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The rapid development of the internet greatly affects business changes. Many business activities have changed with the availability of the internet today. One of the significant changes in business activity is marketing or marketing. Marketing is a social and managerial process by which individuals and groups obtain what they want and need through creating and exchanging products and value with others. Marketing is also the process of designing and executing the conception, pricing, promotion and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational goals. E-marketing describes company efforts to inform, communicate, promote and market products and services via the internet. Electronic marketing utilizes network technology to coordinate market share research, assist product development, develop strategies and tactics to attract customers, provide online distribution. This web-based marketing system with SMS Gateway facilities can assist companies in capturing new customers and providing optimal service to existing customers. This web-based marketing system with SMS Gateway facilities will later be integrated with a database that will store the required data. Packaging is an important marketing tool, not only as a wrapper but also as a differentiator between the company's products and similar products from competitors. Packaging (packaging) is a process related to the design and manufacture of a container (container) or wrapper (wrapper) for a product. Each product should have an attractive packaging design, containing information on the product name, company name, net weight, expiration date, composition, nutritional content, Indonesian National Standard or SNI, Hazard Analytical Critical Control Point (HACCP) and halal marking. 2. In making the packaging design there are aesthetic and identity factors, there should be the words and the Bananation logo, and use a combination of several colors, and add various images to make the packaging more colorful and catchy so that it is easier for everyone to remember. Security and distribution factors must also be a concern of the company without compromising aesthetic value by using corrugated paper type cardboard on the outside and food grade plastic material on the inside so that it is guaranteed durability in shipping and is also environmentally friendly

Introduction: Exclusive breastfeeding is a global strategy to improve the growth, development, health and survival of babies. One effort to increase breast milk supply is by improving the quality of food which has a direct effect on milk production, namely katuk leaves. Objective: aims to determine the effect of katuk leaf extract on the adequacy of breast milk production in post partum mothers at Midwife Misniarti. Method: This research is a quasi experiment with a two group posttest only design. This research method is a quasi-experimental design with a nonequivalent control group design. The sample in this study was 30 people consisting of 15 experimental groups and 15 control groups. Data collection uses an observation sheet. Univariate analysis uses central tendency distribution and bivariate analysis uses paired t test. The results showed that the mean sufficiency of breast milk in the experimental group before giving katuk leaves was 6.80 and after giving katuk leaves was 8.47. The conclusion is that giving katuk leaves has proven to be effective for the adequacy of breast milk (ASI) in breastfeeding mothers.

UMKM Laziza Bakery & Cake is a company that produces various types of bread. Based on work accident data collection in this study, the company was faced with several problems in the production department, one of which was that the hands were exposed to heat from the oven. This happens due to several factors, including human factors and machine factors. the design of recommendations or proposed improvements is made based on the hazard (potential hazard) that occurs. The Hazard And Operability method aims to overcome this problem, with the hope that it can reduce the risk of work accidents at the UMKM Laziza Bakery & Cake. We can see that the hazard sources for the production machine category from the 6 production machines used have a medium risk level of 4 on mixer machines, mixing machines, packing machines, and cutting machines. For hazard sources for facility design, there are 2 factors that have a medium risk level, namely PPE posters and equipment arrangement. Then for the source of hazard the attitude of workers has a risk level extreme with the category of potential hazards caused by potential hazards (hazard) extreme risk and worksheets in the use of PPE in the work area so that workers can immediately read what are the potential hazards they will experience if not using PPE

Newborns can experience hypothermia shortly after birth, hypothermia occurs through several mechanisms, namely related to the body's ability to balance between heat production and heat loss. Failures caused by a decrease in the baby's body temperature drop by about 0.30C per minute. There are several ways to avoid hypothermia, including using skin wrap. Skin wrap is a plastic bag to reduce heat loss due to evaporation so that it is easy to increase the baby's temperature. The method of using skin wrap can be used to prevent hypothermia in neonates, both premature and non-premature. Hypothermia in infants can worsen the condition of babies who lose heat after birth. This study aims to determine the effectiveness of the use of skin wrap in regulating body temperature in newborns in the Peristi Room of Awal Bros Hospital Batam. The research method used is a quasi-experimental method with a pretest and posttest design with a sample of 20 respondents. The sampling method used purposive sampling technique, the instrument used was the SOP for the use of skin wrap and observation sheets. Based on the Shapiro-Wilk statistical test analysis, a p-value of 0.000 was obtained with results > 0.05, which means that there is an effective use of skin wrap in increasing body temperature in newborns.  

A good facility layout will affect the smooth production process. Preliminary observations on CV Renjana Offset are still not good enough to apply because they do not take into account the degree of closeness. This can be seen from the location of the machine and work stations that look far apart and the existence of intersecting material flows resulting in backtracking, such as the printing work station to the coating work station, the material transfer distance is 12.4 m and has to pass through the garden and back of the CV Renjana Offset office with distances that are too long cause the production time to be longer. The method used to design the layout of production facilities at CV Renjana Offset is the Systematic Layout Planning and Blocplan methods. This method was chosen because it is in accordance with the characteristics of the company and can minimize the distance between production stations and no longer intersecting production process flows. This research was conducted with the aim of knowing and getting an increase in the efficiency of the initial material handling layout with layout suggestions. The results of the calculation of the total area needed for assistance are 171.5 m². The results of SLP and Blocplan processing are 10 alternative layouts and the Adjacency score, R Score, and Rel-dist score feature values ​​are presented for each layout alternative. Of the 5 alternative layouts produced, there is a layout for the production of yearbook products which is chosen as the best layout because it has an Adjacency Score of 1.00, layout 2 has an R Score of 0.87, and the Rel-dist Score of the second layout has a value of 202. Based on three parameters, The selected layout is layout 2. Calculation of distances using the rectilinear method at each facility for the yearbook product layout is 28.29 m.

The growth of businesses on a micro, small and medium scale is in line with technological advances that are also experiencing rapid development. The Internet is one of the technological advancements that can be used for online product marketing, either through social media or e-commerce. Digital marketing and branding are the right marketing and media strategies to reach a wider market. This digital marketing and branding assistance activity aims to educate and facilitate MSMEs in Musir Lor Village to reach their consumers globally. Using the ABCD method through an approach that focuses on assets owned by MSMEs, this devotion activity seeks the realization of a social life order so that people can become perpetrators and determine development efforts in their environment. This assistance activity uses an object, namely MSME "Kiara Snack " Ibu Marfi'ah, which produces a variety of cakes and traditional snacks. The result of this assistance activity is the creation of logo design, registration of NIB, updating packaging design, interactive content creation and digital marketing through social media and e-commerce.

Menopause causes significant psychological symptoms in women due to the occurrence of physical and physiological changes as a result of decreased and ceased estrogen hormone production. The preliminary study results in the Sonder Primary Health Care Center area show that a significant portion of premenopausal mothers aged 45-50 years do not comprehend and lack understanding on how to cope with menopause. Additionally, there are concerns among these mothers regarding sexual issues after entering menopause.To determine the effectiveness of health education in preparing premenopausal mothers to face menopause in the working area of Puskesmas Sonder.This study employed a pre-experimental design with a one-group pretest-posttest design. The population consisted of 15 premenopausal women in the working area of Puskesmas Sonder, selected using simple random sampling. Data analysis involved univariate and bivariate analysis using Wilcoxon.Before health education, the majority of premenopausal mothers were categorized as unprepared to face menopause (53.3%). After receiving health education, a significant number of respondents were categorized as prepared to face menopause (80.0%). The effectiveness of health education in preparing premenopausal mothers to face menopause in the working area of Puskesmas Sonder was statistically significant (0.025 < 0.05).

Utilizing digital marketing in the industrial era 4.0 can become a new strategy in product marketing activities, by making it easier for businesses to monitor and provide for the needs and wants of potential consumers. On the consumer side, digital marketing is a medium that can make it easier to find a product. Ngepoh Village, Dringu District, has a lot of potential, including in the economic sector. This can be seen from the many MSMEs operating in Ngepoh Village. However, their marketing efforts are still limited and use conventional methods. Therefore, MSMEs in this village need training on the importance of utilizing digital marketing so that their marketing system can be improved. The aim of this counseling is to help MSMEs reach a wider market and increase their sales. In its implementation, this activity uses two methods, namely socialization regarding digital marketing and assistance in upgrading the packaging of MSME players. In socialization activities include product introduction, marketing strategy, and packaging design. The approach used involves training in the form of socialization and tutorials on creating accounts on digital platforms and managing digital media. The results of this activity suggest the need to provide regular guidance in order to optimize digital marketing strategies and increase MSME business sales. With ongoing assistance, it is hoped that MSMEs can continue to take advantage of the potential of digital marketing in an effective and sustainable manner to achieve success in marketing their products  

The existence of MSMEs in Indonesia is taken into account, because they contribute greatly to economic growth. The MSME sector is one of the main pillars of Indonesia's economic fundamentals. With the development of digitalization, MSMEs will make the digital economy in Indonesia in 2025 the largest in Southeast Asia. Even so, there are obstacles faced by MSMEs, namely the need to strengthen digital literacy education and strengthen human resources for MSME business actors. The problem that is experienced or faced by SMEs is that online marketing education is still low. Like the UMKM Bintang Lestari in Karangtengah Village, Blitar City. Therefore, students and the 32 Thematic Community Service Groups designed strategies and program plans to help improve MSME product branding. The method used in carrying out activities is a qualitative method by means of observation, discussion, documentation and interviews with the UMKM. The results of the activities also have a positive impact, MSMEs can increase sales and marketing and have good product branding in the eyes of the public.

This study aims to determine the influence of work motivation and organizational culture on the work productivity of PT Natura Indoland employees. The approach used was quantitative, the research design was associative with a total of 95 respondents. The research instrument uses questionnaire distribution, in data analysis using several tests conducted using the SPSS program. The result of the analysis is known that work motivation has no effect on work productivity with a magnitude of -1.71% influence, while organizational culture has an influence on work productivity with a magnitude of 27,56% and a large influence of the two variables X on Y of 66,3%. As a company, we must pay more attention to work motivation and organizational culture in the company so that employee work productivity is maintained.

The era of digitalization is growing rapidly, including in the field of education. Educators and students need technology or platforms that support distance learning activities and still have good interaction, so that classes remain not bored or fun and productive. One platform that can answer these challenges is the Canva application. Canva has one of the special services or programs designed for education, namely Canva for Education. This service is designed for educators and students to continue to get a creative, innovative, collaborative and fun learning experience in line with the independent curriculum.The method used in this study is a development research method with a descriptive quantitative approach. This study aims to describe the use of the Canva for Education application by educators as a creative, innovative and collaborative learning medium for students in the current era    

Pesanggrahan Village, Kesugihan District, is one of the innovation villages launched by the Cilacap district government in 2022. The Kesugihan area has potential local food sources that have the potential to be developed by the community. Nuri Snack is one of the business actors engaged in food processing in the form of various chips in the form of cassava, taro and banana chips. Marketing that has been carried out at this time is selling to markets and serving purchases at home, there has been no innovation in expanding marketing to modern shops and online shops. The aims of this study were 1) to design informative packaging labels in accordance with labeling standards and 2) to develop packaging designs according to the wishes of consumers using the kansei engineering method. The method used is the kansei engineering method which translates consumer feelings into design specifications. Implementation The results of this study are in the form of label and packaging design concepts, design actors include uniqueness, product identity colors, complete product information, complete packaging information, neat, protected products, easy to carry, easy to store, have licensing and attractive designs, and the proposed packaging uses white standing pouch window doff 500z packaging with size 14cm x 23cm and chromo sticker as packaging label design. Conclusion The proposed label design already has permits and has an elegant design and is made of standing pouch plastic with a ziplock.  

Real Work Lecture (KKN) is a special form of community service activities carried out by students. KKN is an intracurricular lecture activity in the form of community service carried out by students in an interdisciplinary and cross-sectoral manner. This activity aims to increase students' sense of sensitivity and social cognition and assist the development process. Social media is an important factor for business actors in product marketing. One of the efforts to market their products is by creating achievement accounts on social media or market places. In practice, when creating a profile, you need a logo as the characteristics of the business, the symbol or identity of the business actor. This service was carried out in Sukorejo Village, Sukorejo District, Blitar City. Our assistance target is the Limunite UMKM. The steps taken are creating social media and websites, creating social media content, website design, and providing assistance to MSMEs regarding the use of social media and websites  

Since its introduction in 2005, podcasts have gained increasing popularity and widespread usage across various sectors. Apart from serving as a form of entertainment that shares the characteristic of proximity, similar to radio, podcasts have also emerged as an educational media, attracting a growing number of enthusiasts. The education sector has recently embraced podcasts as a tool to enhance the development of skills and abilities in podcast creation, ultimately leading to improved workstation productivity. The activities are designed based on the ADDIE model (Analysis, Design, Development, Implementation, Evaluation) for media development. The implementation of these activities includes the introduction and installation of podcasting equipment, as well as providing tutorials on the usage of podcast recording software. Reflecting on the content presented, practical exercises are conducted, wherein students assume the role of operators, while teachers act as podcasters delivering subject-specific material aligned with the subjects they teach.

Product branding is a form of marketing strategy and the identity of a product that can differentiate it from other products. Branding aims to attract consumers with the value offered. Apart from branding, business legality, one of which is NIB also provides a sense of security for consumers to buy products. Most of the business actors in Ngampungan Village do not have a brand and NIB, such as MSMEs Banana Chips owned by Mrs. Khusnul and Jamu owned by Mrs. Jumaidah. Seeing this problem, a solution is provided by assisting in making business legality, making brands, logos and product labels. The method used is interviews with business actors and then analyzes the existing problems. The purpose of these activities is to increase market competitiveness and also expand market share. The output produced by the author provides logo designs and business labels, assists in making Instagram social media, and helps make NIB.

Carrying out innovation development in an MSME activity needs to be done especially in terms of branding and also marketing. The mentoring activity for making label packaging for processed herbal medicine for Bu Tatik is an implementation of branding management and digital marketing with an effort to improve and develop the business of an MSME. The problems faced by MSMEs are related to processed products that have unattractive packaging which is one of the problems experienced by partners even though their products are widely known in the market but their production capacity is also still small. In addition, the marketing carried out is still lacking, only relying on sales in the market. The purpose of Bu Tatik's herbal bathok mentoring activities is to increase productivity and develop product rebranding so that it has more selling value in the community. The implementation method used in this activity is assisting in making new logos and packaging stickers with attractive designs and developing promotional media through the application of digital marketing which includes creating business-specific websites and emails, creating Instagram social media accounts, verifying MSME locations on Google Maps, and making e-Catalog

In developing Micro, Small, and Medium Enterprises (MSMEs) it is necessary to have a strategy in marketing its products that aims to increase competitiveness and increase in business development, one of which is through branding so that it has its own distinctive characteristics when compared to MSMEs whose businesses are the same and can also be recognized wider by society. This service aims to provide reinforcement to the community's creative industries (MSMEs) in the Sentul area, Kepanjenkidul District, Blitar City regarding marketing strategies through product branding and design. The methods used in this service activity are direct presentations, discussions, and mentoring. Strengthening this marketing strategy was carried out for three days which coincided at the D&D Handycraft UMKM Shop which was witnessed by the shop owner. For the smooth running of this community service activity, the East Java "Veteran" UPN KKN team made a presentation of material in the form of a PowerPoint which discussed general product branding and design using the Canva application and prepared a tool, namely a camera to take product photos.

Hypertension is a condition where a person's blood pressure increases above normal which can inhibit the work of the heart. Strategies that can be used to reduce the incidence of hypertension is to utilize products favored by the public that have the potential to lower blood pressure. Food ingredients such as milkfish, white radish, and broccoli. All three have the opportunity to be processed into food products that are well known among the public, efficient, practical, and acceptable to all circles where the product is Nugget. This study aims to determine the effect of adding white radish and broccoli to the preference level of milkfish nuggets as an alternative snack for hypertensive patients. This study used an experimental design, namely RAL with 6 treatments. The treatment was factor L as the addition of white radish with 3 levels and factor B as the addition of broccoli with 2 levels. The results showed that the milkfish nuggets with the addition of 70% white radish and 30% broccoli were preferred by the panelists with a protein nutrient content of 9.48% using the Kjeldahl test, 16.4% fat using the Weibull test, 0.18% potassium using the ASS, 2.24% sodium using the ASS test, and 248.98 kcal energy using calculations.  

Ambulu Village is a village in Sumberasih District, Probolinggo Regency which has several MSME actors including potato donut sellers, pastry sellers, food sellers, caterers, and others. This research focuses on the development of product innovation at Barokah 717 SMEs in Ambulu Village. UMKM Barokah 717 is one of the UMKM that produces banana and cassava chips in Ambulu Village, Sumberasih District, Probolinggo Regency which is liked by the local community and becomes souvenirs for tourists who are in Probolinggo. Based on the results of interviews with MSME actors, it was found that their products were sold conventionally so that consumers were only in Ambulu Village and its surroundings. Therefore, it is necessary to design product development starting from packaging, branding, to product innovation so that it can expand market share. The results of this research are also expected to improve the community's economy and advance other MSMEs so that they can innovate in producing a higher quality product and are able to penetrate a wider market.

Micro, Small and Medium Enterprises or known as MSMEs are an important sector of the domestic and global economy. The research was conducted in Talang Village, Rejoso District, the subject of this research was Bu Yanti's Opak Gapit MSMEs. Opak Gapit is one of the leading MSMEs in Talang Village. The problem faced by opak gapit is the lack of use of the brand and there are weaknesses in the packaging of opak gapit if it has to be sent out of town. So that it is necessary to rebrand the Opak Gapit MSMEs, the changes made include making a logo, updating the packaging design and taking product photos. The results of that research succeeded in developing packaging in terms of design and functional value. The new design looks more attractive to consumers and up to date when compared to the old design.