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Sambas has a traditional craft of songket cloth known as Kain lunggi or kain Bannang ammas because the motif is woven from gold and silver colored threads. Lunggi fabric has many weaving motifs, one of the most famous weaving motifs is the motif of bamboo shoots (Pucuk Rebung). But not a few people who do not know other motifs besides woven fabrics and other information about the motif of Sambas woven fabrics that are already quite global. So it is important to convey this information to the public interestingly. One of the media that can be used is through 3D animated films. This study was conducted by applying the MDLC method in which the process of modeling, rigging texturing, editing and animating in it. Based on the test results of 2 media experts at 84%, 2 material experts at 89%, and 30 general public at 89.46%, this animated film deserves to be published with a duration of 15 minutes and mp4 format.

Palembang Songket Cloth is one of the cultural works of South Sumatra which is included in the list of Indonesian Intangible Cultural Heritage. As the era of songket cloth has developed into a profitable business opportunity, and marketing strategy is the most important factor in business because this is what determines everything, the increasing competition in the business world means that all business actors must be able to think creatively and innovatively to attract consumer interest. Therefore, the author is looking for marketing strategies for songket cloth in South Sumatra, one of which is located at Griya Kain Tuan Kentang, Jakabaring District, Palembang City. Based on the results of Griya Kain Tuan Kentang Palembang's research in the field directly with the people involved as well as observing aspects of the product, location, advertising, price, process, physical evidence, it can be concluded that it is functioning or running well. And the author suggests that Griya Kain Tuan Kentang needs to innovate or initiate so that it is more widely known by consumers, for example participating in events such as exhibitions and markets.

The purpose of this study was to explain the choreography of Sumatran Rancak Dance at Sanggar Silodang Production Kota Padang. The type of research used is qualitative research with descriptive methods of analysis. This research instrument is the researcher himself and is assisted by supporting instruments such as stationery and cameras. Data were collected through literature study, observation, interviews, and documentation. The steps of analyzing data are data collection, data reduction, data presentation and data verification. The results showed that the choreography process carried out by choreographers has stages such as ideas / themes, exploration, improvisation, and composition. So from the process carried out by the choreographer produces the following aspects of form: motion, space design, time design, power design, upper design, dramatic design, floor design, group composition, equipment, and music. Sumatran Rancak dance has several types of movements consisting of movement developments from the regions of Aceh, Medan, Riau, and West Sumatra which are worked on by choreographers with the concept of entertainment. The costumes used have been created and modified using bludru brackets, metered songket, shoulder tokah, shoulder scarves, belts, and complete accessories for female dancers. As for male dancers, they wear satin, galembong, batik deta, and silodang cloth. Sumatran Rancak dance uses the plate property at the end of this dance with a plate size of 5.

Skripsi ini membahas tentang strategi pengembangan usaha batik dan kain songket di Toko Cik Mia Songket Jambi. Penelitian ini bertujuan untuk  memahami alternative strategi pengembangan usaha batik dan songket Cik Mia, kemudian juga untuk mengetahui kendala perkembangan usaha batik dan songket Cik Mia. Adapun metode yang digunakandalam penelitian ini adalah metode peelitian kualitatif dengan jenis penelitian lapangan. Objek dalam penelitian adalah toko batik dan songket cik mia. Ada beberapa tekin pengumpulan data yang digunakandalam penelitian ini yaitu wawancara, observasi dan dokumentasi. Data-data yang sudah dikumpulkan  kemdian dianalisi dengan beberapa teknik yaitu reduksi data, penyajian, kemudian verifikasi data. Adapun hasil dari penelitian ini menunjukkan bahwasanya ada banyal strategi yang telah dilakukan oleh cik Mia untuk mengembangkan usaha batik dan kain songket cik mia salah satunya yaitu dengan rajin mempromosikan jualan baikitu melalui media social, serta sering mengikuti beberapa even. Diketahui bahwasanya even-even yang telah diikuti sudah sampai ke mancanegara. Kemudian aktif dalam kegiatan pengembangan UMKM bersama bank 9 Jambi. Untuk kendalanya didapati bahwasanya ada beberapa kendla pada pengembangan Sumber Daya Manusia khususnya dalam pengelolaan tenun. Ci mia masih kewalaan untuk memproduksi kain tenun dalam skala besar karena sumber daya manusia yang bisa menenun hanya seidikit.

Sustainable Development Goals (SDGs) according to PBB is development that aims to meet the needs of the present without compromising the ability of future generations to meet their own needs. Sustainable development is defined in a broad sense as a country that seeks to achieve sustainable development. However, the strategy for achieving the Sustainable Development Goals in the songket industry, songket entrepreneurs use marketing strategies and innovation strategies which create new innovations to maintain and create sustainable songket product innovations. This study aims to find out how the strategies for achieving the Sustainable Development Goals in the small and medium industry of Cik Mia songket Jambi and the human resource constraints they face. In this study the method used was qualitative by checking the validity of the data using triangulation techniques. The results of the study show that the strategy for achieving the Sustainable Development Goals in the Jambi songket industry can be seen from several aspects, namely that it still has human resource constraints in the weaving sector, therefore it is necessary to optimize the achievement targets in the Sustainable Development Goals.