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Investment encouragement is needed in the tourism sector involving participation from the community, businesses, as well as local and central governments. This collaboration is crucial to ensure a shared commitment to developing the tourism potential with sustainable growth and positive impact. The "Jakarta 101" advertising campaign has produced a video showcasing three unique local tourist destinations in Jakarta, each with its own distinct characteristics, hidden gems, and profound meanings. One of them is a coffee shop that employs individuals with disabilities, adding a unique dimension to its significance. Additionally, Jakarta boasts an educational museum with knowledgeable guides explaining its historical artifacts, along with other educational spots focused on environmental care and recycling, previously plagued by high crime rates. In this advertising campaign, a copywriter is responsible for the pre-production stages, including scriptwriting and formulating interview questions for the speakers. The copywriter plays a pivotal role in designing the advertising communication concept, maintaining brand consistency, and supporting the brand experience in various scenarios. The role of a copywriter increasingly demands digital and technological skills due to the evolving times. This research aims to enhance the skills of copywriters in creating the "Jakarta 101" advertising campaign and provide fresh insights into the role of copywriters in content creation. Copywriting in advertising holds a crucial role, serving as a bridge between potential consumers and the purchasing decision.

Presuppositions are one of the topics of pragmatic semantics. This presupposition is the speaker's assumption of the speaker. This presupposition is present in every speech act and is often encountered. As in the illocutionary speech act of boasting (TTIM), people usually use TTIM to brag about themselves and to exalt themselves. There are several types of assumptions or presuppositions, one of which is factive presupposition. This presupposition exists every time a speaker performs the illocutionary speech act of boasting. This factive presupposition is always present in everyday activities. The theory used is the presupposition type theory from Yule (2006). Meanwhile, for speech act theory, Ibrahim (1993) is used. Based on this research, a total of 6 types of factive presuppositions were found in the illocutionary speech act of boasting in Karang Jati Village, Pandaan District, Pasuruan Regency by dividing the types of factive presuppositions based on general illocutionary speech acts based on their purpose which was divided into 6 types. The types of general illocutionary speech acts based on their purpose are crossed with 3 types of miter speech responses.  

Indonesia boasts a number of tofu processing facilities totaling, around 84,000 both scale and large scale operations. These facilities collectively consume 2.56 million tons of soybeans each year. The high volume of tofu production poses a threat to the environment due to the generation of waste. If this waste is directly released into water bodies it can alter the waters characteristics potentially harming life. To address this issue Tofu Industry Wastewater can be implemented by introducing probiotics containing microorganisms that aid in breaking down matter and other components in the waste. This study focuses on analyzing bacterial colonies in Tofu Industry Wastewater by examining bacterial colonies present in these products. Various mixtures of Tofu Industry Wastewater and commercial probiotics will be tested at ratios of 1:1, 1:2, 1:3, and 1:4 over time periods ranging from 24, 48, 72, 96, 120, and 144 hours. The findings indicate that incorporating probiotics into Tofu Industry Wastewater can lead to a reduction in pollution levels.