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This research aimed to analyze the application of digital transformation on international company Starbucks, which is a popular and huge scale coffee company which have more than 20,000 amount of outlets worldwide, towards its competitiveness advantages. The research method used was qualitative research, by gathering data sample from previous researches, articles, journals, and other similar publications in order to justify and to strengthen researcher’s arguments on this topic, especially in context of digital transformation applied by Starbucks to reach their business success. The gathered data be analyzed by qualitative analysis, with the findings resulted that the digital transformations of Starbucks, in which by working toge rease company competitiveness in international market.Digital ther with Postmates, to proceed a delivery app which is integrated with those company due to enable the customers to perform online orders of products in such an easy and practical way are able to inc  

Abstract. National economic development and regional economic development are two very closely related matters. This study aims to analyze the economic structure and specialization of the economic sector so that it can determine the main sectors, groups that are classified as advanced and sectors that are classified as slow and analyze the competitiveness of each sector in North Sumatra Province. This study uses the Shift Share analysis method. The data used in this study is secondary data in the 2017-2021 interval. The data used is secondary data, namely data obtained from records, books and journals in the form of financial reports for company publications, government reports, articles, books such as theories, journals, etc. The results of this study are expected to be an academic foundation for development in the North Sumatra area.

The quality of a product is one of the most important factors in increasing the competitiveness of a product. Total Quality Management is an approach used in running a business to maximize the competitiveness of an organization through continuous improvement of its services, products, processes and environment. Total Quality Management according to Josep M. Juran Quality is the suitability of a product use (Fitness For Use) which is to meet customer needs and satisfaction. Josep is often referred to as "the Father of Quality" by using the concept of the Quality Trilogy thinking, namely Quality Planning, Quality Control and Quality Improvement. Integrated quality management (Total Quality Management) has success in the business world and impacted on other organizations including educational institutions to implement it. But there is still much debate about TQM applied in management education. Total Quality Management (TQM) needs to be done in every activity of the organization, so that the goals of the organization can be achieved and the investments made have not been in vain. With TQM, it can also be used to assess the ability of existing human resources (HR) to plan human resource improvements and organizational strategies in MTs Nurul Fajri.

Micro, Small, and Medium Enterprises (MSMEs) in Sijeruk village, Banjarmangu district, Banjarnegara regency have shown significant development. However, there remain several challenges faced by UMKM entrepreneurs, including limited marketing outreach, financial reports intertwined with household finances, and inadequate innovation in product development and packaging. This community service initiative aims to address these issues effectively.

  Packaging is one part of the product as a whole. Packaging must be able to attract the attention of consumers. Getting the attention of consumers is very important, because if a product does not get the attention of consumers (consumer attention), then consumers will not have a picture of the product (Hine, 1995). Packaging can give an initial picture of a product, both in terms of quality and value offered. “Jenang Kudus” is a type of traditional food originating from the city of Kudus. At first it was produced in a home industry since about a century ago. Initiated by mothers as a supporter of family income, and marketed directly to local consumers in traditional markets. Because the development of this business in the future is considered quite prospective for the Kudus community, the Kudus Regency Government makes the Jenang Kudus product as the mainstay product of the Kudus Regency. Based on some of the explanations above, there are several weaknesses in the packaging design of CV jenang products. Sinar Aisyah Kudus which can cause delays in the marketing process of its products due to unattractive packaging designs. This causes a desire to increase the competitiveness of jenang sales with other companies through attractive and varied packaging designs. Due to some of these things, raises the desire of CV. Hj Siti Aisyah to redesign the product packaging according to the type of jenang product, type of taste, quantity of contents, without leaving the characteristics of the previous design.

The more rapid development of universities in Indonesia, the competition between universities is getting bigger so that the quality and facilities of each university greatly affect the attractiveness and competitiveness of universities. College of Computer Informatics Management (STIKOM) Uyelindo Kupang has 672 students. The campus of STIKOM Uyelindo Kupang has three departments, namely, first-class informatics engineering, undergraduate information systems and D3 informatics engineering with each accredited B. The development and improvement of lecture and practicum facility services at (STIKOM) Uyelindo Kupang is very important to be monitored and maintained. If the campus has provided services and facilities for students but these services and facilities are not monitored and maintained, sooner or later the services and facilities provided will be damaged and can no longer be used. The purpose of this research is to build a complaint information system website for lecture facilities and practicum to help and facilitate students. Based on the results of the test analysis using the Slovin method, there is an average value of 87% with Strongly Agree (SS) criteria. Even with the index value, when viewed based on the type of variable, there are several question items with unfavorable criteria. Question items with these criteria need to be considered for future website development. In the future, the website development will take into account the lowest index value of each indicator, especially those with poor and bad criteria.

This community service aims to develop human resources to improve employee performance at PT Insan Ki Angka. This activity was carried out in November 2021, using training and development methods which included workshops, skills training and mentoring programs. This method is applied on an ongoing basis to ensure effective transfer of knowledge and skills to employees. The results of the activities show that human resource development through comprehensive and ongoing training can significantly improve employee performance, operational efficiency and job satisfaction. While there are challenges such as limited training time and variations in technology skills, the benefits are far greater. Therefore, it is recommended that companies continue to implement structured HR development programs and provide ongoing support for employees, as well as ensure that adequate facilities and resources are available to support the implementation of new knowledge. These steps will help the company achieve its vision and mission and strengthen its competitiveness in the market.

Husna Roti is a business specializing in cakes and bakery products that has been operating for nine years in Desa Purwosari, Comal District, Pemalang Regency. As part of a community service program, faculty members and students are involved in providing assistance to help develop this business. The program includes various improvement efforts, particularly in the areas of marketing and human resource management. The actions taken include creating Grabfood and Instagram accounts to expand the digital market, making official stamps, obtaining halal certification, and producing promotional videos and documenting the production process. Additionally, the company profile and organizational structure were prepared to strengthen management. Financial reports and cost of goods sold calculations were also made to optimize cost management. Through this collaboration, the faculty members and students aim to provide concrete solutions to the challenges faced by Husna Roti. With this assistance, it is hoped that the quality of the products and the competitiveness in the market will improve, allowing the business to grow and positively impact the local economy.

The research aimed to determine the effect of price, location, and service quality on the decision of use services of PT. Pos Indonesia, Soreang. The population in this study was consumers who had used the services of PT Pos Indonesia, Soreang. The sampling collection technique used accident sampling with a total of 100 respondents. The data analysis technique used in this research is multiple linear regression. The result of multiple linear regression analysis shows that the variables of price, location and service quality simultaneously have a positive relation to consumer decision. Based on the results of the f test, it shows that the variables of price, location, and service quality simultaneously have a positive and significant impact on consumers decisions. The result of the coefficient of determination is 0.55 or 55%, meaning that independent variables such as price, location, and service quality can explain variations in consumer decisions to choose the delivery service of PT Pos Indonesia (Soreang). While the remaining 45% of other variables not examined in this study. Company management should pay attention to parking spaces and price competitiveness to increase consumer interest in using the delivery service of PT Pos Indonesia, Soreang.

The research aimed to determine the effect of price, location, and service quality on the decision of use services of PT. Pos Indonesia, Soreang, Kabupaten Bandung. The population in this study was consumers who had used the services of PT Pos Indonesia, Soreang. The sampling collection technique used accident sampling with a total of 100 respondents. The data analysis technique used in this research is multiple linear regression. The result of multiple linear regression analysis shows that the variables of price, location and service quality simultaneously have a positive relation to consumer decision. Based on the results of the f test, it shows that the variables of price, location, and service quality simultaneously have a positive and significant impact on consumers decisions. The result of the coefficient of determination is 0.55 or 55%, meaning that independent variables such as price, location, and service quality can explain variations in consumer decisions to choose the delivery service of PT Pos Indonesia (Soreang). While the remaining 45% of other variables not examined in this study. Company management should pay attention to parking spaces and price competitiveness to increase consumer interest in using the delivery service of PT Pos Indonesia (Soreang).

The JKS 18 Association is one of the food-producing centers in Surakarta. This association needs to get institutional and product strengthening to increase competitiveness in the global era. The methods used are lectures and mentoring. Hasil Mitra has a registered legal entity at the Ministry of Public Affairs and Human Rights and has the legality of being a PIRT. Keywords: Perkumpulan IKM, JKS 18, Sentra Surakarta

Community service entitled Training on Making Miniature Fishing Boats Made of Fiber-Reinforced Plastic (FRP) for Students of SMKN 1 Tambakboyo, Tuban City With the background of the existence of Tuban City as one of the coastal areas which is still trying to develop its community resources in the marine sector. Several vocational schools in Tuban have opened shipping and shipping engineering majors. Generally, these SMK students are taught how to operate supporting equipment for repair or management of ship transportation according to industrial needs. The purpose of this community service is to provide skills to students, especially at SMKN 1 Tambakboyo Tuban on how to make miniature fishing boats made of Fiber-Reinforced Plastic (FRP). Through shipbuilding skills that are more efficient in operation, it is hoped that the next generation of fishermen will have economic competitiveness because they are able to produce and use ships as efficient fishing facilities. The training was conducted online on Sunday 27 September 2020. The number of training participants was 53 participants from several schools in Tuban.

Product distribution is a crucial element of the supply chain system that ensures the smooth flow of goods from producers to consumers at minimal cost and with high reliability. Distribution efficiency not only reduces operational costs but also improves customer satisfaction, market competitiveness, and business sustainability. In the context of Micro, Small, and Medium Enterprises (MSMEs), distribution efficiency becomes even more critical due to limited financial, human, and infrastructural resources. This study aims to analyze the product distribution efficiency of UMKM Kerupuk Jaya Pesona, located in Cinanggung Village, Serang Regency, Banten Province, by applying two classical transportation methods: the North West Corner (NWC) and Least Cost (LC) methods. Both methods were used to determine the allocation pattern that minimizes total transportation cost across three destination regions: Serang, Cilegon, and Pandeglang. The data include three couriers (as supply sources) and three market destinations (as demands), totaling 18,000 product units per distribution cycle. The results show that both NWC and LC methods yield the same total transportation cost of Rp 358,000,000, although their allocation patterns differ. This indicates that the supply–demand and cost structure of the UMKM’s logistics system is balanced. This research concludes that simple optimization methods such as NWC and LC can serve as practical decision-support tools for MSMEs without requiring complex computational models. The study also recommends the application of the Modified Distribution (MODI) method to verify the optimality of the solution and highlights the importance of logistics efficiency in strengthening MSME competitiveness in the digital era.

In facing global business competition, it is necessary to improve performance and competitiveness not only through products quality and cost efficiency, but also the use of Intellectual Capital, which includes Human Capital, Structure Capital, and Relational Capital. Similar to companies in general, the implementation of Intellectual Capital will also have an impact on MSMEs. The object of this research is the UMKM owned by the Difabel Community in Klaten. The test results show that all Intellectual Capital variables consisting of Human Capital, Structure Capital, and Relational Capital have a significant effect on the performance of MSMEs.

Currently the industry is trying to improve its competitiveness. This makes the manufacturingindustry needs to adapt the Lean-Kaizen concept. Lean-Kaizen means eliminating waste through small improvements made on an ongoing basis. This research takes a case study at PT Inoac Poltechno Indonesia, which is engaged in foam production. The current production target is only 56% of the planned target. Besides that, there are found many defective products and activities that have no added value. Furthermore, a map of the current condition is made to find waste and know the kaizen that will be carried out. Furthermore, a future map was developed with work standardization and Value Stream Mapping to determine activities that have no added value. Calculation of Waste Assessment Model (WAM), shows the biggest waste is defect (26.73%), inventory (15.79%), and waiting (13.35%). This study found that by adding trolley, adding operators, making SOPs, scheduling engine maintenance would make non-value added (NVA) activities decrease from 29.95% to 20.5%. Process Cycle Efficiency increased from 22.31% to 28.25% (thus fulfilling international PCE requirements for the manufacturing industry). Keyword : Lean-Kaizen, productivity, waste

Penelitian ini menyuguhkan tentang urgensi pesantren sebagai wadah pembentukan kaderisasi ummat. Pesantren sebagai tempat pijakan manusia didalamnya bukan hanya mengajarkan tentang dinamika ke Islaman namun juga mengajararkan santri untuk berenterpreneurship. Home industri hadir sebagai jawaban dari permasalahan insani dalam segi ekonomi berkelanjutan. Adanya home industri dalam diri pesantren mampu membentuk kader bangsa yang mampu berdaya saing dalam bidang usaha. Penelitian ini menggunakan pendekatan field research (penelitian lapangan) yang berlokasi di PP Nurul jadid wilayah Al-mawaddah. Teknik analisis data menggunakan teknik analisis isi. Metode pengumpulan data menggunakan teknik wawancara dan observasi. Hasil penelitian menunjukkan bahwa eksistensi pesantren mampu memberikan peluang besar terhadap diri para santri untuk dapat berbakat entrepreneur dengan usaha home industri bakery di wilayah Al-mawaddah. Sistem pemasaran yang dilakukan berbasis transaksi lokal dan non lokal. Dengan mematok harga  berkisar Rp 2000-Rp 5000 mampu meningkatkan omset terhadap devisa pesantren. Hadirnya usaha bakery bagi santri Al-mawaddah mampu menumbuhkan bekal usaha entrepreneur ketika terjun kedalam dunia masyarakat, sehingga pada saat itulah terbentuknya manifestasi insan yang berkarya.   This research presents the urgency of pesantren as a forum for the formation of ummah cadre. Pesantren as a place of human footing in it not only teaches about the dynamics of Islam but also teaches students to be engaged in entrepreneurship. Home industry is present as an answer to human problems in terms of a sustainable economy. The existence of a home industry in pesantren is able to form a cadre of the nation who are capable of competitiveness in the business sector. This study uses a field research approach (field research) located in PP Nurul Jadid Al-mawaddah region. Data analysis techniques using content analysis techniques. The data collection method uses interview and observation techniques. The results showed that the axistence of pesantren is able to provide great opportunities for students to be gifted entrepreneurs with a home bakery business in the Al-mawaddah region. The marketing system is based on local and non-local transaction. By fixing prices around Rp. 2,000-Rp. 5,000, can increase turnover for foreign exchange boarding schools. The presence of bakery business for Al-mawaddah santri is able to grow entrepreneurial stock when it plunges into the world of society, so that’s when the manifestation of the creation of human beings works.

Tujuan dari penelitian ini adalah untuk mengetahui pengaruh sistem manajemen FSC Chain of Custody, PEFC Sustainable Forest Management dan ISO 38200 Chain of custody untuk kayu dan produk berbasis kayu terhadap kinerja bisnis industri kayu di Indonesia. Penelitian ini dilakukan di beberapa perusahaan yang mengolah kayu atau menggunakan kayu sebagai bahan utama di Indonesia dengan  jumlah responden sebanyak 300 orang. Responden adalah karyawan industri kayu sebagai manajemen puncak, manajer dan staf yang memiliki  telah menerapkan FSC, PEFC dan ISO 38200. Latar belakang penelitian ini adalah karena kurangnya penelitian PEFC, FSC dan ISO 38200 pada industri kayu di provinsi Jawa Tengah Indonesia. Pengumpulan data dilakukan dengan mendistribusikan kuesioner elektronik selama bulan Agustus hingga November 2019 dan analisis pemrosesan data menggunakan Structural Equation Model (SEM) dan software Linear Structural Model (LISREL) versi 8.70. Hasil analisis menunjukkan bahwa sistem manajemen FSC Chain of Custody, PEFC Sustainable Forest Management dan ISO 38200 Chain of custody dari kayu dan berbahan dasar kayu mempengaruhi daya saing perusahaan  secara signifikan dan positif seperti peningkatan kepuasan pelanggan, peningkatan penjualan dan peningkatan produktivitas.

Temanggung robusta coffee has flavors and raw material components that reflect the regional characteristics. To assure the quality and increase the competitiveness, coffe harvesting and post-harvest processing must be carried out according to the geographical indication standart (IG). The application standar of IG practically still has several problems such as a low motivation of harvest and post-harvest processing aspects as well as farmer’s group management. By cooperating with two farmers’ group in Muncar and Ngadisepi village, Gemawang sub-district, Temanggung Regency, Universitas Sebelas Maret has implemented community partnership program. This aim at increasing motivations and skills of farmers in managing coffee processing based on IG standart. Methods used in this programs include: (1) training, (2) introduction of a pulper device, and (3) supervision. This program has: (1) increased motivation, knowledge, skills of farmers’ group in coffee post-harvest processing based on IG standart, (2) increased motivation for strengthening management of farmers’ group institutions, (3) provided applied technology, and (4) increased the economic of coffee value added.

Diversification of post-havesting of coffe managed by the coffee farming group in the Sidoharjo district, Kulonprogo has several problems in post-harvest handling and processing coffee, especially in processing of coffee powder  with good manufacturing process (gmp) as well as conventional marketing management. Through the Community Partnership Program (PKM), the service team provide solutions to outcome problems through several methods; 1) training and assistance in post-harvest handling  2) training and assistance in the production of ground coffee in a natural process and 3) training and assistance in marketing management with digital marketing. The results of the assistance are the post-harvest handling and processing of coffee properly and correctly by producing ground coffee with the brand name "Lemon" as well as better managed marketing, not only in a conventional manner but also by using marketing based technologoy (www .kopilemon.com). With this Community Partnership Program, it has an impact on increasing the competitiveness and welfare of coffee farmers in the Menoreh area

This study is to determine what factors affect the performance of SMEs. The population in this study are all the owner of SMEs in the Central Java. Sampling was conducted with a purposive sampling criteria were used in the consideration that SMEs are already running at least five years. The sample in this study is intended as representative of the population to be studied, totaling 67 (sixty seven). The data were then processed andanalyzed by using the computer program of SPSS 20 for Windows. Based on the results of testing the partial regression analysis can be concluded: The competitiveness and marketing access is partially affect performance significantly and positively. This means that the higher competitiveness and marketing access the higher performance. Meanwhile, competitiveness and marketing access have influence on SME’s performance through network capabilities.