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The questions that arise as problems in this research arise, namely: 1) Are there signs or symbols regarding the appreciation of the value of diversity as a reinforcement of Indonesian human identity at SDN 049/IV Jambi Timur 2) Do individuals within them maintain harmony and mutual respect for differences in the world? SDN 049/Iv Jambi Timur school and 3) Has the appreciation of Pancasila values at SDN 049/Iv Jambi Timur been implemented as an effort to strengthen Indonesian human identity? This research uses qualitative research. This method is used to examine natural objects and the researcher acts as an instrument. key. The data collection techniques used are triangulation (combination) of data and data analysis. Researchers must describe data according to reality without adding or subtracting from existing holistic data and describing it using words and language. The appreciation of Pancasila values in schools strengthens the identity of Indonesian people, carried out through experience and strengthening the profile of Pancasila students, namely having faith, being devoted to God Almighty, and having noble character, global diversity, working together, being independent, reasoning critically, and being creative when you are in school. in the school environment and in the classroom. The values, norms and ethics that have been contained in Pancasila have truly become a very complete and rounded part and can be integrated with the personality of every school member. So, it can form patterns of behavior, thought patterns and patterns of action and provide direction. The Indonesian education system is structured based on the culture of the Indonesian nation and is based on Pancasila and the 1945 Constitution as a form of embodiment of the life values of the Indonesian nation. The application or cultivation of values in every detail Pancasila must be taught so that individuals have attitudes and behavior that are in accordance with the noble character of the nation and do not deviate from Pancasila values which are in accordance with the principles of Pancasila. Character education needs to use Pancasila as the philosophical or ideological basis for its implementation. The use of Pancasila as a philosophical and ideological basis for character education will be able to provide direction to the knowledge system that will be built, the value system that will be fostered and developed, the basis for developing competencies that will reflect the Indonesian human character that will be formed, and how the Indonesian human character will be formed. will be fully implemented.

Personal branding is a factor that already exists in every individual, with the personal branding that is formed in each community or individual being different depending on the surrounding environment. Where personal branding correlates with the communication carried out as well as from that process later utilized in the world Work. Organization The company has divisions that have been divided to facilitate performance within the company and make it more effective. This will form the trust and respect shown to managers by employees. When someone wants to build their personal brand, they must pay attention to aspects of skill set, aura and identity. These three aspects are very important in building and developing personality branding individual, so that the result maximum. No only just do Personal branding by sharing photos or various actual activities is felt to have less than optimal impact, and can even be contradictory to the original goal.

Abstract. The increase in the number of Coffee Shops has created intense competition between them, especially along with the development of technology and the application of digital marketing. The importance of digital marketing, especially through social media, is the main focus in efforts to increase brand awareness of a product or service. In this context, digital marketing, especially through social media marketing, is described as an effective tool for achieving marketing goals by creating customer contacts, generating interest, and increasing purchase intentions. Analysis of brand awareness stages, from unconscious brands to top of mind, is an important part of understanding the process of forming a brand's image. Focus is also given to Instagram's role as an effective platform in enhancing brand identity, with an explanation of Instagram's popularity in promoting products and services. In this context, research focuses on the digital marketing communication strategy used by Dom Social Hub, a Coffee Shop in Tangerang City. The research aims to explore the advantages, disadvantages and obstacles that arise during the implementation of this strategy, with a focus on increasing brand awareness on social media platforms, especially Instagram. The object of this research explains the digital marketing strategy of the Dom Social Hub cafe in increasing brand awareness on Instagram social media. This research uses the constructivism paradigm. This research approach uses a qualitative descriptive approach.

This research aims to to determine the actualization needs of the main character Kate in the novel Mimpi, Cinta, dan Inspirasi using the humanistic psychological theory of the hierarchy of needs by Abraham Maslow. The material object used is a story about the process of actualization needs from restless to fulfilled. The method used uses qualitative descriptive methods. Descriptive method is a research method aimed at describing existing phenomena that take place now or in the past. The findings of this study are in the physiological needs needed by characters in the form of mimuman. In the need for security, in the form of the need for a sense of security, stability, dependence, protection, freedom from fear, anxiety and confusion. The needs of love include the need for love, affection and friendship. The need for self-esteem is gaining recognition. The need for self-actualization shows that the main character has found his identity. The main character Kate has achieved self-actualization after going through life's journey through a hierarchy of needs.

A mascot is a character or symbol used to represent a brand, product or company. Mascots aim to create a strong, easily recognizable identity and give a positive impression. The definition of a mascot is very important in relation to the branding carried out by the company. In this article the author wants to design a work about mascot design based on the background of one of the studios in the Semarang city area, namely Viula Studio. VIULA STUDIO wants to strengthen its identity by showing its identity using its own logo and also wants to have its own mascot.

Traditional culture, particularly in the context of the Suroan celebration in Javanese society, is explored in this paper. It delves into the concept of traditional culture, the influence of Islam, and the role of culture in the communication ecosystem. The focus is on the Suroan celebration in the village of Dusun V, discussing activities and prohibitions related to the month of Suro. The research method employed is qualitative with a descriptive approach, utilizing interviews, observations, and documentation. The discussion elaborates on the understanding of culture, tradition, and the meaning of the month of Suro. In the cultural context, the participation and function of tradition in preserving the identity, history, and pride of the community are detailed. This research also explores the meaning of the procession of the Suroan ritual, highlighting the integrated elements of culture and Islamic teachings in the celebration. The conclusion affirms that Islam does not reject tradition, and the Suroan Ritual has positive social and religious impacts. This paper recommends the continued preservation and socialization of the Suroan tradition, with an active role for parents in passing down cultural values to the younger generation.

In recent times, literature has become a popular subject among the people. Because there is a lot of beauty in it, and also never far from the relationship between society and individuals and between individuals and events. Literature produces many works called literary works. Literary works are not only in the form of novels and poetry but can also be in the form of movies. The author chose this data source so that people can be more aware of concerns. There are two objectives in this study, the first is to find out what types of worries are contained in My Name is Khan movie, and the second is to analyze how the main character in My Name is Khan movie struggles against the stigmatization of Islam as a terrorist religion. This study uses a qualitative descriptive method, a qualitative descriptive approach is a research approach where the data collected is in the form of words, pictures, and not numbers. Because it occurs naturally, the research results are of course also scientific and measurable. In this method, the researcher tries to describe the facts obtained to provide clues about the problem being studie d.This movie shows us the reality that there are still many people in this world who have thoughts like this. Superficial and judging someone only based on their identity without wanting to know what it is. This still often happens in our lives, people who are discriminated against just because of their religion are considered to be wrong. The types of religious discrimination in the movie My Name is Khan that are visible and proven in the previous chapter are Harassment by insulting Islam directly and Bullying with physical violence experienced by the characters in My Name Khan movie. Harassment experienced by the characters in My Name is Khan's movie. Words in the form of swear words. Swearing in the case of this research is used by a person or group to express all forms of dissatisfaction and anger toward the situation they are facing. After analyzing the data in the previous chapter, it can be concluded that Khan’s struggle against the stigmatization of Islam was by meeting the President of the United States, Barack Obama. To tell and prove to the whole world that he and his religion are not terrorists. This was also proven in his dialogue with Dr. Faisal Rahman who created a bad image of Islam and taught acts of revenge. Even though the fact is that Islam has never been taught that way.

This research delves into the perspectives of 240 Semester 3 cadets at the Maritime Institute Jakarta (STIP Jakarta) regarding the establishment of a standardized maritime language for effective communication at sea. Employing a qualitative descriptive approach, the study integrates document analysis and self-administered surveys to unravel the nuanced dynamics of linguistic proficiency in the maritime context. The findings reveal a perceived gap between academic training and practical linguistic challenges, prompting recommendations for the integration of simulated scenarios and immersive training methods into the curriculum. Motivation emerges as a critical influencer of linguistic competences, necessitating a paradigm shift in linguistic training methodologies that connect linguistic development to the broader narrative of professional identity. Anticipation of communication challenges during internships highlights the immediate need for industry-responsive linguistic training. Collaborative efforts between educational institutions and industry stakeholders, along with the incorporation of real-world examples, are recommended to enhance the preparedness of cadets for diverse communication scenarios in their professional roles. This study contributes nuanced insights to the discourse on maritime education, emphasizing the need for a dynamic and experiential approach to linguistic training that aligns with the evolving demands of the maritime industry. The identified themes and recommendations provide a roadmap for curriculum enhancement and pedagogical refinement, ensuring that maritime education remains responsive and effective in preparing cadets for the complexities of real-world communication at sea.

This research holistically explores the role of innovation, cultural heritage, and identity in the context of maritime anthropology. The focus on fishing technology, cultural practices, and the influence of globalization provides a profound understanding of the dynamics of coastal community life. The research findings also identify interactions among communities, comprehending knowledge exchange and adaptation to sustain cultural heritage and innovation. Additionally, the inclusion of contributions from previous research enriches the understanding of community participation in coastal development programs. These findings establish a solid foundation for the preservation of cultural heritage and a deep understanding of coastal community life.    

Micro, Small and Medium Enterprises (MSMEs) play an important role in economic growth in Indonesia. Positioning Branding or brand identity is very necessary for every business, but in reality, few MSME players pay attention to brand positioning or brand identity themselves. Therefore, the purpose of this article is to provide information regarding the benefits obtained by paying attention to branding positioning for MSME players. By paying attention to brand positioning, MSME players can understand the benefits of their own brand positioning and hopefully be able to compete. We hope that this article can help solve the problems of MSME players in terms of their own brand positioning.

This research aims to (1) describe the types of meaning that exist in naming waterfall tourist objects and (2) describe the factors behind naming waterfall tourist objects. This study used descriptive qualitative method. The data collection technique in this research uses literature study. The data analysis technique used is a qualitative data analysis technique. Semantics is a branch of linguistics that studies meaning. One of the objects of semantic study is names. Humans can give names to animals, objects, food, and even places to use as identity. Each region has local wisdom that characterizes it, one of which is tourism. Tasikmalaya is famous for its many tourist destinations, one of which is the natural waterfall tourist attraction. The results of this research show that the name of the waterfall tourist attraction in Tasikmalaya has several types of meaning, including lexical meaning, referential meaning, denotative meaning and conceptual meaning. Apart from that, there are several factors behind the naming of waterfall tourist attractions in Tasikmalaya, including the similarity factor, the place of origin factor, the distinctive characteristic factor, and the new naming factor.  

This research aims to: (1) describe further the meaning contained in the poem A Pair of Bodies by Bode Riswandi. (2) classify and explain lexical meaning, grammatical meaning, referential meaning and non-referential meaning in the poem A Sepaair Bode by Bode Riswandi. This research method uses qualitative research methods with descriptive characteristics. The analysis results obtained in this research contain lexical, grammatical, referential and non-referential meaning. Semantic studies prove that we are able to reason about the words contained in the poem A Pair of Bodies by Bode Riswandi, from the most basic through vocabulary analysis to deducing the meaning of each line of the poem. The poem A Pair of Bodies by Bode Riswandi tells the story of someone who loses their identity after having difficulty going through life without someone to help them, but no matter how much hatred they have for themselves, humans can only rely on themselves to survive.

: The condition of Indonesian education which until now has not yet found its identity. Curriculum changes have continued to be made until now we have arrived at the independent learning curriculum. Various problems even began to be felt. This research is based on the implementation of the Merdeka curriculum and the 2013 curriculum for teachers at Kunciran 2 Elementary School, what problems teachers face and how to overcome them. The research method used is qualitative with a descriptive approach, and data collection techniques are interviews, observation and documentation. The results of data analysis showed that teachers' problems in implementing the Merdeka curriculum and curriculum13 lie in the planning of learning implementation, planning and assessment of learning. The aim of this research is to find out the problems found in textbooks at Kunciran 2 Elementary School. So that we can find out what problems occur and the need for evaluation.    

This research discusses the implementation of the Project for Strengthening the Profile of Pancasila Students (P5) in the Independent Curriculum at the UNP Laboratory Development High School. The Merdeka Curriculum emphasizes the character of students with six main dimensions, such as faith, diversity, mutual cooperation, independence, critical thinking and creativity. Implementation of P5 is carried out through project-based activities involving these elements, with a focus on the theme "Local Wisdom." UNP Laboratory Development High School implements P5 every three months, involving all education stakeholders. P5 evaluation does not focus on written grades, but rather on strengthening character, especially local wisdom which describes the culture, identity and ethics of the local community. This program aims to prepare students to face the challenges of globalization while maintaining harmony with Pancasila values ​​and local wisdom. The research method used was qualitative with data collection through observation and interviews with the P5 coordinating teacher. The findings show that P5 involves project-based activities aimed at strengthening students' competencies and character in accordance with the Pancasila Student Profile. The implication of this research is the importance of character education that integrates local wisdom in learning to create a competent and characterful generation.

Indonesia is a country with a diverse society, namely having various ethnic groups, languages, customs, customs, beliefs and social layers. With this diversity, Indonesia is rich in culture, but currently culture in Indonesia is starting to fade due to the lack of insight and understanding of the people around the culture. Lack of cultural literacy and citizenship is one of the reasons why national culture is gradually disappearing in social life. Thus, through cultural and civic literacy, people are expected to have knowledge about history, contributions and perspectives about culture as well as be able to apply it and understand and have a positive attitude towards Indonesian culture as a national identity amidst the diversity of Indonesian society.

Regional languages have a role more than just as a means of communication; it also functions as a symbol of pride, a marker of identity, and a means of communication within the family and local community. Nevertheless, regional languages face the challenge of extinction due to the influence of globalization, population migration, and lack of appreciation, especially among the younger generation. The method used is literature study. The focus of this article is on maintaining Sundanese in the context of elementary school education, highlighting the role of students as the main agents in maintaining regional languages. The discussion involves three key steps, namely learning, community activities, and the use of regional languages on special occasions. It is hoped that maintaining regional languages in education can create a generation that has strong character and is able to maintain cultural heritage, making the preservation of regional languages an important task to preserve cultural and linguistic diversity.

Karo Batak customary inheritance law is based on a patrilineal system which determines that the main heir is the eldest son. However, it should be noted that women also have the right to inheritance in some cases, especially if there are no sons in the family. In general, inherited assets are divided equally between the children and surviving spouse of the deceased, but certain properties such as land or inherited property in particular are more likely to be passed patrilineally to the eldest male child to maintain the continuity of the bloodline. This system also recognizes the important role of ancestors in determining inheritance distribution and has strong customary mechanisms to resolve conflicts that may arise regarding inheritance distribution. Even though it is still recognized and implemented, Karo Batak customary inheritance law has faced several challenges and adaptations with the advent of the modern era. Changing living patterns, urbanization, greater education, and the influence of national laws often influence the way heritage is managed and shared. In many cases, inheritance arrangements may combine elements of customary law with national law to adapt to social changes and the practical needs of modern families. This could have the impact of a more equal distribution between children, without necessarily taking into account gender or birth order, as well as paying more attention to the economic and social needs of family members. Despite this, customary inheritance law practices are still respected and maintained in many Karo Batak communities, often as part of their cultural identity and traditions.

Social media is not only a means of communication, but also influences the thinking patterns, behavior and social interactions of the younger generation. Thus, a deep understanding of the influence of social media on the character of today's youth is very important in the context of social and cultural development. This journal investigates the impact of social media use on youth character in the contemporary era. This research uses quantitative and qualitative methods to analyze the behavior, values, and self-perceptions of young people who are influenced by their interactions on social media platforms. The results show that intense exposure to social media can influence character formation, both positively and negatively. The psychological and social implications of social media use in today's youth are the main focus in this journal, providing in-depth insight into the role of social media in shaping the identity and character of the younger generation.

Cultural literacy is the ability to understand and behave towards Indonesian culture as a national identity. Implementing it certainly requires proper planning and programs. In one of the elementary schools in the Cianjur area, a program was created which could be one way of implementing cultural literacy, especially at the elementary school level. This article uses a descriptive research method that uses a qualitative approach and the techniques used are literature studies and observations (interviews).

Cultural literacy is the ability to understand and behave towards Indonesian culture as a national identity. Implementing it certainly requires proper planning and programs. In one of the elementary schools in the Cianjur area, a program was created which could be one way of implementing cultural literacy, especially at the elementary school level. This article uses a descriptive research method that uses a qualitative approach and the techniques used are literature studies and observations (interviews).