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Muhammad Farich Nizami; Elvi Esya Ananta; Nova Ayu Rahmawati; Hanief Irfan Jodi Prabowo; Yani Evi Asih +1 more

Jurnal Riset Ilmu Pendidikan, Bahasa dan Budaya 2023 Asosiasi Periset Bahasa Sastra Indonesia

The film Habibie & Ainun 3 is a 2019 Indonesian romantic biographical film directed by Hanung Bramantyo and written by Ifan Ismail. This film is a continuation of Rudy Habibie (2016), a prequel to Habibie & Ainun, as well as the third film in the Habibie & Ainun series. If Rudy Habibie tells the story of young Habibie, then Habibie & Ainun 3 tells the story of young Ainun. This article aims to describe the film Habibie & Ainun. In this film we will analyze language. Linguistics are the elements contained in a language, whether spoken or written. All matters related to language are called linguistics. Meanwhile, linguistic rules are definite rules, propositions, or guidelines used in language. This film is being analyzed using a descriptive qualitative approach. The method of data acquisition employed is documentation, which consists of listening and taking notes. Based on the results of the analysis, a variety of language styles were found which showed comparative language styles, conflicting language styles, satirical language styles, affirmative or repetition language styles.

Siska Udilawaty; Kemal Ilham Pramudya; Wicandri Pasambuna

JURNAL ILMIAH KOMPUTER GRAFIS 2023 UNIVERSITAS STEKOM

This research uses qualitative methods with semiotic analysis from Roland Barhes. Semiotics is a method for analyzing signs to find meaning in social and cultural phenomena. The aim of this research is to find out what visual meaning is contained in the Ichsan Gorontalo University logo which is used as an agency identity in terms of denotation, connotation and myth. Corporate identity is a reflection of the vision and mission which are visualized through the logo. This research uses a qualitative descriptive method, namely the data collected is in the form of words and images. With the right logo, the message regarding the company's desired identity can be represented effectively. Data collection techniques use documentation/library techniques and observation. The results of this research will explain the meaning of the Ichsan Gorontalo University logo which has signs/symbols and colors that will be differentiated based on Roland Barthes' approach.

Niken Pambudiasih

Jurnal Riset Ilmu Pendidikan, Bahasa dan Budaya 2023 Asosiasi Periset Bahasa Sastra Indonesia

Film is an influential visual mass communication medium and has various roles. Films usually contain values that have meaning or messages for the audience. Some signs appear in mass communication as messages that have meaning. These signs can be analyzed using sign science or semiotics. This research focuses on Roland Barthes' semiotics, which analyzes the meaning of signs using denotative, connotative, and meta-language or mythical meaning systems. The type of research used is descriptive qualitative. The data sources presented in this research were obtained directly from the research object, namely the film Dunia Without Suara, and other sources such as books and articles related to the focus of this research. The data collection technique in this research is a documentation study of the film Dunia Without Suara. Based on the analysis that has been carried out using Roland Barthes' semiotic theory, several scenes have meaning from circumstances, events, and shortcomings within a person.

Asni Asmawati; Isma Khoiriyah

Jurnal Riset Ilmu Pendidikan, Bahasa dan Budaya 2023 Asosiasi Periset Bahasa Sastra Indonesia

Literary works are literary results, creations in the form of poems, prose, and plays (drama). Literary works are born as embodiments or depictions of life poured through the medium of writing. Therefore, it is closely related between literature and life. Through literature, the reader can express the meaning behind the work of the author. This research would examine a short story entitled "Gubrak!" by Seno Gumira Ajidarma. "Gubrak!" short story tells about a beauty that actually creates its own wounds. The purpose of this study was to describe the meaning of multiplication (perlexia) and the analysis of the five Barthes codes contained in the short story "Gubrak!" using Roland Barthes's theory of semiotics. The methods used in this study were qualitative descriptive methods as well as semiotic approaches with Roland Barthes' five-code semiotic theory consisting of hermeneutic codes, semic codes, symbolic codes, action codes, and referential codes. The result of this study was the discovery of 53 lexicons, each of which has a meaning, including 9 hermeneutic codes, 29 semic codes, 5 action codes, 3 referential codes, and 8 symbolic codes. Through this analysis, the meaning and message could be drawn that you have enough because anything excessive is not good. This research would analyze the hidden signs in each word or sentence in the short story. Barthes semiotics was used to find out the meaning contained in the short story so it is interesting to study using the Barthes five-code approach.

Halil Hidayatur Ramadhan; Jupriani Jupriani

Jurnal Riset Rumpun Seni, Desain dan Media 2023 Pusat Riset dan Inovasi Nasional

This research aimed to analyze bullying scenes in "A Silent Voice" animation from Kyoto Animation Studio directed by Naoko Yamada. In this study, the researcher used Roland Barthes Semiotics analysis research method consisted of three analysis meanings which are denotation, connotation, and myth utilized an analysis unit which are some scenes in "A Silent Voice" animation, and used information source in a form of documentation from "A Silent Voice" animation. The research result indicates that "A Silent Voice" movie has bullying scenes which can be categorized into three types namely physical bullying, verbal bullying, and relational bullying. Other than that, "A Silent Voice" animation illustrates that there are still many unjustice and bullying in school. This movie is useful so that people do not ignore bullying cases in school or other places  

Muhamad Topan Slamet Nurdin

Jurnal Ilmuan Bahasa dan Sastra Inggris 2023 Asosiasi Periset Bahasa Sastra Indonesia

Humans need information to support the process of interaction with other humans. Songs are a medium for artistic and cultural expression that depict human life, religion and the personality of a nation. Family is the place where children are raised and educated. mothers gain other roles as they become a single parent because of death of the spouse or divorce. The mother's role increases because she also acts as a father figure who is not in the family. Dawai Song (Tears at the End of the Sajadah) contains the figure of the struggle of a mother who was separated from her 7 year old child by her grandmother. Based on the explanation above, the aim of the problem is to find out the meaning of a mother's struggle and the meaning of denotation, connotation and myth in the song Dawai (Air Mata Di Ujung Sajadah)? This research methodology uses a qualitative approach with descriptive analysis methods. This analysis uses semiotic theory which refers to Roland Barthes' model, which focuses on the meaning of denotation, connotation and myth.

Theokarizia Sagitha Eka Devi; Tri Mulyani Wahyuningsih

The International Conference on Education, Social Sciences and Technology 2023 International Forum of Researchers and Lecturers

This research titled ‘The meaning of Koto in Kono Oto Tomare’s anime movie’. This movie is an adaption from manga Kono Oto Tomare! writen by Amyuu. This movie tells about the struggles of Tokise’s high school student which joined in Tokise’s Koto Club to defended their club from disbanded by vice principal. Method which used in this research is descriptive-qualitative method. For data analysis used Roland Barthes Semiotic theory. Roland Barthes Semiotic has two step of signification, first step has denotation, and then developed it into the second step that is connotation or myths.

Nathaniela Anita Kiroyan; Yulius Kurniawan; Endar Rachmawaty Linuwih

Jurnal Bima : Pusat Publikasi Ilmu Pendidikan Bahasa dan Sastra 2023 Asosiasi Riset Ilmu Pendidikan Indonesia

Nathaniela Anita Kiroyan(2023). Visual and Verbal Signs Found in L’oreal Paris Shampoo Advertisements. S1. Thesis. English Department. Widya Kartika University. Surabaya. Advisor I: Yulius Kurniawan, S.Pd., M.Pd.; Advisor II: Endar Rachmawaty Linuwih, S.Hum., M.Pd. The purpose of this research is to find out the visual and verbal signs in L’Oréal Paris shampoo advertisements and to explain the visual and verbal signs and meaning that are represented in L’Oréal Paris shampoo advertisements by using semiotics theory by Roland Barthes. This research used a descriptive qualitative method to analyze the collected signs in the whole picture of the advertisement of L’Oréal Paris shampoo. In addition, the researcher collected the data from Pearl Chemist Group which had the best of five of L’Oréal Paris shampoo advertisements. The findings indicate denotative meanings of signs revealed were black hair, long hair, wavy hair, woman, smiling face, purple dress, purple shirt, orange background, black belt, and products of L’Oréal Paris shampoo. The connotative meanings of the signs revealed elegance, friendliness, confidence and self-esteem, freedom of expression and creativity, and empowerment of women.

Tiara Zarismartha; San Ahdi

SENIMAN: Jurnal Publikasi Desain Komunikasi Visual 2023 International Forum of Researchers and Lecturers

Batman is a well-known superhero and is loved by many people from all walks of life, an interesting Batman character for not having superpowers like other superheroes. In addition to the character Batman has a striking logo and is an identity for Batman. In 1966 Batman released a series of films with decorative designated logos in which Pop Art's chests developed rapidly. Each logo is a visualized identity that has a meaning, using a qualitative method with Roland Barthes' semiotic analysis approach. The purpose of the study was to find out what values and meanings were cooped up in the 1966 Batman logo, which was influenced by the then-developed Pop Art style trend. Based on research results, it can be inferred that the use of the 1966 Batman logo influenced by Pop Art style and the visual elements of the logo suggests that the brief logo is an image and that Batman superhero has an intelligent, intellectual, optimistic nature of rooting out crime.

niya, zahra

RISOMA : Jurnal Riset Sosial Humaniora dan Pendidikan 2023 Asosiasi Ilmuwan Pendidikan, Sosial, dan Humaniora Indonesia

Dear David menimbulkan kontroversi dan perdebatan panjang kalangan penonton di media sosial. Akibatnya karena dianggap menormalisasikan tindakan pelecehan seksual terhadap kaum laki-laki. Penelitian ini mengkaji representasi stereotip perempuan melalui petanda dan penanda di balik skenario, gambar, adegan, dan teks yang terdapat dalam film. Penelitian ini menggunakan deksripstif kualitatif yang mengacu pada teori semiotika Roland Barthes. Teknik pengumpulan data dilakukan menggunakan metode dokumentasi dengan teknik rekam dan teknik catat sehingga diperoleh data primer. Teknik rekam dilakukan dengan mengamati lalu mendokumentasikan data pada film Dear David. Teknik catat dilakukan dengan mencatat data yang dibutuhkan pada cuplikan film Dear David. Analisis data yang dilakukan dalam penelitian ini bertujuan untuk mencari makna denotasi, makna konotasi, dan mitos yang terdapat dalam film Dear David untuk kemudian ditarik representasi stereotip perempuan di dalamnya. Hasil penelitian ini menunjukkan bahwa antara lain, (1) makna denotasi dalam film Dear David yang tergambar jelas melalui adegan-adegan merupakan makna yang sebenarnya terjadi di dalam film tersebut, (2) terdapat pula makna konotasi menggambarkan makna tidak langsung atau makna kultural yang muncul akibat adanya stereotip masyarakat, maka ditemukannya stereotip-stereotip positif dan negatif masyarakat terhadap perempuan di dalam film Dear David, (3) terciptalah mitos yang memunculkan pandangan masyarakat sehingga muncul pemikiran-pemikiran negatif dari stereotip-stereotip yang ditemukan. Kata kunci: dear david, semiotika, stereotip, Roland Barthes

Ika Rahmawati

Student Scientific Creativity Journal 2023 Pusat Riset dan Inovasi Nasional

Film is a form of mass communication that appeals to all demographics. According to a Jakpat survey, 88% of Indonesians like Korean films. Film is one of the communication media that has recently developed very rapidly. The film Toxic 2022 tells how the character Han Young Ju presents herself as a woman. This research is entitled Representation of Women in the Film Toxic 2002. What makes it interesting to examine how women are represented in the film Toxic 2022 is that it aims to find out how the character Han Young Ju presents herself as a woman. This study uses descriptive qualitative methods for semiotic research on the concept of Roland Barthes. The research takes and selects scene cuts that depict female figures and then analyzes the meanings contained, among others, connotative meanings, denotative meanings, and myths. The data collection technique is documentation and observation. The focus of the research is on action signs (scenes) that contain connotative meanings, denotative meanings, and myths contained in the film Toxic 2022. The research took seven scenes for analysis. The results obtained by this study show that the character Han Young represents a woman who is like life, that is, in the world of work, and can become a leader. The depiction of the figure of Han Young Ju, who experienced the world of work and became a leader, is explained in gestures, dialogues, actions, expressions, storylines, and shooting.

Diana Erwilla Rahmi; Jupriani Jupriani

Jurnal Riset Rumpun Seni, Desain dan Media 2023 Pusat Riset dan Inovasi Nasional

This research aimed to describe visual meaning in animation movie Pacu Baluluak. study used qualitative descriptive method. This research problem on visual analysis (colour, gesture, and character), with a little review about Pacu Baluluak animation. In order to analyze the data, the researcher used semiotics review by Roland Barthes to define three meaning levels (denotative, connotative, and myth) on some scenes and visual (colour, gesture, and character) in Pacu Baluluak animation documented by the researcher. From the research result, it can be concluded that Pacu Baluluak animation has a good visual communication strategy in creating character, in a form of gesture, colour, and character so that it illustrates a strong character. The moral value in this animation is arranged well with a simple illustration, so that we can easily follow and understand the storyline.

Lisiana Dewi; Mutiara Gustiyarni

Jurnal Bahasa, Sastra, Budaya, dan Pengajarannya 2023 Pusat Riset dan Inovasi Nasional

ABSTRACT This study aims to discuss Yura Yunita's song, "Ujar Batin". This song has a meaning about a woman's self-acceptance. Given the many problems experienced by women regarding anxiety, depression, fear, beauty standards, toxic femininity. This research includes qualitative descriptive research based on the constructivism paradigm. The method used in this study was Roland Barthes' semiotic analysis. This research shows the existence of selflove messages conveyed by songwriters, especially regarding the process of self-acceptance which is very complex according to what many women experience.       

Syafruddin Pohan; Rima Ivana

Student Scientific Creativity Journal 2023 Pusat Riset dan Inovasi Nasional

Advertising is one of the mass communication media in the form of visual, audio, writing, or a combination of audio-visual. As with any communication in general, every advertisement must have an implicit or explicit meaning contained therein which is addressed to the public. Marajan as one of the syrup products in Indonesia, often makes advertisements that are full of meaning with attractive packaging. The purpose of this study is to find out the meaning of the dragon in Marjan 2023 advertisement "Baruna Sang Guardian of the Ocean" by using a qualitative descriptive theory approach and Roland Barthes' Semiotics theory which interprets something based on the denotative and connotative meanings of signifiers, signifieds and signs that exist in an object. The results of this study indicate that the dragon in the ad refers to a social disaster caused by humans who often throw plastic waste into the ocean.

Robingun Suyud El Syam; Alfan Nurngain

Jurnal Ilmu Sosial, Bahasa dan Pendidikan 2023 Pusat Riset dan Inovasi Nasional

This study aims to reveal the anomaly of female domination: the moral message in Djarum 76 advertisement version of the genie is afraid of the wife, by representing something that is not visible on the surface. This article is a qualitative descriptive research type with Roland Barthes' semiotic analysis based on Stuart Hall's representation theory. Primary data through observation of text and audio-visual images from advertisements, and secondary data from relevant literature, then analyzed based on the concept of The Codes of Television. The results of the study show: in the Djarum 76 advertisement, the version of the genie is afraid of his wife, builds the image that men are afraid of their wives, which can be seen from the activities, sounds, expressions, camera techniques, and existing ideology. This anomaly is a reality that occurs a lot in the reality of society where a household is dominated by the wife. The research implication, narrative experience brings the consumer's mood to the narrative which is carried as a moral message. More specific research is needed to reveal the atmosphere of the relationship built on the research focus.  

Rosi Patrisia; Patrisia Cuesdeyeni; Alifiah Nurachmana; Paul Diman; Misnawati Misnawati

            This study aims to describe and analyze the symbolic forms, both connotative and denotative meanings contained in the Ngamuan Gunung Perak ceremony at the Dayak Maanyan traditional wedding using semiotic studies.             The method used in this research is descriptive qualitative. The source of the data in this study was secondary data from video shows of Maanyan Dayak traditional wedding documentation. The instrument in this study is a documentation guide. Documentation guidelines are carried out by analyzing symbolic forms. The data analysis technique used in this study uses the semiotic study of Roland Barthes' theory of two-stage signification (Two orders of signification).             The results of the research on the Ngamuan Gunung Perak procession that have been studied are sixteen symbolic forms of the existing denotative and connotative meanings. The symbolic forms are (1) the process of finding the complete silver mountain, (2) the process of finding and bringing the silver mountain to the bride and family, (3) the dance five times around the silver mountain by Wadian Bawo and Wadian Dadas, (4) Wadian calling the two the parents of the bride and groom, (5) lifting the silver mountain three times, (6) dancing nine times around the silver mountain by the bride and family, (7) Sangku, (8) Weah, (9) Pasike Tree, (10) Taringit , (11) Taringit's highest peak, (12) Silver money, (13) Banknotes, (14) Paper money at the end, (15) Junyung bowl, and (16) candles.

Ayu Wardani, Ayu Wardani; Surya Ade Pratama; Hasan Sazali

Jurnal Riset Rumpun Seni, Desain dan Media 2023 Pusat Riset dan Inovasi Nasional

Shin Tae Yong is a man from South Korea where he is the soccer coach for the Indonesian National Team. He became famous since becoming a coach because he won the match between Indonesia and Malaysia with a score of 4-1. Since then, he has been partnered with by many big brands to be used as an advertising model. Kopi Luwak advertisement is one of the brands that made Shin Tae-yong an advertising model. The purpose of this research is to analyze how Shin Tae-yong's masculinity is portrayed in Luwak coffee advertisements. The research method used in this study is the semiotic analysis method of Roland Barthes. According to Roland Barthes, there are three cores of semiotics, namely denotative, connotative and myth. The results of this study found that several advertisements, such as the scene of drinking coffee before playing football.

Syifa Nadia Humaira; Cut Luthfia Tari; Hasan Sazali

Jurnal Riset Rumpun Seni, Desain dan Media 2023 Pusat Riset dan Inovasi Nasional

Film berperan sebagai alat komunikasi massa yang berfungsi untuk mempengaruhi penonton berdasrkan isi pesan yang terkandung di dalamnya. Film Enola Holmes 2 merupakan film bergenre misteri yang berlatarkan tahun 1800-an di London Inggris. Film ini menceritakan tentang kejadian di masa lampau di mana pada saat itu para buruh belum mendapatkan kesejahteraan dan hak-hak mereka dalam bekerja. Dari film ini karakter perempuan sekaligus tokoh utamanya digambarkan sebagai subjek narasi aktif yang kerap menyampaikan pesan-pesan feminisme. Topik feminisme menjadi alasan peneliti memilih film ini karena selama ini perempuan hanya digambarkan sebagai objek  yang pasif dalam sebuah film. Penelitian ini menggunakan pendekatan deskriptif kualitatif dengan metode semiotika Roland Barthes. Dalam film ini menggambarkan perempuan yang berada dalam posisi yang tidak menguntungkan akibat kontruksi sosial budaya yang dibangun oleh masyarakat.  

Cut Nalda Sari; Maimunah Br Nasution; Hasan Sazali; Maulana Andinata Dalimunthe

Jurnal Riset Rumpun Seni, Desain dan Media 2023 Pusat Riset dan Inovasi Nasional

This research was conducted to find out the message to be conveyed by the lyrics and music video Tutur Batin by author Yura Yunita. Pop vocalist Yura Yunita has hit the Indonesian music scene since childhood. One of the songs written and performed by Yura Yunita is called Inner Speech and features her singing. This is what interests academics to conduct a more in-depth analysis of the music video for the song Tutur Batin. By breaking the video clips into various scenes related to the representation of feminism and categorizing them according to Barthes's view system which includes denotative meaning, connotative meaning, and myth, the analysis technique used in this research is data analysis using Roland Barthes semiotics. The research findings show that the videos depict strong women who can express themselves by being themselves. She had the choice to be like other women in society's eyes, but she chose to be herself. This is the same as the principle of self-acceptance feminism, which states that in order for women to live as equals in society, they must have the freedom to express themselves however they choose.