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A speech act is a medium to express an idea and emotion of a person. Speech acts have several types, one of which is illocutionary speech acts. One form of illocutionary speech acts is assertive speech acts. This assertive illocutionary speech act is found in everyday life, one of which is through movie media. The purpose of this research is to identify and describe the form of assertive illocutionary speech acts contained in the movie "Rumah Dinas Bapak" and to describe the purpose and meaning contained in the movie. The method used in this research is a descriptive qualitative and theoretical approach in the form of written or spoken words from individuals and observable behavior. The result of the research that has been done is that there are nine assertive illocutionary speech acts in the movie studied. "Apa jangan-jangan maling mas?" is one of the assertive illocutionary speech acts of speculating. The benefit of this research is that it helps readers improve their understanding of the intent and meaning contained in an utterance and apply them correctly in daily life.

This study is based on the urgency of understanding assertive speech acts as part of pragmatic studies in speech acts in the movie Sweet 20 by Ody C. Harap. Sweet 20 was chosen because of its richness in dialogue and cross-generational representation, thus allowing in-depth analysis of speech acts. This research aims to identify, classify, and analyze the form and function of assertive speech acts used by the characters in the film. The method used in this research is descriptive qualitative with a pragmatic approach. The data were obtained through listening and note-taking techniques on the characters' speech in the movie. Data analysis refers to Searle and Galassi's speech act theory, which emphasizes assertive speech acts. The results show various forms of assertive speech acts, such as stating, telling, suggesting, boasting, complaining, reporting, expressing positive emotions, self-affirmation, and expressing negative emotions, which are influenced by the social and cultural context in the movie. This research contributes to the development of pragmatics studies in linguistics, can be used as a reference in learning Indonesian, especially speaking skills, and provides further insight into the use of speech acts in audio-visual media.

Assertive is a form of learning that forms the identity of an individual. Assertive ability can also bring up communication skills that can assist individuals in carrying out their social demands. Assertive behavior is important for children to have to prevent sexual violence, bullying and communication difficulties in children. The purpose of this study was to determine the effectiveness of pop up books in increasing assertiveness in children. The method used in this study is an experimental research method which uses a pre-test post-test control group design. Data collection was carried out through observation with the checklist recording technique. Data analysis used is descriptive analysis. The subjects in this study were class II children of SD Negeri Padang Lua for the 2022/2023 academic year, aged 8-9 years. Based on the results of the pre-post test analysis, there was a significant difference in the form of an increase in assertive behavior in the experimental group. This proves that the use of pop up books is effective in increasing assertiveness in children. It is hoped that future researchers will implement this research in a more conducive environment and with a longer intervention time.

Pragmatics is a branch of semiotic linguistics. Semiotics studies verbal language, symbols, signs, and their meaning in the means of life. Pragmatics examines the relationship between language and context and the relationship between language use and its speakers. This article, is more focused on discussing the analysis of speech acts in a video, where the definition of speech acts itself is an individual symptom, psychological in nature, and its continuity is determined by the speaker's language skills in dealing with certain situations and in speech acts that are seen are the meaning or meaning of the actions in the speech. The purpose of this study is to determine the directive and assertive speech acts of Nisa Rostiana on the Kinderflix YouTube channel. The research method used is a descriptive qualitative research method and pragmatic approach. The research data results from the identification or analysis of Nisa Rostiana's directive and assertive speech acts on the Kinderflix YouTube channel. The data collection technique used is a pragmatic approach in the form of free listening techniques, note-taking techniques, and documentation techniques. The pairing technique was also used to analyze the data. The informal method is used as a data presentation technique in this research. The data presentation is poured into a table containing some assertive and directive utterances and their reasons. The result of the analysis is 94 utterances which include 47 assertive utterances and 47 directive utterances. This research produces some assertive speeches that describe characteristics, state information, and express opinions. This research also produces some directive speeches that build active involvement with invitations, giving direct orders, and giving orders through requests. This study is useful as a guideline in determining assertive and directive illocutionary speech in a video, besides that the author can pay more attention to the differences in assertive and directive illocutionary speech acts.