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Dhea Ananda; Dara Aisyah

Lembaga Pengembangan Kinerja Dosen 2025 Lembaga Pengembangan Kinerja Dosen

This research aims to analyze the governance forms implemented by the village government in the breakfast culinary tourism program to empower Micro, Small, and Medium Enterprises (MSMEs) in Punden Rejo Village, Tanjung Morawa District, Deli Serdang Regency. It explores the application of good governance principles in local economic development based on culinary tourism. Using a descriptive qualitative approach, the study collected data through in-depth interviews, observations, and documentation from village officials, MSME actors, and tourists. The study is guided by Sedarmayanti's principles of good governance, particularly participation and accountability, linked to MSME empowerment. The results reveal that the breakfast culinary tourism management has not been optimal. Accountability is weak, as the village government has not registered or mentored MSMEs in the tourism sector to obtain a Business Identification Number (NIB) from the local Cooperative and MSME Office. Additionally, there is a lack of reporting on tax deductions and minimal support for business capital and training, causing many MSMEs to cease operations. From a participatory perspective, the village government has not actively involved community institutions like Pokdarwis, PKK, and Karang Taruna in planning and implementing activities, resulting in weak social support for MSMEs. Overall, the management of breakfast culinary tourism in Punden Rejo Village has not optimally empowered MSMEs due to weak implementation of accountability and participation principles. The success of sustainable tourism depends on cooperation between the village government, MSMEs, and local institutions to build a participatory and accountable tourism management system.

Simbolon, Sabam Fernando; Indra Safari; Oman Sukirman

Gemawisata: Jurnal Ilmiah Pariwisata 2025 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia

This research was conducted based on the observation that Batu Parsidangan Siallagan is one of the main tourist destinations in Samosir Regency and consistently attracts many visitors. The site is highly rated on several travel platforms, confirming its strong potential as a cultural tourism icon. However, despite this popularity, some visitors provide negative feedback, particularly regarding inconsistent service quality, attractions that do not fully meet expectations, and inadequate supporting facilities. These conditions encourage further study to analyze tourists’ perceptions of service quality and tourist attractions, as well as their influence on visitor satisfaction. A total of 99 respondents were selected using purposive non-probability sampling to ensure the data collected aligned with the research objectives. Data were gathered using a structured questionnaire tested for validity and reliability, then analyzed through descriptive statistics and inferential methods, including multiple regression, the coefficient of determination, t-test, and F-test. The findings show that service quality and attractions together account for 56.3% of the variation in visitor satisfaction. These results highlight the need to enhance service quality, create more engaging cultural attractions, improve supporting facilities, and provide continuous training for local human resources so that Batu Parsidangan Siallagan can maintain its status as a leading tourist destination.

Rosita, Mita; Mila Nadita; Aldin Alfariji; Astri Tresna Rahayu

RISOMA : Jurnal Riset Sosial Humaniora dan Pendidikan 2025 Asosiasi Ilmuwan Pendidikan, Sosial, dan Humaniora Indonesia

Tourism plays a crucial role in increasing community participation while providing positive impacts on the economy, culture, and environment. This study aims to analyze the tourism development potential of Situ Cilangla in Raksasari Village, Taraju District, Tasikmalaya Regency. The qualitative method used was a SWOT analysis approach through interviews with managers, visitors, and the surrounding community. The results of the study indicate strengths in the form of scarcity of tourist attractions and free entry. Weaknesses include low visitor interest, suboptimal digital marketing, and limited land. Opportunities lie in the availability of good accommodation and services, while threats include the lack of tourist attractions and the existence of certain myths or beliefs. These findings can be used as a reference in formulating development strategies to increase the interest and awareness of Situ Cilangla among the public.

Heri Prabowo; Farah Chalida Hanoum; Mohamad Rizan; Agung Kresnamurti; Daru Putri Kusumaningtyas +4 more

POTENSI : Jurnal Pengabdian Kepada Masyarakat 2025 Fakultas Ekonomi dan Bisnis UNDARIS

Semarang City, as one of Indonesia's leading tourist destinations, faces challenges in enhancing its appeal through effective digital marketing strategies. This Community Service (PKM) program aims to provide mentoring and training to tourism managers and MSMEs around six leading destinations: Lawang Sewu, Sam Poo Kong Temple, the Old Town area, Saloka Theme Park, the Grand Mosque of Central Java, and Gedong Songo Temple. The program focuses on strengthening the capacity of the community and tourism managers to utilize digital technology as a promotional tool and to increase competitiveness. The PKM implementation method includes Focus Group Discussions (FGDs), digital marketing training, and intensive mentoring in content creation and online platform utilization. Furthermore, this program utilizes surveys, interviews, and secondary data analysis from various sources to strengthen the design of a digital promotion strategy based on local potential. A participatory approach is implemented so that the community, tourism managers, and MSMEs are actively involved in the planning and evaluation process of the program.

Anindya Nurhaliza; Zulvia Khalid

Maslahah : Jurnal Manajemen dan Ekonomi Syariah 2025 STAI YPIQ BAUBAU, SULAWESI TENGGARA

Employee engagement is a crucial factor in improving individual performance and organizational success. Companies with a high level of employee engagement tend to create a positive, productive, and sustainable work environment. This study aims to analyze the impact of work environment, leadership style, and self-efficacy on employee engagement at PT Wisata Titiannusantara Pelangi (Al Malik Travel) West Jakarta. This research uses a quantitative approach with a survey method. The sampling technique used is non-probability sampling with a saturated sample method, involving 40 respondents out of the total population of 41 permanent employees. The research instrument is a Likert scale questionnaire, supported by observations and literature study. The data were analyzed using SPSS version 30 and Microsoft Excel 2006 with multiple linear regression analysis techniques. The results indicate that work environment and leadership style have no significant effect on employee engagement, while self-efficacy has a positive and significant impact on employee engagement. The coefficient of determination (R²) value of 0.876 shows that the variables of work environment, leadership style, and self-efficacy explain 87.6% of employee engagement, while the remaining is influenced by other factors outside this study. These findings emphasize the importance of enhancing employee self-efficacy as the main factor in strengthening engagement, and provide practical implications for companies to develop more effective, sustainable human resource management strategies, focusing on improving employee self-confidence and competence.

Astry Putri Dayanda Anabokay; Wiendu Nuryanti

Gemawisata: Jurnal Ilmiah Pariwisata 2025 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia

Kotagede, one of the historic districts in Yogyakarta, boasts a rich cultural and architectural heritage that makes it a prominent destination for walking tours. Walking along its historic alleys, traditional buildings, bustling markets, and local life offers visitors an authentic cultural tourism experience. However, the current design of walking tours in Kotagede still tends to emphasize historical narratives and architectural visualization, leaving the multisensory potential of the area underutilized. This study aims to analyze how tourists perceive sensory experiences (visual, auditory, olfactory, gustatory, and tactile) during walking tours in Kotagede and to identify the most dominant elements that shape such experiences. The research employed a descriptive, qualitative approach, utilizing in-depth interviews, participatory observation, and documentation. The participants consisted of 32 tourists who had just completed a walking tour, selected through purposive sampling. The findings reveal that visual experience is the most dominant sensory element, particularly through traditional architecture and historic buildings. Auditory elements, such as birdsong and market activities, enrich the atmosphere, while tactile experiences with building materials provide authenticity and strengthen tourists' emotional connection with local history.Meanwhile, olfactory elements, such as the aroma of spices, incense, and aged wood, contribute to the overall ambiance, though occasionally disrupted by unpleasant odors from waste. Gustatory experiences are often encountered during tours of local culinary products, demonstrating strong potential as markers of cultural identity, although they are not yet fully integrated into the tour itinerary. These findings highlight a gap between Kotagede's multisensory potential and the existing design of the walking tour. Therefore, the development of more holistic sensory-based walking tours is necessary to enhance visitor satisfaction while reinforcing Kotagede’s cultural identity as a meaningful heritage destination.

Hairuddin Hairuddin; Muhammad Fahreyza Latanro; Rahmad Rahmad; Imam Fadly; Mithahul ulum +1 more

Jurnal Pariwisata Indonesia 2025 Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Development study of the planning strategy of the Lumpue Beach tourism area located in Parepare City, South Sulawesi. The main focus of the study is to identify existing attractions, infrastructure conditions, and apply development planning strategies with a SWOT approach. Lumpue Beach is a coastal area that has interesting ecological and aesthetic values, but has not been exploited as a tourist destination. The approach used in this study is qualitative descriptive, which is complemented by quantitative data obtained through surveys, interviews, secondary as well as primary data from the concerned institutions. The analysis shows that Lumpue Beach has great potential with its ecological, natural beauty, local culture, and easy access. Its notable weaknesses include: lack of supporting facilities, environmental cleanliness, and absence of government and private sector coordination to plan the development of the area. As for the opportunity for increased interest in marine tourism, as a strategic area of Parepare City, there is also the support of local tourism agencies, such as Pokdarwis. Then the threats that must be addressed, including: environmental pollution and exploitation of areas there is no coordination of government and private parties. of this study include the sustainable and integrated development of Pipda and the urban spatial plan of Parepare, the improvement of facilities and infrastructure, the involvement of local communities, as well as the promotion of Panatai Tourism destination through digital platforms. The findings of this study are expected to serve as a reference for the City government and stakeholders in planning sustainable Lumpue Beach tourism area development strategies integrated with Parepare municipal regulations.

Fadiah Izzah Ajrina; Divina Aufa Widiana; Nada Yuliana Rahma; Yoan Dian Perdana

Gemawisata: Jurnal Ilmiah Pariwisata 2025 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia

The tourism sector is one of the strategic sectors in Indonesia's development, as mandated by Law Number 10 of 2009. Pangkalpinang City, the capital of Bangka Belitung Islands Province, holds significant potential for developing marine tourism, such as Pasir Padi Beach. This area is designated as a Provincial Tourism Strategic Area (KSPP) based on Regional Regulation Number 7 of 2016. Despite its attractions and strategic location, the development of this area must prioritize environmental sustainability and optimize factors influencing tourist satisfaction, such as facilities, pricing, and tourist attractions. This study aims to analyze the relationship between tourist satisfaction and revisit intention to Pasir Padi Beach. Using a quantitative approach, data were collected through surveys using questionnaires and then analyzed with SPSS software. The measured variables include tourism facilities consisting of accommodation, restaurants, and information centers; pricing, which includes affordability, appropriateness, and price competitiveness; as well as tourist attractions, which consist of natural beauty, activities, and cleanliness. The findings reveal that natural beauty, ticket price affordability, cleanliness at the tourist site, the quality of homestays, and the quality of restaurants and street vendors significantly influence tourist satisfaction. By identifying the factors that influence tourist visits, the government can develop appropriate strategies and formulate policies to increase tourist arrivals, based on the key factors that significantly affect tourist satisfaction through their intention to revisit.

I Wayan Suwidnyana; Ni Gst Nym Suci Murni; Ni Nyoman Sri Astuti

Gemawisata: Jurnal Ilmiah Pariwisata 2025 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia

This study aims to analyze the main challenges in managing Community-Based Tourism (CBT) and develop a sustainable management model for Cemagi Tourism Village, Badung, Bali. This study uses a qualitative approach by combining primary and secondary data. Primary data were obtained through field observations, in-depth interviews, and Focus Group Discussions (FGDs), while secondary data were obtained from literature studies and related documents. The analysis was conducted using the SWOT method and qualitative descriptive methods to describe the actual conditions and opportunities for tourism village development. The results show that tourism village management still faces several challenges, particularly in the aspects of promotion and preservation. Collaboration with various stakeholders is necessary, particularly in utilizing social media as an effective promotional tool. In addition, the preservation of local nature and culture is key to sustainable tourism. The proposed management model places the village government and traditional villages as mentors, Village-Owned Enterprises (BUMDes) and Tourism Awareness Groups (Pokdarwis) as managers, and the community as active actors in every stage of development. The model refers to the POAC (Planning, Organizing, Actuating, Controlling) management theory, taking into account three aspects of sustainability. First, the economic aspect, through increasing village income, creating jobs, and equitable profit sharing through the Village-Owned Enterprise (BUMDes). Second, the socio-cultural aspect, realized through preserving cultural heritage, improving the quality of human resources through tourism training, and strengthening the role of traditional arts. Third, the environmental aspect, with a focus on preserving subak (village-owned enterprises) and green spaces, managing waste using the 3Rs (reduce, reuse, recycle), and nature conservation. Thus, sustainable tourism management requires strong collaboration, cultural preservation, and environmental awareness to ensure long-term benefits for local communities.  

Deby Febriyan Eprilianto; Danang Wijoyanto; I Gde Agung Sri Sidhimantra; Mohamad Hermy Hibatulloh; Lisa Amelia Sari

Nusantara: Jurnal Pengabdian kepada Masyarakat 2025 Pusat Riset dan Inovasi Nasional

This community service program focuses on enhancing digital literacy, documenting cultural traditions, and developing integrated promotional media through the EthnoGring platform in Tlemang Cultural Tourism Village, Lamongan. The activities were conducted in collaboration with the local tourism group, Pokdarwis “Bukit Inggil,” through stages of needs assessment, digital literacy training, cultural content production and curation, platform development, and monitoring and evaluation. The results indicate that digitalization strengthens community capacity to manage tourism promotion while simultaneously safeguarding cultural heritage in the face of modernization. Cultural outputs such as documentaries, photographs of traditional rituals, interview transcripts with cultural figures, and an e-book on the Nyanggring tradition serve not only as promotional tools but also as efforts to conserve collective community knowledge. The integration of these outputs into the EthnoGring platform, equipped with public service and tourism information features, highlights the strategic role of digital innovation in supporting sustainable tourism village development. Early impacts include broader exposure of Tlemang’s cultural heritage, the emergence of local economic initiatives, and the establishment of a more adaptive community organization. Although challenges remain, particularly in digital infrastructure, collective engagement and institutional support serve as key foundations for sustainability. Therefore, EthnoGring contributes not only to cultural preservation but also to strengthening the social, economic, and institutional dimensions of sustainable tourism.

Dea Nurul Falah; Fathul amin; Dio riski saputra; Neli Septiawati Agustin; Ferti Della Triwinda +4 more

ARDHI : Jurnal Pengabdian Dalam Negri 2025 Asosiasi Riset Pendidikan Agama dan Filsafat Indonesia

The development of tourism villages is an effective strategy to improve community welfare and support the realization of sustainable development at the local level. This study aims to analyze strategies for developing a tourism village through the Community Service Program (Kuliah Kerja Nyata/KKN), with a particular focus on creating a healthy, clean, and educational village in Ambarawa, Pringsewu Regency. The research employed a descriptive qualitative approach, with data collected through field observations, in-depth interviews with village officials, community leaders, and local entrepreneurs, as well as documentation of program activities. The findings reveal that the implementation of the KKN program involved three main strategies. First, environmental hygiene and health education were carried out through socialization, mentoring, and community-based clean-up initiatives. Second, digital-based tourism promotion was developed using social media and online platforms, which increased destination visibility and enhanced tourist appeal. Third, local economic empowerment was strengthened by providing training and mentoring for Micro, Small, and Medium Enterprises (MSMEs), along with the introduction of non-cash transactions using QRIS to facilitate modern and efficient payments. These efforts successfully fostered community participation, raised environmental awareness, and stimulated innovative approaches to tourism promotion. Nevertheless, several challenges were identified, such as limited program duration, low levels of digital literacy among some residents, and the absence of comprehensive regulations governing tourism management. Recommendations include establishing a formal tourism management institution (Pokdarwis), enhancing capacity through digital literacy training, and fostering sustainable collaboration among government, academia, and the community to ensure that tourism village development can progress consistently, innovatively, and sustainably.

Leni Ambar Maulida; Ahmad Faidlon; Ibnatus Tsalisah; Ahmad Khoirul Anam; Rama Dodi Hartawan

Jurnal Pengabdian Masyarakat Terapan 2025 Lembaga Pengembangan Kinerja Dosen

The digital era has significantly influenced the economic system, and one of the innovations arising is the development of smart ponds based on IoT technology. In Ujungwatu Village, the development of Tambak Bandeng Kalingga has become an innovative solution to optimize local potential, while also introducing advanced technology that is not widely known by the local community. The main goal of this development is to introduce the concept of IoT technology in pond management, which can enhance efficiency and the competitiveness of the bandeng pond products. The method used in this Community Service (PkM) project is branding and socialization, with a focus on introducing IoT technology and its benefits to the local community. This socialization and branding activity aims to enable the community to learn and apply IoT technology in their activities, particularly in pond management. The results of this PkM activity show that the use of the Tambak Bandeng Kalingga sector is growing, with Ujungwatu Village now recognized as a village that manages ponds based on IoT. In the month following the branding, 40 visitors were recorded, and the reels video created was watched 1,620 times, which is a positive outcome. Visitors who came were also able to understand how the IoT technology system works at Tambak Bandeng Kalingga, further supporting the sustainability and advancement of the village in managing modern, technology-based ponds.

Dadan Ramdani

Jurnal Pariwisata Indonesia 2025 Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Muslim-friendly tourism (halal tourism) has become a global trend in line with the increasing number of Muslim tourists, both domestic and international. Ir. H. Djuanda Grand Forest Park (Tahura Djuanda), located in Bandung, is a popular natural and educational tourism destination frequently visited by Muslim travelers, yet it has not obtained official certification as a halal tourism destination. This condition raises a question of how far the available Muslim-friendly services can influence Muslim tourists’ perceptions. This study aims to analyze the effect of Muslim-friendly tourism services on the perceptions of Muslim tourists visiting Tahura Djuanda. The research employed a quantitative descriptive and inferential method with a population of 258,975 domestic tourists who visited during January–June 2025. The sample size was determined using Slovin’s formula, resulting in 100 respondents, with 59 valid responses collected through an online questionnaire using a 5-point Likert scale. Data were analyzed using SPSS version 27, including validity, reliability, and normality tests, as well as Spearman’s Rho correlation test. The findings reveal a significant relationship between Muslim-friendly tourism services (accommodation, halal restaurants, worship facilities, halal-supporting amenities, and tour guides’ understanding) and Muslim tourists’ perceptions, which cover aspects of self, perception targets, and environmental situations. Therefore, the better the Muslim-friendly services provided, the more positive the tourists’ perceptions of Tahura Djuanda. These findings highlight the importance of implementing Muslim-friendly tourism as a strategy to improve visitor satisfaction and strengthen the competitiveness of tourism destinations.

Dyah Hendrawati; Meizhan Hady; Pandu Dewanata; Ismail Ammar Sauqi; Dwiwangga Sang Nalendra Hadi

Jurnal Suara Pengabdian 45 2025 LPPM Universitas 17 Agustus 1945 Semarang

Taman Wisata Opak terletak di Desa Ringinsari, Bokoharjo, Prambanan, Sleman, Yogyakarta, pada tepian Sungai Opak yang merupakan pertemuan tiga sungai dengan arus tenang. Kawasan ini memiliki potensi lanskap berupa sungai, sawah, dan hutan bambu dengan panorama langsung ke Taman Wisata Ratu Boko. Masyarakat telah berinisiatif mengembangkan kawasan secara swadaya sejak 2018, namun keterbatasan perencanaan membuat pemanfaatan potensi belum optimal. Permasalahan utama adalah ketiadaan arahan pengembangan yang komprehensif dan berkelanjutan. Kegiatan pengabdian masyarakat ini bertujuan membantu masyarakat merancang masterplan kawasan wisata melalui pendekatan co-design, sehingga masyarakat terlibat aktif sejak perencanaan hingga penyusunan rancangan akhir. Hasil pengabdian meliputi dokumen masterplan, denah kawasan, prototipe bangunan berbasis material lokal, serta media promosi berupa video. Pendekatan ini tidak hanya menghasilkan desain fisik, tetapi juga meningkatkan kapasitas masyarakat dalam merawat dan mengelola kawasan wisata berbasis potensi alam dan budaya lokal.

Sharah Efenda; Nidia Wulansari

Jurnal Manajemen Pariwisata dan Perhotelan 2025 International Forum of Researchers and Lecturers

Tourist motivation is an important element because it is the driving force for someone to do tourism activities. The younger generation has more potential in traveling because they are more active in knowing tourist attractions. The results of the pre-survey show that the Tarusan Kamang lake in Agam Regency is one of the favorite tourist attractions of generation Z. The purpose of this research is to find out what factors motivate and what factors dominate generation Z tourists visiting a tourist attraction. The method used in this research is descriptive quantitative. Analysis testing uses data tabulation, data description and factor analysis. Based on the results of this study, there are 4 new factors that motivate  generation Z tourists to visit  a tourist attractions, namely relaxation, amenities, location, educational opportunity.

Gifa Inayah; Hari Subagio

Jurnal Manajemen Bisnis Era Digital 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Employee performance is a crucial factor in supporting a company's success, particularly in the tourism sector, which demands optimal human resource quality. Factors such as work motivation, work environment, and work discipline are believed to significantly influence employee performance. However, the extent to which these three factors contribute to improved employee performance in tourism companies still requires empirical research. This study aims to determine the partial effect of work motivation, work environment, and work discipline on employee performance at PT. Wisata Titiannusantara Pelangi. The study population comprised all 40 employees, with the sampling technique using the saturation method (sampling the entire population). Data analysis was performed using multiple linear regression processed using SPSS version 22. The results show that work motivation has a positive and significant effect on employee performance, meaning that the higher an employee's motivation, the better their performance. The work environment also proved to have a positive and significant effect on performance, indicating that a comfortable and supportive work environment can improve employee performance. Furthermore, work discipline has a positive and significant effect on employee performance, indicating that discipline in carrying out tasks contributes significantly to achieving optimal work results. Overall, this study confirms that motivation, work environment, and work discipline are important factors that must be considered by management in efforts to improve employee performance, especially in companies operating in the tourism sector.

Nabella Rizka Tianlie; Hikmah Muhaimin; Suprapto Suprapto; Santosa Santosa; Jenny Yudha Utama

Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora 2025 Pusat Riset dan Inovasi Nasional

Tourism plays a crucial role in regional development, not only in terms of the economy but also in enhancing the social and cultural quality of the community. Mojokerto Regency, particularly Pacet District, has significant natural tourism potential, one of which is Camping Outdoor Dolanan (COD) Tegal Klopo. This study aims to examine the role of the Village Government in community development through the utilization of this tourism potential. The research method used is descriptive qualitative, with data collection techniques including in-depth interviews, observations, and documentation. The informants in this study include the village head, BUMDes managers, tourism site managers, and local residents. The results of the study show that the Village Government plays a strategic role in designing and implementing tourism development programs in the village. The Village Government not only plays a role in building synergy between BUMDes and the community but also actively plans promotional strategies that can attract tourists to visit COD Tegal Klopo. Additionally, the Village Government also plays a role in raising community awareness about the importance of maintaining the sustainability of the environment and local culture so that this tourism can provide long-term benefits for the village. However, this tourism development faces several challenges, such as limited facilities and a lack of trained human resources to professionally manage the tourism destination. Despite these challenges, the development of COD Tegal Klopo tourism has shown positive impacts on the local economy, with an increase in income from the tourism sector. Moreover, this tourism also helps preserve local culture and encourages active community participation in the village development process. With continued support from the Village Government, it is expected that this tourism development will continue to grow, provide greater economic benefits, and preserve local culture and the environment for a better future.

Jesy Valenia Panggabean; Made Budiarsa; Denok Lestari

Gemawisata: Jurnal Ilmiah Pariwisata 2025 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia

Accessible tourism has become an increasingly urgent need as awareness of the rights of persons with disabilities, the elderly, and other travelers with special needs grows. Although Indonesia, particularly Bali, has enormous potential as a tourism destination, implementing inclusive principles in travel services still faces numerous challenges. This study aims to design a tailor-made travel package based on accessible tourism as a destination management company innovation to address accessibility issues and realize inclusive tourism in Bali. This research applied a qualitative descriptive method using a case study approach. Data were collected through observation, in-depth interviews with tourism stakeholders, including destination management companies, travelers with special needs, and local partners, as well as field documentation. The research was conducted in Bali as the tourist destination region and the Netherlands as the traveler-generating region, with a focus on the destination company management, Jewel Indonesia Tour and Travel. Findings show that destination management companies still face challenges such as inaccessible infrastructure, limited staff knowledge, and a lack of understanding of universal design concepts. However, there are significant opportunities through niche market demands, national regulatory support, and collaboration with disability communities and international partners. The developed travel package includes inclusive accommodations, disability-friendly activities, accessible transportation, and digital information adapted to user needs. This research significantly contributes to the existing literature gap regarding the role of destination management companies in accessible tourism. Furthermore, the designed model is expected to serve as a best practice framework for developing inclusive tourism products in other destinations across Indonesia. The study concludes that a customer-centered approach, cross-sector collaboration, and sustainable innovation are crucial in building an equitable tourism ecosystem. It is recommended that tourism stakeholders enhance accessibility education and integrate universal design principles into all tourism services.

Beatrice Jennifer Simamora; Dewi Yanti; Muhammad Khadry

Gemawisata: Jurnal Ilmiah Pariwisata 2025 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia

This study aims to analyze sustainable tourism development strategies in Simamora Tourism Village, Humbang Hasundutan Regency. This village has significant potential in the natural and cultural tourism sector, such as Sisingamangaraja Palace, Aek Silang whitewater rafting, and Batu Nganga. However, the management of this potential has not been optimally implemented. Several challenges remain, such as low community participation, limited infrastructure, and residents' limited understanding of the concept of sustainable tourism. This study used a qualitative approach with in-depth interviews and field observations. Informants in the study included village officials, local communities, and managers of Village-Owned Enterprises (BUMDes). The data obtained were analyzed using the SOAR (Strengths, Opportunities, Aspirations, Results) approach to identify strengths, opportunities, aspirations, and expected outcomes in sustainable tourism development. The results show that although the tourism potential in Simamora Village is quite high, the lack of coordination between stakeholders and the absence of an integrated development strategy are the main obstacles. Therefore, this study recommends several strategic steps, including improving the quality of human resources in the tourism sector, strengthening supporting infrastructure, and developing tourism products based on local wisdom that can foster active community involvement. Community participation in every stage of planning and management is crucial for achieving sustainable and competitive tourism. The results of this study are expected to serve as a reference in formulating policies for sustainable village tourism development.  

Ety Setiawati; Dian Fitriyana

Gemawisata: Jurnal Ilmiah Pariwisata 2025 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia

Coolcations tourism is an alternative tourism that utilizes the potential of nature with cool air, both in the morning, afternoon, and evening, thus providing a refreshing holiday experience for tourists. This concept combines recreational activities with the beauty and coolness of nature, making it suitable for tourists who want to escape the hustle and bustle of urban life. Based on the author's observations, Kuningan Regency has great potential in developing coolcations destinations, which include various activities such as camping/glamping, sightseeing, forest bathing, wellness tourism, star bathing, night time wellness, hiking, trekking, jeep adventure, motocross, and cycling. This study aims to determine the figure of tourist interest, especially those from Cirebon City and Regency, towards the trend of coolcations tourism in Kuningan Regency. The research method used is descriptive quantitative with a purposive sampling technique. The research sample amounted to 100 respondents who were tourists from Cirebon City/Regency. The research instrument used an online questionnaire via Google Form. Data were analyzed using univariate analysis techniques with the application of the Guttman Scale to measure the level of respondent interest. The research results indicate that tourist interest in the coolcation trend in Kuningan Regency is high. The average "YES" response was 84.75 out of 100, which, when converted to a percentage, is 84.75%. Based on the assessment criteria, this result falls into the "good interest" category with a high criterion (75%–100%). This finding indicates that tourists from Cirebon City/Regency have significant interest in coolcation tourism activities in Kuningan Regency. With its supportive natural resources and high interest, Kuningan Regency has a significant opportunity to develop coolcations as a leading regional tourism attraction.