The misuse of social media in Indonesia has become an increasingly concerning issue, particularly among teenagers and university students who lack awareness of the legal consequences of digital activities. Students at Universitas Teknologi Mataram (UTM), as active social media users, are vulnerable to committing violations, whether consciously or unconsciously, due to limited understanding of the Information and Electronic Transactions Law (UU ITE). To address this, digital law literacy is necessary to help students become more aware of existing legal boundaries and to encourage them to use social media as a positive tool for self-development and academic purposes. This community service program was designed to provide digital law education as a preventive measure against social media misuse among students. The methods employed included interactive socialization through lectures, discussions, case studies, and the distribution of legal literacy materials such as leaflets and infographics. The results showed an improvement in students’ understanding of the importance of ethics, legal compliance, and the risks of digital misconduct, including hate speech, hoax dissemination, and other online violations. The program also introduced the latest provisions of Law No. 1 of 2024 concerning the amendment of Law No. 11 of 2008 on Information and Electronic Transactions (UU ITE). Overall, this activity highlights the importance of continuous digital law education to encourage UTM students to be wiser, more critical, and responsible in their use of social media.
In today’s digital era, the internet and social media have become an essential part of teenagers’ daily lives. Almost every day, they communicate, search for information, and share stories through various digital platforms. However, many are still unaware of how important it is to protect personal data and understand ethics when using social media. This lack of awareness often leads to problems, ranging from account misuse, the spread of hoaxes, to cases of online bullying that can harm many people.To address this issue, a training program was specifically designed for junior high school students to equip them with safe and responsible digital skills. The training not only provided theoretical explanations but also included real case simulations and hands-on practice so students could easily understand and apply the lessons. The materials covered simple ways to protect accounts, recognize signs of hoax news, and build healthy and positive interactions in the digital space.The results of the training showed that students became more aware of the importance of protecting privacy, more cautious before sharing information, and more respectful of ethics in every digital interaction. With a fun and practical approach, this program has proven effective in improving students’ digital literacy and fostering wise attitudes in using social media. In the future, such training is expected to be continuously implemented in schools as an effort to build a safer, healthier, and more cultured digital ecosystem
This study aims to analyze the communication strategies implemented by the public relations department of the Surakarta Al-Qur'an Interpretation Council (MTA) in promoting MTA TV to the public. MTA TV, as a medium for preaching, plays an important role in spreading Islamic teachings in accordance with the Qur'an and Sunnah. This study uses a qualitative descriptive approach with data collection through in-depth interviews, observation of social media, and documentation of promotional materials. The results show that the MTA Surakarta public relations department implements a communication strategy that includes five stages: research, planning, implementation, measurement, and reporting. In the research stage, MTA Surakarta's public relations conducts research to determine the preferences of the community. In the planning stage, MTA's public relations holds monthly meetings to plan da'wah programs. The implementation stage is carried out through various media, including radio, television, and social media, which are intensively promoted on digital platforms. In the measurement stage, MTA's public relations uses the “Halo Mediaku” program to receive feedback from the audience. The reporting stage involves the community in evaluating the quality of the broadcasts. This study shows that the communication strategy of MTA Surakarta's public relations has been implemented well, but it is recommended that audience research be further improved and interactive digital platforms such as live streaming be utilized to reach a wider audience
Social media has become an integral part of adolescents' lives, offering quick access to information, including reproductive health information. However, exposure to inaccurate information can pose risks. This study aims to analyze the relationship between social media use and adolescent reproductive health knowledge and behavior. A quantitative research method with a cross-sectional approach and chi-square test was used to examine the relationship between the independent variable (social media use) and the dependent variable (reproductive health knowledge and behavior). The study population was all 10th grade students (23 students) and 11th grade students (30 students) at SMK Tamansiswa Boja Kendal. A sample of 53 respondents was taken using an accidental sampling technique, consisting of students who happened to be present and willing to participate during the study. The results showed that the majority of respondents (56.6%) had low social media usage intensity. The majority of respondents also had a high level of knowledge (75.5%) about reproductive health, with an average score of 8.13 and a median of 10. Most respondents (66.0%) demonstrated positive reproductive health behavior. However, the chi-square test results showed no significant relationship between social media use and levels of knowledge (p = 0.673) or reproductive health behavior (p = 0.495). Although social media did not show a significant direct relationship to adolescent reproductive health knowledge and behavior in the context of this study, the high levels of knowledge and positive behaviors found indicate that existing educational programs, both in schools and from other sources, have been effective. Further research with larger samples and wider geographic variation is needed to understand other factors that influence adolescent health behavior.
The skincare industry has seen significant growth in the importance of maintaining skin health and appearance. This study aims to examine the influence of promotions on TikTok social media and product quality on Gen Z consumers' purchasing decisions for Glad2Glow skincare products. The study employs a quantitative method using a survey technique via an online questionnaire distributed between April and June 2025 to 80 Gen Z respondents who had viewed Glad2Glow promotions on TikTok and made purchases. Data analysis was conducted using SPSS version 27 software, including data quality tests such as validity, reliability, classical assumptions, multiple linear regression, t-test, F-test, and determination coefficient. The analysis results indicate that, partially, promotions on TikTok social media do not significantly influence purchasing decisions, with a significance value of (0.354 > 0.05) and (calculated t-value 0.932 < table t-value 1.991). Conversely, Product Quality was found to have a positive and significant effect on Purchase Decisions, with a significance value of (0.01 < 0.05) and (calculated t-value 5.551 > table t-value 1.991). Simultaneously, both variables—Promotion on TikTok Social Media and Product Quality—together have a significant effect on Purchase Decisions, as indicated by F calculated 26.763 (> F table 3.12) and significance 0.01 (< 0.05).
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Desa Rendeng Kecamatan Malo Kabupaten Bojonegoro merupakan salah satu desa yang memiliki potensi culture site gerabah. Kerajinan ini telah ada sejak tahun 1930an, produk awal yang dihasilkan berupa bentuk boneka pengantin. Tantangan yang dihadapi pengrajin gerabah meliputi tantangan internal dan tantangan eksternal. Pengabdian masyarakat dilakukan menggunakan metode kualitatif pendekatan partisipatif perajin gerabah yang terlibat dalam merencanakan kegiatan berdasarkan wawancara untuk menelaah permasalahan, FGD (Focus Group Discusson), serta mengimplementasi sebagai solusi untuk mengatasi masalah. Tujuan pengabdian ini memberikan pendampingan kepada pengrajin gerabah untuk meningkatkan strategi pemasaran digital, membantu pengrajin gerabah untuk membuat desain inovasi yang sesuai dengan tren pasar. Hasil pengabdian menunjukkan bahwa terdapat peningkatan pemahaman pengrajin gerabah terkait pengelolaan platform digital sebagai sarana pemasaran. Pendampingan ini mencakup pelatihan strategi digital marketing melalui penggunaan media sosial, pengelolaan marketplace (Shopee dan Tokopedia) yang digunakan untuk menjangkau pasar secara luas.
This community service activity aims to increase awareness of digital media ethics for new students at UIN K.H. Abdurrahman Wahid Pekalongan through a digital literacy seminar entitled Digital Literacy for Soft Skill Development in Facing the 5.0 Era. This activity was carried out as part of the national program named Makin Cakap Digital which was initiated by the Ministry of Communication and Information in collaboration with Siberkreasi and ICT Volunteers. It was implemented in three stages, namely delivery of material accompanied by actual case studies, interactive discussions, questions and answers, as well as reflection and evaluation of participants' understanding. Through a service method with a participatory approach, this activity aims to foster students' critical awareness of digital communication ethics and media responsibility. The results of the activity showed that students experienced increased knowledge and awareness in using digital space wisely. Participants understand the concept of netiquette and digital responsibility. Additionally, they can also think critically about information and show a positive attitude in interacting on social media.
Maintaining health is important for every individual, because by maintaining health, it can prevent susceptibility to disease. One important effort to get used to is maintaining hand and mouth hygiene. Washing hands with soap is the process of removing dirt and dust from both hands using water and soap, which can prevent various diseases such as diarrhea and ARI. While brushing teeth is the process of cleaning teeth from food residue stuck in the teeth and oral cavity, the benefit of getting used to brushing teeth is to prevent tooth decay. The importance of awareness about personal hygiene must be instilled from an early age, starting from this, KKN University Karimun students, and then conducted socialization activities at State Elementary School 004 and State Elementary School 007, Belat District. This socialization activity used simple lecture methods, direct practice, educational games, and audio-visual media. From the results of the socialization activities that have been carried out, it has been successful in providing an understanding of the importance of maintaining personal hygiene through washing hands and brushing teeth. With the education that has been provided, it is hoped that it can have a positive impact on student behavior in maintaining personal hygiene.
Maintaining health is important for every individual, because by maintaining health, it can prevent susceptibility to disease. One important effort to get used to is maintaining hand and mouth hygiene. Washing hands with soap is the process of removing dirt and dust from both hands using water and soap, which can prevent various diseases such as diarrhea and ARI. While brushing teeth is the process of cleaning teeth from food residue stuck in the teeth and oral cavity, the benefit of getting used to brushing teeth is to prevent tooth decay. The importance of awareness about personal hygiene must be instilled from an early age, starting from this, KKN University Karimun students, and then conducted socialization activities at State Elementary School 004 and State Elementary School 007, Belat District. This socialization activity used simple lecture methods, direct practice, educational games, and audio-visual media. From the results of the socialization activities that have been carried out, it has been successful in providing an understanding of the importance of maintaining personal hygiene through washing hands and brushing teeth. With the education that has been provided, it is hoped that it can have a positive impact on student behavior in maintaining personal hygiene.
This socialization aims to provide benefits to the community of the importance of social media as social media as information media and media as marketing media to be able to develop and introduce tourism, typical meaning, and potential in the village of Tewaowutung itself. In the community service activities carried out in Teawaowutung Village, the socialization process was carried out in two stages, namely material presentation and discussion which was attended by weaving, culinary, chicken, and pokdarwis UMKM groups. From the results of socialization with material on the understanding of digital literacy, digital media strategies, types of social media, social media as information media, social media as marketing media. Can provide benefits and advantages to the community from promotion through social media. The speaker also made a tik tok for the village so that it could become a promotional media for Tewaowutung village, to introduce tourism in the village and become a product produced by MSMEs in Tewaowutung village.
This Community Service Program (PKM) aims to improve the competitiveness of Micro, Small, and Medium Enterprises (MSMEs) of poor crackers in Setu Kulon Village, Weru District, Cirebon Regency, through Instagram-based digital promotion strategies. The problems faced by partners include minimal digital literacy, limited promotion, and still relying on conventional marketing. Through training activities, mentoring, and promotional content creation, students play an active role as digital transformation facilitators for business actors. The results of the activities show an increase in the ability of partners to manage social media accounts and the opening of new markets outside the region. This activity proves that the use of social media can be an effective, cheap, and applicable solution in the development of local-based traditional MSMEs
This community service activity was carried out at Muhammadiyah Tidore Elementary School with a primary focus on improving the competency of teachers and staff in managing the school website. The background to this activity stems from the school's need for information media that is fast, accurate, and easily accessible to the community. The school website not only serves as a means of publishing activities but also as a communication medium between the school, parents, and the wider community. With good website management, information about academic activities, important announcements, and the school profile can be conveyed more effectively. The activity implementation method is carried out through several structured stages. The first stage is preparation, namely identifying needs, preparing training materials, and coordinating with the school. The second stage is technical training involving teachers and staff to understand the basics of content management, from adding articles, updating information, to uploading activity documentation. The third stage is socialization, where the community, especially parents, are introduced to the functions and benefits of the school website. Next, the implementation stage is carried out by directly applying the training results in website management. The final stage is evaluation, which aims to assess the extent to which skills improvements have been achieved and the extent to which the website is utilized by the community. The results of the activity indicate a significant increase in the skills of teachers and staff. They are able to independently update website content and utilize user guides provided in the form of documents and video tutorials. Furthermore, public access to online school information has also increased. This demonstrates that the school website is truly an effective communication tool. Therefore, this community service activity is expected to become a model for information technology empowerment that can be replicated in other schools, particularly in North Maluku.
This study aims to determine the effect of using religious content on social media on the understanding of Islamic Religious Education among students at SMK Negeri Gudo. The method used is quantitative with a correlational approach. The sample in this study consisted of 24 eleventh-grade students selected using purposive sampling. Data collection techniques employed a Likert scale questionnaire. The analysis results indicate a significant relationship between the use of religious content on social media and the understanding of Islamic Religious Education, as evidenced by a correlation coefficient value of 0.578 with a significance of 0.003 (< 0.05), indicating a moderate and significant correlation. This study concludes that social media can positively contribute to students’ religious understanding when used appropriately. This study also suggests that teachers and schools can utilize social media as an effective learning tool by guiding students to access quality and reliable religious content. Furthermore, it is crucial to improve students' digital literacy so they can effectively select information and avoid misleading content. Thus, the use of social media is not merely for entertainment but also as a tool that supports a more optimal understanding and strengthening of Islamic religious values.
Education plays a fundamental role in shaping character, developing personality, and exploring students' potential. Schools should ideally be safe, comfortable, and conducive spaces for student growth and development. However, reality shows that the school environment is still vulnerable to negative behaviors such as bullying and sexual violence. Bullying is understood as aggressive behavior carried out repeatedly with the aim of harming the victim, whether through physical, verbal, social, or online media (cyberbullying). Meanwhile, sexual violence includes various forms of sexual acts without the victim's consent, which have serious impacts on psychological, social, and academic achievement. Sexual violence in schools not only harms the victims physically but also leaves deep psychological scars that may affect their future. To respond to this problem, KKM Group 30 Bina Bangsa University conducted a socialization activity entitled "Stop Bullying and Sexual Violence" at SMAN X, District Y. The main objective of this activity was to provide in-depth understanding, build awareness, and encourage mutual respect in the school environment. The outreach was conducted through several methods, including presentations by resource persons, educational drama performances depicting real-life cases, and interactive question-and-answer sessions involving active student participation. Interactive sessions are essential to engage students and encourage them to express their thoughts openly. The results of the activities demonstrated high student enthusiasm, increased understanding of the forms and impacts of bullying and sexual violence, and a growing awareness to report victims or witnesses. These activities emphasized that prevention is not solely the responsibility of schools but also requires collaboration between students, teachers, parents, and the wider community. This creates a safe, comfortable learning environment free from all forms of violence.
This study aims to explore in depth the role of social media in strengthening the national identity of students in the Pematangsiantar City campus environment. National identity is seen as an important aspect in shaping the national consciousness of the younger generation, especially students who are in a critical phase of intellectual and social development. The research method used is a qualitative descriptive approach with data collection techniques through in-depth interviews, observation, and documentation of students from various universities in Pematangsiantar City. The results show that students actively use social media to access, produce, and share content related to local culture, national history, national figures, and national issues relevant to their daily lives. Social media functions not only as a means of communication, but also as a space for expression and creativity that allows students to build national narratives independently, critically, and innovatively. The discussion emphasizes that amidst the rapid flow of globalization and the penetration of foreign cultures, social media plays a strategic role in maintaining national values, provided its use is directed in a reflective, educational, and responsible manner. In addition, social media has the potential to expand the reach of the dissemination of nationalist values in a more engaging way and in accordance with the communication style of the younger generation. The conclusion of this study emphasizes that social media can be an effective tool in shaping and strengthening national consciousness among students. This impact is long-term, contributing to character formation, national loyalty, and strengthening students' role as agents of change in maintaining national unity and integrity.
In the digital era, conventional media such as radio face significant challenges due to shifts in media consumption behavior, particularly among urban youth who prefer digital platforms and social media. Jak 101 FM has adapted by utilizing Instagram digital media in an off-air program titled “Jak After School” to reach a broader audience and build a positive image. This study examines the public relations strategy of Jak 101 FM in managing Instagram as part of promotion and image enhancement using descriptive qualitative methods and Chris Heuer's 4C theory (context, communication, collaboration, and connection). Research findings show that Jak 101 FM's public relations strategy involves creative content production, utilization of Instagram's interactive features, collaborating with local communities and influencers, and building emotional connections with audiences. The “Jak After School” program become an effective medium that strengthens audience loyalty and maintains Jak 101 FM's existence amid digital media industry competition.
Pogalan Village in Pakis District, Central Java, is known as a horticultural agricultural center, with abundant vegetable production every year. However, behind this potential, this village faces a serious problem in the form of large amounts of organic waste generated from harvest residue and agricultural processing. Waste that is not managed properly has the potential to cause environmental pollution, reduce the village's aesthetics, and become a source of disease spread. To address these problems, the Tidar University Community Service Program (KKN-50) Team conducted a socialization activity for Black Soldier Fly (BSF) maggot cultivation as an environmentally friendly and economically valuable organic waste management solution. BSF maggots have been proven to decompose organic waste by up to 60% in a short time and produce useful by-products, such as dried maggots as high-protein animal feed and kasgot (used maggots) that can be used as organic fertilizer. The activity was held on July 31, 2025, at the Pogalan Village Hall, with the main participants being PKK mothers as agents of change at the household and community levels. The implementation method included initial observation of the village's potential and problems, creation of a maggot cultivation prototype, theoretical material outreach, and live demonstrations of the cultivation process. The material provided covered the BSF life cycle, cultivation techniques, selection of growing media, maggot population management, and utilization of cultivation products. The results of the activity showed high enthusiasm from participants, as reflected in the many questions and discussions during the training session, as well as their increased understanding of the benefits and techniques of maggot cultivation.
This study aims to examine in-depth the forms and types of clauses that appear in everyday conversations on social media, particularly on the Facebook platform. The focus of the study is directed at how social media users form and use clauses in online interactions, and their implications for message comprehension. This study uses a qualitative descriptive method with data collection techniques consisting of observations of conversations and interactions between users. The collected data are then analyzed to identify patterns, variations, and characteristics of the clauses used. The results show that the language forms used tend to be non-standard, for example, short sentences, omissions of subject or predicate elements, and the use of informal vocabulary. However, these variations do not hinder the understanding of messages between users. Instead, the use of these forms reflects users' adaptation to the nature of online communication, which demands speed and efficiency. This phenomenon demonstrates the flexibility of language that is constantly evolving in response to changes in social and technological contexts. The research findings confirm that language dynamics in the digital era not only influence clause form and structure but also enrich the variety of contemporary Indonesian discourse. This has important implications for education, particularly in language learning. By understanding the role of clauses in online communication, educators can adapt teaching methods to be more relevant to the linguistic realities faced by students. This research contributes to the study of sociolinguistics and digital communication, while also opening up opportunities for further research. Future, more in-depth studies could explore the influence of online interactions on language development, the relationship between language and culture, and how technology shapes communication patterns in society.
Penelitian ini bertujuan untuk mengkaji secara mendalam strategi komunikasi publik yang diterapkan oleh Dinas Komunikasi dan Informatika (Diskominfo) Kota Bengkulu dalam upaya meningkatkan literasi digital masyarakat di tengah proses transformasi digital. Latar belakang penelitian ini berangkat dari urgensi literasi digital sebagai salah satu kompetensi penting di era teknologi informasi, khususnya dalam menghadapi tantangan penyebaran informasi palsu (hoaks), perlindungan data pribadi, serta etika bermedia. Metode penelitian yang digunakan adalah pendekatan kualitatif deskriptif dengan teknik pengumpulan data melalui wawancara mendalam, observasi partisipatif, dan studi dokumentasi. Informan penelitian meliputi pejabat Diskominfo, staf pelaksana program, serta anggota masyarakat yang terlibat dalam kegiatan edukasi digital. Hasil penelitian menunjukkan bahwa Diskominfo Kota Bengkulu menerapkan strategi komunikasi publik yang terencana dengan memadukan pendekatan informatif, persuasif, dan partisipatif. Media yang digunakan meliputi saluran daring seperti media sosial, website resmi, dan aplikasi pesan instan, serta saluran luring berupa pelatihan tatap muka, sosialisasi di tingkat kelurahan, dan kolaborasi dengan komunitas lokal. Penyusunan pesan literasi digital dilakukan dengan mempertimbangkan isu-isu terkini, di antaranya pencegahan hoaks, keamanan data pribadi, dan etika penggunaan media digital. Strategi ini dinilai cukup efektif dalam meningkatkan kesadaran masyarakat, namun penelitian juga mengidentifikasi sejumlah kendala seperti keterbatasan sumber daya manusia, ketimpangan infrastruktur teknologi, dan kesenjangan tingkat literasi digital antar kelompok sosial. Temuan ini menegaskan bahwa keberhasilan strategi komunikasi publik sangat bergantung pada kemampuan beradaptasi dengan karakteristik dan kebutuhan audiens. Selain itu, studi ini menggarisbawahi relevansi teori Difusi Inovasi dalam memahami pola adopsi literasi digital di masyarakat. Berdasarkan hasil tersebut, penelitian ini memberikan rekomendasi praktis bagi pemerintah daerah untuk mengembangkan strategi komunikasi publik yang lebih inklusif, kolaboratif, dan adaptif dalam mendorong literasi digital di era transformasi digital yang terus berkembang.