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Analytics

Yusuf, Shehu Mohammed; Saidu, Hamza; Saminu, Sani Saleh

Journal of Computing Theories and Applications 2026 Universitas Dian Nuswantoro

Suspicious urban sound recognition is a critical component of intelligent public safety and urban monitoring systems, enabling the automated identification of anomalous acoustic events such as gunshots, sirens, and other security-sensitive sounds. However, existing deep learning approaches often struggle to simultaneously capture long-range temporal dependencies and global contextual relationships, particularly under noisy and acoustically complex urban conditions. This limitation can reduce reliability in safety-critical scenarios where missed detections carry significant risk. To address these challenges, this study proposes a Multi-Branch Bidirectional Long Short-Term Memory (BiLSTM) framework with Multi-Head Self-Attention (MHSA) for enhanced sequential and contextual feature modeling. Mel-frequency cepstral coefficients (MFCCs) are extracted from a curated subset of the UrbanSound8K dataset, comprising five suspicious sound classes, and used as input to the proposed architecture. The multi-branch design enables complementary temporal representations, while the self-attention mechanism provides lightweight contextual weighting of BiLSTM outputs. Experimental results demonstrate that the proposed model achieves a test accuracy of 95.59%, outperforming conventional Dense and LSTM-based baseline models under identical experimental settings. An ablation study further confirms the contribution of multi-branch integration and attention-based enhancement to overall performance. Class-wise evaluation reveals consistently high recall across all sound categories, particularly for safety-critical classes such as gunshots and sirens. These findings indicate that the proposed framework provides robust and reliable performance, making it suitable for real-time smart city surveillance and public safety applications.

Tantra, Arda Raditya; Nurani, Bulan Karima; Ani, Dewi Ari

Dinamika Akuntansi Keuangan dan Perbankan 2026 Faculty of Economic and Business Universitas STIKUBANK

This study examines the impact of carbon emission disclosure, eco-efficiency, and green innovation on firm value among energy sector companies listed on the Indonesia Stock Exchange during 2022-2024. Using purposive sampling, 26 companies were selected based on specific criteria, resulting in 78 observations over the three-year period. The research employs panel data regression analysis with fixed effect model, using Tobin's Q as the proxy for firm value. Carbon emission disclosure is measured using the CDP framework with 18 disclosure items, eco-efficiency is assessed through ISO 14001 certification ownership, and green innovation is evaluated using four indicators based on the OECD framework. The results reveal that green innovation has a significant positive effect on firm value, indicating that Indonesian capital market investors place premium valuations on companies investing in environmental innovation. However, carbon emission and eco-efficiency show no significant impact on firm value. These findings suggest that while sustainability disclosure remains voluntary in Indonesia and lacks standardized frameworks, market participants are more responsive to tangible innovations that demonstrate competitive advantages and regulatory risk mitigation. Simultaneously, all three variables significantly influence firm value, confirming the relevance of comprehensive sustainability practices in value creation.

Wilyan Adiasari; Sudarmiatin Sudarmiatin; Agus Hermawan

International Journal of Management and Strategic Business Leadership 2026 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Health-related SMEs in Indonesia have significant opportunities to enter international markets, but many businesses still face limitations in digital capabilities, innovation, and readiness for external markets. This study aims to examine the influence of digital transformation on the success of health-related SMEs in going international, both directly and through business innovation as a mediator. The study employs a quantitative approach using a cross-sectional survey design involving 200 owners or key managers of SMEs in East Java, selected via purposive sampling. Data were analysed using Structural Equation Modelling-Partial Least Squares (SEM-PLS). The results indicate that digital transformation has a positive influence on business innovation and the success of going international. Business innovation also has a positive effect on internationalisation success and mediates the relationship between digital transformation and external market success. These findings confirm that digitalisation should not merely be understood as an operational tool, but as a strategic capability that must be integrated with product, process, marketing, and business model innovation. The research implications emphasise the importance of strengthening digital capabilities and business innovation to enhance the global competitiveness of Indonesian health-related SMEs

Nadia Kumari; Melyana Pinem; Riscitta Ogilvie Hubertus Sinaga; Jessica Hotnida Nainggolan; Meisuri Meisuri

Publikasi Para ahli Bahasa dan Sastra Inggris 2026 Asosiasi Periset Bahasa Sastra Indonesia

This study analyzes visual signs in the Charlie Chaplin animations Safari at The Park and The King in The Ring using Charles Sanders Peirce’s semiotic framework, focusing on icons, indexes, and symbols. Film and animation communicate meaning through visual elements such as gestures, facial expressions, movements, and character interactions, making them rich for semiotic analysis. Using a descriptive qualitative method, the research identified and categorized visual signs in both animations. Results show that icons, which resemble real-world objects, dominate by establishing story settings natural safari environments in one animation and competitive boxing arenas in the other. Indexes reveal cause-and-effect relationships, demonstrating how gestures, expressions, and actions convey danger, fatigue, or emotional shifts. Symbols convey conventional or cultural meanings, such as Charlie Chaplin’s bowler hat and cane representing his comedic identity, a championship belt symbolizing victory, or a rose indicating affection. While both animations use the same types of signs, the intensity and focus vary with the narrative context: Safari at The Park emphasizes situational and natural elements, whereas The King in The Ring highlights competition and emotional reactions. This study confirms that Peirce’s triadic model effectively explains how meaning is constructed in animation through dynamic visual communication.

Witak, Barbara Karin; Rangga, Yoseph Darius Purnama; Gula, Valeria Eldyn; Pareira, Stefanus Genosius Selong

Jurnal Projemen UNIPA 2026 Universitas Nusa Nipa Maumere

This study aims to analyze the influence of product quality and price on customer satisfaction at Kopirates Coffee Shop in Sikka Regency. The research employed a quantitative approach using a survey method involving 100 respondents selected through purposive sampling. Data were analyzed using multiple linear regression with the assistance of SPSS software. The results indicate that both product quality and price have a positive and significant effect on customer satisfaction, both partially and simultaneously. The coefficient of determination (R²) of 0.700 shows that 70% of the variation in customer satisfaction can be explained by product quality and price, while the remaining 30% is influenced by other factors outside the research model. These findings emphasize the importance of maintaining high product quality and implementing appropriate pricing strategies to enhance customer satisfaction.

Eli Susanti; Khomsahrial Romli; M. Mawardi J; Sri Ilham Nasution

Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora 2026 Pusat Riset dan Inovasi Nasional

The implementation of local democracy in Indonesia faces challenges when the electoral and procedural mechanisms regulated in modern village administration are not fully in line with the socio-cultural traditions of indigenous communities. Many villages still strongly uphold the values, norms, and authority of traditional institutions that have historically regulated communal life, including in terms of leadership legitimacy. Tension between formal democracy and customary values arises when the village political process is perceived as not reflecting the cultural identity of the community. This situation creates a need to understand how the integration of customary institutions can strengthen the legitimacy of village leaders in the local democratic system. This study uses a literature review method with a content analysis approach because the study focuses on the concept of the role of customary institutions in strengthening local democracy and the legitimacy of village leadership. This method allows researchers to explore theories and compare previous findings to form a systematic understanding. The research data comes from 19 secondary sources in the form of scientific books and journal articles published between 2016 and 2025 that are relevant to the themes of customs, village governance, community participation, and local leadership. The search was conducted using the Publish or Perish application with purposive sampling techniques to select sources directly related to the main research issue. This study concludes that the integration of traditional institutions into local democracy produces a model of village leadership that is legally strong and culturally rooted. This integration provides a basis for strengthening local democracy based on cultural wisdom, thereby supporting village development.

Pratama Suhendro; Roza Fitriawati

Riset Ilmu Manajemen Bisnis dan Akuntansi 2026 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to analyze the effect of Return on Asset (ROA), Current Ratio (CR), Net Profit Margin (NPM), and Total Asset Turnover (TATO) on company value as measured by Price Book Value (PBV) in property and real estate sector companies listed on the Indonesia Stock Exchange for the 2019–2023 period. This research adopts a quantitative method with a causal associative approach. The data was obtained from the financial reports of eight companies that met the purposive sampling criteria. Data analysis was conducted using multiple linear regression with the help of SPSS software. The results show that, partially, ROA and CR have a significant negative effect on PBV, while NPM does not have a significant effect on PBV, and TATO has a significant negative effect on PBV. Simultaneously, all four independent variables significantly affect PBV, with an R² value of 12.3%, indicating that most of the PBV variations are explained by other factors outside the research model. These findings provide insights for investors and company management regarding the importance of asset management and operational efficiency in enhancing firm market value.

Helwina Aysha Putri; Nurizzati Nurizzati

WISSEN : Jurnal Ilmu Sosial dan Humaniora 2026 Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

This study is motivated by the importance of information literacy among students in using the Shopee e-commerce platform. The purpose of this study is to determine the level of information literacy of 2022 cohort students at the Faculty of Languages and Arts, Padang State University, in using the platform e-commerce Shopee. This research employs a quantitative approach with a descriptive method. The population in this study consists of all 2022 cohort students of the Faculty of Languages and Arts, Padang State University, totaling 1,208 students, with a sample of 92 respondents selected using a simple random sampling technique based on the Slovin formula. Data collection in this study was conducted using a questionnaire developed based on the The Seven Faces of Information Literacy model, which was distributed online via WhatsApp in the form of Google Forms and directly through QR codes.Based on the confidence interval calculation, the average level of students’ information literacy falls within the range of 3.05 < μ < 3.27, indicating that the information literacy level of 2022 cohort students in using the platform e-commerce Shopee at the Faculty of Languages and Arts, Padang State University, is categorized as high. In general, it can be concluded that students have a good level of information literacy, particularly in aspects of information technology use, utilization of information sources, information searching processes, information control, knowledge construction, knowledge development, and wisdom in using information on the Shopee e-commerce platform.

I Putu Wisnu Segara; Luh Putu Mahyuni

Jurnal Manajemen dan Ekonomi Bisnis 2026 Pusat Riset dan Inovasi Nasional

This study aims to analyze the influence of incentives and physical work environment on employee performance with motivation as a mediating variable at the Denpasar City Cultural Office. This study uses a quantitative approach with a survey method. The research population was all employees of the Denpasar Cultural Office totaling 54 people, all of whom were sampled using saturated sampling techniques. Data were collected through a questionnaire with a Likert scale and analyzed using Structural Equation Modeling based on Partial Least Square (SEM-PLS). The results of the study showed that incentives had a positive and significant effect on employee performance, while the physical work environment did not have a significant effect on employee performance. In addition, motivation has a positive and significant effect on employee performance. Mediation testing showed that motivation was able to mediate the influence of incentives on employee performance, but was unable to mediate the influence of the physical work environment on employee performance. These findings indicate that improving employee performance is more effective through providing the right incentives and increasing work motivation compared to improving the physical work environment alone.

Largo Gibran Khan; Damanhuri Damanhuri; Een Nurhasanah

Bhinneka: Jurnal Bintang Pendidikan dan Bahasa 2026 Universitas Palan

Many students find it difficult to express ideas into a complete story. Their imagination often stops halfway due to limited vocabulary, lack of understanding of story structure, and minimal practice in creative writing. The purpose of this research is to describe the profile of contextual learning on the ability to write short stories at MTs Istiqlal Jakarta, to examine the impact before the use of the contextual learning model on the ability to write short stories at MTs Istiqlal Jakarta, to examine the impact after the use of the contextual learning model on the ability to write short stories at MTs Istiqlal Jakarta, and to describe the effect of learning modules on the ability to write short stories of seventh-grade students at MTs Istiqlal Jakarta. This research uses a quantitative approach with an experimental method. The type of research used is One Group Pretest-Posttest Design, namely a design that only involves one experimental group. The sample in this study consists of 25 (twenty-five students) of grade VII MTs Istiqlal Jakarta. The results of the research show that learning at MTs Istiqlal Jakarta is still dominated by the lecture method so students tend to be passive and their short story writing ability is relatively low, especially in finding ideas, developing plot, and building characters. The implementation of the contextual learning model has been proven to significantly improve students' short story writing ability through active involvement, linking material with real experiences, idea exploration, collaboration in learning communities, reflection, and more in-depth authentic assessment.

Putri Eliza; Urip Pratama; Nurul Sakdah

Jurnal Ilmu Kesehatan Umum, Psikolog, Keperawatan dan Kebidanan 2026 Asosiasi Riset Ilmu Kesehatan Indonesia

Type 2 diabetes mellitus has now become a widespread health issue with serious implications for public health. In an effort to support non-pharmacological management, the use of aloe vera (Aloe vera) decoction is one option being considered, given that this plant contains bioactive components such as aloin, emodin, and polysaccharides that have the potential to help lower blood glucose levels. This study aims to examine the effect of consuming aloe vera (Aloe vera) decoction on lowering blood sugar levels in patients with type 2 diabetes mellitus in Lampaseh Lhok Village, Montasik Subdistrict, Aceh Besar. The research was conducted from June 19 to 28, 2025, in that area. The study design employed a quantitative research approach using a quasi-experimental design with a one-group pretest-posttest model. The study population consisted of 38 patients with type 2 diabetes mellitus, while the sample comprised 15 respondents. Sampling was conducted using purposive sampling. The measurement tools included a glucometer and an observation sheet. Based on the data analysis results, a decrease in blood glucose levels was observed after the respondents consumed the aloe vera decoction. The Wilcoxon signed-rank test yielded a p-value of 0.001 (< 0.05), leading to the conclusion that the administration of the aloe vera (Aloe vera) decoction has a significant effect on reducing blood glucose levels in the respondents. Therefore, respondents are advised to drink aloe vera tea at least once a day as an alternative measure to help control blood glucose levels.

Alda Rahmadhini; Suwandi, Suwandi

Jurnal Publikasi Ekonomi dan Akuntansi 2026 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

This study aims to test the influence of digital literacy and the use of accounting applications on the effectiveness of MSME information systems with user competence as a mediating variable. The research sample amounted to 100 MSME actors in Gresik City who were selected using purposive sampling techniques according to the research criteria. Data testing was carried out using a quantitative approach using the Structural Equation Modeling–Partial Least Square (SEM-PLS) method through the SmartPLS application. The results of the study show that digital literacy and the use of accounting applications have a positive effect on the effectiveness of MSME information systems. Meanwhile, user competence does not have a significant effect and is unable to mediate the influence of digital literacy and the use of accounting applications on the effectiveness of information systems. This research is expected to provide benefits for MSME actors in increasing the use of digital technology and accounting applications, as well as become an academic reference for future research. The limitations of this study lie in the scope of the MSME scale, which has not considered external factors, and the research model that has not fully explained the role of user competence as a mediating variable.

Nur Rahmah Wahyuddin; Mifta Farid Salam; Edy Jumady; Yana Fajriah

JURNAL MANAJEMEN DAN BISNIS EKONOMI 2026 Institut Teknologi dan Bisnis (ITB) Semarang

This study aims to analyze the influence of the implementation of the Merdeka Belajar Kampus Merdeka (MBKM) Internship Program and soft skills on the work readiness of students at Universitas Ichsan Sidenreng Rappang, with internship experience as a mediating variable. The research employed a quantitative approach using Structural Equation Modeling (SEM) with AMOS. The study population consisted of 139 students who participated in the MBKM Internship Program in batches I and II, with samples determined through purposive sampling. The results reveal that the MBKM Internship Program has a positive and significant effect on both internship experience and students’ work readiness. Soft skills have a positive and significant effect on internship experience but do not directly influence work readiness. Furthermore, internship experience has a positive and significant effect on work readiness and acts as a mediating variable in the relationship between the MBKM program and soft skills with work readiness. This study provides practical contributions for students in optimizing internship experiences and soft skill development, for universities in evaluating MBKM program implementation, and for industries in designing internship programs that are relevant to labor market demands

Satrio Nugroho; Dwi Jatmoko; Mike Elly Anitasari; Widiyatmoko Widiyatmoko; Muklis Muklis

Jurnal Riset Rumpun Ilmu Teknik 2026 Pusat riset dan Inovasi Nasional

This study aims to analyze the effect of direct learning on engine components toward students' vehicle diagnostic abilities in vocational education. Employing a quantitative approach with an ex post facto design, the sample consisted of 80 students selected using simple random sampling from a population of 100 students. Data were collected using validated and reliable questionnaires. The data analysis techniques included descriptive statistics, classical assumption tests, and simple linear regression analysis. The results show that direct learning has a positive and significant effect on students’ vehicle diagnostic abilities, with a significance value of 0.000 < 0.05 and a coefficient of determination (R²) of 0.264. This indicates that direct learning contributes 26.4% to the improvement of students' diagnostic abilities. The findings emphasize the importance of practical, hands-on learning approaches in vocational education. These approaches not only enhance students' understanding of automotive theory but also improve their diagnostic skills. The study highlights that systematic learning and direct interaction with engine components are key factors in developing students' competencies, making them more effective in real-world vehicle diagnostics.

Farkhah Rosalia; Najma Rifa Azini; Muhamad Aji Pariji; Syahrizal Fahmi Sidiq; Ahmad Solihin

JURNAL MANAJEMEN DAN BISNIS EKONOMI 2026 Institut Teknologi dan Bisnis (ITB) Semarang

This study examines how work motivation and work discipline shape the job performance of employees at Cafe Empat, Serang City. The culinary and hospitality sector relies heavily on human resources as the backbone of service quality, given the high frequency of direct customer interactions involved. Adopting a quantitative, causal-associative research design, this investigation encompassed the entire workforce of 45 employees through a census or total sampling approach. Structured Likert-scale questionnaires served as the primary data collection instrument, and the resulting data were subjected to multiple linear regression analysis via IBM SPSS version 26, after satisfying the prerequisites of classical assumption tests covering normality, multicollinearity, and heteroscedasticity. The analysis reveals that work motivation exerts a significant positive impact on employee performance (t = 4.217; p < 0.05), and the same holds true for work discipline (t = 3.985; p < 0.05). An F-test further confirms that both variables, when considered jointly, produce a significant combined effect on performance (F = 29.843; p < 0.05). The coefficient of determination (R2 = 0.684) indicates that the two predictors collectively account for 68.4% of the variance in employee performance, with the remaining 31.6% attributable to other factors outside the model. On the basis of these findings, it is recommended that management at Cafe Empat invest in structured motivational frameworks and reinforce discipline systems as complementary levers for sustained operational excellence.

Randi Oktarian Putra; Reski Ramadani; Rahma Pratama; Muhammad Ilham Gilang; Ismail Ismail +1 more

SIMPATI: Jurnal Penelitian Pendidikan dan Bahasa 2026 CV. Alim's Publishing

This research is motivated by the low level of awareness among some students regarding maintaining a clean school environment and proper waste management. SMP IT Khairunnas,Bengkulu City, implemented a clean environment program as an effort to build students'environmental awareness through cleaning activities, waste sorting, and environmental management.school actively. This study aims to analyze the process of the environmental cleanup program in exploring students' awareness of waste management, identifying supporting and inhibiting factors of the program, and explaining the impact of the program on students' daily behavior in maintaining a clean school environment. This study uses a qualitative approach with fieldresearch. Data collection techniques were carried out through observation, interviews, and documentation. The primary data sources in this study were the principal, teachers, and students of SMP IT Khairunnas, Bengkulu City.Data analysis used the Miles and Huberman model which includes data reduction, data presentation, and conclusion drawing. Data validity was carried out through technical triangulation and source triangulation. The results of the study indicate that the environmental cleanup program at SMP IT Khairunnas, Bengkulu City was implemented through class duty activities, mutual cooperation, sorting organic and inorganic waste, waste banks, and environmental education activities.

Mutiara Rizkika Sibarani; Yandra Rivaldo; Jeffi Mutiara

JURNAL MANAJEMEN DAN BISNIS EKONOMI 2026 Institut Teknologi dan Bisnis (ITB) Semarang

This study aims to analyze the influence of egalitarian leadership, responsibility, and teacher work discipline on teacher performance with the moderation of psychological empowerment at Qur'anic Education Institutions (TPQ) in Bengkong District, Batam. A quantitative approach was employed using Structural Equation Modeling Partial Least Square (PLS-SEM) via SmartPLS software. The population comprised all TPQ teachers in Bengkong District, with a sample of 84 teachers selected by proportionate random sampling. Teacher performance was assessed by TPQ principals to enhance objectivity. Results revealed that work discipline is the strongest predictor of teacher performance (coefficient 0.454; T=4.370; p=0.000), followed by responsibility (coefficient 0.254; T=2.557; p=0.011), and psychological empowerment (coefficient 0.232; T=1.992; p=0.047). Egalitarian leadership showed no significant direct effect (p=0.720). Psychological empowerment did not significantly moderate the relationships between the three independent variables and teacher performance. The model demonstrated very high predictive power with R Square of 0.929. This study implies that strengthening work discipline and responsibility are priority strategies for improving TPQ teacher performance.

Ismi Aulia; Muhamad stiadi; Agus Zul Bay

JURNAL MANAJEMEN DAN BISNIS EKONOMI 2026 Institut Teknologi dan Bisnis (ITB) Semarang

This study aims to analyze the influence of perceived enjoyment and perceived playfulness on intention to continue using the Netflix application, focusing on Generation Z users in Kolaka Regency. The rapid development of digital technology has transformed entertainment consumption behavior from conventional media toward streaming-based services that are more flexible, personalized, and easily accessible. Netflix has become one of the widely used digital entertainment platforms because it offers diverse content, personalized recommendations, and viewing experiences that align with users’ preferences. In the context of Generation Z, enjoyable and engaging user experiences are particularly important because this group is characterized as digital natives, tends to prefer varied content, and is likely to switch to other platforms when the experience does not meet their expectations. This study employed a quantitative approach using a survey method. The sample consisted of 100 Netflix users residing in Kolaka Regency, selected through purposive sampling. Data were collected using a Likert-scale questionnaire and analyzed with Structural Equation Modeling-Partial Least Square (SEM-PLS). The results indicate that perceived enjoyment has a positive and significant effect on intention to continue using. This finding suggests that the higher the comfort, satisfaction, and enjoyment perceived by users, the stronger their intention to continue using Netflix. Furthermore, perceived playfulness also has a positive and significant effect on intention to continue using. This means that an interesting, curiosity-arousing, and attention-focused experience can strengthen users’ continuance intention. This study confirms that the continued use of digital entertainment applications is influenced not only by functional aspects but also by emotional value and interactive experiences perceived by users.

Widia Ananda; Sri Ramadhani

JURNAL ILMIAH PENDIDIKAN KEBUDAYAAN DAN AGAMA 2026 CV. ALIM'SPUBLISHING

The current research examines the effect of the Student Teams Achievement Division (STAD) cooperative learning model on Indonesian language outcomes among sixth-grade students at SD Negeri 106805 Manunggal. Operating within a quantitative framework, this quasi-experimental research utilized a non-equivalent control group design. The sample comprised 50 students, classified into a control group (23 students) and an experimental group (27 students). Data collection involved observations, documentation, alongside pretest and posttest scores. The 10-item essayThe instrument achieved a high level of reliability, with Cronbach’s Alpha coefficients of 0.700 on the pretest and 0.807 on the posttest. Diagnostic tests confirmed the data were normal and homogeneous. The experimental group achieved a substantial learning improvement of 42.04, significantly outperforming the control group's gain of 17.39. The independent sample t-test yielded a critical significance value of 0.000 < 0.05, confirming that the STAD model exerts a significant and positive influence on student’s indonesian language achievement.

Istiqomah Istiqomah; Ibnu Khayath Farisanu

JURNAL MANAJEMEN DAN BISNIS EKONOMI 2026 Institut Teknologi dan Bisnis (ITB) Semarang

This study examines the influence of peer groups on impulsive buying, with financial anxiety as a mediator among college students using e-commerce or social media in Paser Regency. A quantitative cross-sectional design was employed and analysed using PLS-SEM with SmartPLS. The sample consisted of 282 active students selected through purposive sampling. Three reflective constructs were measured using a 5-point Likert scale: peer influence (8 items), financial anxiety (8 items), and impulsive buying (9 items). The measurement model assessment confirmed adequate convergent and discriminant validity (AVE = 0.545–0.715; Cronbach’s alpha = 0.883–0.954; Composite Reliability = 0.905–0.957; HTMT < 0.25). The structural model results showed that H1 was supported, indicating that peer influence had a significant positive effect on financial anxiety (β = 0.252; T = 4.036; p < 0.001). However, H2 was not supported, as financial anxiety had no significant effect on impulsive buying (β = 0.069; T = 0.815; p = 0.415). H3 was also not supported, showing that peer influence had no significant direct effect on impulsive buying (β = −0.007; T = 0.076; p = 0.939). Furthermore, H4 was not supported, indicating that financial anxiety did not mediate the influence of peer groups on impulsive buying (indirect effect = 0.017). These findings suggest that, in the context of students in remote areas, the hypothesised SOR mechanism does not operate fully: peer pressure triggers financial anxiety, but this anxiety does not translate into impulsive buying.