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The purpose of the study was to assess how strong leadership affected Nigerian organizations' performance. A questionnaire and structured interview questions were used for the evaluation, which was intended to ascertain the effect of good leadership on the organization's performance; evaluating the impact of the relationship between effective leadership and organizational performance in fostering the maximization of the organization's objectives; determining whether there are any potential means of improving organizational performance; and analyzing whether there are three leadership barriers that impede organizational performance. The study looks at the chances of strong leadership in maintaining Nigeria's good governance. This acknowledges how the idea of "effectiveness" contributes to productivity in a certain polity. The study looks at leadership, corruption, and governance challenges using an eclectic approach and theories of the two public and nature of society. Its goal is to outline the course of an effective leadership and governance strategy that can solve Nigeria's several issues. As a result, everyone must work together to promote strong leadership and sound governance, which have the potential to eradicate corruption from the country's political system. The followers should also fulfill their civic obligations, both mandatory and voluntary.

The research paper Examining the leadership of the Office of the Accountant General of the Federation (OAGF), it is evident that the country is in trouble and need a leader capable of bringing out the best in Nigerian supporters and guiding the country toward stability. The next logical step after gathering data is research analysis. Both the main data gathered from the in-person interviews and the data already available from public sources spanning the 50-year study period were analyzed using the constant comparative approach (Merriam, 2019). This clarified the qualitative case study technique utilized in the research design, which examined the influence of leadership on the governance of infrastructure development in Nigeria between 1960 and 2020. This leader needs to be dependable, emotionally knowledgeable, firm, prepared to endure hardships for the country, committed to bridging ethnic divides, and able to instill hope in the populace. leader must be able to process a variety of information and find effective solutions to challenging issues. This essay embraces the idea that leadership entails a leader or leaders, followers, and a social influence process. This viewpoint is influenced by clinical psychology socio-emotional intelligence and social psychology concepts of social influence; as a result, leadership for Nigeria will be examined from these angles.

The research paper Examining the leadership of the Office of the Accountant General of the Federation (OAGF), it is evident that the country is in trouble and need a leader capable of bringing out the best in Nigerian supporters and guiding the country toward stability. The next logical step after gathering data is research analysis. Both the main data gathered from the in-person interviews and the data already available from public sources spanning the 50-year study period were analyzed using the constant comparative approach (Merriam, 2019). This clarified the qualitative case study technique utilized in the research design, which examined the influence of leadership on the governance of infrastructure development in Nigeria between 1960 and 2020. This leader needs to be dependable, emotionally knowledgeable, firm, prepared to endure hardships for the country, committed to bridging ethnic divides, and able to instill hope in the populace. leader must be able to process a variety of information and find effective solutions to challenging issues. This essay embraces the idea that leadership entails a leader or leaders, followers, and a social influence process. This viewpoint is influenced by clinical psychology socio-emotional intelligence and social psychology concepts of social influence; as a result, leadership for Nigeria will be examined from these angles.

The advancement of technology and the internet has driven the use of social media, including Instagram, as a communication and marketing tool. Dear Me Beauty utilizes Instagram to promote products and engage with consumers. This study aims to analyze the Instagram content of @dearmebeauty, examine consumer purchase interest, and measure the influence of Instagram content on purchase interest. A quantitative research method was employed using a survey of 91 active followers selected through Simple Random Sampling. Data was collected via an online questionnaire and analyzed using simple linear regression. The results indicate that Dear Me Beauty’s Instagram content significantly influences consumer purchase interest. This is evidenced by the t-value exceeding the t-table value, indicating a positive effect. The R Square value of 62.4% suggests that Instagram content contributes to purchase interest, while 37.6% is influenced by other factors not examined in this study. These findings highlight the crucial role of engaging Instagram content in shaping consumer purchase interest and provide insights for businesses to optimize their digital marketing strategies.    

The fashion world greatly influences the lifestyle of Indonesian people, because people are more interested in paying attention to the appearance they wear. One of the fashion products that is currently developing in Indonesia is Visval. The purpose of this study was to measure Instagram content, consumer purchasing decisions for Visval products on Instagram followers @Visval, and to test the effect of Instagram content for Visval bags on purchasing decisions on Instagram followers @Visval. The theories used in this study are Instagram content theory (Miles 2019: 125-130) and purchasing decision theory (Kotler & Armstrong 2018: 176-177). This study uses a quantitative approach, the method used is the survey method. The population in the study was 161 who were in accordance with the characteristics. The number of samples in this study was 115 respondents, the data collection technique was carried out by distributing questionnaires. Sampling using simple random sampling. The results of this study are that the first Instagram content is quite high with an average value of 3.50 and the second is that the purchasing decision is quite high with an average value of 3.58 and the third is that the influence of Visval bag Instagram content on purchasing decisions has an influence of 58.6%, while the remaining 41.4% is influenced by other factors.

The use of Brand Ambassadors is becoming increasingly popular in marketing strategies to influence customer behavior. This study aims to measure the role of Nicholas Saputra as a brand ambassador, consumer purchase intention for Kanzler Crispy Chicken Nugget, and the influence of the brand ambassador on purchase intention, focusing on followers of the Instagram account @temankanzler. Using brand ambassador and consumer behavior theories, this study involves two variables: Brand Ambassador (X), consisting of four dimensions (Popularity, Credibility, Attractiveness, Strength), and Purchase Intention (Y), which includes four dimensions (Transactional Intention, Referential Intention, Preferential Intention, Exploratory Intention). A quantitative method was applied through a survey of 71 respondents, analyzed using descriptive statistics and simple linear regression with SPSS. The results indicate that the mean perception of respondents for variables X and Y is 3.80 (agree). Validity and reliability tests confirm that all statement items are valid and reliable. Simple linear regression shows a positive and significant influence of the brand ambassador on purchase intention, with a determination coefficient (Adjusted R²) of 0.789, meaning that 78.9% of the variation in purchase intention is explained by the Brand Ambassador variable, while 21.1% is influenced by other factors.

Women's stories on Instagram as an online community that is currently embraced 107 thousand individual followers by intensively doing online social campaign and discuss case by case of women who experiencing sexual harassment through content on the account. So, based on Field findings following forms of social campaigns, namely personal stories, infographics and illustrations, inspirational quotes, calls to action, legal and rights education, and Testimonials experienced by the social community of @perempuanberkisah accounts. This study uses a descriptive qualitative research method. Collection The data was carried out by interviews, observations, and documentation. Results It also shows that the women who are victims are expressing their feelings and insecurities. Victims They tend to have that the outside world is a threat to them. So that there is a need for increased awareness, change in attitude and behavior change. Victims experienced by adolescents to adults and preventive measures to prevent harassment and violence sexual recurring in the victim. Hope by sharing this story, can provide moral support for other women who may feel hesitate or embarrassed to speak up. Women who dare to share stories are inspiration big and this further motivates to continue fighting for the rights of fellow women.

In the increasingly advanced digital era, Cyber Public Relations (Cyber PR) plays a crucial role in shaping an image without distance limitations. By leveraging Cyber PR, Public Relations practitioners can unlock significant potential. As the body responsible for film approvals in Indonesia, LSFRI must manage its image effectively to foster public trust. This study investigates how Cyber PR is implemented in shaping the image of LSFRI through the Instagram account @lsf_ri. The research adopts a qualitative, descriptive approach, guided by Bob Julius Onggo’s (2017) Cyber PR theory. Data collection methods include interviews as primary data and documentation as secondary data. The results of this study indicate that LSFRI maintains constant communication by posting content daily, and every post on the Instagram account @lsf_ri is always consistent with LSFRI's values related to the film industry; LSFRI does not respond quickly to all questions or comments on its Instagram; Instagram @lsf_ri does not target its Cyber Public Relations audience to the global market; The interactive communication conducted by the @lsf_ri Instagram account is considered effective; LSFRI's Cyber Public Relations activities on Instagram do not always facilitate two-way communication. Based on the results of this study, it is hoped that Cyber Public Relations on the @lsf_ri Instagram account will respond to every question or comment made by its followers and develop partnerships with other international institutions on Instagram specifically.

The House of Representatives of the Republic of Indonesia has adopted various digital communication strategies to maximize the use of social media. One of the strategies implemented is Cyber Public Relations Instagram @dpr_ri seeks to utilize every opportunity provided by social media platforms to deliver accurate, relevant, and interesting information to the public.The purpose of this study is to measure Cyber Public Relations of DPR RI on the @dpr_ri Instagram account, Fulfillment of information needs of followers of the @dpr_ri Instagram account, and How much influence does cyber public relations of DPR RI have on fulfilling the information needs of followers of the @dpr_ri Instagram account. The theories used in this research are Cyber Public Relations Theory, Philips & Young (2009) and Information Needs, Guha (1978). The approach in this study uses a quantitative approach. The method used in this research is a survey. Data collection by providing questionnaires to followers of the @dpr_ri Instagram account. Based on the calculation results of the research data, the tcount value of 5.095 is greater than the ttable value of 1.668. Then H0 is rejected and H1 is accepted. So the results show that there is an influence of cyber public relations of the DPR RI on Fulfilling the Information Needs of Followers of the @dpr_ri Instagram account.There is data from the coefficient of determination showing that the equation is 37.7% while the remaining 62.3% is influenced by other factors outside the study.There is a strong influence between cyber public relations of the DPR RI and Fulfilling the information needs of Followers of the @dpr_ri Instagram account.

Image is the main goal as well as the achievement to be achieved in the world of public relations. Therefore, Kemenparekraf created the #AdaApaDiSini campaign using Instagram social media. The #AdaApaDiSini campaign contains messages about places, nature, and culture in an Indonesian tourism area to be seen by the public. The purpose of this study is to determine the #AdaApaDiSini campaign message on Instagram @Kemenparekraf.ri, the image of Kemenparekraf regarding the #AdaApaDiSini campaign message and to determine whether or not there is an influence of the #AdaApaDiSini campaign message on the image of Kemenparekraf itself. The theory used in this research is the campaign message theory which has the dimensions of message structure, message content, framing, language, and emotional appeal (Perloff, 2017). This research also uses image theory which has dimensions of perception, cognition, motives, and attitudes (Soemirat & Ardianto, 2017). The method used in this research is a quantitative approach with a survey method and simple random sampling technique by distributing questionnaires in the form of google forms to 98 respondents selected according to the characteristics of the study. From the results of calculations and data using the SPSS 25 application, the #AdaApaDiSini campaign message affects the image of Kemenparekraf by 34.7%.

Social media provides various ways of communicating that are short but easy to understand and very fast in the global, this allows students of SMA Muhammadiyah Maumere to easily connect with peers and family in various parts of the world easily. This study shows that there are still many shortcomings in understanding the negative impacts of social media use, such as reduced family interaction and increased risk of negative behavior among the younger generation. Therefore, research using a systematic approach in reviewing the literature needs to be focused on identifying effective strategies to overcome the negative impacts of social media, as well as exploring the potential of social media as a positive tool to strengthen interpersonal relationships among the Generation. The main objective of this study is to provide a comprehensive understanding of the influence of social media on communication patterns and social relationships of the Generation, as well as identify strategies that can help them manage their use of social media in a healthier and more productive way. This study uses a qualitative research method with a descriptive research type. The findings are that most teenagers at SMA Muhammadiyah Maumere have Facebook, WhatsApp, Messenger, Instagram and online game accounts to interact and communicate with others. The use of social media as a place to find friends and information. One form of media from social media is the formation of networks between teenagers. The network that is built does not only expand friendships or followers in cyberspace, but must also be built with interactions between teenagers. Interactions that occur on social media are in the form of commenting on each other or giving likes. The implications of the research are that social media can have positive and negative effects.or giving likes. The implications of the study are that social media can have positive and negative effects.

The development of information and communication technology has encouraged changes in consumer behavior, especially in online shopping activities through social commerce platforms such as TikTok shop live streaming. So an effective marketing strategy is needed, such as maximizing product visualization and attractive promotional offers to attract consumer attention and increase competitiveness in the digital market. This research aims to analyze the influence of online visual merchandising and flash sales on the impulse buying of TikTok shop live streaming users on the 3Second brand. Design/methodology/approach: The research uses quantitative methods with associative research type with a sample size of 100 respondents selected using a simple random sampling method from the population of followers of the TikTok account @its3second. Instrument quality testing includes validity testing and reliability testing. Data analysis uses descriptive analysis. Meanwhile, for hypothesis testing, multiple linear regression analysis is used. Results: The research results show that the online visual merchandising and flash sale variables have a positive and significant influence on the impulse buying of TikTok shop live streaming users on the 3Second brand with an R-Square value of 0.515. Research limitations/Implications: Research limitations lie in the method of collecting data through online questionnaires which has the potential to be biased and the implications of the research are encouraging increased product displays and flash sale strategies in live streaming marketing to increase interaction and purchases.  

Social media has become an important part of modern society, including in Indonesia. Its rapid development has a significant influence on various aspects of life, one of which is language. The influence of social media on the development of the Indonesian language is often seen from the emergence of new terms, the use of informal language, and the simplification of sentence structures. Language changes influenced by social media raise concerns about the decline in the ability to speak good and correct Indonesian, especially among the younger generation. This study aims to determine the influence of social media on the development of the Indonesian language among teenagers. The findings include the entry of absorption from foreign languages, especially English. Words such as "selfie", "hashtag", "viral", and "followers" are examples of new vocabulary that originally came from English but are now widely used by Indonesian speakers. The influence of social media on the development of vocabulary in Indonesian can also be seen from the use of abbreviations and acronyms. Due to character limitations on some platforms such as Twitter, users often use abbreviations to express themselves.

The development of social media platforms in today's digital era has experienced a significant increase in all circles. In this context, many online news portals have converged by utilizing Instagram as a medium for disseminating up to date information. Instagram itself, is able to disseminate information widely because it is relatively easy to access by anyone at any time. Indozone.id itself is an online media web portal part of PT. Indozone Media Indonesia which has also converged by utilizing Instagram. Has 4.2 million active Instagram followers, with the well-known characteristic with the tagline #KAMUHARUSTAU Indozone.id has successfully presented content that is educational, informative and adds insight and the latest information to its followers in order to build a better generation of Indonesia and be able to have a positive impact on generations Millennials and Gen Z. The current research uses a descriptive quantitative approach and seeks to determine the resulting influence of the @Indozone Instagram account in meeting the information needs of its followers specifically for Stikom Interstudi broadcasting students. The data collection technique is through the Google form with a scale measurement level such as 4 points and the data confirmation test technique uses the Validity Test and Reliability Test. While the data analysis technique uses the Simple Linear Analysis Technique with the help of IBM SPSS V.26 software with research results showing that Instagram @Indozone has a significant and positive effect on fulfilling the information needs of Stikom Interstudi broadcasting students.

This study aims to analyze the use of Indonesian language variations on Ria Ricis's Instagram account, a renowned influencer with a diverse audience. The analysis seeks to understand how Ria Ricis utilizes language variations as a communication tool, builds relationships with her followers, and shapes her self-image on social media. The research employs a qualitative approach by examining content such as captions and comments based on theories of language variation, pragmatics, and digital communication. The results show that Ria Ricis uses a casual, flexible, and relatable language style, incorporating slang, colloquial expressions, and popular terms. The language employed reflects an effective communication strategy to foster emotional closeness with her audience. Moreover, the social media context enables the use of informal language to create interactive and authentic relationships. This study highlights the significance of language variations in strengthening social connections and constructing personal identity on social media.

This research aims to analyze the influence of fashion trends, online promotions, and brand image on interest in buying fashion thrifting among followers of the Bassecondstuff_ Instagram account. We ran a case study using data from the Bassecondstuff_ Instagram account as a research sample. The results of this research reveal that the fashion trends followed by the account have a significant impact on the buying interest of its followers. Apart from that, effective online promotion and a strong brand image also play an important role in influencing buying interest in fashion thrifting. There is a positive interaction between these three variables, creating a stronger reason for consumers to choose fashion thrift via the Bassecondstuff_ Instagram account. These findings provide important insights for brand managers and researchers in understanding the factors that influence fashion thrifting purchase intentions in the context of social media.

This study aims to describe the importance of ethical and cultural leadership in education, especially in creating a conducive learning environment, which not only focuses on academic achievement, but also on the formation of students' moral character. One of the main challenges in the world of education today is the decline in polite behavior and moral ethics in the school environment, which results in rampant violations of social and religious norms. Ethical and cultural leadership is expected to provide solutions to this problem by instilling strong moral values and maintaining the sustainability of cultural values. This study uses a qualitative approach with a library research method to analyze the concept of ethical and cultural leadership. The results of the study show that ethical educational leaders must uphold the principles of justice, responsibility, and transparency in every action, while cultural leaders must be able to maintain and adapt cultural values to remain relevant to the times. These two types of leadership are expected to create a healthy organizational culture and build integrity in educational institutions, as well as motivate their followers to play an active role in achieving holistic educational goals. Education leaders are expected to be agents of change who are able to balance the preservation of cultural values and the application of innovation in education.   Keywords: This study aims to describe the importance of ethical and cultural leadership in education, especially in creating a conducive learning environment, which not only focuses on academic achievement, but also on the formation of students' moral character. One of the main challenges in the world of education today is the decline in polite behavior and moral ethics in the school environment, which results in rampant violations of social and religious norms. Ethical and cultural leadership is expected to provide solutions to this problem by instilling strong moral values and maintaining the sustainability of cultural values. This study uses a qualitative approach with a library research method to analyze the concept of ethical and cultural leadership. The results of the study show that ethical educational leaders must uphold the principles of justice, responsibility, and transparency in every action, while cultural leaders must be able to maintain and adapt cultural values to remain relevant to the times. These two types of leadership are expected to create a healthy organizational culture and build integrity in educational institutions, as well as motivate their followers to play an active role in achieving holistic educational goals. Education leaders are expected to be agents of change who are able to balance the preservation of cultural values and the application of innovation in education.    

Promotional activities via social media such as Instagram are a form of marketing communication mix that is directly related to the level of consumer exposure until consumers make the decision to buy this syar'i gamis product. The demographic diversity of consumer characteristics also greatly influences the effectiveness of promotions via social media. The aim of this research is firstly to analyze the effectiveness of promotion of Islamic gamis via Instagram, secondly to find out how big the relationship is between follower characteristics and effectiveness of promotion via Instagram of Islamic gamis products and thirdly to find out consumer responses regarding the use of promotional syar'i gamis products. 'i via social media Instagram.The results of this research are that promotions carried out via Instagram are quite good. Promotion of syar'i gamis through social media Instagram is very effective in stimulating attention, increasing respondents' knowledge of the products being marketed, generating interest in followers, generating desire and ultimately making followers buy syar'i gamis products and then recommending them to other people.

Good governance is a necessity in running the government. The West Java government has made various efforts to implement good governance, one of which is the publication of leaders’ activities on Instagram @biroadpimjabar. The publication aims to raise awareness among the people of West Java by sharing informative and educational content about the activities of West Java leaders and their internal teams, as well as some useful information about West Java. The main purpose of this research is to explore how information about leaders' activities is Share, Optimize, Manage, and Engage as the concept of The Circular Model of SOME by Regina Luttrell. The method used in this research is qualitative. Data was collected through observation and in-depth interviews. The results showed that at the Share stage, the shared content of the leader's activities showed transparency so that it could build public trust. In the Optomize stage, the leader uses interesting video content and informative captions. In the Manage stage, a third application is used to monitor the performance of social media to evaluate its activation. The last stage is Engage, for interaction and community involvement in the form of comments and direct messages, even more followers want to conduct audience activities with West Java leaders after learning about the @biroadpimjabar account. These findings provide recommendations for improving public communication strategies to strengthen the implementation of good governance in West Java.

This study aims to analyze the influence of social media TikTok in the context of Islamic education, particularly within the 5.0 Era. The 5.0 Generation refers to a group that has grown up in the digital age, deeply connected to technology and social media, including TikTok. The primary objective of this research is to understand TikTok's role in Islamic education in the 5.0 Era and its impact on the understanding and practice of religion among this generation. This study uses a qualitative approach, conducting interviews with members of Generation 5.0 who actively use TikTok as an educational platform. The findings indicate that TikTok has become an effective medium for spreading religious messages, promoting Islamic values, and building religious communities among followers. TikTok allows for the dissemination of Islamic teachings, including the Quran and other educational content, through various formats such as images, videos, and stories. Moreover, the research shows that TikTok positively influences the understanding and practice of religion in this generation by providing easy access to religious information and support from religious communities. However, the study also highlights potential negative impacts, such as the spread of misinformation or radicalization, if not properly monitored.