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Linawati Togatorop; Dwi Argita Br Tarigan; Junita Putri Malem Br Barus; Agusdin Triade M Gea; Chani Lya E Sianipar +1 more

Sevaka : Hasil Kegiatan Layanan Masyarakat 2024 STIKES Columbia Asia Medan

Elderly individuals constitute a demographic group vulnerable to various degenerative diseases due to the aging process. Enhancing the importance of adopting healthy lifestyles among the elderly has become a primary focus in efforts to improve their quality of life. Education on healthy living plays a crucial role in aiding the elderly in understanding and implementing healthy behaviors. Through directed educational approaches, seniors can acquire knowledge regarding the significance of aspects such as balanced nutrition, regular physical activity, stress management, as well as adherence to medication and routine health check-ups. With an increased awareness of the importance of healthy lifestyles, the elderly can reduce the risk of various chronic diseases such as diabetes, heart disease, osteoporosis, and cancer. Furthermore, adopting healthy lifestyles can also enhance independence and overall quality of life in the elderly. Therefore, sustained educational efforts by healthcare professionals and families are essential to provide a profound understanding of the importance of healthy living among the elderly, enabling them to lead their later years with optimal quality of life.

Rafifah Qanita; Lili Marzila; Indah Ramadhani; Deta Rehulina Sitepu

Student Research Journal 2024 Sekolah Tinggi Ilmu Administrasi (STIA) Yappi Makassar

This study discusses the financial administration model of SD IT Future Islamic School. There are 5 discussions that will be examined in this article, namely: the first point is the source of school financial income in the form of funds from the government, funds from parents and funds from student activities, the second point is school financial administration planning, the third point, financial management is carried out in 3 ways, namely: financial planning, financial implementation, where every income and expenditure is recorded and accountable, The fourth point is financial responsibility and the last is an evaluation of the financial management of the IT Future Islamic School elementary school. This research provides knowledge about the importance of good and correct management so that school funds do not occur. If school finances are not handled and managed by the right people, the learning process at the school will not run smoothly. The purpose of this study is to determine the model and financial management system in the school. The method used in this article is a descriptive qualitative method, where data is collected based on observation, interviews and documentation.

Arif Sardi; Putri Magfirah

Bumi: Jurnal Hasil Kegiatan Sosialisasi Pengabdian kepada Masyarakat 2024 Asosiasi Riset Teknik Elektro dan Informatika Indonesia

This activities aim to provide understanding and skills to the community in Rumpet Village, Krueng Barona Jaya Subdistrict, Aceh Besar Regency, on utilizing local resources to naturally control plant pests. The primary focus of this activity is the process of making botanical pesticides from neem leaves as an environmentally friendly solution to sustain agriculture in the region. The activity begins with a socialization on the importance of sustainable pest control and the adverse effects of chemical pesticides. It involves active participation from the community in collecting and identifying neem leaves as the main ingredient. The process of extracting active compounds from neem leaves is also taught to the community, along with formulation techniques and the application of the resulting botanical pesticide. The outcomes of this activity include an increase in community knowledge about natural plant pest control and their empowerment in producing and using botanical pesticides from neem leaves. This community service is expected to make a positive contribution in promoting sustainable and resilient farming practices in Rumpet Village, inspiring surrounding communities to adopt similar approaches in their agricultural management.

Ulfah Sulaiman; Irna Diyana Kartika; Nasruddin Syam; Wardiah Hamzah

Indonesia Bergerak : Jurnal Hasil Kegiatan Pengabdian Masyarakat 2024 Asosiasi Riset Ilmu Teknik Indonesia

Increased food production requires fertilizers and pesticides. Fertilizers are used to increase soil fertility and pesticides are used to eradicate pests in food crops and plantations. Problems of farmers in Pucak Village, Kec. Tompobulu as a partner does not know the level of exposure to pesticides, does not know the impact of pesticides on health problems and does not have Personal Protective Equipment (PPE) when spraying. The solutions are: (1) Counseling on prevention and the impact of the use of fertilizers and pesticides on the incidence of dermatitis, (2) Provision of PPE in the form of masks and gloves in fertilizing and spraying pesticides. The results of community service are (1) Counseling on prevention and the impact of using fertilizers and pesticides on the incidence of dermatitis, which is carried out by conducting home visits. Farmers experienced an average increase in knowledge of safe and healthy fertilizing and pesticide spraying management, (2) Provision of PPE, especially hats, masks and gloves to farmers. Abstract: Increasing food production requires fertilizer and pesticides. Fertilizer is used to increase soil fertility. Fertilizer has a negative impact in the form of disease and poisoning on farmers in Borisallo Village, Kec. Parangloe, Kab. Gowa as a partner does not yet know how to prevent exposure to organic fertilizers on health, there is no provision of micronutrient supplementation (Calcium, Magnesium, Zinc, Boron and Vitamin D) as an increase in body immunity and detoxification of fertilizer exposure poisoning and there is no availability of Personal Protective Equipment in managing fertilizers in the form of masks and gloves for farmers. The solutions are: (1) Counseling on preventing fertilizer exposure to farmers, (2) Providing micronutrient supplementation (Calcium, Magnesium, Zinc, Boron and Vitamin D) to increase body immunity and detoxify fertilizer poisons, (3) Providing Personal Protective Equipment (PPE) in the form of masks and gloves when carrying out inorganic fertilization on farmers. The results of community service are (1) Counseling on prevention and the impact of using organic fertilizer on health, which is carried out by conducting home visits. Farmers experienced an average increase in knowledge of safe and healthy management of fertilization and pesticide spraying, (2) providing micronutrients and explaining sources of other food ingredients containing micronutrients in their environment, (3) Providing PPE, especially hats, masks and gloves to farmers

Wardiah Hamzah; Nasruddin Syam

Publikasi Hasil Pengabdian dan Kegiatan Masyarakat 2024 Asosiasi Periset Bahasa Sastra Indonesia

Increased food production requires fertilizers and pesticides. Fertilizers are used to increase soil fertility and pesticides are used to eradicate pests in food crops and plantations. Problems of farmers in Pucak Village, Kec. Tompobulu as a partner does not know the level of exposure to pesticides, does not know the impact of pesticides on health problems and does not have Personal Protective Equipment (PPE) when spraying. The solutions are: (1) Counseling on prevention and the impact of the use of fertilizers and pesticides on the incidence of dermatitis, (2) Provision of PPE in the form of masks and gloves in fertilizing and spraying pesticides. The results of community service are (1) Counseling on prevention and the impact of using fertilizers and pesticides on the incidence of dermatitis, which is carried out by conducting home visits. Farmers experienced an average increase in knowledge of safe and healthy fertilizing and pesticide spraying management, (2) Provision of PPE, especially hats, masks and gloves to farmers. Abstract: Increasing food production requires fertilizer and pesticides. Fertilizer is used to increase soil fertility. Fertilizer has a negative impact in the form of disease and poisoning on farmers in Borisallo Village, Kec. Parangloe, Kab. Gowa as a partner does not yet know how to prevent exposure to organic fertilizers on health, there is no provision of micronutrient supplementation (Calcium, Magnesium, Zinc, Boron and Vitamin D) as an increase in body immunity and detoxification of fertilizer exposure poisoning and there is no availability of Personal Protective Equipment in managing fertilizers in the form of masks and gloves for farmers. The solutions are: (1) Counseling on preventing fertilizer exposure to farmers, (2) Providing micronutrient supplementation (Calcium, Magnesium, Zinc, Boron and Vitamin D) to increase body immunity and detoxify fertilizer poisons, (3) Providing Personal Protective Equipment (PPE) in the form of masks and gloves when carrying out inorganic fertilization on farmers. The results of community service are (1) Counseling on prevention and the impact of using organic fertilizer on health, which is carried out by conducting home visits. Farmers experienced an average increase in knowledge of safe and healthy management of fertilization and pesticide spraying, (2) providing micronutrients and explaining sources of other food ingredients containing micronutrients in their environment, (3) Providing PPE, especially hats, masks and gloves to farmers

Sandra Cika Febiyana; Maezaroh Afifah Saputri; Putri Lia Sari; Wahyu Widyatmoko; Winda Rosinta Sari

Jurnal Mahasiswa Ilmu Kesehatan 2024 STIKes Ibnu Sina Ajibarang

Diarrhea can occur due to consumption of food or drinks contaminated by bacteria, viruses or parasites. The majority of diarrhea sufferers are children under five years old (toddlers) with a prevalence of 12.2%. Diarrhea can be fatal if diarrhea sufferers experience severe dehydration. Giving tempeh porridge to diarrhea sufferers can shorten the duration of acute diarrhea and accelerate weight gain after suffering from acute diarrhea. The results of interviews with mothers who have children under five in the Ploso area, Mojogedang, Mojogedang District, Karanganyar Regency, showed that the majority did not know about treating diarrhea in toddlers with tempeh porridge. Objective: To provide understanding to the public that tempeh porridge can treat diarrhea in toddlers. Method: applied in community service is socialization and health education regarding diarrhea and its management by providing tempe porridge. Community service activities were carried out on Tuesday 21 October 2023 at residents' homes in Ploso Mojogedang Village, Mojogedang Karanganyar District. The community service activities were attended by 11 people. Results: Observations from this health education activity showed that the majority of participants were active in asking questions and answering questions given by the community service team and were able to demonstrate again how to make tempeh porridge. Providing health education about treating diarrhea by providing tempe porridge has proven that the community's knowledge and skills increase after being given the education. Keywords: Diarrhea, Tempe Porridge, Health Education    

Ririn Uke Saraswati; Sarmin Sarmin; Arrofie Darmawan; Sony Sonjaya; Fenika Bunga Prawida Suwanto +3 more

Jurnal Hasil Kegiatan Bersama Masyarakat 2024 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

: Operational management is a field of management that has a focus in production or services using special tools and techniques to complete the production. Participants can implement knowledge about the way of production process that is the combination of one material with the other so that it becomes a product, the purpose of operational management, benefits, planning, strategy and challenges in the production process within the company. To gain a deeper knowledge of how production processes within the enterprise then it is necessary to understand the operational control of the process of production. Thus, through this seminar, we were conducted in the Aula of the School of Economic Sciences of Ekadharma Indonesia by inviting three sources that were very competent in its field and which were followed by 42 public participants among them consisting of class XII students of the school. In the seminar activities in addition to adding knowledge about the production process can also be discussed together as well as inserted some ice breaking to get some interesting prizes during the event. To see how enthusiastic the participants were, we used some suggestions and criticisms from some of the participants with a review method and a double choice that contained excellent good, good, pretty good, and bad. And it can be concluded that 66.1% of the participants thought that the seminar was very useful.

Khairani Kamilah Muhammad; Nurlaila Harahap

Riset Ilmu Manajemen Bisnis dan Akuntansi 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This research aims to understand the level of competency of accounting staff at the Tarbiyah College of Science (STIT) Batu Bara, the quality of regional financial information, the role of accounting staff competency at the Tarbiyah College of Science (STIT) Batu Bara, and its impact on the competency of accounting staff. The research method used is Census with a qualitative and quantitative approach. The analysis tool used is simple regression. The research results show that the important role of accounting staff competencies such as a thorough understanding of financial accounting standards, proficiency in financial analysis, and technical proficiency in accounting information systems in maintaining the quality of regional financial data. This shows that there is a need to increase investment in developing the skills of accounting staff through training and continuous education to support the efficiency and effectiveness of financial management in the educational environment. It can be believed that this research can expand knowledge about the relationship between the quality of regional financial information and the ability of accounting staff, especially at the Tarbiyah College of Science (STIT) Batu Bara.  

Ersa Kusuma Wardhani; Tri Hastuti; Trias Jayantina; Tyas Dwi Rahayu; Wahyu Ditya Nugraha

Jurnal Mahasiswa Ilmu Kesehatan 2024 STIKes Ibnu Sina Ajibarang

Diarrhea is still a health problem, especially in children. According to the World Health Organization (WHO, 2017) diarrhea is the occurrence of defecation with a consistency that is more liquid than usual, with a frequency of 3 times or more in a 24 hour period. Diarrhea is an environmental-based disease caused by infection with microorganisms including bacteria, viruses, parasites, protozoa, and is transmitted via fecal-oral route. Diarrhea is the second cause of death among children under five in the world. Nearly 1 in 5 child deaths, around 1.5 million each year, are due to diarrhea. Diarrhea is the cause of 40% of under-five deaths throughout the world every year. The results of interviews with mothers who have children under five in the Sambirejo area showed that the majority did not know about treating diarrhea in toddlers with tempeh porridge. Objective: to provide understanding to the public that tempeh porridge can treat diarrhea in toddlers. Method : applied in community service is socialization and health education regarding diarrhea and its management by providing tempe porridge. Community service activities were carried out on Thursday 19 October 2023 at residents' homes in Sambirejo Village. The community service activity was attended by approximately 20 people. Results : Observations from this health education activity showed that the majority of participants were active in asking questions and answering questions given by the community service team and were able to demonstrate again how to make tempeh porridge. Providing health education about treating diarrhea by providing tempe porridge has proven that the community's knowledge and skills increase after being given the education.    

Muhammad Gufron Shaff; Jumawan Jumawan; Hadita Hadita

Jurnal Bintang Manajemen (JUBIMA) 2024 Pusat Riset dan Inovasi Nasional

Research Organizational change management is a process for managing changes carried out by an organization. Organizational change management can help organizations to increase work productivity by increasing employee skills and knowledge, employee training and development can increase employee abilities to carry out their duties and work better. This can increase employee work productivity because employees can complete their tasks and work more quickly and efficiently, increase employee motivation and commitment, employee motivation and commitment programs can increase employees' sense of belonging and pride in the company. This can increase employee motivation and commitment to work harder and produce better performance, improve the work environment, a comfortable and safe work environment can increase employee work productivity because employees can work more focused and efficiently. PT. Mayora Indah Tbk has implemented organizational change management effectively to increase the work productivity of its employees. These efforts have produced positive results. PT employee work productivity. Mayora Indah Tbk will increase by 20% in 2023. This is proven by an increase in added value per employee by 20%. Organizational change management as an effort to increase work productivity at PT. Mayora Indah Tbk: Stay focused on change goals, ensure support from leadership, effective communication, support from employees, evaluate success. By implementing these suggestions, PT. Mayora Indah Tbk can increase the effectiveness of organizational change management and achieve its goal of increasing employee work productivity.

Syahfitrah Umamity; Ellen Lombonaung; Iswandi Fataruba

Jurnal ilmu Kesehatan Umum 2024 Asosiasi Riset Ilmu Kesehatan Indonesia

Sometimes umbilical cord infections occur because young mothers are unaware of the need to provide umbilical cord care to their babies after giving birth. The umbilical cord, a type of connective tissue, holds the placenta and foetus together. The umbilical cord functions as a source of life for the foetus while it is in the womb. Umbilical cord care is a procedure for handling the umbilical cord in a sterile, clean, and dry manner to avoid infection. The aim of the research is to find out how health education on umbilical cord care influences the behaviour of postpartum mothers in the work environment at the Kaiely Community Health Centre, Buru Regency, in 2024. This research uses a pre-experimental research strategy. Total sampling was used as the sampling technique. We used the Wilcoxon test to analyze the data. The research findings showed a p-value of 0.001 when compared with the significance level (p-value <0.05), thus approving Ha. This shows that health education regarding correct umbilical cord management influences the behaviour of postpartum mothers in the operational area of the Kaiely Community Health Centre, Buru Regency. Based on the research conclusions, postpartum mothers fall into the poor knowledge category, negative attitude category, action not implemented, poor pre-test and post-test behaviour category, and action not taken. behaviour is classified as very good, and the behaviour of postpartum mothers at the Kaiely Community Health Centre, Buru Regency, is influenced by health education about umbilical cord care.

Mulyawati, Indah; Fitriah Fitriah; Yuliana Dua Solo

Journal Innovation in Education (INOVED) 2024 STIKes Ibnu Sina Ajibarang

This study aims to determine the perceptions of coastal communities in Reroroja Village in the Utilization of mangrove ecosystem as ecotourism. This study used a qualitative descriptive approach. There were 3 data collection techniques used, namely observation, interviews, and documentation. In this study there were 12 informants consisting of the mangrove forest manager, the Head of Reroroja Village, Kena RT Dusun Magelo’o, and people from Magelo’o of Magepanda District, Sikka Regency. Based on the results of the study, it can be cancluded that the perception of the people of Reroroja Village in utilizing mangrove forests as an ecotourism area is still relatively low. This is caused by the lack participation og the village community in protecting and managing mangrove forests as ecotourism. Factors that influence community perceptions are knowledge, attitudes and level of education. The community considers thet protecting the mangrove forests area in Reroroja Village in not their reponsibility but that it is already the responsibility of the management.

Resya Dwi Marselina; Ikbal Saepul Ramdan; Naila Syafitri; Nani Sumarni; Surya Kurnia Alamsyah +3 more

Student Research Journal 2024 Sekolah Tinggi Ilmu Administrasi (STIA) Yappi Makassar

Micro, small and medium enterprises can have an impact on economic growth and can also contribute greatly to increasing employment opportunities. It's just that there are many challenges that UMKM have to overcome, such as lack of capital; Difficulty in marketing; Tight business competition; Raw material difficulties; Lack of technical production and expertise; Lack of managerial skills; Lack of knowledge in management issues, including in finance and accounting. To help deal with existing challenges, one solution is to build a partnership network as is done by ewooww roasted peanuts. Partnership is cooperation between two or more people who have a business to achieve their goals. The method used in this research is descriptive analysis which collects data by observing and interviewing the owner and CEO of ewooww roasted peanuts. The partnerships undertaken by ewooww roasted peanuts include traditional markets, wholesalers, resellers, bazaars and events, gift shops. All partnerships have benefits, namely helping the ewooww roasted peanut business to expand the market.

Meida Rachmawati

JURNAL RISET MANAJEMEN DAN EKONOMI 2024 Institut Teknologi dan Bisnis (ITB) Semarang

Village development has the aim of improving human welfare and overcoming poverty through efforts to provide and fulfill basic needs, build village infrastructure, develop local economic potential and utilize natural resources and friendships on an ongoing basis. One of the efforts that will be implemented is as a means to develop villages, namely the existence of BUMDes. BUMDes was formed to manage village potential where the capital comes from the village's wealth. This paper uses qualitative methods with the aim of analyzing strategies that can be implemented in managing human resources for the development of BUMDes. This paper concludes that HR management strategies not only contribute to village economic growth but also to maintaining the environment which is the basis of community life in rural areas. The strategy that can be used to manage human resources in order to create development of village-owned enterprises is to increase HR competency through training, through knowledge, through innovation, through experience and through the education process.

Putri Rafikasani; Puteri Fannya; Muniroh Muniroh; Laela Indawati

Jurnal ilmu Kesehatan Umum 2024 Asosiasi Riset Ilmu Kesehatan Indonesia

One of the regional hospitals in Kembangan type D, West Jakarta, is District General Hospital Kembangan. The information management hospital (HMIS) is now used by the District General Hospital Kembangan to provide services.A number of issues exist, such as the fact that the Simrs server is still frequently prone to errors and slow service processes and reporting; data loss occurs when user data is transferred to another unit; insufficient computer resources; and a shortage of human resources to utilize the HMIS's features due to the hospital's lack of knowledge about how to run an effective HMIS. Analyzing system quality, information quality, and service quality in relation to customer happiness is the goal of this study.There are three independent variables and one dependent variable in this categorical study design.According to the findings, there is a correlation between user happiness and the quality system of (p = 0.031).Quality information and user happiness are related, as indicated by the statistic (p = 0,240).User happiness and quality of service are related, as indicated by the statistic (p = 0,021).The study's findings indicate that there is a correlation between customer satisfaction surveys and the quality of the system, information, and services.

Tri Mulyani Kartini; Etty Zuliawati Zed; Sinta Sundari Heriyanti; Nasrun Baldah; Suhendra Suhendra

Indonesia Bergerak : Jurnal Hasil Kegiatan Pengabdian Masyarakat 2024 Asosiasi Riset Ilmu Teknik Indonesia

Human Resources (HR) competency is one of the main factors that must be possessed by MSME business actors. Managing human resources is a skill that must be possessed by business actors. Apart from that, in facing business challenges in the digital era, MSMEs need to adapt to technological developments so as not to be left behind. Therefore, this community service activity aims to provide knowledge about HR competencies in the era of digitalization to business actors in Bekasi Regency, especially North Cikarang. The method used in this community service activity is in the form of counseling and assistance to strengthen employee competency in this era of digitalization, especially the development of digital marketing so that in the future micro businesses have the potential to increase the profitability of their businesses. Human resource management in micro businesses has a specific goal, namely that participants in community service activities are expected to be able to adapt to current developments so that they can maintain the existence of their business and increase their business productivity. Implementation is carried out by providing materials, lectures, discussions/questions and answers and practice with business actors.

Widiastuti Widiastuti; Zulfa Zakiatul Hidayah; Indra Permana; Army Cahya Putra Rustamaji; Dian Rachmawati Afandi

Publikasi Hasil Pengabdian dan Kegiatan Masyarakat 2024 Asosiasi Periset Bahasa Sastra Indonesia

Financial management is very crucial in practice, both personal and business financial management. This is very important, especially for MSMEs, because poor financial management will have an impact on bookkeeping and make income and expenses confusing, especially if the business being run has started to increase in sales. Financial recording is an important thing but is often underestimated even though there are many benefits that entrepreneurs get by recording financial reports. There are many reasons why a business has not recorded financial reports properly, such as a lack of insight into what it is like to make or record its own financial reports and there are no resources that can handle it, as is also felt by the entrepreneur who owns the Tunas Sari semprong located in Rengasdengklok-Karawang. Starting from this, in this community service, we aim to provide basic training in simple financial recording to improve the performance of entrepreneurs' businesses. Apart from the manual, we also provide understanding in operating financial records using a digital application in the form of BukuKas which can be installed on business people's smartphones. This makes it easier for entrepreneurs to operate financial reports. With knowledge of financial reports, we can easily find out our income and expenses and can be used as evaluation material in improving business performance and developing the business we own. From the results of this training, it is hoped that entrepreneurs will be able to record simple financial reports and be able to operate the BukuKas application to make recording easier.

Ageng Saepudin Kanda; Muhammad S Algias

Jurnal Penelitian Manajemen dan Inovasi Riset 2024 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Administrative services at the sub-district or village level are one of the public services that are very important for the community. This administrative service includes various types of certificates, such as birth certificates, death certificates and resident mutation letters. This research uses a qualitative method with a descriptive approach, with library study research techniques and field studies with observation, interviews and documentation to collect data. Other research shows that analysis of the quality of administrative services at the sub-district office of Gunung Halu Regency can be carried out using quantitative methods with techniques. questionnaire data collection. The results of the research show that the quality of administrative services at the sub-district office of Gunung Halu Regency still needs to be improved. In technical guidance, village officials are provided with knowledge and skills in financial management and village administration.

Arfan Ohorella; M Fadly Kaliky

Jurnal Riset Ilmu Farmasi dan Kesehatan 2024 Asosiasi Riset Ilmu Kesehatan Indonesia

According to the World Health Organization (WHO, 2006) waste is something that is not used, not used, not liked or something that is discarded that comes from human activities and does not occur by itself. The issue of waste in Ambon City has become a serious problem, because the volume of waste generated in Ambon City is 220 tons per day. Meanwhile, the waste transportation capacity that can be carried out by janitors is only 160 tons per day. This limited transport capacity will greatly affect the system and capacity of conventional waste management at the Integrated Waste Management Installation (IPST) in the Toisapu Ambon area. This study aims to determine the description of knowledge, attitudes, and community actions related to household waste management in the Kayu Tiga Cekdam Area, Sirimau District, Ambon City. The type of research used was descriptive survey, the population was 77 households (head of family), the sample was 77 households, the sample was taken using total sampling technique. Direct data collection, instrument The research used is a questionnaire, the data is processed manually and assisted by a computer, and the data obtained is presented in text and table form. The results of the study can be seen that the highest knowledge variable 33 (62%) is categorized as good, the highest attitude variable 27 (51%) is categorized as not good and the highest action variable 33 (62%) is categorized as not good. Based on the results of research conducted in the Kayu Tiga Cekdam Area, Sirimau District, Ambon City, it can be concluded that the knowledge behavior of 33 households (62%) is in the good category, the attitude behavior of 27 households (51%) is in the bad category and the action behavior of 33 households (62%) is in the bad category.

Aspan Priana

JURNAL RISET AKUNTANSI 2024 Institut Teknologi dan Bisnis (ITB) Semarang

In this research, MSME entrepreneurs are encouraged to develop their ability to develop marketing strategies so that they are able to manage knowledge that will move them to become more competitive and innovative in a business competition. The problems and solutions of MSME entrepreneurs in Bekasi towards the sustainability of their businesses are a form of steps that will be continued to maintain, improve and develop their businesses through strengthening business management in the field of marketing. MSME players are encouraged to have good knowledge management and absorptive capacity so that they are able to accumulate various information and knowledge absorbed from various information media in an effort to reach customers.