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Suknah Suknah; Viana Safrida Harahap; Subhan AB; Darmila Yanti

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2023 International Forum of Researchers and Lecturers

The objectives of this research are 1) To find out how the Instagram application is used as an online shop marketing communication medium, 2) To find out the obstacles to the Instagram application being used as an online shop marketing communication medium. The location of this research was carried out at the Novashoptakengon.id mini online shop located in Uning Village, Pegasing District, Central Aceh Regency with the number of informants being 1 owner, 4 resellers and 1 consumer of the Novashoptakengon.id Online Shop. Data collection used in this research is interviews and observations with owners, resellers and consumers. Data analysis techniques consist of data collection, data reduction, data presentation and drawing conclusions. The results of the research are marketing communications carried out via Instagram media which are used by online shop owners through promotions on the Instagram application. Of the various supporting features built into Instagram, the features most frequently used are the Instagram story photo upload and Story Highlights features. In the Instastory feature, Mrs. Nova Sri Rezeki uses it to inform about the latest products and shop situations every day. Meanwhile, to upload photos, Mrs. Nova Sri Rezeki uses it to post new products with attractive layouts. Story Highlights are used to provide important information such as how to order online, shop location instructions, shopee address and others. This feature used is considered very effective and helpful in the product promotion process, because it can convey messages directly to consumers. By utilizing the number of followers which has reached 4,934 thousand, it will make it easier to promote products. The problem with the Instagram application being that it is used as a marketing communication medium for online shops is competition between other online shops, so that the owner must be diligent in posting photos or videos so that his products can be seen by consumers, otherwise he will be at risk of losing consumers. People will switch to other online shops.

Berliana Wijayanti Bakti; Dadang Sugiana; Ilham Gemiharto

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2023 International Forum of Researchers and Lecturers

MS Glow for Men is sponsoring the Gresini Racing Team in the 2022 MotoGP season. The suitability between MS Glow for Men and Gresini is considered low. Meanwhile, several previous studies have revealed that the suitability between a sponsor and the sponsored party determines the effectiveness. Gresini's best performance occurred 20 years ago, accompanied by lower popularity on Instagram compared to 11 other teams. These two conditions contradict the goal of sponsorship as a marketing communication tool that requires high visibility. The attractiveness of this sponsorship is also due to its timing in the middle of the season. Based on these factors, this research aims to obtain a comprehensive overview of the reasons and strategies behind this sponsorship. Using a qualitative approach and a case study method, data was gathered through interviews, observations, and documentation studies. The research successfully found that the reasons for sponsorship include the impact of top-level effects, consumer research, external discussions, exposure, connections, values, cooperation, and riders. Sponsorship is conducted to enhance brand awareness, maintain brand image, and expand geographical reach. Focusing on men aged 20-35 who are automotive and MotoGP enthusiasts, MS Glow for Men also extends its sponsorship into six derivative programs, not merely relying on logo placement on the Gresini livery.

Christian Tarandung; Henny Tumbelaka; Imaculata Lamonge; Marthen Tombeg; Fanhaselt Rumbewas

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2023 International Forum of Researchers and Lecturers

Radio Communications Media of the Republic of Indonesia (RRI) Aims to: Objectives 1) To find out the role of one of the communication media, in this case Radio Republik Indonesia (RRI) Biak, which is used as a means of information presented by Radio in the form of news events, information and environmental education to the community through non-formal channels. 2) To find out the responses given by the community regarding radio programs/broadcasts related to the environment. Subjective Objectives to fulfill one of the requirements in completing a bachelor's degree at the North Sulawesi University of Technology. To find out the expectations and experiences of the listeners of RRI Biak, the data collection technique in this study was the data triangulation method. Document analysis is carried out before respondents or informants, direct interviews will be conducted with respondents or informants along with direct observations in the field. The data analysis used in this research is using qualitative analysis. Data analysis is a process in which the data is simplified into a form that is easier to read and interpret. This research was also conducted in the Biak Numfor City area of ​​RRI Biak, with the criteria of the respondents being radio broadcast listeners. Based on the results of interviews with several respondents or informants, it can be concluded several things as follows: RRI can be a bridge or link of information to the community regarding an event or events that occur.

Deni Exka Saputra; Aditya Dwi Raja Kamansastra2; Iqbal Maulana; Allkaf Movlexis Adam; Mustofa Abi Hamidn

Jurnal Kendali Teknik dan Sains 2023 International Forum of Researchers and Lecturers

Education Is A Very Important Aspect In Efforts To Improve The Quality Of Intelligent Human Resources So That They Can Support The Progress Of The Nation And State In The Future. As One Of The National Development Sectors In An Effort To Make The Nation's Life Smarter, The Vision Of Education Is To Create An Education System As A Strong And Authoritative Social Institution To Empower All Indonesian Citizens To Become Quality Human Beings So That They Are Able And Proactive In Responding To The Challenges Of The Ever-Changing Times. Data Source Sampling Was Carried Out Purposively And Snowball, Data Collection Techniques Used Triangulation, Data Analysis Was Inductive/Qualitative, And Qualitative Research Results Emphasized Meaning Rather Than Generalization. The Descriptive Method Is A Method For Assessing The Status Of A Group Of People, Objects, Conditions, Systems Of Thought, Or Events In The Present. This Type Of Research Tries To Explain Certain Social Phenomena. In This Research, It Starts From Designing A Ladder Diagram. An Existing Ladder Diagram Is Then Made Into A Circuit And Given A Load In The Form Of An Electric Motor That Can Be Controlled With Forward/Reverse. 3-Phase Power Source, Power/Three-Phase Mcb, R/S/T Phase, 1-Phase Mcb, Zelio, Forward And Contact Contacts, 3-Phase Motor As Output From Three Phases, Pb Stop, Pb Forward, And Pb Reverse. The Control Circuit Has Three Main Components, Namely The Zelio Sr Block, Contactor Block And Control Panel. The Three Components Are Interconnected And Coordinated By Zelio Sr As A Pc-Based Control Device. The Zelio Sr Used Is The Sr2 B121fu Type Which Has 4 Output Terminals And Has A Working Voltage Of 220v. System Design Testing In The Research Using The Zelio Plc. A. Simulation In Software. The Image Below Is The Initial Display Of The Application. Education Is One Part Of Developing High Quality Education For All Indonesian People Towards Creating A Quality Indonesian People. The Impact Of Education Is Quite Broad In Various Aspects Of Life Starting From The Economic, Social, Political, Technological, Environmental, Cultural, Educational And So On.

M. Ilhamdi

Student Scientific Creativity Journal 2023 Pusat Riset dan Inovasi Nasional

The current phenomenon is that higher education has become a commodity that is needed by society in an effort to improve people's living standards. Where quality tertiary institutions are seen literally by the community from the facilities and infrastructure they have as well as the satisfaction of students within the tertiary institution itself. So the aim of this research is to see the influence of service quality on student satisfaction in the political science study program at Jambi University, both simultaneously and partially. The data used are primary and secondary data. Where primary data was obtained from distributing questionnaires to 85 students who were the research samples. The research method used is a quantitative method, while the research tool used is path analysis. The research results show that there is a significant influence of service quality on student satisfaction, both simultaneously amounting to 75%.

Exwan Andriyan Verrysaputro; Tya Resta Fitriana; Tri Utami

Jurnal Ilmuan Bahasa dan Sastra Inggris 2023 Asosiasi Periset Bahasa Sastra Indonesia

The aim of this research is to describe the syntactic constructs of the Javanese language for deaf and speech impaired students. This research is included in qualitative research. Data was collected by listening freely and engaging in conversation. After the data is collected, data analysis is carried out. The language analysis technique in this research was carried out using the change of form technique. From the results of data analysis, it can be seen that the syntactic constructs of the Javanese language spoken by deaf and speech impaired children at the Deaf and Speech Impaired Rehabilitation Foundation (YRTRW) are adverbial phrases, single clauses with an active sentence type (ukara Horn) positioned as interrogative sentences ukara pitaken, ukara sambawa, and ukara cariyos.

Sri Hartono; Nanang Cendriono; Ita Yogi Pratama

Jurnal Ekonomi dan Pembangunan Indonesia 2023 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

PLN is a monopoly trading company that sells electrical energy sources and manages all aspects of electricity in Indonesia, especially the Ponorogo area. In Ponorogo there is a company under the auspices of the Indonesian Electrical and Mechanical Contractors Association (AKLI) with the company name PT. Heroine of Eternal Blessing. In carrying out its work PT. Srikandi Berkah Abadi did not run smoothly, but there were many obstacles that disrupted the work process, one of which was the data input process. In this research we used a descriptive qualitative method where we carried out observations and direct interviews while conducting KKL within a period of 1 month. Based on the results of research that has been carried out previously, conclusions can be drawn, including: We carry out data processing activities on the implementation of connection work in people's homes, process data input on network maintenance and changes, and input employee hard disk data. While we were carrying out the KKL for 1 month, the problems we experienced were the ones we mentioned above, when inputting data in Microsoft Excel, it often had errors, crashes, and exited so that the data we were working on was lost and not saved.

Yohan Fitriadi; Wellia Novita

Jurnal Hasil Kegiatan Bersama Masyarakat 2023 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This training plays a crucial role in providing training to 37 participants in Nagari Bukit Batabuah, Agam Regency. It focuses on micro, small, and medium-sized enterprises (MSMEs) in the region. Pre-training needs analysis helped the community service team understand the challenges faced by the partners and identify their primary needs. Survey data indicates that the majority of participants have been actively involved in various business sectors, with many already owning their businesses. Income analysis suggests income variation, with most participants falling into the middle and upper-middle-income categories. In the context of digital marketing, Shopee emerges as the primary platform chosen by participants, while diversification through WhatsApp Business, Facebook, and Instagram is also evident. This training provides a deep understanding and practical skills to MSME entrepreneurs, assisting them in developing effective marketing strategies and leveraging the full potential of online media for business growth

Dio Ferdinan; Adhis Prasetyo; Muhammad Ghozi Alghifari Sholihuddin; Muhammad Alviansyah; Reza Oktavian Noor +1 more

Jurnal Hasil Kegiatan Bersama Masyarakat 2023 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

The design of the Web-Based Recap System is a strategic step in addressing issues related to data management and information efficiency that occur at the Samarinda Manpower Office. The focus of this service is centered on developing a system that facilitates the recapitulation process of labor-related data. The main purpose of this service is to provide technological solutions that facilitate the management of labor data and improve information transparency at the Samarinda City Manpower Office. The research method adopted involves a survey of user needs, an in-depth analysis of the recap process, as well as the application of the Laravel Framework to build a responsive and accessible web platform.

Vivian Vivian; Elyzabeth Wijaya

The International Conference on Education, Social Sciences and Technology 2023 International Forum of Researchers and Lecturers

This study aims to assess the influence of leadership style on employee performance at UOB Buana Bank Medan. The significance of leadership style in influencing staff engagement, dedication, and productivity has been acknowledged. Having a comprehensive grasp of how leadership style may impact performance is crucial in the banking business, which is characterized by fierce rivalry and continuously evolving market circumstances. The research was carried out by distributing a questionnaire survey to workers from different work units at UOB Buana Bank Medan. The questionnaire was designed to evaluate the employees' perception of the leadership style employed inside the organization, as well as their level of performance. The population under investigation comprises all employees of UOB Bank Medan. The sample approach employed is simple random sampling. The sample size for this study consisted of 110 workers. The acquired data was subsequently examined utilizing statistical methodologies, such as regression, to assess the relationship between the independent variable (leadership style) and the dependent variable (employee performance). The results of this study are anticipated to offer valuable insights for UOB Buana Bank Medan in enhancing leadership approaches to enhance employee performance. The practical implication of this study is that it can aid managers in selecting a leadership style that aligns with the specific attributes of the organization.

Muhammad Ikhsan; Helmina Helmina; Rian Dani

Venus: Jurnal Publikasi Rumpun Ilmu Teknik 2023 Asosiasi Riset Ilmu Teknik Indonesia

Technology has a very important role in creating quality human resources. In this case, technology also does not escape incoming and outgoing goods transactions, as happened with Dolphin Corp. Dolphin Corp is one of the printing companies in Jambi City which serves various types of printing, both small and large scale. The services provided by Dolphin Corp, such as printing invitations, books, calendars, food packaging, brochures, magazines and so on, are all carried out based on requests from consumers after the consumer makes payment. The system used to store data on incoming goods still uses physical records in books, where there is no system that functions optimally to increase the amount of stock, reduce the amount of stock and record stock reports.

Eri Kusnanto; Ngadi Permana; Benardi Benardi

Proceeding. of The International Conference on Business and Economics 2023 Universitas 17 Agustus 1945 Semarang

This qualitative research aims to explore the role of Strategic Financial Fluency (SFF) as a catalyst for growth in Micro, Small, and Medium Enterprises (MSMEs). The study employs a multi-method approach integrating literature review, case studies, and expert interviews to construct a comprehensive understanding of SFF and its impact on MSMEs' growth trajectories. Sampling techniques involve purposive sampling of MSMEs representing diverse industries and geographical locations to ensure comprehensive data collection. Data analysis employs thematic analysis, focusing on identifying patterns and themes related to SFF adoption, utilization, and its influence on business growth. The findings reveal that MSMEs equipped with Strategic Financial Fluency demonstrate higher adaptability, resilience, and growth potential. Moreover, SFF facilitates informed decision-making, efficient resource allocation, and strategic planning, thus fostering sustainable growth in MSMEs. This research contributes to the existing literature by highlighting the pivotal role of financial literacy and strategic financial management in enhancing the competitiveness and growth prospects of MSMEs in a dynamic business environment.

Mohammad Chaidir; Grace Yulianti; Seger Santoso; Cahyatih Kumandang

Proceeding. of The International Conference on Business and Economics 2023 Universitas 17 Agustus 1945 Semarang

This research investigates the financial management proficiency essential for the success of Micro, Small, and Medium Enterprises (MSMEs). The study aims to explore the strategies employed by MSMEs to effectively manage their finances and navigate challenges. The research model adopts an interpretivist approach, utilizing semi-structured interviews with MSME owners and managers. A purposive sampling technique is employed to select participants representing diverse industries and geographic locations. Data analysis involves thematic coding to identify patterns, themes, and insights regarding financial management practices. Preliminary findings suggest a variety of strategies, including budgeting, cash flow management, and strategic investment decisions, play pivotal roles in MSME success. Additionally, the study identifies common challenges faced by MSMEs in financial management, such as limited access to financial resources and lack of financial literacy. This research contributes to understanding the nuanced dynamics of financial management within the MSME sector, providing valuable insights for policymakers, practitioners, and MSME owners striving for sustainable growth and success.

Benardi Benardi; Grace Yulianti; Ekawahyu Kasih; Farah Qalbia

Proceeding. of The International Conference on Business and Economics 2023 Universitas 17 Agustus 1945 Semarang

This study aims to investigate the significance of financial literacy in empowering Micro, Small, and Medium Enterprises (MSMEs). The research model adopts a qualitative approach to explore the nuanced factors affecting financial literacy among MSME owners and its impact on their businesses. A purposive sampling technique is employed to select participants from diverse MSME sectors. Data is collected through in-depth interviews and focus group discussions. The analysis utilizes thematic coding to identify patterns and themes within the qualitative data. The findings highlight the crucial role of financial literacy in enhancing the resilience and sustainability of MSMEs. Moreover, the study underscores the need for tailored financial education programs targeted at MSME owners to improve their financial management practices and foster business growth in a dynamic economic landscape.

Muhammad Rizal; Eri Kusnanto; Farah Qalbia; Benardi Benardi

Proceeding. of The International Conference on Business and Economics 2023 Universitas 17 Agustus 1945 Semarang

This qualitative inquiry aims to explore the impact of Artificial Intelligence (AI) on promoting ethical business practices within the realm of digital marketing in Indonesia. The research model adopts a qualitative approach, utilizing semi-structured interviews with key stakeholders in the digital marketing sector. Sampling techniques involve purposive sampling to ensure representation from various sectors such as industry professionals, policymakers, and consumer advocacy groups. Data analysis employs thematic analysis, allowing for the identification of recurring themes and patterns related to the integration of AI in digital marketing practices and its influence on ethical considerations. Preliminary findings suggest that AI implementation in digital marketing facilitates transparency, personalization, and accountability, thereby fostering ethical practices among businesses operating in Indonesia's digital landscape. This study contributes to the ongoing discourse on the ethical implications of AI adoption in emerging markets, providing insights for policymakers and industry stakeholders to develop frameworks that promote responsible AI use in business operations.

Ekawahyu Kasih; Ngadi Permana; Farah Qalbia; Muhamad Chaidir

Proceeding. of The International Conference on Business and Economics 2023 Universitas 17 Agustus 1945 Semarang

This research delves into the nuanced landscape of digital marketing evolution in Indonesia, particularly at the intersection of artificial intelligence (AI) and business ethics. The study aims to elucidate the current state of digital marketing practices in Indonesia, exploring how AI technologies are integrated and the ethical considerations surrounding their implementation. Employing a qualitative research approach, the study utilizes in-depth interviews and focus group discussions with key stakeholders in the Indonesian digital marketing ecosystem. The sampling technique involves purposive sampling to ensure representation from various industry sectors and perspectives. Data analysis is conducted through thematic analysis, allowing for the identification of emerging themes and patterns related to AI adoption and ethical implications in digital marketing strategies. Preliminary findings suggest a complex interplay between technological advancements, ethical dilemmas, and regulatory frameworks, highlighting the need for a balanced approach to AI utilization in digital marketing within the Indonesian context.

Arfiah Jauharuddin; Fidzah Nurfajrina Murad; Dwi Rezky Aulyah; Faradillah Usman; Suciyati Sundu

Jurnal Ilmu Kesehatan Umum, Psikolog, Keperawatan dan Kebidanan 2023 Asosiasi Riset Ilmu Kesehatan Indonesia

Brushing teeth properly and correctly is an important factor for maintaining oral health. The success of maintaining oral and dental health is also influenced by the pattern of brushing teeth. The pattern of brushing teeth includes the technique of brushing teeth, the time and frequency of brushing teeth. The problem in this study is poor oral and dental hygiene in elementary school children (46.4%). Dental and oral hygiene is an important factor for dental and oral health to be free from disease, therefore dental and oral hygiene must be maintained and maintained in order to create optimal health. Objective: Knowing the relationship of brushing patterns with dental and oral hygiene in elementary school children. Method:. Collecting data on brushing patterns by filling out a checklist on the observation sheet and interview sheet. Collecting dental and oral hygiene data using an examination sheet. Respondents in this study amounted to 110 students, who were taken by simple random sampling. The data analysis technique used was the Chi-square test. Results: The pattern of brushing teeth in the poor category is 89 respondents (80.9%), dental and oral hygiene is in the bad category, namely 51 respondents (46.4%). The results of the Chi-square test are P value 0.002.Conclusion: That there is a relationship between the pattern of brushing teeth with dental and oral hygiene in elementary school children.    

Nengsih Yulianingsih; Hasim Asyari; Sally Yustinawati Suryatna; Marsono Marsono; Lisda Hayati

Jurnal Ilmu Kesehatan Umum, Psikolog, Keperawatan dan Kebidanan 2023 Asosiasi Riset Ilmu Kesehatan Indonesia

Maternal Mortality Rate (MMR) is an indicator to see the level of women's health. Based on the Indonesian Health Demographic Survey (SDKI), MMR in Indonesia in Indonesia, the maternal mortality rate in Indonesia was 305/100,000 live births, with this, maternal mortality cases in Indonesia still have not succeeded in reaching the SDG's target,. Meanwhile in Indramayu Regency in 2023, namely 34 mothers out of 42,569 births, a decrease from the figure in 2022. Indramayu Regency has the highest prevalence of anemia, namely 32.29%. The aim of this research is to determine the level of knowledge of pregnant women about anemia at the Plumbon Regency Health Center Indramayu. The method used is descriptive research with a cross-sectional research design. Data was obtained using a questionnaire sheet from previous research which was then retested with a total of 35 mothers as respondents. The results showed that respondents had a good level of knowledge of 48.1%, 77.8% were aged 20-35 years, 81.5% had a high school/vocational school education, and 55.6% did not work. The conclusion is that the majority of mothers who have well-informed babies are aged 20-35 years, have a high school/vocational education, and do not work.

Christiva Maras; Sarwan Sarwan; Cut Mutiya Bunsal

Jurnal Ilmu Kesehatan Umum, Psikolog, Keperawatan dan Kebidanan 2023 Asosiasi Riset Ilmu Kesehatan Indonesia

Sugar levels that accumulate in the blood due to not being absorbed well by body cells can cause various organ disorders. If not controlled properly, it can lead to various complications that can be life-threatening. Risk factors that can affect blood sugar levels are food, activity, and weight gain. Therefore, one way to keep blood sugar levels under control is by doing walking therapy activities. The purpose of this study was to determine the effect of walking on the fasting blood sugar levels when in patients with type 2 diabetes mellitus in Tuminting Village, Manado City. This research is a quantitative research with a method used pre-experimental method using a with a pre-test-post test one group design approach. The sample was taken based on the number of respondents obtained as many as 19 people using Purposive sampling. Data collection was done by using blood glucose test tools and observation sheets. The results of data analysis using the Paired sample t-test showed P value of 0.001 or smaller than ≤0.05 which means that the alternative hypothesis Ha is accepted or through walking activities can reduce the fasting blood sugar levels when in patients with type 2 diabetes mellitus.

Ekan faozi; Dini Ika Susanti; Luluk Purnomo

Jurnal Ilmu Kesehatan Umum, Psikolog, Keperawatan dan Kebidanan 2023 Asosiasi Riset Ilmu Kesehatan Indonesia

Data from World Health Organization (WHO) shows that cases of internal bleeding due to accidents are 5.8 million deaths per year worldwide (Dahlan et al., 2021). Early awareness of internal bleeding is very important so that nurses can immediately take anticipation to prevent unwanted things(Damayanti, 2022). This literature study aims to determine the effectiveness of the CAN BLEED score for early detection of internal bleeding emergencies in trauma cases. The research method uses a literature review study design using PICOS. Article search through publish or perish 8 application with keywords "early detection AND internal bleeding AND trauma" from Pubmed, Crossref, and Google Scholar search databases based on the year of publication 2018-2022. The results of the article search found 4 articles relevant to the main topic. The results showed  Canadian Bleeding (CAN BLEED) score is effective for determining internal bleeding in trauma cases.