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This research aims to investigate the influence of product quality and brand image on consumer purchasing decisions for contemporary beverage products, Haus! in the Karawang area. The three main problems that are the focus of this research are: consumer preferences that are more inclined towards contemporary beverage products other than Haus!, lack of optimization of promotions for Haus! compared to other competitors, so that the brand image of Haus! not yet well known among the public, and changes in consumer tastes due to innovations in similar contemporary beverage products, which reduce the tendency to buy Haus! in the Karawang area. This research was conducted using a quantitative approach with a sample size of 247 respondents. The instrument used by researchers is a questionnaire. Quality testing of the instruments used by researchers is validity and reliability testing. The data analysis method in this research uses multiple linear regression with the help of the SPSS application. The test results show that respondents strongly agree that product quality and brand image have a significant influence on purchasing decisions. The conclusion of this research is that product quality and brand image influence the decision to purchase thirst drink products! In Galuhmas Karawang.

The purpose of this study was to analyze the influence of motivation and competence on employee performance at the ge’tengan health center. The type of research. With a population of all employees of the ge’tengan and the sample used in this study totaling 50 people. The data analysis techniques used were validity test, reliability test, multiple liner regression test, partial test (t), simultaneous test(f), correlation test, and determination test. Date was processed using 25. Bassed on the result pf partial tests (1) the calculated F value was 15,182>3,19 so that it could be concluded that motivasion and competence simultaneously affect employee performance. While significantly 0,000<0,05, it means that H3 is accepted or in other words motivation  and competence simultaneously affect employee performance  

This research aims to determine the influence of the variables price (X1), location (X2), product diversity (X3) on purchasing decisions (Y) for Batik Products at CV Ningrat Prasojo Kediri. This type of research is quantitative research. The data collection techniques used are primary data and secondary data. The sample selection used the accidental sampling method, the number of samples in the research was 95 respondents at CV Ningrat Prasojo Kediri. This research data was obtained through questionnaires, interviews and literature studies. The analysis techniques used are Validity Test, Reliability Test, Classical Assumption Test, Multiple Linear Regression Analysis, T Test, F Test and Coefficient of Determination Test. The results of the research obtained the multiple linear regression equation Y= -2.240 + 0.193X1 + 0.206X2 + 0.425X3 and the t test results of the price variable had a partially significant effect on purchasing decisions with a sig result of 0.025 < 0.05. Location has a partially significant effect on purchasing decisions, with a sig. 0.011 > 0.05. Product diversity has a partially significant effect on purchasing decisions, with the result being a sig. 0.000 > 0.05. Service quality has a partially significant effect on purchasing decisions, with a sig. 0.000 > 0.05. The F test results obtained Fcount results with a significance value of 0.000 < 0.05. From the results of the analysis it can be concluded that price, location, product diversity and service quality simultaneously and significantly influence purchasing decisions at CV Ningrat Prasojo.

This research aims to determine the influence of lifestyle variables (X1), brand image (X2), price (X3) and promotion on purchasing decisions (Y) at the Centro Bike Kawasaki Kediri Motorcycle Dealer. This type of research is quantitative research. The data collection techniques used are primary data and secondary data. The sample selection used the accidental sampling method, the number of samples in the research was 87 respondents at the Kawasaki Kediri Dealer. This research data was obtained through questionnaires, interviews and literature studies. The analysis techniques used are Validity Test, Reliability Test, Classical Assumption Test, Multiple Linear Regression Analysis, T Test, F Test and Coefficient of Determination Test. The results of the research obtained the multiple linear regression equation Y= 3.041 + 0.203X1 + 0.220X2 + 0.238X3 + 0.204X4 and the results of the t test for lifestyle variables had a partially significant effect on purchasing decisions with a sig result of 0.022 < 0.05. Brand image has a partially significant effect on purchasing decisions, with the resulting sig value. 0.016 > 0.05. Price has a partially significant effect on purchasing decisions, with the resulting sig value. 0.013 > 0.05. Promotion has a partially significant effect on purchasing decisions, with a sig value. 0.027 > 0.05. The F test results obtained Fcount results with a significance value of 0.000 < 0.05. From the results of the analysis it can be concluded that lifestyle. Brand image, price and promotion simultaneously and significantly influence purchasing decisions at the Kediri Kawasaki Dealer.

This research aims to determine the influence of location variables (X1) and brand image (X2) on consumer loyalty (Y) at the AR Rahman Karangrejo Tulungagung Store. This type of research is quantitative research. The data collection techniques used are primary data and secondary data. The sample selection used the accidental sampling method, the number of samples in the research was 93 respondents at the AR Rahman Shop Karangrejo Tulungagung. This research data was obtained through questionnaires, interviews and literature studies. The analysis techniques used are Validity Test, Reliability Test, Classical Assumption Test, Multiple Linear Regression Analysis, T Test, F Test and Coefficient of Determination Test. The research results showed that the multiple linear regression equation Y = 3.275 + 0.564 Brand image has a partially significant effect on consumer loyalty, with a sig value. 0.000 > 0.05. The F test results obtained Fcount results with a significance value of 0.000 < 0.05. From the results of the analysis it can be concluded that the location and image of Merel simultaneously and significantly influence consumer loyalty at the AR Rahman Karangrejo Tulungagung Store.

Airports have a very important role in the smooth process of passengers who will make flights, the workforce at the airport in carrying out their duties needs to be done quickly and precisely as well as the duties and responsibilities of Aviation Security (AVSEC). This includes the duties of AVSEC in ensuring flight security and safety, As an International Airport that has a large number of passengers, Supadio Pontianak International Airport needs to maintain passenger comfort in terms of security and service. This study aims to determine the effect of workload on the discipline of Aviation Security officers at Supadio Pontianak International Airport and to determine how much influence workload has on the discipline of Aviation Security officers at Supadio Pontianak International Airport. This research was conducted on Aviation Security officers at Supadio Pontianak International Airport, while the research time was for 30 days from October 1 - October 31, this study used a quantitative approach method, with Aviation Security officers as Research Subjects, the population in this study amounted to 81 and used a sample of 81 respondents, the data used in this study were primary data in the form of questionnaires through google form, before the research was carried out, the instrument was first tested with a validity test and reliability test involving 81 avsec personnel at supadio pontianak international airport. The results of this study indicate a positive influence on workload (X) on discipline (Y) on Avsec personnel at the international airport supadio pontianak, Based on the results of the study, it can be seen that the R square value is 0, 180 or equal to 18%, meaning that the workload variable (X) affects the discipline variable (Y) by 18%, while the remaining 100% - 18% = 82% is influenced by other variables outside the regression equation or variables that are not studied.   Keywords: The Effect of Workload on the Discipline of Aviation Security Officers.

This study aims to determine: (1) The Effect of Promotion on Customer Saving Interest at Bank Muamalat Kab. Kolaka (2) The Effect of Service Quality on Customer Saving Interest at Bank Muamalat Kab. Kolaka This research uses an approach with Quantitative methods, Data collection in this study using Observation, Literature Study and Questionnaire Distribution. The population of this research is customers and prospective customers who are in Kolaka Regency. While the sample of this study amounted to 98 people. Testing this research instrument using the Validity Test and Reliability Test with SPSS 25.0. The data analysis technique used in this study is the measurement model test (outer model) and structural model testing (inner model) with Smart PLS 4.0.Based on the results of the study, it is known that there is a positive and significant influence between the Promotion variable on Saving Interest, which is indicated by a t-statistic value of 6,100 with a P-Value of 0.000 and the Service Quality variable also has a positive and significant effect on Brand loyalty, which is indicated by a t-statistic value of 2,042 with a P-Value of 0.021.

This research aims to determine: (1) The influence of consumer trust on decisions to purchase beauty products (Case Study of Wardah Products at the Alke Cosmetic Store in Kolaka Regency) and (2) The Influence of Product Knowledge on Decisions to Purchase Beauty Products (Case Study of Wardah Products at the Alke Store Cosmetics in Kolaka Regency). This research is quantitative research with an explanatory research model using a questionnaire as the instrument. The population in this study were all Muslim female consumers using Wardah in Kab. Kolaka with a sample size of 120 respondents using observation, documentation and questionnaire techniques. Data collection techniques are primary data and secondary data. Research instrument testing uses validity and reliability tests with SPSS 25. Research data analysis techniques use the Structural Equation Modeling (SEM-PLS) method with SmartPLS 3.0. Based on the research results, it is known that consumer trust has a positive and significant effect on purchasing decisions. This is proven by the t-count or t-statistic which is 2.664 which is higher than the t-table value > 1.657. With P-values ​​0.009. Meanwhile, Product Knowledge also has a positive and significant effect on Consumer Purchasing Decisions because the t-count or t-statistic value is 4.797 which is higher than the t-table value >1.657 with P-values ​​of 0.000. So Consumer Trust and Product Knowledge have a positive and significant effect on Purchasing Decisions by 92.7%.    

This study aims to determine: (1) The effect of perceived supervisor support on employee burnout at PT XYZ in Kolaka Regency. (2) The effect of job demand on employee burnout at PT XYZ in Kolaka Regency. This research uses a quantitative method approach. Data collection in this study used observation, literature study, questionnaires. The population of this study were employees of PT XYZ in Kolaka Regency. Meanwhile, the sample in this study amounted to 55 people. Testing research instruments using validity tests and reliability tests with SPSS 25.0. The data analysis technique used in this study is the model instrument test (outher model) and structural model testing (Inner model) with Smart PLS 3.0. Based on the results of the study, it is known that there is a negative and significant influence between the variable perceived supervisor support on burnout as indicated by the T-statistic value of (1.977) with a P-value of (0.024). while the job demand variable has a positive and significant effect on burnout as indicated by the T-statistic value of (6.131) with a P-value of (0.000).

The purpose of this study is to determine: (1) the impact of consumer behavior on purchase decisions at The Scoop café in Kolaka district, and (2) the impact of store atmosphere on purchasing decisions in Kolaka district. This is a quantitative study with an explanatory research model that use a questionnaire as an instrument. In this study, the population consisted of all consumers who had purchased The Scoop café products, with a total sample of 70 respondents recruited by observation, documentation, and questionnaire procedures. There are two types of data collection techniques: primary data and secondary data. SPSS 25 was used to examine the study instrument's validity and reliability. The Structural Equation Modeling (SEM-PLS) method using SmartPLS 3.0 was utilized to analyze the research data. The results show that Consumer Behavior has a favorable and significant impact on Consumer Purchase Decisions. This is demonstrated by the t-count or t-statistic of 2.816, which is more than the t-table value of > 1.66. P-values of 0.003. Meanwhile, because the t-count or t-statistic value is 7.619, which is greater than the t-table value > 1.66 with a P-value of 0.000, Store Atmosphere has a positive and substantial effect on Consumer Purchase Decisions. Consumer Behavior and Store Atmosphere then have a 92.7% favorable and substantial effect on Consumer Purchase Decisions

This research aims to determine the influence of leadership and supervision on employee work discipline at the Bima City Tourism and Culture Office. The sampling technique used in this research used a proportional sampling type, totaling 43 ASN employees of the Public Works and Spatial Planning Department of Bima Regency. Data collection techniques were observation, questionnaires, literature study, while data analysis techniques were validity tests, reliability tests, assumption tests. classical, multiple linear regression analysis, Correlation Coefficient, Coefficient of Determination, t test, F test. The results of the research show that the Leadership variable (X1) has a significant influence on work discipline (Y) as evidenced by the correlation coefficient of the leadership variable (X1) with the test value calculated r is 0.752 > r table 0.300, while the Supervision variable (X2) has a calculated r of 0.752, which is a value greater than r table 0.300. This proves that there is a significant influence between supervision (X2) on Work Discipline (y). Based on the f test, it shows that the probability value is <0.005, so it can be said that there is a joint significant influence between the independent variable and the dependent variable. This means that there is a positive influence between leadership (X1) and supervision (X2) on work discipline (Y). The research conclusion is based on calculations that there is a significant influence between leadership and supervision on work discipline. Based on the results of the analysis, it can be concluded that together leadership and supervision have a significant positive influence on work discipline at the Bima City Tourism and Culture Office.

This research aims to explain and prove the hypothesis regarding whether there is an influence on workload, work stress and work morale employee performance of KUD Karya Bhakti Ngancar Kediri. This type of research using descriptive research with quantitative methods with techniques Sampling is non-probability sampling with a purposive method sampling where the population was 57 employees and the sample was 34 permanent employees. The analysis techniques used are validity tests, reliability tests, classical assumption test, multiple linear regression test, t test (partial), F test (simultaneous) as well coefficient of determination (R2) processed using the SPSS version 25 program. The research results show that Work Load (X1), Work Stress (X2) and Work Morale (X3) have a significant effect simultaneously and partially on Employee Performance (Y). In this panel it is also known that coefficient of determination (R2) Adjusted R square Work Load, Work Stress and Work Morale has an influence of 97.2% in influencing Employee performance, while the remaining 2.8% is influenced by variables others that were not discussed in this study so that they are for further research using variables outside this research. The study implies that The performance factors of an organization are influenced and can be improved through load work, work stress, and work morale.

This study aims to determine: (1) The effect of transformational leadership style on employee performance (2) The effect of organizational commitment on employee performce.This study used a quantitative method approach with the study population being all employees of the Regional Drinking Water Company (PDAM) Bombana Regency with a total sample of 30 respondents. Instrument testing in this study used the Validity test and Reliability with SPSS 26.0. The research data analysis with a total 35 respondents technique used the structural equation modeling (SEM-PLS) method with SmartPLS 4.0. Based on the results of the study it is known that there is a positive and significant influence between the transformational leadership style variable on employee performance as indicated by the t-statistic value of 8,405 with a P-Values ​​of 0.000, while the variable Organizational Commitment has a positive and not significant effect on employee performance indicated by the t-value statistic of 0,142 with a P-Values ​​of 0.000.

This research aims to determine: The influence of service quality on interest in purchasing Suzuki brand motorbikes in Kolaka; The influence of product innovation on interest in purchasing Suzuki brand motorbikes in Kolaka. This research uses quantitative methods. Data collection in this research used observation, literature study, and distribution of questionnaires. The population of this research is the Kolaka community. Meanwhile, the research sample consisted of 130 respondents using techniques accidental sampling. Research instrument testing uses validity and reliability tests with SPSS 22.0. The data analysis technique used in this research is Structural Equation Modeling (SEM) based Partial Least Square (PLS) with testing measurement model (outer model), testingmodel structural (inner model) with smart PLS 4.0. Based on the research results, it is known that there is an influence between Service Quality and Purchase Interest And there is an influence between Product Innovation and Purchase Interest.

. This research aims to determine: (1) The influence of celebrity endorsements on purchasing decisions (Study on TikTok Shop users in Kolaka Regency), (2) The influence of promotions on purchasing decisions (Study on TikTok Shop users in Kolaka Regency). This research uses a quantitative method approach. Data collection in this research used observation, documentation and questionnaires. The population of this research is TikTok Shop users in Kolaka Regency. Meanwhile, the sample for this research consisted of 130 respondents with sample determination using purposive sampling technique. Research instrument testing uses validity and reliability tests with SPSS 25.0. The data analysis technique used in this research is Structural Equation Modeling (SEM) based on Partial Least Square (PLS) through measurement model testing (outer model) and structural model testing (inner model) with SmartPLS 4.0. Based on the research results, it is known that the Celebrity Endorsement variable has a positive and significant effect on Purchasing Decisions as indicated by a T-Statistic value of 2.871 and a P-Values ​​of 0.004. And the Promotion variable also has a positive and significant effect on Purchasing Decisions, this is shown by a T-Statistic value of 7.763 and a P-Values ​​of 0.000. Based on the research results, it is known that the Celebrity Endorsement variable has a positive and significant effect on Purchasing Decisions as indicated by a T-Statistic value of 2.871 and a P-Values ​​of 0.004. And the Promotion variable also has a positive and significant effect on Purchasing Decisions, this is shown by a T-Statistic value of 7.763 and a P-Values ​​of 0.000. Based on the research results, it is known that the Celebrity Endorsement variable has a positive and significant effect on Purchasing Decisions as indicated by a T-Statistic value of 2.871 and a P-Values ​​of 0.004. And the Promotion variable also has a positive and significant effect on Purchasing Decisions, this is shown by a T-Statistic value of 7.763 and a P-Values ​​of 0.000.

This study aims to analyze the effect of Service Quality and Product Variants on Customer Loyalty at Darin Grocery Store in Cikopo Purwakarta. The source of the data in this study was obtained from a questionnaire (primary) which was distributed to the respondents. The population of this study were customers at the Darin Grocery Store in Cikopo Purwakarta. The research sample amount were 82 people. The research analysis method used is validity test, reliability test, multiple linear regression, f test and t test. The research findings indicate that the marketing strategy simultaneously affects customer loyalty. Based on multiple linear regression analysis, the coefficient of determination is 40.3%. The most dominant factor influencing is the product variance of the t test calculation. The t value for the service quality variable is 0.880, the t count for the product variant variable is 4.838. The results of the F test obtained F count of 26.715 and a significant value <0. 05.

This Research Aims To Know: (1) The Effect of Safety Climate on Safety Performance at PT PLN (Persero) ULPLTD Kolaka. (2) The Effect of Perceived Supervisor Safety on Safety Performance at PT PLN (Persero) ULPLTD Kolaka. This study used a quantitative method approach, collecting data in this study using observation, documentation and questionnaires. The population in this study are employees who work at PT PLN (Persero) ULPLTD Kolaka. While the sample in this study amounted to 51 people. Testing research instruments using validity and reliability tests with SPSS 25.0. The data analysis technique used in this study is to test the measurement model (outer model) and test the structural model (inner model) with smart PLS 4.0. Based on the research results, it is known that there is a positive and significant influence between the safety climate variables on safety performance. What is shown is the statistical value of 2.741, the original sample value is 0.548 and the P-value is 0.006. for the perceived supervisor safety variable has a positive and insignificant effect on safety performance showing a statistical value of 0.944, the original sample value is 0.191 and the P-value is 0.345.

In Indonesia it has been proven that MSMEs make an important contribution to the economy, such as creating jobs, increasing GDP, increasing export value, and increasing domestic investment. However, business actors still face various challenges, one of which is the problem of using accounting information. The problem involves accounting knowledge and business experience. This study is intended to determine and analyze the impact of accounting knowledge and business experience on the use of accounting information. This study involved a population of 110 Mitra Mandiri MSMEs, with 52 respondents taken as a sample using an accidental sampling technique. Quantitative approach is used in this research. Testing the hypothesis using IBM SPSS Statistics 20. Testing the research data using the validity test, reliability test, classic assumption test, and hypothesis testing. This study shows the results that accounting knowledge partially has a significant effect on the use of accounting information, as well as business experience which also partially has a significant effect on the use of accounting information. In addition, accounting knowledge and business experience simultaneously also have a significant effect on the use of accounting information.

Patient satisfaction is a factor that can be used as a reference in determining the success of a service program. Patient satisfaction will arise when it is supported by good quality service. There are five dimensional aspects known as service quality (SERVQUAL), reliability, responsiveness, assurance, empathy, and tangible. These five dimensions influence patient satisfaction. This research aims to provide an overview of the level of satisfaction of outpatient BPJS patients at Hermina Bitung Hospital, Tanggerang Regency in 2023. This research uses a descriptive method with a quantitative approach with the data that has been collected being processed using SPSS (statistical packagen for the social sciences) then the results analyzed by measuring the average percentage for each patient criterion and a sample size of 76 respondents, from this research it can be concluded that patient satisfaction through the reliability dimension is 56.58%, the responsiveness dimension is 55.26%, the assurance dimension was 53.95%, the empathy dimension was 56.58%, while the direct evidence (tangible) was 51.32%. Thus, the researchers concluded that the number of BPJS patients in outpatient registration services was 52.63%. This result still does not reach the minimum service standard set by the Indonesian Ministry of Health in 2008, which is ≥90%.

The world of aviation in this modern era is increasingly developing. This is evidenced by the self-check-in facility provided by the company which greatly facilitates flight service users at Sultan Aji Muhammad Sulaiman Sepinggan Airport Balikpapan where this facility can not only reduce interaction between humans and reduce the intensity of the spread of the Covid 19 virus at that time, this facility can also maximize the effectiveness of passenger time, so that there are no long queues in the use of manual check in. This study aims to determine the Use of Self Check In Technology Affects the Effectiveness of Flight Service Users at Sultan Aji Muhammad Sulaiman Sepinggan Airport Balikpapan and How Much Influence the Use of Self Check In Technology Affects the Effectiveness of Flight Service Users at Sultan Aji Airport Muhammad Sulaiman Sepinggan Balikpapan. This research uses quantitative research methods with data sources in the form of primary data and secondary data. The population in this study is service users who have used the Self Check-In System and the sample in this study is 95 respondents from 2042 existing populations. Data analysis techniques consist of research instruments, namely validity tests and reliability tests and hypothesis tests consisting of simple linear analysis tests, t tests, and determination coefficients. The result of this study is that the use of Self Check In Technology affects the effectiveness of flight service users at Sultan Aji Muhammad Sulaiman Sepinggan Airport Balikpapan has a partial effect in a negative and significant direction. The magnitude of the correlation / relationship value (R) is 0.461. From this output, a coefficient of determination (R Square) of 0.212 was obtained which explained that the effect of the independent variable of self-check-in machine technology facilities on the effectiveness of aviation service users was 21.2.% The remaining 78.8% was influenced by other variables not explained in this study.