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This study aims to examine and analyze how and to what extent advertising, price and customer satisfaction affect the sales of MSMEs in the Medan printing sector. The research method used in this study is a quantitative method with a descriptive approach. The data used is primary data collected from respondents and SMEs. The target of this survey is printing in the city of Medan, and the target survey is data of 50 respondents. This study uses the SPSS 20.0 test device for classical hypothesis testing, multiple regression analysis, and hypothesis testing. Based on the results of the hypothesis test or t-test, it can be shown that: Promotion will partially have a significant positive impact on the sales of MSMEs in the printing sector in the city of Medan. Prices have a significant positive impact on the sales of MSMEs in the Medan printing sector. Customer satisfaction has a significant positive impact on MSME sales in the Medan printing sector. And the results of the F test show that the quality of advertising, price and service have a significant positive effect on the sales of MSMEs in the printing sector in Medan city. Together, the results of this test show that the variables of promotion, price, and service quality contribute 74.4% to the sales variable. Price and service quality have a significant positive effect on the sales of Medan printing MSMEs. Together, the results of this test show that the variables of promotion, price, and service quality contribute 74.4% to the sales variable. Price and service quality have a significant positive effect on the sales of Medan printing MSMEs. Together, the results of this test show that the variables of promotion, price, and service quality contribute 74.4% to the sales variable.

This research aims to identify the types of personality that tend to contribute positively to performance in printing, Understand how diversity in terms of background, education and experience can influence team collaboration and output quality in printing, Investigate whether there are certain factors related to personality or diversity that can hinder performance, Ensure that this analysis also considers the impact on the employee's overall quality of work life. By understanding how personality and diversity impact performance, companies can promote a more inclusive and supportive work environment for all team members

This research aims to find out the procedure for calculating JHT tax and printing guarantee claim vouchers. The research method used in this journal uses data collection techniques in the form of observation, interviews and documentation. The results of this research show that the role of E-PPT My Tax in calculating JHT tax and the procedure for printing guarantee claim vouchers can make it easier for a company to record financial reports sequentially and in detail. Having procedures makes it easier to carry out an activity accurately, consistently and relevantly. The conclusion of this research is that the role of E-PPT My Tax in calculating JHT tax and the procedure for printing guarantee claim vouchers is very important because you can know how to calculate tax in detail and by printing guarantee vouchers, a company's financial reports can be directed and clear, and later An archive will also be created if the file is used at any time.

Elections are an important moment in the democratic life of a country, when citizens have the opportunity to choose their own leaders and representatives. The campaigns carried out play a role in printing which plays an important role in delivering campaign materials such as leaflets, posters, banners and booklets. Therefore, now that it is the digital era, many printing industries are also facing various challenges and intense competition with their competitors. Then, in terms of marketing, the printing industry must pay attention to its strengths and threats, such as environmental, technological and other factors in facing this election. Therefore, the research that will be carried out aims to examine the marketing strategies used by the printing industry so that it can outperform the competition and what strategies will be implemented if there is a surge in demand. The method used for this research is a qualitative method, which means the researcher analyzes in detail a problem with the printing industry. The researcher used observation and interview techniques for data collection techniques in the printing industry so that they could analyze and collect data in detail. The results of this research are that the MD Draftika printing industry took part in the auction conducted by the KPUD by choosing the place, time and maximum promotion on social media. As a strategy to deal with the surge in demand, MD Draftika made changes to operational hours, added machine technology, added temporary additional employees and maximized supplies of raw materials from suppliers. Keywords: Election, Printing, Strategy, Marketing, Media.