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Arief Pamuji; Agus Wahyudi; Ririn Martuti

International Journal of Education and Literature 2025 Lembaga Pengembangan Kinerja Dosen

Mastery of English is one indicator of the readiness of the young generation to face global challenges, there are still many factors as students in mastering the English especially in speaking. Even EFL is taught since in the school to collage, the students still have trouble, the use of appropriate method should be applied to overcome the problem during teaching and learning EFL classroom by the teacher. The use of code-switching is the way to motivate the students in order to be active in speaking class. the aims of this study was to findout the use of Code switching strategy in EFL in speaking ability of students. In this study, there were 40 students of the midwifery study program and 3 English Lectures at STIK Bina Husada Palembang as study sample in the 2024/2025 academic year.  The methodology used was mixed method and in collecting the data The instrument used were questionnaire  that distributed to the midwifery students in second grade and Enlish lecturers in STIK Bina Husada and the speaking test was also given to the students as pre and post test. From the obtained results of the questionnaire showed that the students often used code-switching to explain the information more clearly, it can motivated them to be active event they were still trouble in limited of vocabulary and the English lecturers believed that code-switching in EFL class to help them conveyed the materials clearly to the students. And from the speaking test showed there were positive effect of this strategy to make students more in speaking that it can be seen from the development of students speaking in the class.

Agung Anggara; Ratna Sari Dewi; Imas Eka Prastiti; Marlinda Syafina; Wira Kurniawan

Jurnal Manajemen Kewirausahaan dan Teknologi 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to analyze in depth the motivation for establishing and challenges in developing a micro culinary business Pempek Budi 24 Ilir in Medan. Using a qualitative method with a case study approach, data were collected through in-depth interviews with business owners. The results of the study revealed that intrinsic motivation to introduce Palembang culinary specialties in their hometown and the desire to expand their business in Medan were the main drivers. Marketing strategies through social media proved effective, but the lack of product innovation and limited social support at the beginning of the establishment were identified as significant challenges affecting business development. This study contributes to the understanding of the dynamics of micro entrepreneurship in the culinary context and highlights the importance of innovation and social support for business sustainability.

Deby Meitia Sandy; Suci Sulistyorini

The Journal General Health and Pharmaceutical Sciences Research 2025 LPPM STIKES KESETIAKAWANAN SOSIAL INDONESIA

Anemia during pregnancy remains a significant global health issue, particularly in low- and middle-income countries. Iron (Fe) tablets are the standard treatment, but alternative natural supplements such as pure honey may enhance hemoglobin levels through their nutritional and antioxidant properties. This study aims to  analyze the effectiveness of pure honey combined with Fe tablets on hemoglobin levels among pregnant women with anemia at TPMB Choirul Mala, Palembang. This quasi-experimental study employed a pretest-posttest control group design. A total of 30 pregnant women with anemia were selected through purposive sampling from a population of 66 who attended ANC visits between September and December 2024. Participants were divided equally into intervention and control groups. The intervention group received 2 tablespoons of certified pure honey and one 60 mg Fe tablet daily for 4 weeks, while the control group received only the Fe tablet. Hemoglobin levels were measured before and after the intervention. Data were analyzed using the Wilcoxon and Mann–Whitney tests. The intervention group showed a significant increase in mean hemoglobin level from 9.2 g/dL to 10.8 g/dL (p = 0.002), while the control group increased from 9.0 g/dL to 10.4 g/dL (p = 0.004). The difference in hemoglobin increase between groups was statistically significant (p = 0.041). The combination of pure honey and Fe tablets is more effective in increasing hemoglobin levels than Fe tablets alone. Pure honey may serve as a beneficial complementary therapy in managing anemia during pregnancy.

Abdurrahman Arif; Lisdiana Lisdiana; Ivana Ivana; Diany Putri Partiwi Saladin; Jusnita Sari

Jurnal Kemitraan Masyarakat 2025 Lembaga Pengembangan Kinerja Dosen

The construction of the Musi 6 Bridge in 2 Ulu Village is an opportunity to develop existing potential. One of them is tourism development. A number of tourist attractions have the potential for development as an effort for sustainable tourism. For this reason, Community Service conducted a SWOT analysis of tourism and recommendations that are relevant to the situation in the field. Approaching the Community through interviews and Focus Group Discussions is a method of data analysis. In general, tourism in the 2 Ulu Area requires Community skills in activity management because the available locations can be used as a means of performance or exhibition. Of course, this is a collaboration between the surrounding community, government, private sector and community.

Yumi Lestari; Yulia Hamdaini Putri; Aslamia Rosa

Journal Economic Excellence Ibnu Sina 2025 STIKes Ibnu Sina Ajibarang

The research was conducted to examine the influence of the marketing mix (product, price, place, and promotion) on consumers' purchase intention of the iPhone 15 Pro Max in Palembang City. The research employed a quantitative approach with purposive sampling involving 200 respondents. Data were collected through questionnaires and analyzed using multiple linear regression. The results show that all four elements of the marketing mix have a significant effect on purchase intention, both simultaneously and partially. Product and promotion emerged as the dominant factors influencing consumer decisions. This study provides important implications for Apple’s marketing strategies and for local business actors in the premium technology industry.

Achmad Anjas Asmara; Aslamia Rosa; Yulia Hamdaini Putri

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

The Influence of Brand Trust and Product Quality on the Purchase Decision of Axioo Laptops in Palembang City This study aims to analyze the influence of brand trust and product quality on the purchase decision of Axioo laptops in Palembang City. The research employs a quantitative approach using primary data obtained through questionnaires. The independent variables in this study are brand trust (X1) and product quality (X2), while the dependent variable is the purchase decision (Y). The analysis results indicate that partially, both brand trust (X1) and product quality (X2) have a positive influence on the purchase decision. Additionally, simultaneously, these independent variables also have a positive influence on the purchase decision of Axioo laptops. These findings suggest that consumers' trust in the brand and good product quality play a crucial role in driving purchase decisions. Therefore, it is recommended that the company continues to enhance consumers' trust in the brand and maintain product quality to strengthen its competitiveness in the market.

Maulidya Dwi Melantika; Sabitah Salwa Alfarras; Suhendro Suhendro; Sani Safitri; Syarifuddin Syarifuddin

Jurnal Insan Pendidikan dan Sosial Humaniora 2025 International Forum of Researchers and Lecturers

Bullying is one of the problems that is rampant in the teenage environment, but it is also possible for it to occur among children. This action can have a long-term negative impact on the mental and emotional development of the victim. Therefore, prevention efforts are needed early on, one of which is through education for the younger generation. Educational films are present as one of the effective media in conveying moral and social messages in an interesting and easy-to-understand way. This study aims to determine whether educational films can make the younger generation aware of the negative impacts of bullying, with SMAN 16 Palembang as the research location. The method used is descriptive qualitative to describe real facts through observation and interviews. The results of the study showed that educational films were able to increase students' awareness of the dangers of bullying and encourage them to be more empathetic and dare to reject bullying in the school environment.

Hulva Sari; Monica Putri Pratiwi; Syutaridho Syutaridho

This study aims to determine the role of statistics in everyday life to help students understand the concept of data centering measures, especially the mean, median and mode. This research was conducted at MTS Aisyiyah Palembang.  The research subjects were class VIII students, involving 16 students who were divided into 3 groups. This research used the PMRI approach where students were invited to measure contextually their height. The results showed that the PMRI approach can help students discover for themselves how to calculate a person's height and find the mean, median and mode through a mathematical reference process. Finding their own concept of data centering measures and solving problems in everyday life related to the concept of data centering measures. The results of this study show that through a series of activities that have been carried out help students in learning the size of data concentration.

Amanda Prasasti; Depriyanti Depriyanti; Eka Yulianti; Syutaridho Syutaridho

Bilangan : Jurnal Ilmiah Matematika, Kebumian dan Angkasa 2025 Asosiasi Riset Ilmu Matematika dan Sains Indonesia

This study aims to describe students' mathematical understanding abilities through the application of a problem solving approach using magic coin media on integer operation material. This study is a qualitative study with a descriptive approach conducted at MTs An-Nuur Palembang in May of the 2025/2026 academic year. The subjects of the study were 25 grade VII students who were selected purposively. Data collection was carried out through observation, documentation, and learning outcome tests. The results of the study showed that the use of magic coin media in mathematics learning was able to improve students' conceptual understanding. This media helps students to be more active, understand integer operations concretely, and be involved in the problem-solving process independently or in groups. These findings indicate that the problem solving approach combined with magic coin media can create a fun learning atmosphere, and is effective in improving students' mathematical understanding abilities.

Natali Amelia; Adinda Septia Syafani; Nabilla Syadena; Dihan Meilanriska Syaputri

This study aims to develop learning media based on wall magazine (mading) and dice for teaching multiplication to second-grade students at SD Negeri 212 Palembang. The research employs the Research and Development (R&D) method using the ADDIE model, which includes Analysis, Design, Development, Implementation, and Evaluation stages. After the media was developed, validation was conducted by content experts and media experts to assess its feasibility, as well as trials by practitioners and students to evaluate the practicality and effectiveness of the media. The validation results showed a feasibility score of 87% from content experts and 94% from media experts. Practitioners gave a practicality score of 92%, indicating that the media is very practical for use in teaching. Student trials were carried out in three stages: one-to-one with a practicality score of 98%, small group with 99%, and a field test involving 26 students showed an effectiveness level of 96%. This wall magazine and dice media is effective and practical to be used as learning media for teaching multiplication to second-grade elementary school students.

Sinta Sri Wulandari; Muhtarom, Muhtarom; Nyimas Atika; Yecha Febrieanitha Putri; Maryamah, Maryamah

Inovasi Pendidikan dan Anak Usia Dini 2025 Asosiasi Riset Ilmu Pendidikan Indonesia

Discipline character education in early childhood refers to instilling obedience to rules at home, school, and in society for children aged 0–6 years. This education serves as a crucial foundation for shaping future generations. This study aims to examine the implementation of traffic ethics education for young children, the strategies used, and influencing factors at Al-Anshor Islamic Kindergarten Palembang in the 2023/2024 Academic Year. A qualitative descriptive method was employed, involving two teachers (Class A and B) as the main data sources. Data were collected through observation, interviews, and documentation. The findings reveal that the strategy for teaching traffic ethics includes: (1) Planning, by integrating traffic ethics indicators into RKM and RPPH; (2) Implementation, through integration in learning activities, school culture, and daily routines; and (3) Evaluation, conducted in conjunction with other learning assessments. The character values fostered through this process include self-confidence, discipline, and responsibility. These findings suggest that incorporating traffic ethics education into early childhood learning can effectively instill discipline, contributing positively to children's character development and awareness of civic responsibility from an early age.

Marsinah Marsinah; Sri Dweni Astuti; Fitria Marisya; Jamilah Jamilah

Jurnal Pengabdian dan Kesejahteraan Masyarakat 2025 Lembaga Pengembangan Kinerja Dosen

This activity aims to increase the business capacity of MSME actors through business management training, digital marketing, and technical assistance. The activity was held on April 16, 2025 at the Tempe Tofu Production Center, Jl. Macan Lindungan No.43 Bukit Kecil Village, Ilir Barat 1 District, Palembang, with a total of 20 traders. The methods used include initial observation, program socialization, financial management training, social media workshops, and marketing strategy assistance. The results showed that 80% of participants began to use digital platforms for promotion, 7 traders succeeded in preparing capital assistance proposals, there was an improvement in product packaging, and the formation of the "Tahu Tempe Mandiri" business group. This program has a positive impact on increasing turnover and market access. For sustainability, it is recommended that there be further training and collaboration with relevant agencies.

M. Daffa’ Nur Hidayat; Anugrah Danial Erlangga; Anugrah Danial Erlangga; Peny Cahaya Azwari

Kajian Ekonomi dan Akuntansi Terapan 2025 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This study aims to explore the extent to which the application of accounting in the musyarakah contract affects the success of micro-business financing. The research was conducted at one of the Islamic Rural Financing Banks (BPRS) in Palembang. A qualitative approach was used to gain a deep understanding of the role of accounting in the implementation of the musyarakah contract, with a focus on the processes of recording, reporting, and financial supervision of micro-financing. The results indicate that the proper application of accounting in the musyarakah contract significantly contributes to the success of the financing. This is reflected in increased transparency, accountability, and the ability of micro-businesses to manage finances more effectively. The study recommends that BPRS intensify accounting support and education for customers to maximize the benefits of musyarakah financing.

Lucia Septiana Utami; Febriyanti Febriyanti; Kurnia Dewi; Mardiah Astuti; Indah Dwi Sartika

Inovasi Pendidikan dan Anak Usia Dini 2025 Asosiasi Riset Ilmu Pendidikan Indonesia

This study aims to determine the effect of puppet media on oral language skills in children aged 5-6 years at Al-Anshor Islamic Kindergarten Palembang. This research method is the Experimental Method. This experimental method is a method that seeks influence on something between cause and effect carried out by researchers. This researcher uses the Pre Experimental Design type with One Group Pretest-Posttest Designs. The population of this study was 13 children in group B at Al-Anshor Islamic Kindergarten Palembang. The observations that researchers use with the determination to determine the influence of group B children aged 5-6 years at Al-Anshor Islamic Kindergarten Palembang. Based on the results of the research and discussion that has been carried out, there has been an increase in oral language skills in children. It can be said that in this study there is a significant influence given puppet activities, this is shown in the post-test experiment using story books. Before the puppet activities were implemented, children who had low fine motor development abilities were 3 children, while those with moderate scores were 10 children. After the wayang activity was implemented, 6 children had a high score or developed very well in their language skills, while 4 children had motor development skills that developed according to expectations, and only 3 children had a starting to develop score, which means that after being given treatment, children's fine motor development increased compared to before the treatment, and the Wayang activity was to improve the language skills of early childhood.  

Sinta Bella Agustina; Sherly Malini; Ilsa Palingga Ninditama; Yike Diana Putri

Jurnal Pengabdian Masyarakat Terapan 2025 Lembaga Pengembangan Kinerja Dosen

This training program is designed to strengthen digital literacy and basic skills in data analysis for high school students in the Saboking-king area, Palembang, by introducing the Python programming language and the use of Google Colab as a cloud-based programming platform. The approach applied is project-based learning and hands-on experience, which includes planning, implementation, and evaluation stages. Based on the implementation results, the majority of participants showed a good understanding of Python basics and successfully completed the mini-project assignments. The final evaluation revealed an increase in students' motivation and interest to explore programming further. The success of this program confirms that the learning methods and media used are able to support students' understanding of the basic concepts of data analysis. Similar activities are recommended to be implemented in other areas that have limited access to technology.

Liana Azzachra; Nyimas Atika; Lidia Oktamarina

Inovasi Pendidikan dan Anak Usia Dini 2025 Asosiasi Riset Ilmu Pendidikan Indonesia

This study aims to determine whether there is an influence of parenting patterns on the independence of children in orphanages in Alang-alang lebar sub- district. The method used in this study is quantitative with a correlational research type. The population of this study was all children aged 5-6 years who lived in orphanages in Alang-alang lebar sub-district. The sample in this study was 20 children in orphanages in Alang-alang lebar sub-district with a random sampling method. Data collection techniques used were observation, questionnaires and documentation. After collecting the results of the questionnaire answers that had been distributed, the researcher processed the data using the SPSS Version 26 Program. The data analysis used was validity testing, reliability testing, simple linear regression, hypothesis testing and determination coefficient testing. After the analysis test was carried out, the calculated t > t table (8.956 > 2.093) and sig< 0.005 were obtained. Because the calculated t > t table, Ho was rejected and Ha was accepted, meaning that there was an influence of parenting patterns on the independence of children in the Alang-Alang Lebar Sub-district Orphanage.

Mustika Sari Mahfirah; Meilia Rosani; Mahasir Mahasir

International Journal of Multilingual Education and Applied Linguistics 2025 Asosiasi Periset Bahasa Sastra Indonesia

This study aims to provide a detailed and in-depth description of school leadership, obstacles, and solutions in improving teachers' abilities to implement the Merdeka Curriculum at SD 134 Palembang. The research was conducted from December to February 2025 at SD 134 Palembang, involving 48 teachers and 7 educational staff as samples. The study employed a qualitative descriptive research approach, utilizing data collection techniques through interviews, field observations, and triangulation.The principal of SD 134 Palembang has fostered a positive school environment, evident in their active role in enhancing teachers' competencies in implementing the Merdeka Curriculum. The Merdeka Curriculum grants schools and teachers greater autonomy in designing learning that aligns with students' needs and potential. This necessitates teachers possessing adequate capabilities to effectively implement the Merdeka Curriculum. This study aimed to improve teachers' abilities at SD 134 Palembang in implementing the Merdeka Curriculum through training and mentoring.The study employed a qualitative method with a classroom action research design. The research subjects were the teachers at SD 134 Palembang. Data were collected through observation, interviews, and documentation. Data were analyzed using qualitative data analysis techniques.The findings revealed that training and mentoring were effective in enhancing teachers' capabilities in implementing the Merdeka Curriculum.

Intan Kumalasari; Meisa Dwi Putri; Syarif Julima; Sumira Sumira; M. Miftahul Hasani Dwi Putra +1 more

Jurnal Pengabdian dan Kesejahteraan Masyarakat 2025 Lembaga Pengembangan Kinerja Dosen

Maternal and child health (MCH) is a priority in health development, especially in preventing pregnancy complications that may endanger the lives of both mothers and babies. One way to reduce these risks is through routine antenatal care and early detection of complications. However, in some areas, pregnant women still lack understanding of the importance of regular antenatal checks. This community service activity aims to increase pregnant women’s knowledge about the importance of antenatal care and early detection of pregnancy complications at Posyandu Ester 24, a working area of Puskesmas Dua Puluh Tiga Ilir, Palembang, conducted from December 1 to 6, 2024. The activity involved counseling, free antenatal care checks, and training for healthcare workers. The results showed an improvement in pregnant women’s understanding of pregnancy danger signs and the importance of routine healthcare. Antenatal care successfully detected several health risk factors, such as anemia and chronic energy deficiency (CED), allowing for early intervention. Although the main challenge was motivating pregnant women to attend routine checks, the activity successfully increased participation in antenatal care and health education. It is hoped that this activity can serve as a model for other maternal and child health programs in the future.

Leni Sabrina; Waliah Nur Rahayu; Rismarini Rismarini; Tika Handayani

Publikasi Hasil Pengabdian dan Kegiatan Masyarakat 2025 Asosiasi Periset Bahasa Sastra Indonesia

Interesting agricultural cultivation technology that is easy to apply by the community, namely hydroponic agribusiness. Plant cultivation techniques without using soil, but using water enriched with nutrients needed by plants. These hydroponic plants are becoming increasingly popular because they are efficient, environmentally friendly, and can be done in limited land. This activity was carried out with the background of raising awareness, knowledge, insight, and skills in cultivating vegetables using the hydroponic method. The form of this activity is socialization carried out and attended by students, administrators and staff of Ma'had Zaadul Ma'ad on Jl. Padat Karya Lorong Melati RT 01, Talang Jambe Village, Sukarame District, Palembang. namely lectures, discussions, and direct practice on hydroponic cultivation. This activity received a good response from PKM participants, where participants enthusiastically followed the course of the workshop activities, namely making hydroponic plant seeds, hydroponic devices, making AB mix nutrients, planting, harvesting, to preparing financial reports. Hydroponic plants have a higher selling value compared to other plants. Of course, this is a potential profitable and promising business opportunity, so that male and female students, administrators and staff can utilize the yard to cultivate hydroponic plants. The prospects for this plant are very bright in the long term because consumer demand never stops. This program has a significant positive impact, but it is recommended that there be further development to expand the reach and sustainability of activities.

Siska Almaniar; Tika Handayani; Triayu Rahmadiah; Arabiatul Adwiyah; Ayu Kalista +2 more

International Journal of Economics and Management Sciences 2025 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

The city of Palembang, traversed by the Musi River, is well suited for industrial development in the fisheries sector. The area is renowned for its distinctive regional cuisine, one of which is pempek which is a processed fish product. Entrepreneurs supporting the supply of raw materials for processed fish products include ground fish businesses. The ground fish industry continues to expand, with business owners striving to maintain and enhance product quality and service standards to remain competitive and promote growth. In this regard, the decisions made by leaders significantly impact an organization’s ability to achieve its objectives. Therefore, appropriate methodologies are required to analyze the key factors influencing success or failure. SWOT analysis helps identify external opportunities and threats as well as internal strengths and weaknesses. Additionally, CSF analysis provides a clearer interpretation of key elements, defines essential activities, and supplies relevant information. Furthermore, this research proposes strategies to enhance efficiency, effectiveness, and value at every stage of the value chain. It is expected that this analysis will assist businesses in optimizing resources and improving the competitiveness of ground fish enterprises in the market. This study aims to provide a comprehensive analysis of strategic measures that can enhance the competitive advantage of ground fish businesses in the fisheries and food processing sectors.