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Rt.Sri Ratna Ayu Kamillah; Robby Hernanada; Ela Nuramalia; Riki Gana Suyatna

Jurnal Manajemen Riset Inovasi 2023 Pusat Riset dan Inovasi Nasional

Purchasing decisions are a crucial stage in the marketing process that is influenced by a number of factors. brand image (product image), lifestyle, and location have become important aspects that play a significant role in shaping consumer preferences Badag Ice Tea in Pandeglang will provide deep insight into how these elements interact with each other and contribute to consumer purchasing decisions. This type of research is quantitative with the aim of tracking the impact between independent factors (autonomous variables) and reliant variables (subordinate variables). the research place is Es Teh Badag Pandeglang. the research time was conducted for approximately 3 months from November 2023 to January 2024.The results of this study indicate that the f test of brand image, lifestyle and location simultaneously and significantly affects the purchasing decision of badag ice tea in pandeglang. The t test results show that brand image, lifestyle and location have a positive and significant influence on purchasing decisions for badag ice tea in pandeglang. The R2 value of 0.609 or 60.9% means that the brand image, lifestyle and area factors have an impact of 60.9% on purchasing decisions, the excess 39.1% is influenced by factors outside the focus such as value, progress and service quality.

Rochma, Citra Larasati; Sjarief Hidajat

Jurnal Ilmiah Komputerisasi Akuntansi 2023 Universitas Sains dan Teknologi Komputer

The purpose of this study is to ascertain whether the compliance of motor vehicle tax payers is affected by taxpayer awareness, tax access, facilities, and service quality. The research used in this study is quantitative. Primary data were gathered for this study by the distribution of questionnaires in survey procedures. Incidental sampling is the sampling strategy applied. 100 motor vehicle taxpayers registered at the West Surabaya Samsat Office made up the study's sample. The WarpPLS 7.0 SEM Partial Least Square (PLS) Software was employed for the data analysis process in this investigation. The findings of this study demonstrated that tax access and changeable taxpayer awareness had a substantial impact on motor vehicle tax compliance. Service Quality and tax facilities and has no discernible impact on motor vehicle taxpayer compliance.

Chadisa Rizky Ananda; Fauzi Arif Lubis; Nuri Aslami

Student Scientific Creativity Journal 2023 Pusat Riset dan Inovasi Nasional

This research aims to determine the clarity of influence, responsiveness and empathy on the quality of service at the Rezki Sinaga Midwife Clinic. Meanwhile, the research method used is a quantitative method. The population in this study were clinic patients. The number of samples known using the Slovin Formula is 99 respondents. Data collection techniques use questionnaires, documentation studies and observations. Data analysis techniques were analyzed using statistical tools using SPSS. The research results show that the Reliability Variable has a positive and significant effect on Service Quality with a sig value of 0.000 ˂ 0.05 and the t-count > t-table value, namely 19.999 ˃ 1.98525. The Responsiveness variable has a positive and significant effect on Service Quality with a sig value of 0.004 ˂ 0.05 and the t-count > t-table value, namely 2.922 ˃ 1.98525. The Empathy variable has a positive and significant effect on Service Quality with a sig value of 0.000 ˂ 0.05 and the t-count > t-table value, namely 2.254 ˃ 1.98525. The results simultaneously show that there is an influence of noise, responsiveness and empathy which together influence the quality of service, the calculated f value is 261.939 ˃ f-table 2.70 and the Sig value is 0.000 ˂ 0.05. It is recommended for future researchers to involve a larger sample, expand the scope of research, apart from the variables that have been studied, which can also influence service quality.

Nadia Dwi Irmadiani

Jurnal MIMBAR ADMINISTRASI 2023 Universitas 17 Agustus 1945

The objective of this study is to examine the financial and service performance of the K.R.M.T Wongsonegoro Regional Hospital in Semarang City, which has been utilizing the Regional Public Service Agency Financial Management Pattern (PKK-BLUD) since 2007. By transitioning into a full (BLUD), the Semarang City RSWN has gained the ability to handle its finances independently, hence enhancing its performance and service quality. The present study incorporates quantitative research employing a time series methodology. The data utilized in this study consists of secondary data obtained from financial records and hospital management reports. The assessment of financial performance is conducted through the utilization of financial measures, encompassing liquidity ratios, solvency ratios, and profitability ratios. In the context of service evaluation, the measurement of service performance encompasses six distinct indicators. These indicators include the Bed Occupancy Rate (BOR), Turn Over Interval (TOI), Bed Turn Over (BTO), Average Length of Stay (ALOS), Gross Date Rate (GDR), and Net Date Rate (NDR). The research hypothesis was examined by the application of Pearson correlation. The findings of the study indicate a significant correlation between financial performance, as assessed by the solvency ratio, and both the cost recovery rate and level of independence. The level of independence exhibits a significant link with service performance, as assessed by BTO.

Nikmir Rohmiati; Arlina Nurbaiti Lubis; Beby Karina Fawzeea Sembiring

Proceeding. of The International Conference on Business and Economics 2023 Universitas 17 Agustus 1945 Semarang

This research aims to determine the effect of service quality and customer satisfaction on customer loyalty and also aims to increase customer loyalty. This research used customers of Bank Syariah Indonesia KCP Medan Iskandar Muda 1 in Medan City as respondents in filling out the questionnaire as many as 170 customers. The tests used in this research are data quality tests, classical assumption tests, influence tests and hypothesis tests. From the results of this research, it was found that the influence of service quality on customer loyalty is a significant influence where the significance value is 0.001 < 0.05 and tcount is greater than ttable (3.245 > 1.653), the influence of customer satisfaction on customer loyalty also has a significant influence where the significance value is 0.000 < 0.05 and tcount is greater than the table (3.742 > 1.653) and simultaneously service quality and customer satisfaction have a significant effect on customer loyalty where the significance value is 0.000 < 0.05 and fcount is greater than ftable (23.982 > 3.05). Meanwhile, the R2 value of 22.3% of this research is influenced by service quality and customer satisfaction variables, while the remaining 77.7% is influenced by service quality and customer satisfaction variables. influenced by other variables not examined in this study.

Putri Natalia Millu

DIAGNOSA: Jurnal Ilmu Kesehatan dan Keperawatan 2023 International Forum of Researchers and Lecturers

Interprofessional Collaboration (IPC) is professional collaboration with different educational backgrounds and collaborates to improve service quality. The purpose of this study was to explore SBAR communication carried out by nurses and doctors in IPC at the Hospital X. The research method is qualitative. The research participants were 10 health workers (5 nurses and 5 doctors). Data analysis was carried out by processing and preparing data, reading data, coding, coding interpretation, presenting themes, and interpreting data. The results showed that there were three themes produced: 1) A thorough assessment by nurses and doctors; 2) Collaboration between nurses and doctors to patients; 3) Barriers communication between nurses and doctors. The form of communication that is applied between doctors and nurses in the emergency room at the hospital x is SBAR communication that has been implemented well. The main barriers to SBAR communication are the shortage of staff and the increase in the number of patients. And the obstacle from the doctor's side is the new nurse personnel who do not really understand their duties. The conclusion of this study is that the application of SBAR communication in the Interprofessional Collaboration (IPC) relationship between nurses and emergency room doctors at the hospital x is good, but there are still barriers to SBAR communication when there is an increase in the number of patients due to lack of staff in the hospital.

Fania Alzaira Arrahma; M. Taufiq Abadi

Jurnal Manajemen Riset Inovasi 2023 Pusat Riset dan Inovasi Nasional

This study aims to analyze the marketing strategy used by Kedai Geprek Niki in facing business competition in the digital era. This study uses qualitative research methods by interviewing the owners and customers of Kedai Geprek Niki. The results show that Kedai Geprek Niki still uses word of mouth marketing as the main method to develop its business. This is done by ensuring quality food and good service to increase customer satisfaction and make them recommend Kedai Geprek Niki to their friends and family. In order to increase customer satisfaction, Kedai Geprek Niki also pays attention to service aspects. They provide special training for their staff to provide good and friendly service to customers. Kedai Geprek Niki also pays attention to aspects of cleanliness and environmental comfort. Based on the results of this study, it can be concluded that Kedai Geprek Niki has managed to survive in the digital era by adopting a marketing strategy that is in line with current business trends. They leverage technology and strengthen their word-of-mouth marketing strategy by focusing on product and service quality.  

Dian Sudiantini; Novia Rahmawati; Niken Salsabilla; Nendy Yuliarrani

Wawasan : Jurnal Ilmu Manajemenx, Ekonomi dan Kewirausahan 2023 Fakultas Teknik Universitas Maritim AMNI Semarang

Various types of music that exist today, one of which is Korean pop (k-pop), adds color to the world of music and entertainment. One of the most famous music groups from South Korea itself, namely blackpink, in early 2023 has held a world tour concert (born pink) at GBK. The fans were very enthusiastic to watch the concert, especially the blinks who don't only live in JABODETABEK, but also from outside JABODETABEK. The Blackpink concert which was held for two days fulfilled trends on various social media, not only happiness but also other judgments from the audience which made the audience uncomfortable with the concert. So this study aims to evaluate, analyze, and examine strategic management efforts on the service quality of the Blackpink world tour (born pink) concert at GBK. The data were collected directly from the respondents, the tools used in the research were through questionnaires and using SPSS data processing. The results of this study are proven by that strategic management has a significant effect on service quality.

Erlita Nazla Pangestika; Gallis Nawang Ginusti

Journal of Creative Student Research 2023 Pusat Riset dan Inovasi Nasional

The Office of the Airport Authority Region III is one of the government agencies that provide public services to the public, namely airport PAS services, therefore the Office of the Airport Authority Region III participates in the government program to build a good and clean government by designing the construction of an integrity zone towards a Serving Free Bureaucratic Area (WBBM) to improve the quality of its services. The purpose of this research is to determine the effectiveness of the WBBM predicate and the supporting and inhibiting factors in improving the quality of airport PAS services at the Office of the Airport Authority Region III. The research method used is mixed methods, which means combining quantitative and qualitative research simultaneously with the chosen strategy, namely sequential explanatory. The data sources obtained are primary and secondary data with the data collection techniques used are interviews, documentation, and direct observation at the Region III Airport Authority Office. The results of this study indicate that the WBBM predicate is effective in improving the quality of airport PAS services as evidenced by the SKM results which continue to increase from 2020 to 2022 and changes in the airport PAS service system to online services. Factors that support the improvement of the quality of airport PAS services are the six areas of change in WBBM and the existence of inhibiting factors, namely websites that have not been properly managed, human resources that have not provided excellent service, and lack of work ethic in providing services

Amalia Br Pakpahan; Wisnu Rayhan Adhitya

Jurnal Ekonomi, Bisnis dan Manajemen (EBISMEN) 2023 FEB Universitas Maritim Semarang

Education plays an important role in all aspects of human life. Education is the most effective tool to improve the quality of individuals to be more productive. Competition between formal educational institutions, especially at the Vocational High School (SMK) level, so that schools compete to improve the quality and quality of education to attract attention and seize market share and offer the services provided. Therefore, schools must design strong marketing strategies in order to make students interested and satisfied with the services provided. Several aspects that affect student satisfaction such as education costs, location and quality of service. This study aims to determine and analyze which factors are the most dominant influencing student satisfaction among education costs, location and service quality. The population in this study were 855 students at SMK PAB 2 Helvetia. With the Slovin formula, the number of samples obtained is 86 students of SMK PAB 2 Helvetia. Data were taken by distributing questionnaires to students which were then measured using a Likert scale. The data analysis technique used Multiple Linear Regression. This study uses SPSS 20 as data processing. The results showed that simultaneously the cost of education, location and service quality had a significant positive effect on student satisfaction. While partially the cost of education, location and service quality have a significant positive effect on student satisfaction.    

Nova Hari Santhi; Abdul Azim Said

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This research is a type of quantitative descriptive research, namely a researcher who describes the research variables using a quantitative approach. The population in this study were all employees totaling 17 employees. The sample in this study used a saturated sample, namely the entire population was used as a sample. Data collection used a questionnaire method. The questionnaire method was carried out to obtain respondents' responses regarding the variables of Employee Competence and Service Quality. Data analysis used to test the hypothesis in this study was using Simple Linear Regression analysis found in the SPSS v. 19 program. The results of this study are that Employee Competence significantly influences Service Quality with a positive coefficient, which explains that there is a directly proportional relationship between the two variables. With the Regression Coefficient of the Employee Competence Variable (X) of 0.321, meaning that if X is increased by 1 then Y will increase by 0.321, this shows that the better the employee's competence, the better the quality of service at the Rakam Lombok Timur Village Office. The sig value of 0.038 illustrates that Employee Competence has a positive and significant influence on Service Quality, meaning that the better the Employee Competence, the Service Quality will increase. Service is said to be of quality or satisfactory if the community is satisfied with the service provided and can meet the expectations of the community.