Publication Search

This study aims to examine in depth the role of traditional cart taxis in supporting tourism accessibility in Ijen Crater. Cart taxis as a local community-based transportation mode have a significant contribution in addressing geographical challenges and limited formal infrastructure in natural tourism areas. Through a qualitative descriptive approach based on observation, documentation, and literature studies, it was found that traditional cart taxis not only function as a means of transportation, but also as social and economic agents that strengthen community involvement in the tourism industry. Traditional taxi activities also provide alternative livelihoods, create authentic interactions with tourists, and support the microeconomic ecosystem at the local level. However, traditional taxi drivers face serious challenges such as income uncertainty, unclear legal status, and minimal policy support. This study recommends the importance of integrating traditional cart taxis into an inclusive, participatory, and sustainable tourism management system.

This study aims to describe and analyze the natural landscape of Banyuwangi as experienced on the journey to Ijen Crater. Using a descriptive qualitative approach, this study records the physical, ecological, social, and emotional transformation of the landscape through direct observation, visual documentation, and reflective narratives. Ijen Crater as a natural tourism destination not only presents geological phenomena such as blue fire and acid lakes, but also represents a mosaic of landscapes that include agricultural zones, montane forests, community activities, and tourism dynamics. The findings show that the journey to Ijen Crater shows the complexity of landscape elements, the involvement of local communities in managing the space, and the appreciation of tourists that form personal and spiritual meanings. The conclusion of this study is that the journey is not just a physical movement, but a means to understand the relationship between humans and living nature. The implications of this study underline the importance of participatory and sustainable landscape-based ecotourism management.

This study examines the contribution of Micro, Small, and Medium Enterprises (MSMEs) actors in supporting community economic empowerment through their strategic role in strengthening tourist attractions in two destinations in East Java, namely religious tourism of Cheng Hoo Mosque Pasuruan and natural educational tourism of Jati Sewu Gresik. This research is based on the reality of tourist destinations that are the target of the study, where the role of MSMEs in both areas reflects a significant role in strengthening tourist attractions in destinations for visitors. Cheng Hoo Mosque Pasuruan and Jati Sewu Gresik have become new growing spaces for MSMEs that not only sell food, drinks, or tourist services, but also convey the distinctive values of the destination to visitors through direct interaction and the products sold. The method used is descriptive qualitative with a content analysis approach. The data collected was obtained from participatory observations in the field directly with MSME actors, and supported by secondary data obtained from various online sources such as news articles, tourism websites, and official information from the two related destinations. The results show that MSMEs in these two tourist destinations not only play a role in enriching the variety of attractions offered to tourists, but also play an important role in supporting the economy of the surrounding community. Trade activities carried out by MSME players around the tourist area directly create new economic opportunities while increasing community participation in tourism dynamics. In addition, MSMEs also create a more authentic, communicative, and inclusive travel experience for tourists.

This study aims to analyze the influence of environmental quality and sustainability on visit intention at the Mangrove Wonorejo tourism site in Surabaya, with tourist recommendation as a mediating variable. The background of this research is based on the high tourism potential of mangrove areas in coastal Surabaya, which still faces challenges in maintaining environmental quality and consistently applying sustainability principles. This research employs a quantitative approach using a survey method. Data were collected through questionnaires distributed to 100 respondents who had visited Mangrove Wonorejo, and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results show that both environmental quality and sustainability have a significant influence on visit intention. Additionally, these two variables also significantly affect tourist recommendations. Tourist recommendation is proven to significantly mediate the relationship between environmental quality and sustainability toward visit intention. These findings indicate that positive visitor experiences encourage tourists to recommend the destination to others, which in turn strengthens the intention to revisit. This research offers theoretical contributions to sustainable tourism marketing and practical recommendations for ecotourism managers to integrate conservation strategies with experience-based promotion.

This study discusses how tourist attractions play a role in shaping destination identity through the integration of cultural, educational, and natural values. The focus of the study is directed at three tourist locations in East Java, namely Pari Temple, Surabaya Museum, and Pandawa Valley. All three represent different models of attractions—from historical sites with spiritual nuances, educational museums in the middle of the city, to thematically designed family recreation parks. The method used is a qualitative descriptive approach with a comparative case study, through observation, documentation, and semi-structured interviews.  The results of the study show that each location has its own way of constructing destination identity. Pari Temple emphasizes cultural continuity and sacred nuances. Surabaya Museum builds city identity through interactive historical education. Pandawa Valley offers a visual and emotional experience that is close to family tourists. All three show that destination identity is formed from a combination of design elements, cultural symbols, and visitor experiences. This study recommends strengthening local narratives and approaches that unite cultural, educational, and natural values ​​in sustainable tourism development.

As one of the oldest heritage tourism sites in Indonesia, KBS (Kebun Binatang Surabaya) faces challenges in sustaining its relevance and competing with other modern tourism offerings. The sustainability of KBS is largely influenced by the image communication strategies used to market the zoo and attract family tourists. This study aims to assess the communication strategies along with social media promotion, as well as the tourists’ experience regarding their visit. The data collection technique was field observation, digital documentation analysis, and interviews using a semi-structured format which was analyzed descriptively qualitatively. Research findings indicate that KBS has social media and stakeholder collaboration as main promo media and, education as the fundamental pull factor. Moreover, despite its strengths, KBS suffers from gaps in destination branding and lack of innovation in digital on-site experience. A competitive repositioning by building a unique identifiable brand through, integrated and comprehensive communication strategies was proposed for the use of KBS as a family-friendly competitive educational tourism site.

Medan City is the 3rd largest metropolitan city in Indonesia with 70% of Medan's people being of productive age. This shows that the city of Medan has the potential to develop in the creative industry, but the lack of a platform to support the growth of creative ideas hinders this potential. A container is needed that meets the aspects of comfort, openness and accessibility. Based on the existing problems, a view emerged to design the "Medan Art Creative Center" with the theme approach that will be used to design this facility, namely Neo- Vernacular Architecture. Neo-Vernacular architecture is an architectural concept that incorporates elements of surrounding culture into buildings by applying patterns or motifs typical of the place itself. Apart from that, the use of a neo- vernacular theme is also in line with the building's function, namely as an arts and cultural facility, where the aim of this project is to introduce the surrounding culture to local people and tourists from outside the area.

MSMEs (Micro, Small, and Medium Enterprises) are one of the main drivers of Indonesia’s economy. However, many MSMEs still face limited access to financing. One traditional Balinese culinary product that attracts tourists is ayam betutu, which represents the MSME sector. This study aims to analyze the influence of own capital, business duration, working hours, and e-commerce on the income of ayam betutu culinary MSMEs in Denpasar City, both simultaneously and partially. This research employs a quantitative method using multiple linear regression analysis. The sample was determined using purposive sampling, with criteria including MSMEs engaged in traditional culinary businesses with ayam betutu as their main product and those that utilize e-commerce in their business operations. A total of 70 ayam betutu culinary MSME actors in Denpasar City were included. The findings reveal that, simultaneously, own capital, business duration, working hours, and e-commerce have a significant effect on MSME income. Partially, own capital, business duration, and e-commerce have a positive and significant effect on income, whereas working hours do not have a significant partial effect. The implication of this study is that MSME actors need to improve their capacity in capital management, maintain business continuity, and optimize e-commerce utilization to increase income. The government is expected to support MSMEs through financial and digital literacy training, institutional strengthening, and the facilitation of mentoring programs and sustainable access to financing.

In exploring the important role of Candi Pari, the Mpu Tantular Museum, and Kampung Lawas Maspati as branding destinations, these sites significantly contribute to strengthening cultural identity and enhancing tourism appeal in East Java. Candi Pari, with its architectural beauty and historical value, serves not only as an attractive landmark but also as a profound symbol of cultural richness. The Mpu Tantular Museum functions as an information and educational center, housing collections of artifacts that reflect the historical journey and traditions of the local community, providing visitors with an educational experience. Kampung Lawas Maspati adds a unique dimension by offering visitors the opportunity to interact directly with the traditions and daily life of the local people. Through cultural preservation and the promotion of traditional activities, this village successfully attracts tourists seeking to experience the authenticity of Javanese culture. This article also discusses the branding strategies implemented to enhance the visibility and competitiveness of these three destinations in the tourism market. Through an integrated approach, these locations not only serve as tourist attractions but also as means to raise awareness of the importance of cultural preservation. Ultimately, this article emphasizes that developing tourist destinations based on local identity can have a positive economic impact on the community while preserving the region's rich cultural heritage

Indonesian tourism makes a significant contribution to the Indonesian economy, thus having a positive impact on the growth of the tourism industry. This research aims to analyze the influence of social media, service quality and memorable tourist experiences on return visit intentions. Quantitative method with cross-sectional survey method used in this research, as many as 110 respondents were selected using purposive sampling technique based on certain criteria consisting of tourists aged 17-40 years, domiciled in Jakarta, and had visited the National Monument and National Museum in the last six months. Although previous research reveals the mediating role of memorable tourism experiences on return visit intentions, not many have examined the influence of social media and service quality together. The results show that social media has a significant influence on return visit intentions. Service quality also has a significant influence on return visit intentions. Memorable tourism experiences also have a significant influence on tourists' return visit intentions. This research can also be expanded by adding other variables that can influence tourists' revisit intentions, such as motivation, price, or destination image. In addition, further research could consider the mediating role of other variables, for example tourist satisfaction as a mediator between memorable tourism experiences and return visit intentions.

Tarakan City, as the largest city in North Kalimantan Province, plays a strategic role as a center for economics, trade, and tourism. Good accessibility through its international airport and seaport makes Tarakan a major gateway to various destinations in North Kalimantan. This potential is supported by its rich natural resources and cultural heritage, as well as its position as a distribution hub for goods and services. However, the development of the tourism sector remains hampered by the limited availability of premium accommodation facilities that meet international standards, particularly for domestic and international tourists, as well as business travelers. This final project proposes the design of a four-star hotel in Tarakan City as a solution to increase the attractiveness and competitiveness of the tourism sector. The concept used is Neo-Vernacular Architecture, a design approach that combines traditional architectural values with modern needs and technology. This concept aims to maintain local identity, enrich the building's aesthetic qualities, and create comfortable spaces suited to the local tropical climate. During the design process, a thorough analysis of site conditions, climate characteristics, local cultural potential, and four-star hotel operational standards was conducted. The traditional architecture of the Baloy Mayo traditional house served as the primary inspiration, both in terms of form, decorative elements, and spatial philosophy, resulting in a design that is contextual and representative of Tidung culture as one of Tarakan's identities. The resulting design is expected to provide quality accommodation facilities that not only support the needs of tourists and business people, but also become a modern architectural icon that respects and preserves local culture. The presence of this hotel is expected to contribute to the development of the tourism industry and strengthen the image of Tarakan City as a leading destination in North Kalimantan.

This study aims to analyze the influence of service quality, destination attraction, and supporting facilities on visitor loyalty in the context of halal tourism at Maimun Palace, Medan City. Employing a quantitative approach with an associative research design, the study involved 254 respondents selected using the Slovin formula from a total population of 689 visitors recorded in April 2025. Data were collected through a structured questionnaire using a Likert scale and analyzed using SPSS software. The findings reveal that each independent variable—service, attraction, and facilities—has a positive and significant effect on visitor loyalty. Furthermore, the simultaneous analysis confirms that the combination of these three factors significantly influences loyalty among visitors to the halal tourism destination. These results align with the Customer Satisfaction Theory, which posits that positive experiences related to service delivery, destination appeal, and the availability of appropriate facilities contribute to higher levels of satisfaction, ultimately fostering loyalty. The implications of this study suggest that halal tourism destination managers should prioritize enhancing service quality, preserving the cultural and historical appeal of attractions, and ensuring the availability of facilities that meet the specific needs of Muslim tourists. By doing so, destinations like Maimun Palace can cultivate sustainable visitor loyalty, which is essential for long-term tourism development and competitiveness in the halal tourism sector. This research contributes to the growing body of literature on halal tourism by empirically validating the role of service, attraction, and facilities in shaping visitor loyalty. Future studies are recommended to explore additional variables such as religious compliance, digital engagement, and cultural sensitivity to provide a more comprehensive understanding of loyalty drivers in halal tourism contexts.

Along with the increasing public interest in coffee, the coffee industry in Indonesia, especially in urban areas such as Surakarta, is growing rapidly. Surakarta is one of the cultural and tourism cities that has a variety of consumer segments that are potential targets for Kopi Stralink. Starting from students, office workers, to tourists who have unique preferences that need to be accommodated in marketing strategies. This study can help Kopi Stralink management in designing a more effective marketing communication strategy. This study uses a descriptive qualitative method, which aims to describe in depth the marketing communication strategy implemented by Kopi Stralink (Kopi Keliling) in the Surakarta area. This method focuses on an in-depth understanding of the phenomena studied and relies on descriptive data. The results of the study can provide insight into the most effective communication channels and relevant approaches to be implemented so that Kopi Stralink can reach its target market more optimally in Surakarta. This study can open up discussions about social problems faced by society, especially those related to economic pressure and debt. This analysis is expected to encourage society to be more critical in understanding the impact of modern lifestyles on personal and social well-being.

Whale shark boat operators are people or organizations that manage and operate boats for tourism purposes that involve interaction with whale sharks. The basis of this study was conducted to analyze the income earned by whale shark boat operators and their operational challenges. Several factors that need to be considered include the number of tourists, the rates charged by the operator, and the operational costs that must be borne. The purpose of this study is to analyze the income and evaluate challenges faced by whale shark tour boat operators. This study uses descriptive survey and observation methods using primary and secondary data, and quantitative income analysis, to identify respondents using the census sampling method. Based on the results of the study, the average net income of whale shark tour boat operators in Botubarani is Rp. 11,710,000 per year. As for the operational challenges in developing whale shark tourism, there are 3 things that affect income, namely the appearance of whale sharks, weather factors, number of visitors, and when there are fewer or no visitors during the wind and wave season which results in no income because whale sharks do not appear on the surface of the water

Digital applications in the cultural tourism sector require effective interface design to improve user convenience and satisfaction. This study focuses on developing a user interface (UI) design that is intuitive and easily accessible to domestic and international tourists. Through user-based research methods and prototype testing, this study formulates design elements that can facilitate navigation and access to cultural information. The findings show that user-friendly UI design can improve user interest and experience in exploring Indonesian cultural heritage.

Tourism is an important sector for the economy, where Sam Ratulangi International Airport Manado acts as the main connectivity hub connecting domestic and international tourists. In 2024, the number of foreign tourist visits through this airport was recorded at 45,884 people, a decrease of 49.3% compared to the previous year according to BPS data, while domestic tourist visits actually increased significantly to 743,948 people. This phenomenon shows the great potential for tourism in Manado, but also challenges related to fluctuations in the number of tourists, especially from abroad. This study aims to determine the effect of flight ticket prices on tourist interest in using air transportation services in Manado, North Sulawesi in using air transportation services, and to measure how much influence flight ticket prices have on the interest of tourists in Manado, North Sulawesi in using air transportation services. This study uses a quantitative correlational method involving 100 tourist respondents visiting Manado. The sampling technique uses probability sampling with simple random sampling technique. Data analysis is carried out using. validity test, reliability test, normality test, linearity test, simple linear regression, T test and coefficient of determination (R2). Data processing through the SPSS version 22.0 application. The results of the study from the statistical test results showed a T count value of 4.945 which is greater than the t table of 1.660, and a significance value of 0.000 which is smaller than the probability of 0.1. It is known that the correlation or relationship value (R) is 0.447 and the coefficient of determination value is 0.200, which means that the influence of the flight ticket price variable on tourist interest is 20.0%. Meanwhile, the remaining 80.0% is influenced by other factors not examined in this study, such as promotion, facilities, or destination appeal. Thus the alternative hypothesis (Ha) is accepted and the null hypothesis (Ho) is rejected, which means that there is a significant influence between flight ticket prices and tourist interest.

This study identifies the role of shamans in local wisdom-based wellness tourism in Belumbang Tourism Village, Kerambitan Sub-district, Tabanan Regency. Shamans as traditional spiritual figures play an important role in wellness practices that combine physical healing, spiritual rituals and local ecological understanding. Using observation and interview methods, this research was analyzed based on the six dimensions of wellness in the Extended Wellness Model (Mueller & Kaufmann, 2001), and supported by data from the Global Wellness Institute (Yeung & Johnston, 2018) and the authors' perceptions of shamans. The results show that shaman practices support all dimensions of wellness, especially the spiritual, physical and environmental aspects. Travelers gain benefits such as traditional massages, herbal concoctions, and inner peace through rituals that touch on emotional and mental aspects. Shamans also play a role in educating tourists about the harmony of humans and nature through the responsible use of resources. Thus, shamans not only function as healers, but also as guardians of local culture and tourist attractions that strengthen village identity and support sustainable health and culture-based tourism.

Kampung Wisata Batik Okra Surabaya which is located in the central area of Surabaya, has a great opportunity to be developed into one of the leading tourist destination centers as well as a cultural education center. Tourists who visit can participate in the process of making written batik which is the main attraction. This research is descriptive with a qualitative approach with the theory of community participation by Marschall (2006) to analyze the impact of community participation on the family economy in Kampung Wisata Batik Okra Surabaya. The results obtained through the research found that the Kampung Wisata Batik Okra Surabaya has not been optimal in meeting one of the three main indicators in the success of community participation stated by Marschall, namely the ability of the community to be involved in the process. The researcher's suggestion is to give awards to residents who actively contribute so that participation becomes more sustainable and develop sustainable training programs such as digital marketing, packaging of tourism products, or the management of batik galleries that are more attractive for tourists to visit.

Medan City has many historical buildings that reflect its rich culture and history. However, with the times, public awareness of this cultural heritage is diminishing. One of the efforts to preserve and reintroduce the historical buildings in Medan is through the creation of souvenir designs. This research focuses on the creation of a tote bag design with the theme of historical building series stamps of Medan City as souvenirs at Pos Bloc Medan. The creation method used in this research refers to the stages of exploration, design, and realization. Exploration was conducted by studying the visual and historical elements of historical buildings in Medan City, such as Maimun Palace, Medan Post Office, and Al-Mashun Grand Mosque. Designing is done by adapting the shape of stamps as the main design concept, combining digital illustrations with interesting color compositions. The final result is a tote bag design featuring historical buildings in the format of stamp illustrations, printed with digital printing techniques.  This research is expected to contribute to the effort of preserving Medan City's cultural heritage through creative media, as well as increasing public awareness of the importance of preserving and appreciating historical buildings. In addition, this tote bag design also has the potential to become an attractive souvenir product with educational value for tourists and local communities.

Tourism is a sector that contributes significantly to economic growth in Bangka Belitung. This article explores the level of visitor satisfaction as a key indicator in improving the competitiveness of the tourism sector in this region. This study applies a mixed approach, combining quantitative methods to gain in-depth insights into the factors that influence visitor satisfaction. Through a survey involving 100 respondents who visited various destinations in Bangka Belitung, the results show that service quality, natural beauty, and adequate facilities have a positive effect on tourist satisfaction. High satisfaction not only encourages tourists to return, but also increases word-of-mouth recommendations, which are very important in tourism marketing. In addition, with increased satisfaction, the competitiveness of tourism in this area is also raised, making it more attractive compared to other destinations. This study recommends that tourism managers focus on improving service quality, infrastructure development, and ongoing promotion to attract more tourists. Thus, tourist satisfaction is not only a goal, but also an important strategy in strengthening Bangka Belitung's position as a competitive tourist destination.