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Prayoga Pidrosa; Rizki Pratama; Tata Sutabri

Jurnal Sistem Informasi dan Ilmu Komputer 2023 International Forum of Researchers and Lecturers

The rapid development of e-commerce technology demands the adoption of efficient and reliable payment systems to enhance user experience. This research aims to analyze the quality of smart payment system performance in the context of e-commerce business. The analytical method used includes evaluating the reliability, responsiveness, transaction speed and security of the smart payment system. This study involved a survey of a number of e-commerce customers who use the smart payment system, with a focus on their perception of the quality of system performance. In addition, data collection is carried out by analyzing transaction times, failure rates and transaction security through smart payment systems used by several leading e-commerce platforms. The research results show that the reliability of the smart payment system has a significant impact on e-commerce user satisfaction. Additionally, responsiveness and transaction speed play an important role in ensuring optimal user experience. The security factor is also a critical aspect in increasing user trust in the smart payment system. This research provides valuable insights for e-commerce service providers and payment system developers to improve and optimize the performance quality of their smart payment systems. The implications of these findings can be used as a basis for developing better strategies in improving the efficiency and reliability of electronic payments in e-commerce businesses.

Silfester Odi; Ratri Paramitalaksmi

Jurnal Manajemen Kreatif dan Inovasi 2023 International Forum of Researchers and Lecturers

This community service was conducted on Jalan Jembatan Merah I and Jalan Wisata Babarsari. The purpose of this community service is to improve the quality of financial record-keeping, ensuring accuracy and correctness, to provide an accurate overview of the financial condition of UMKM Siomay Indul and Gudeg Jogya Mak Karti. This community service is focused on enhancing the quality of the financial reports of these UMKMs through understanding and implementing proper accounting practices in financial record-keeping. With the provision of training and mentoring, it is expected that the stakeholders of traditional culinary UMKMs can optimize their business potential. The results of the community service indicate that improvements in transaction recording systems and a better understanding of accounting standards can significantly enhance the quality of financial reports, providing the clarity needed for better decision-making in business management.

Sabrina Aisha Putri Lubis; Yahfizham Yahfizham

Konstanta : Jurnal Matematika dan Ilmu Pengetahuan Alam 2023 International Forum of Researchers and Lecturers

A network is a system in which computing devices are connected to each other and can share data and resources. To establish a connection, these network devices follow certain rules called communication protocols, both through physical and wireless technology. The performance level of a Wi-Fi network, for example inside a building, can be measured by how well users receive the Wi-Fi signal. The goal of this network is to establish timely and precise communication between users and data senders. A successful Internet connection often depends on receiving a strong and consistent signal, while a fluctuating or weak signal is undesirable. A commonly used approach to measure the average Wi-Fi signal level in a building without needing to understand every detail of the building layout is to use Single Slope Modeling (1SM). This model bases its calculations on the distance between the sending and receiving devices, so it can be used to analyze the performance of Wi-Fi networks, as is done in the case of educational institution buildings. Apart from that, in an effort to optimize network performance, a genetic algorithm was also created which was implemented using the PHP language. This algorithm is based on the principles of genetic algorithms to overcome optimization problems that may arise in the context of such networks.

Ria Yuni Lestari; Huldah Nilan Setianingrum; Nur Farida; Nizar Ali Isnaini; Tati Rohmayanti

Jurnal Motivasi Pendidikan dan Bahasa 2023 International Forum of Researchers and Lecturers

Social media plays an active role in providing positive and negative impacts on young people. According to Jannah (2020), as many as 48% or 130 million of the human population on earth use social media. Young people use social media to communicate and exchange information. By using qualitative research methods, it is hoped that the goals of students know that PIK-R exists as a forum for counseling. Salmiati, Hasbahudin in 2018 said that mentoring and counseling are strategies for solving student problems at school. Coupled with peer counselors who can help optimize counselor performance. However, in this study, the researchers found that there were students who did not know the role, function, or even extracurricular activities of PIK-R.

Muchammad Zidane Albarra Yusma; Sri Wulandari

SENIMAN: Jurnal Publikasi Desain Komunikasi Visual 2023 International Forum of Researchers and Lecturers

The evolution of social media has transformed it into an effective promotional platform for companies to convey product information. This research aims to analyze the design of Instagram content, focusing on Colar Living products. The methodology involves discussions, interviews, and observations to comprehend the design concept. Research findings reveal four key aspects influencing the visual appeal of Instagram content: color selection, typography, product photography, and layout composition. The importance of color consistency with the brand image, clear typography, high-quality lifestyle product photography, and layout arrangement following design principles. With the right design strategy, Instagram content can enhance brand awareness and influence audience purchasing decisions. Recommendations are provided to optimize Instagram as a tool for digital promotion, particularly through the Instagram feed in the era of the creative industry.

Athoillah, Naufal Athoillah; Pungky Febi Arifianto

SENIMAN: Jurnal Publikasi Desain Komunikasi Visual 2023 International Forum of Researchers and Lecturers

This study reviews the crucial role of video content as the main tool in product promotion media with the aim of increasing consumer engagement and branding success. Through in-depth analysis of marketing strategies that use video content, this research identifies the positive impact of video content on consumer engagement levels, building emotional connections, and increasing brand awareness. The factors of creativity, authenticity and understanding the target market are also considered important elements in the success of a promotional campaign. The practical implications of this research provide valuable guidance for marketing practitioners to optimize the role of video content in achieving branding goals and increasing consumer appeal. 

Seger Santoso; Eka Wahyu Kasih; M. Reza Saputra

Jurnal Riset dan Inovasi Manajemen 2023 International Forum of Researchers and Lecturers

This research analyzes strategies and policy innovations in managing natural resources and renewable energy laws in Indonesia. Using a qualitative approach, this study examines the implemented environmental policies, the roles of central and regional governments, and the challenges in their implementation. The results show that Indonesia has implemented various policies and regulations to support sustainable natural resource management. Law No. 32 of 2009 on Environmental Protection and Management is the main foundation, followed by its derivative rules. However, policy implementation still faces challenges such as land conflicts, environmental degradation, and overexploitation of natural resources. In the context of renewable energy, the government has issued fiscal and non-fiscal incentives to promote its adoption. Presidential Regulation No. 112 of 2022 is an example of a policy that provides various tax incentives and licensing facilities for renewable energy projects. This study concludes that Indonesia needs a comprehensive and collaborative approach to address challenges and optimize natural resource management and renewable energy development. Recommendations include simplifying bureaucratic procedures, increasing transparency in procurement processes, and strengthening investment guarantee mechanisms to enhance private sector participation in renewable energy infrastructure development.  

Sintia Situmorang; Yahfizham Yahfizham

Konstanta : Jurnal Matematika dan Ilmu Pengetahuan Alam 2023 International Forum of Researchers and Lecturers

Abstract.Network anomaly detection is a situation that occurs in network traffic that causes conditions to become abnormal. This research aims to analyze the performance of various machine learning algorithms in network anomaly detection and compare the performance of single classifier algorithms with ensemble learning. This ensemble learning technique has advantages such as increased accuracy and performance, can reduce the risk of overfitting and underfitting by using different subsets and features of data, and can turn weak learning into strong learning. However, on the other hand, this ensemble learning technique also has disadvantages in its use, namely that this ensemble method may not work well with high variance models, as the ensemble method may not be optimized for anomaly detection and that this method can be computationally expensive and time consuming due to the need to train and store multiple models. Some of the techniques used are deep learning, eager learning, lazy learning, bagging, feature selection, boosting, and stacking. In addition to this, this machine learning algorithm has weaknesses, including if any of the data used is incomplete, it will result in inaccurate completion data, making the programming process quite time-consuming. This research can help develop a more effective and efficient network anomaly detection system. The results of this research show that using ensemble learning and feature selection techniques can improve anomaly detection performance by reducing the processing time of redundant data and classification, as well as increasing precision values.    

Adinda Tasya Asova; Welly Wirman

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2023 International Forum of Researchers and Lecturers

Asmaranur Modeling School is a modeling school in Pekanbaru, which was founded by the owner and trainer, Irvan Asmara, on February 1 2020 under the auspices of CV. Asmaranur Persada Sejahtera. AMS Modeling School is the first modeling school that provides learning not only about the catwalk but also education in forming personality such as attitude, public speaking, personal branding, and responsibility. This research aims to find out the Marketing Communication Strategy of Asmaranur Modeling School Pekanbaru through Instagram Social Media. The method in this research used a case study with a qualitative approach and purposive techniques which included interviews, observation, documentation. The informant subjects in this research consisted of 3 informants, namely Irvan Asmara as the owner and instructor, Bima Sakti as the content creator, Wildatul Muslimah as a student who had been registered at AMS for a long time. This research uses New Media theory and the concept of The Circular Model of Some created by Regina Luttrell which has 4 stages, namely share, optimize, manage, engage. The results of this research are that Asmaranur Modeling School Pekanbaru chose the social media Instagram based on the increasing number of social media users and in accordance with Asmaranur Modeling School Pekanbaru's target market, namely young people and adults who are active on Instagram social media. Before posting content, collect photo/video ideas. Asmaranur Modeling School Pekanbaru's Instagram social media is managed directly by Irvan Asmara as the owner and trainer, easily responding to comments from followers, and making it easy to repost tagged posts from me personally, students who take part in activities at Asmaranur Modeling School Pekanbaru. To build engagement with consumers or followers, Asmaranur Modeling School Pekanbaru also creates events and sponsors other important events.

Tasia Maidi Saputri; Imelda Raudati; Pradita Eko Prasetyo Utomo; Ulfa Khaira

Jurnal Sistem Informasi dan Ilmu Komputer 2023 International Forum of Researchers and Lecturers

This article aims to optimize the profit of seblak business through the application of Simplex method in linear program. Seblak is a popular business today with a wide variety of toppings such as meatballs, sausages, noodles, feet and many more, but efficient production planning and resource allocation can be challenging. In calculating this profit optimization, we use the Simplex method to identify production combinations that can generate maximum profit by considering various constraints related to raw materials, processing time, production costs to product selling prices. The result is expected to help seblak business owners in making smarter decisions regarding production, inventory, and pricing strategies, thus improving their business profitability.

Adi Widya Hartana; Kadek Yuda Astina; Triningsih Triningsih

DIAGNOSA: Jurnal Ilmu Kesehatan dan Keperawatan 2023 International Forum of Researchers and Lecturers

Herniated nucleus pulposus (HNP) is the leading cause of back pain in old age, occurring as a result of tearing of the fibrous annulus and the nucleus pulposus exiting through the tear. To optimize pathology, fat suppression techniques are needed to suppress fat and fluid. Fat Suppression techniques include Dixon and SPAIR. The use of Dixon is relatively longer but can produce four images at once, while SPIR has the advantage of being more resistant to inhomogeneous magnetic fields. The purpose of this study was to determine the difference between T2WI SPIR and T2WI diagnostic image information Dixon Sagital Cut Lumbar MRI with Hernia Nucleus Pulposus (HNP) cases as well as find out which one is better between the two techniques. The type of research used is quantitative research with an experimental approach that uses prospective data aimed at determining the difference in diagnostic image information T2WI SPIR and T2WI Dixon MRI examination of Sagital Cuts. The study population is patients who perform Lumbar MRI examinations with HNP cases at the Radiology Installation of NTB Provincial Hospital for the period May-July 2023. This study applied total sampling, using a research sample of 17 patients. The results showed a difference in image information between the T2WI SPIR and T2WI Dixon sequences on Lumbar MRI examination of Sagital Cut with a p-velue value smaller than α (<0.05), namely in the anatomy of the Spinal Cord with a p-value (0.021), and the anatomy of the Corpus Vertebraewith value p-value (0.001). The T2 Spir sequence is more optimal in showing anatomical information on the Sagittal Cut lumbar MRI examination compared to the T2 Dixon sequence.  due to the more homogeneous emphasis of fat on the anatomy of the Spinal Cord and Corpus Vertebrae

Jihan Aulia Fatin; Trisna Putra

Jurnal Manajemen Pariwisata dan Perhotelan 2023 International Forum of Researchers and Lecturers

Website promotion is a process of increasing visibility, traffic, and online presence which is a way to find and attract potential visitors by listing the website on popular internet directions using Search Engine Optimization and Search Engine Submission. With a more in-depth analysis of the quality of service on the website through the End User Computing Satisfaction (EUCS) method, Banyan Tree Bintan can take more targeted corrective actions to improve interactions with guests, increase guest satisfaction levels, and optimize the communication and interaction goals to be achieved through the website. This research is a descriptive research with Content Analysis approach. This study used a sampling total technique. Data collection was carried out in July 2023. The purpose of this research is to analyze the Banyan Tree Bintan promotional website using the End User Computing Satisfaction (EUCS) method from the aspects of content, accuracy, format, ease of use, and timeliness. The results of this study indicate that the Banyan Tree Bintan website is quite good and does not experience any problems. However, in terms of timeliness, it needs improvement regarding response time and also quick responses.

Muhammad Iqbal; Zefanya Atmaja Nugraha

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2023 International Forum of Researchers and Lecturers

This research aims to investigate the utilization of social media as a marketing communication tool by one of Sukin’s skincare products, which collaborates with an e-commerce platform and social media focused on beauty and skincare. The research employs a qualitative method involving observation and interviews. Data collected are analyzed using The Circular Mode of SoMe analysis model, which includes elements such as Share, Optimize, Manage, and Engage. The results indicate that Sukin and Sociolla utilize social media platforms effectively to introduce their beauty and skincare products, serving as communication tools for marketing purposes. Additionally, audiences participate in word-of-mouth promotions, provide reviews as beauty enthusiasts, and even involve influencers in digital campaigns created by Sukin and Sociolla. The evolution of social media usage across various fields facilitates easier communication and message delivery, contributing to the objectives of digital campaigns.

Dionisius Duli Riang Petung; Andreas Rengga; Konstantinus Pati Sanga

Jurnal Kendali Akuntansi 2023 International Forum of Researchers and Lecturers

This research aims to test and analyze the influence between Village Fund Allocation and Economic Growth in Lewolaga village, Tite Hena District. This type of research is quantitative research with an associative approach, through statistical analysis by collecting secondary data regarding village fund allocation and economic growth data from Lewolaga village during the 2015 – 2022 period. The results of statistical analysis show that Village Fund Allocation has a significant influence on Economic Growth in Lewolaga village. Sig value. of the Village Fund Allocation Variable is 0.005 smaller than the significance level α=0.05, so the null hypothesis is rejected and the alternative hypothesis is accepted. The t value is 4,361, while the t table value (df 7; 0.05) is 1.89458, indicating that t count > t table, which confirms the existence of a significant difference between the two variables. This research provides important implications that Village Fund Allocations can be an effective instrument in encouraging economic growth in rural areas such as Lewolaga. The government and stakeholders are expected to optimize the use of village funds by prioritizing programs that contribute to local economic development. In the context of agency theory, community participation in decision making and active involvement of local economic actors are also key in increasing the effectiveness of village fund allocation to achieve better results in supporting economic growth at the Lewolaga village level.

Annisa Nabila

Jurnal Manajemen Kreatif dan Inovasi 2023 International Forum of Researchers and Lecturers

Employee performance is crucial to the success of an organization. To improve and optimize performance, factors such as work motivation and work environment play a crucial role. The study used a total sampling technique or a saturated sample, with a total sample of 38 people from a total population of 60 people. These data were analyzed by the authors using validity tests, reliability tests, classical assumption tests, and hypothesis tests using the Statistical Product and Service Solutions (SPSS) application program, Version 22. Based on the results of the research, it is partially and simultaneously known that motivation and working environment have a positive and significant impact on the performance of employees at PT Adira Dinamika Multi Finance Branch Margonda Depok.

Marlina Situmorang; Trisna Putra; Pasaribu Pasaribu

Jurnal Manajemen Pariwisata dan Perhotelan 2023 International Forum of Researchers and Lecturers

The background of this research is the perception of the people of Bagot Village towards Bagot Tourism Village in Samosir Regency which started from the problem that Bagot Village has not been optimized to become a tourism village. And the purpose of this study was to find out how the people of Bagot Village perceive Bagot Tourism Village in Samosir Regency. There are 3 (three) indicators that are seen, namely cognitive, affective, and conative. This type of research is descriptive qualitative data by determining the sample using purposive sampling. The informants of this study were 8 (eight) people. Data collection techniques in research using observation, interviews and documentation. Qualitative data analysis techniques using three ways, namely data reduction, data presentation and conclusion. The research results show that 1). community knowledge of the tourist village, where the community can understand and know the conditions around the tourist village and the problems that occur in the tourist village. 2). From an affective perspective, the people who have been interviewed have responses that show a good attitude towards tourist villages, and 3). From a conative perspective, the community has shown concern for the tourist village, but according to the observations of researchers, the actions taken by the community are only for their own or personal interests.

Femyla Maharani Walfis; Yuliasma Yuliasma

Jurnal Mahasiswa Kreatif 2023 International Forum of Researchers and Lecturers

. This study aims to know and describe how to Optimize Dance Self-Development Activities at SMAN 1 Matur. The type of research used is qualitative research with descriptive methods. This research instrument is the researcher himself and is assisted by supporting instruments in the form of stationery and cameras. The data in this study used primary data and secondary data. Data collection techniques are carried out by means of literature studies, observations, interviews and documentation. The steps of analyzing data are identifying data, clarifying data, describing data, analyzing data and inferring data. The results showed that efforts that can optimize self-development activities at SMAN 1 Matur are by increasing the schedule of activities, readiness of limbs, selection of material, using learning methods, correcting student movements in each meeting and evaluation. The optimization efforts carried out make dance self-development activities interesting so that students are encouraged and enthusiastic to take part in dance self-development activities. The efforts made are very suitable to be applied to dance self-development at SMAN 1 Matur because after researchers apply these efforts, students who take part in dance self-development activities get good performances and overall students are able to perform salsa dance well and beautifully.

Suprayogi; Awan

Jurnal Mahasiswa Kreatif 2023 International Forum of Researchers and Lecturers

KM 22 of 2005 describes the application of SNI 03-7094-2005 regarding signs at airport terminals as a mandatory standard which explains that every area within the passenger terminal must be equipped with clear and easy-to-understand warning signs. Obstacles found by researchers when carrying out initial observations were finding deficiencies in installing warning signs at Terminal 1 of Juanda International Airport, Surabaya. The purpose of this study is to find out how to optimize the warning sign facility in improving passenger service at the Juanda International Airport Surabaya terminal, to find out the obstacles faced and the solutions in optimizing the warning sign facility at Juanda International Airport.             This study uses a qualitative method. This research was conducted at Juanda International Airport in Surabaya which was held in June 2023. The data collection techniques used were observation, interviews, and documentation. The validity test of the data used is source triangulation and technique triangulation. Data analysis used is data reduction, data presentation, and conclusions.             The results of research based on service indicators show that: (1) physical evidence (tangibles) includes an imbalance in the placement of signboards; (2) reliability includes the use of available tools and the application of clear service standards; (3) responsiveness, including responsiveness to complaints and input from passengers; (4) guarantee (assurance) includes routine maintenance, as well as providing accurate information; (5) empathy (empathy) includes providing individual and responsive services. The obstacles encountered are that the warning sign is only visible from the west side of the terminal area, but not visible from the east side, the placement of the no smoking sign is not optimal, the no smoking sign is damaged, there are instructions for using a hydrant box that is less strategic .

Fajriah Utami; Dwi Mutia Sari

SENIMAN: Jurnal Publikasi Desain Komunikasi Visual 2023 International Forum of Researchers and Lecturers

Consumption is an activity aimed at reducing or utilizing a product, whether it is a physical product or a service. Along with the times, the level of consumption is getting higher, especially among students. This increase in consumption activity is based on the attractiveness of an item, thus providing satisfaction to consumers. If consumption cannot be controlled, it will lead to consumptive behavior. Therefore the authors designed a minimalist campaign to reduce the amount of consumption and chose to optimize the use of goods to make them more effective and useful. This design uses the Research and Development (R&D) 4-D model with the stages: define, design, develop and disseminate. In the process of solving the problem the writer applies 5W+1H data analysis (what, where, when, who, why and how). The main media for this design is the Instagram feed as a medium for voicing a minimalist lifestyle campaign.

Moh. Tahang; Sukardi Sukardi

Jurnal Manajemen Kreatif dan Inovasi 2023 International Forum of Researchers and Lecturers

This study aims to analyze the effect of financial management and sales stability on business survival in companies experiencing financial crisis. The research method used is a qualitative approach with case studies on several companies facing financial crises in different industries. Data were collected through in-depth interviews with company executives, analysis of financial statements, and evaluation of implemented management strategies. The research was conducted over a three-month period, starting from January to March 2023. The results show that effective financial management is essential to deal with the financial crisis and affects business survival. Companies that are able to manage financial resources well, restructure debt, and optimize the use of capital will have a greater chance of surviving a crisis. In addition, sales stability is also a crucial factor in the survival of the company. Product diversification, market expansion, and efforts to maintain market share help companies to cope with demand fluctuations and reduce the negative impact of the economic crisis. While this research provides valuable insights, there are limitations in the number of case studies and the focus on qualitative data. The implication of this study is that it is important for companies to strengthen financial management and improve sales stability in an effort to overcome the financial crisis and maintain business viability.