and document studies. The research results show that the majority of vendors in the market already understand the importance of a distribution permit from BPOM and choose to sell legal products, although in practice illegal cosmetics are still found due to high consumer demand for instant results. The main obstacle lies in consumers who are often aware of the dangers of illegal cosmetics but still purchase them. BPOM Gorontalo implements legal protection thru two channels: preventive measures such as socialization, education, and routine inspections, and repressive measures such as legal action in accordance with Article 435 of Law Number 17 of 2023 concerning Health. The implications of this research confirm the need for more comprehensive legal protection strategies with cross-agency collaboration, increased public legal literacy, and consumer empowerment to make them more critical in product selection.

This study analyzes the application of the compound interest concept in evaluating capital growth among vegetable vendors at the MMTC Traditional Market in Medan, North Sumatra. The research highlights the low level of financial literacy among micro-entrepreneurs in Indonesia, which currently stands at only 38.03%, and its implications for business sustainability. Traditional market traders generally employ basic bookkeeping practices focused solely on daily cash flow, without considering the time value of money or the growth potential from systematic profit reinvestment. Using a mixed-methods approach, this study combines semi-structured interviews to explore existing financial management practices with quantitative modeling based on the discrete compound interest formula to simulate various capital growth scenarios. The analysis reveals that disciplined reinvestment strategies, even when initiated with modest capital and conservative growth rates, can lead to substantial capital accumulation within three to five years. Three primary barriers to capital growth were identified: limited understanding of financial mathematics, lack of long-term planning, and a tendency to prioritize immediate consumption over investment. This research underscores the transformative potential of compound interest principles for micro-enterprise development and recommends practical financial literacy training along with supportive financial ecosystems that encourage sustainable reinvestment practices.

Pasar tradisional memiliki peran strategis dalam memenuhi kebutuhan pokok masyarakat, namun sering menghadapi permasalahan lingkungan, terutama dalam hal pengelolaan sampah. Tujuan penelitian ini adalah untuk melihat sejauh mana pengelolaan sampah pasar jangli Kota   Semarang telah berjalan, dengan mengutamakan fokus pada partisipasi masyarakat dan pedagang,  ketersediaan  fasilitas,  serta dampak  lingkungan   yang  ditimbulkan.  Pendekatan  yang digunakan berupa  deskriptif  kualitatif,  dengan  data  dikumpulkan  melalui  observasi  serta   wawancara. Hasil   penelitian menunjukan bahwa tingkat partisipasi pedagang dalam menjaga kebersihan pasar masih rendah, sebagian besar hanya mengandalkan petugas kebersihan. Selain itu, fasilitas pengelolaan sampah masih terbatas, seperti jumlah tempat sampah yang tidak memadai, ketiadaan sistem pemilahan, dan jadwal pengangkutan yang tidak konsisten. Kondisi ini berdampak pada menurunnya kualitas lingkungan pasar, aroma yang menyengat, kehadiran lalat, dan potensi penyebaran penyakit. Implikasi dari kajian ini merekomendasikan peningkatan edukasi dan kesadaran masyarakat, penyediaan fasilitas yang lebih baik, serta penguatan peran pemerintah dalam pengawasan dan penegakan aturan, melalui pendekatan pengelolaan sampah berbasis masyarakat (community-based waste management).

This study aims to analyze the determination of selling prices and enthusiasts by traders and their relationship with demand fluctuations in the traditional market of MMTC Medan. The method used is a qualitative descriptive analysis method with a survey approach, involving three traders, namely rice, onion, and cabbage traders, data collected through direct interviews. The results of the study show that the setting of selling prices by traders has an effect on market enthusiasts as well as fluctuations in demand. Merchants set prices based on a combination of cost of goods sold, competitor prices, and estimated consumer purchasing power. Significant price fluctuations tend to lower the volume of demand, especially in non-primary products, and also poor quality of goods. Thus, this study concludes that understanding demand patterns and price adaptability are the main key factors in maintaining the business continuity of traders in the traditional market of MMTC Medan.

Pasar tradisional memainkan peran penting dalam memperkuat identitas budaya dan meningkatkan daya tarik pariwisata internasional. Pasar Seni di Kuala Lumpur adalah contoh utama dari keberhasilan transformasi pasar tradisional menjadi tujuan wisata budaya. Inisiatif community engagement ini merupakan kolaborasi antara Universitas 17 Agustus 1945 (UNTAG) Semarang dan Universiti Tunku Abdul Rahman (UTAR) Malaysia, yang bertujuan untuk meningkatkan pemahaman pemangku kepentingan tentang strategi branding untuk Pasar Seni sebagai destinasi pariwisata internasional. Metode yang digunakan antara lain lokakarya partisipatif, diskusi dengan pemilik bisnis lokal, dan observasi lapangan. Hasil penelitian menunjukkan bahwa kombinasi pelestarian budaya, pemasaran digital, dan keterlibatan masyarakat lokal menjadi faktor kunci dalam memperkuat citra Pasar Seni sebagai destinasi wisata global. Rekomendasi diberikan untuk pengembangan strategi branding untuk pasar tradisional di Asia Tenggara.

This study aims to analyze consumer behavior in purchasing decision-making at traditional markets in Surakarta City. The focus of this research is to identify the factors that influence consumer purchasing decisions, such as price, product quality, location, service, and shopping habits. The method used is a quantitative approach with a survey method. Data were collected through the distribution of questionnaires to 100 respondents who are active consumers at several traditional markets in Surakarta, such as Pasar Gede, Pasar Klewer, and Pasar Legi. The data analysis technique used is multiple linear regression to examine the influence of independent variables on the dependent variable. The results show that price, product quality, and service have a significant influence on purchasing decisions, while location and shopping habits do not show a significant influence. These findings indicate that consumers in traditional markets in Surakarta tend to prioritize economic value and service interaction in their purchasing decisions. This research is expected to provide input for traditional market managers in improving competitiveness amidst the growth of modern markets.

Traditional markets are characterized by fast-paced and diverse transactions, necessitating a reliable product monitoring system to enhance the efficiency of stock management and transactions. This study develops a monitoring system based on a loadcell sensor and a TCS230 color sensor to automatically classify product weight and type. The loadcell is used to measure product weight with high accuracy, while the TCS230 detects the color characteristics of products to distinguish between different types of commodities, such as various varieties of chili peppers. The development process includes sensor calibration, dataset collection, and the training and evaluation of a classification model. Experimental results show that the classification accuracy exceeds 90%, demonstrating the effectiveness of combining weight and color data for market product recognition.

Health checks in the market are an effort to determine the condition of a clean, safe, comfortable and healthy market environment. An unhealthy market will increase the density of flies which will have an impact on the transmission of fly-based diseases in the market. The purpose of this study was to determine the description of the health conditions of the market environment and the density of flies in the Traditional Markets of Kupang City. The type and design of the research used was descriptive research with a survey method. This research was conducted at the Traditional Markets of Kupang City in September-October 2024. The population in this study was the Traditional Markets in Kupang City. The samples in this study were Oebobo Market, Kasih Naikoten Market and Oeba Market. Data analysis was conducted descriptively, The results of the study showed that from 124 assessment variables obtained a total score of yes for Oebobo Market of 58 (46.77%), a total score of yes for Kasih Naikoten Market of 50 (40.32%) and a total score of yes for Oeba Market 44 (35.48%) with the third category of markets not meeting the requirements of a healthy market and the results of measuring the level of fly density at the Kupang City Traditional Market with each Market 3 points determined namely Meat Stall, Raw Fish Stall and Trash bin at Oebobo Market obtained an average fly density of 6 tails/blockgrill, at Kasih Naikoten Market the average fly density was 10 tails/blockgrill and at Oeba Market the average fly density was 9 tails/blockgrill with a high fly density category. Therefore, cooperation is needed between the government and the local community to maintain each other and create a healthy and clean market environment to avoid disease.

Traditional markets and supermarkets offer unique shopping experiences. Changes in shopping patternsreflect the complexity of social and economic dynamics. This study aims to understand the impact of consumerneeds and product quality on shopping preferences in the traditional market of Pesing Koneng, West Jakarta,benefiting academics, practitioners, and policymakers. The study employs an associative quantitative approachwith 96 respondents and questionnaires as research instruments. The analysis results indicate a positive influenceof consumer needs and product quality on shopping preferences. It is important to note that this analysis wasconducted solely in one traditional market without considering other variables or moderators that could affectshopping preferences more comprehensively.

The formulation of the research problem is what are the results of traditional market management policies in Pasar Baru Kefamenanu, North Central Timor Regency. The aim of this research is to analyze and describe the Traditional Market Management Policy at Pasar Baru Kefamenanu, North Central Timor Regency. This research uses qualitative methods to describe the management of traditional markets in Pasar Baru Kefamenanu, North Central Timor Regency. Data collection techniques through observation, interviews and documentation. The results of this research show that the Traditional Market Management Policy in Pasar Baru Kefamenanu, North Central Timor Regency has been implemented well in accordance with time and costs; The adequacy and maintenance of supporting facilities and infrastructure for markets in the form of stalls, public toilets and parking areas, still needs to be optimized by the relevant agencies; the provision of buildings/places provided has not been fully utilized by the traders because the buildings/places built are ineffective or not in accordance with the wishes of the traders; Responsiveness in the Management of Traditional Markets at Pasar Baru Kefamenanu, North Central Timor Regency regarding the responses or responses of traders and consumers in the management of Pasar Baru Kefamenanu is positive and does not cause problems;  The government has taken steps to improve management at the Kefamenanu New Market as well as possible, but traders and consumers still need to improve.

Floating markets in Kalimantan have been an integral part of the traditional trading system in the region. Maritime activities play an important role in supporting the sustainability of these markets as they connect local traders to different regions in the archipelago through waterways. This article examines the dynamics of trade in floating markets, focusing on how changes in maritime activities can affect traditional trade structures and patterns. Modernization of sea transportation and competition from land-based markets have successfully affected the competitiveness of waterborne traders. Therefore, the article also discusses the challenges faced by traders, such as limited access to suitable maritime infrastructure and changing consumer preferences. The research suggests that while floating markets continue to play an important role in the local economy, pressures from globalization and changes in maritime governance may threaten their sustainability.

Traditional markets are places where sellers and buyers interact directly in social and economic aspects. This design aims to create cleanliness and comfort for visitors by using an eco-friendly architectural approach. This study's research method uses qualitative methods through literature studies and also field observations with primary data obtained through surveys, documentation and interviews. Then carry out an analysis of the site and architectural aspects to serve as guidelines for design. This design implements the main concepts, including zoning which consists of a public zone, namely the traders' room, inner court, food court area, event area and parking area, a semi-public zone, namely the reception room in the management room, a private zone, namely the management room and service zones, namely security post, loading dock, toilet, prayer room and service room. The zoning concept is based on its function, namely a traditional market where the parking area surrounds the market building, then there is a loading dock area that surrounds the market building and there is a food court area in the inner court of the market and an event area in the market section. This market building has an open concept which only has a roof as protection from sunlight and rain. This building has a height of 1 floor with a spatial arrangement for wet commodities and dry commodities and also non-food items in the front area. The central part of the room or the center of the room has an inner court area for culinary delights by adding a concept and having lighting that comes from skylights on the roof.    

Along with the rapid development of technology and knowledge at this time makes information a very important role in order to achieve goals the development of computer technology today has grown rapidly, this encourages the creation of the need for the application of increasingly sophisticated computer technology. Design and build a kiosk rental information system at the web-based traditional market of Sumaja Makmur Village aims to facilitate the process of kiosk rental payment transactions. The situation faced by the traditional market of Sumaja Makmur Village is that the process of stall rental transactions is still carried out manually, so it takes time because traders have to come to the market chairman's office to make stall rental transactions. The research method used is a qualitative descriptive method, while the system development method uses the waterfall method.

Traditional markets are transaction centers and supply networks for people's basic needs so that in traditional markets there is quite strong competitiveness between traders because in traditional markets many traders sell the same merchandise as other traders. Therefore, in serving consumers, traders must provide good service so that consumers feel comfortable and will return and become regulars at the shop. In traditional markets there is a relationship or personality relationship between sellers and buyers. This is related to the concept of social capital which is getting to know each other and in which there are also elements of trust, social networks and normative values ​​between economic actors. Social capital in traditional markets plays a very important role in the existence of traditional markets so it is not surprising that the development of modern markets is increasingly widespread nowadays, but traditional markets can still survive and become a culture and necessity that is still very much needed by the local community to this day. The research method for analyzing Trader Interactions in Traditional Markets to Improve Economic Welfare in Tanggul Wetan Village uses descriptive methods. In this research analysis, we use social capital theory based on Pierre Bourdieu's perspective, which states that the definition of social capital is the amount of resources, actual or virtual, that are gathered in an individual or group because they have a long-lasting network of reciprocal relationships of acquaintance and more or less recognition. institutionalized (Field, 2011:23). We researchers use the concept of trust.

In the development of financial technology, many payment system innovations have emerged, one of which is the Indonesian Standard Quick Response Code (QRIS). This research aims to determine the implementation of QRIS for business actors in the Kupang City Traditional Market. This research uses a qualitative approach, with data collection methods conducting interviews, observation, documentation. The results of this research show that the Quick Response Code Indonesian Standard (QRIS) is an electronic payment tool to make it easier for people to carry out transactions. Through QRIS, people can feel the ease of making transactions anytime and anywhere, even outside bank operational hours. However, in its implementation there are several obstacles, namely a weak internet connection so that the transaction process carried out by traders is hampered, the cellphones owned by traders are not yet sophisticated so they cannot make transactions, lack of knowledge and a 0.3% deduction from the transaction value.  

This research was conducted with the aim of analyzing the effect of bazaars on the sales volume of MSME products in Rungkut Kidul Village. The field observation method was used to collect data from a sample consisting of MSMEs in RW 01 - RW 06 Kelurahan Rungkut Kidul on weekdays and during bazaars. The observed variables include product sales volume per day, marketing strategies used, and consumer behavior in two different market conditions. The analysis technique used is descriptive analysis technique to describe the profile of MSMEs and the sales volume per day. The results of the analysis are expected to illustrate differences in the sales volume of MSME products in different market conditions. The findings of this study are expected to provide guidance for MSME owners and become one of the solutions to the constraints of the quiet market experienced by the majority of MSMEs in Rungkut Kidul Village.  

Abstract: Covid-19 or better known as the Corona Virus has become a public concern since its appearance was detected in China for the first time in early 2020. The death of thousands of people due to this virus has made it the center of attention of many countries, including Indonesia. The COVID-19 pandemic has proven to have put pressure on economic and social conditions in Indonesia since the end of 2019. Traditional markets have become places where many people from various places gather, resulting in an increased risk of infection. The risk of infection is not only for traders, but also for buyers and their families and people they meet or have close contact with, so it is very necessary to implement health protocols by market traders.