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This research aims to analyze the importance of the Business Identification Number (NIB) as the basis for the legality of Micro, Small and Medium Enterprises (MSMEs) in Padelengan Village, Pademawu District, Pamekasan Regency. This research was conducted using qualitative descriptive methods and a case study approach. Research data was collected through in-depth interviews with MSME owners in Padelengan Village, as well as through documentation studies related to regulations and policies regarding the provision of NIB to MSMEs. The research results show that NIB has a very important role in providing legality and legal protection for MSMEs in Padelengan Village. By having an NIB, MSMEs can gain easier access to various facilities and assistance from the government, and can run their business more safely and securely. However, this research also found several obstacles in providing NIB to MSMEs in Padelengan Village, including a lack of understanding and awareness of MSME owners about the importance of having an NIB, as well as a lack of access and information regarding NIB processing procedures. Based on the results of this research, it is recommended that the village government and related agencies carry out outreach and assistance to MSME owners to increase understanding and awareness of the importance of having an NIB. Apart from that, it is also necessary to improve access and information related to NIB processing procedures so that the process can run more effectively and efficiently. It is hoped that this research can contribute to improving legality and legal protection for MSMEs in Padelengan Village, as well as being a reference for further research related to the role of NIB in supporting the development of MSMEs in rural areas.

The aim of this service is to provide guidance to the community in Pallangga Village, Pallangga District, to increase their understanding of the economic value of Micro, Small and Medium Enterprises (MSMEs), especially in the context of the traditional food "gogos". Even though they are already familiar with the use of the internet as a tool to introduce their products, this activity also explains the concept of the 4P marketing strategy (Product, Price, Place, Promotion). Special emphasis is placed on understanding that careful implementation of appropriate marketing strategies will empower people to evaluate their performance by comparing it with pre-established marketing targets. To achieve this, concrete steps in strategic marketing are prepared for each stage designed. This effort includes examples of marketing strategies for various businesses, which include SWOT analysis, such as understanding the market, formulating marketing objectives, setting the marketing mix, increasing brand awareness, and targeting mobile device users.

This qualitative study aims to explore the impact of financial literacy on human capital development within micro, small, and medium enterprises (MSMEs). The research utilizes a descriptive qualitative approach to delve into the intricate relationship between financial literacy and human capital enhancement. Sampling technique employed purposive sampling to select MSMEs owners and employees who possess varying degrees of financial literacy. Data analysis involves thematic analysis, allowing for the identification of recurring patterns and themes within the collected data. The findings underscore the pivotal role of financial literacy in fostering human capital development within MSMEs, highlighting its significance in promoting entrepreneurial success, enhancing decision-making processes, and facilitating business growth. This study contributes to the existing body of knowledge by providing insights into the mechanisms through which financial literacy influences human capital development within the context of MSMEs.

This service is about system utilization (enterprise resource planning) in micro, small and medium enterprises (MSMEs) in Indonesia. Applying enterprise resource planning to MSMES can help increase flexibility and integrate entire business processes, such as inventory management, finance, production, and sales. However, the implementation of enterprise resource planning requires mature preparation, including proper selection of suppliers, optimization of internal teams, and preparation of human resources. The research methodology used is a participatory action learning system with the active participation of MSMES stakeholders and enterprise resource planning providers. The implementation process of the ENERPRISE Resource Planning system in MSMES includes the phases of meetings, planning, system design, training, and support, as well as the use of the system in business operations. The implementation steps of the Enterprise Resource Planning system in MSMES include business information documents, functional requirements documents, user acceptance testing, training, and go-live.

The economic sector plays a key role in the well-being of the Indonesian society. The increasingly competitive economic growth poses challenges for Micro, Small, and Medium Enterprises (MSMEs) in recording financial transactions. This research aims to engage business practitioners in adapting to the development of digital technology through training on the usage of the Qasir Point of Sales application. This application is designed to facilitate business owners who want to manage their businesses digitally more easily. The research methodology involves three stages: preparation, including an in-depth analysis of the specific needs of MSMEs related to accounting and the use of the Qasir application; implementation, with direct assistance in creating and configuring the Qasir application to ensure alignment with the specific business needs of the two MSMEs; and evaluation, ensuring a good understanding and measuring the impact of the training. The conclusion emphasizes the success of the training and the importance of continuous adaptation to technological and business developments. It is expected that this will have a positive impact in supporting efficient and sustainable accounting records in UMKM Zulich Clean and Care and Bon’s Laundry.  

Manggihan Village, Getasan District, Semarang Regency, which is at the foot of Mount Merbabu, is close to the Kopeng tourist destination area. This village has a population that has professional business owners in the Micro, Small, and Medium Enterprises (MSME) category in the culinary sector which makes cracker rambak, processed dry food with various types of chips And processed catfish food. The problem faced in their business is that they do not yet have a product identity in the packaging such as sticker labels, packaging that attracts potential buyers, so the message of the product has not been conveyed. This community service activity aims to provide knowledge and awareness for MSMEs about the importance of product packaging that attracts potential buyers thereby providing added value and competitive advantage for the products produced. The method used in this service is holding socialization activities on the importance of product branding, training, and assistance in making sticker labels and food product packaging design. In the mentoring process, a needs analysis is first carried out including the type of packaging material, packaging shape, packaging identity color, and product logo. It is hoped that the output targets that will be achieved through this program will help partner MSMEs increase the amount of income from sales by using new packaging and product logos designed in such a way that they are attractive to buyers. The product packaging and labels produced as the output of this activity can become an identity. a typical Manggihan Village product that differentiates it from similar products in other areas  

Utilization of financial technology as an effort to improve the quality of MSME financial reporting. Current developments in financial technology really help business actors in preparing financial reports per period. This convenience is expected to help business actors in presenting better financial reports. The general objective of this activity is to support MSME (Micro, Small and Medium Enterprises) business actors to improve their ability to record transactions and be able to present financial reports easily so as to produce sustainable financial reports. The method is carried out by making direct visits, conducting observations, conducting questions and answers and providing demonstrations and briefings. The results of this activity provide MSME players with an understanding of how important it is to record financial reports every month. The advantage of making financial reports is that it will make it easier for the owner to control and evaluate his business. Financial technology is an alternative that business actors can use to make it easier to create and present financial reports on an ongoing basis.

This journal discusses efforts to increase knowledge about the importance of halal certification as a strategy to increase the competitiveness of Micro, Small, and Medium Enterprises (MSMEs) in Banjarnegara Regency. Halal certification is a key factor in expanding market access and increasing consumer confidence. The aim of this research is to increase the understanding of the MSME group in Banjarnegara Regency regarding the basic concept of halal certification, its significance in the context of business competitiveness, and its positive impact on local economic growth. The method of increasing knowledge involves outreach activities and workshops directly to MSME groups. The results are expected to have a positive impact on increasing awareness and implementation of halal certification among MSMEs, which in turn will contribute to increasing competitiveness and economic growth in Banjarnegara Regency.

This journal discusses efforts to improve digital marketing skills in the context of empowering Micro, Small, and Medium Enterprises (MSMEs) groups in Banjarnegera Regency through the application of product rebranding methods. The main objective of this research is to increase the digital presence and competitiveness of MSME products in the online market. The research method involves collaboration between researchers and a selected group of MSMEs. The product rebranding process is carried out with a focus on developing brand identity, online layout, and digital marketing strategies. Special training is provided to members of the MSME group to increase their understanding of the use of digital platforms, social media, and other online marketing techniques. The research results show that the application of the product rebranding method significantly improves the digital marketing skills of the MSME group. We saw an increase in the number of website visitors, engagement on social media, and an increase in overall sales. In addition, members of the MSME group also reported an increase in their confidence and understanding of digital marketing strategies.

This thesis is a study that examines the influence of People's Business Credit (KUR) on the development of Jelutung micro, small and medium enterprises (MSMEs) at Bank BSI Kc Gatot Subroto, Jambi City. The purpose of this thesis is to be able to find out the effect of people's business credit (KUR) on the development of MSME businesses and to be able to find out the amount of contributions made by KUR to the business development of customers of Bank Syariah Indonesia Kc Gatot Subroto Jambi City.In this study using quantitative methods with data collection techniques namely observation, questionnaires and documentation. Which is the questionnaire itself as an instrument in collecting data. Then a validity test and reliability test were carried out to ensure the accuracy of each question item in the questionnaire to be used in collecting data. After that, a classic assumption test was carried out to ensure the soundness of the data and a hypothesis test in the form of a (t) test, simple linear regression test and test for the coefficient of determination (R2).The results of this study are as follows: (1) People's Business Credit (KUR) has a significant and positive effect on customer business development as evidenced by the significance of KUR of 1.68107 > 0.05 and also the value of the simple regression results which obtains a value of 0.554 which indicates a positive number so that the influence that KUR has is good or positive on the development of the customer's business. (2) The contribution made by KUR to the development of the customer's business is 0.47.8 or 47.8% and the remaining is 0.552. Or 52.2% is influenced by variables or other factors not mentioned in this study.

This research aims to determine the influence of education, business scale, work motivation, length of business life and accounting training on the use of accounting information. This research was conducted by distributing questionnaires to Micro, Small and Medium Enterprises (MSMEs) in South Pekalongan District, Pekalongan City. With a population of 126 and samples taken using the saturated census method were 126 MSMEs. The data collection method in this research used a questionnaire. The results of this research show that Business Scale (X2) and Work Motivation (X3) have a significant positive effect on the use of accounting information in District MSMEs, while Education (X1), length of Business Age (X4) and Accounting Training (X5) have a significant negative effect on the use of information accounting in MSMEs, South Pekalongan District, Pekalongan City.

Micro, Small and Medium Enterprises (MSMEs) are the biggest supporter of the creative economy for the Indonesian economy. MSME players must be able to develop their business to be able to carry out this. The digital era has the potential to create opportunities and risks for business people and organizations. In every business, risks will always be faced by business actors because of uncertainty which results in losses. Internal and external events that have an impact on achieving the goals of MSMEs must be identified, and risks and opportunities must be differentiated. In the business world, knowledge about risk management is an important element in business management. With good management, a business organization will be able to avoid losses and even bankruptcy. Likewise, small, micro and medium enterprises that do not have sufficient capital and whose operations are not optimal are very vulnerable to changes in risk. Events that cause losses, which are usually called peril, can occur unexpectedly and can arise from various sources. The problem is how to overcome these risks so that business operations are not disrupted. Risks are analyzed by considering likelihood and impact as a basis for determining how they can be managed. Therefore, by providing an understanding of risk management, it is hoped that MSMEs will be able to know how to implement risk management in business to avoid losses. PM activities are held offline or face to face on holidays so as not to disturb the work time of the Teluk Pucung MSMEs, while the output of PM activities is in the form of press releases in online print media and also publications in community service journals  

Micro, Small and Medium Enterprises (MSMEs) are growing rapidly in fulfilling people's daily needs. MSMEs also participate in tax payments. According to the statement of the Directorate General of Taxes (DGT) that MSMEs have not maximally contributed to tax revenue. The success of this tax revenue effort is determined by several factors. This study aims to evaluate the factors that influence MSME taxpayer compliance. The results showed that spiritual intelligence and understanding of taxation did not have a significant influence on MSME taxpayer compliance. However, tax regulations have a significant influence on MSME taxpayer compliance.

Industry 5.0 emerges as the next evolution in industrial development accelerated by digital innovation, artificial intelligence (AI), the Internet of Things (IoT), and quantum computing. This transformation not only affects technological aspects but also has a profound impact on how society interacts with products, services, and its environment. This article describes how the approaches of marketing revolution and production revolution can be employed as tools to support societal development in facing Industry 5.0. The research aims to explore the roles of innovative marketing strategies and production efficiency in shaping the future of society in the era of Industry 5.0. As a follow-up to these developments, UMKM 5.0 was launched on Friday 20 Oktober 2023, as one of the efforts to uplift micro, small, and medium-sized enterprises (MSMEs) by leveraging internet technology. One of the initiatives involves providing training to MSME entrepreneurs to enable them to expand their businesses through the internet and the utilization of artificial intelligence.  

This qualitative study explores human capital development strategies in Micro, Small, and Medium Enterprises (MSMEs). The research aims to investigate HRM practices within MSMEs to identify effective strategies for human capital development. Employing a qualitative research model, semi-structured interviews and focus group discussions were conducted to gather data from a purposive sample of MSME owners and managers. Thematic analysis was utilized to analyze the data. The study revealed diverse approaches to human capital development, including training programs, mentorship, and performance evaluations. Moreover, it identified challenges such as resource constraints and skill mismatches. Overall, the findings contribute to understanding the nuanced dynamics of human resource management in MSMEs and provide insights for improving human capital development strategies in this sector.

This investigation aims to explore the multifaceted impact of entrepreneurship education, AI integration, microfinance, and financial knowledge on micro, small, and medium enterprises (MSMEs). Employing a qualitative research design, the study utilizes purposive sampling to gather data from a diverse pool of MSME owners and stakeholders. Through thematic analysis, the study examines the interplay between these factors and their implications for MSME growth and sustainability. Preliminary findings suggest that entrepreneurship education fosters innovative thinking, while AI integration enhances operational efficiency. Microfinance serves as a crucial resource for MSMEs' financial needs, complemented by adequate financial knowledge for effective management. The study sheds light on the intricate dynamics shaping the MSME landscape, offering insights for policymakers, educators, and practitioners to bolster MSME development strategies.    

Digitalization of MSME Marketing is a change from conventional to digital systems as an effort to increase the effectiveness and efficiency of business processes and MSME operations and make MSME business actors change their business management, especially in the field of marketing from conventional to modern practices. MSME stands for Micro, Small and Medium Enterprises, which is one of the models in trading activities, usually carried out by individuals or individuals with business entities that are smaller in scope. Cikawung Village as one of the villages where some of the people, apart from farming, are also MSME players, feels the need for digital technology for business continuity and economic improvement of the village community.

In recent years, the development of information technology has changed the global marketing paradigm, introducing a digital era that opens up new opportunities for Micro, Small and Medium Enterprises (MSMEs). However, MSME owners in Kebon Agung Village, Sukodono District, Sidoarjo Regency still face obstacles in understanding and utilizing the potential of digital marketing to increase the visibility of their products. To overcome this problem, students of the Real Work Lecture (KKN) at Sunan Giri University Surabaya held an entrepreneurship seminar. The seminar was designed to provide MSME owners with an understanding of the importance of digital marketing and human resource innovation in improving product quality and competitiveness. The study results indicated that MSME owners in Kebon Agung Village can increase their income through the implementation of effective digital marketing strategies.

Financial institutions have played a very large role in the development and growth of modern industrial society. BMT is included in the Sharia Financial Institutions which are operated on the principle of profit sharing, trying to grow and develop micro, small and medium enterprises, in order to raise the level and dignity and defend the interests of the poor. The aim of this research is to determine the role of BMT in empowering micro businesses and the potential of businesses financed at Baitul mal wa tamwil (BMT) to develop economic activities so that they provide positive, prosperous and of course more independent results. This research is qualitative research with a descriptive research type, and the research data is taken from first-hand data, namely customer perceptions and second-hand statements that can be trusted. Data collection techniques include interviews, observations and information from books, articles, journals and theses. Research findings show that BMT plays an important role in empowering micro businesses by providing financing in accordance with sharia and cooperative work operational agreements. That way, MSMEs will become more advanced and able to absorb workers, which of course will help a lot in economic development and alleviating poverty due to reduced employment opportunities.

Abstract. The development of MSME-scale industries (Micro, Small and MediumEnterprises) is an effort to determine the achievement of the goal of increasing the welfareof people in rural areas. Human resources are a very valuable asset for everyorganization and make a major contribution to the organization because employees workand act to achieve organizational goals. The aims of this study are 1. To find out whetherthe recruitment of freelance workers can increase the income of MSME actors 2. To Knowthe constraints in recruiting casual daily workers. The method used is a literature studywith a descriptive exploratory approach. The population in this study is cracker SMEs inKrembung District, Sidoarjo. This study uses non-probability sampling, namelypurposive sampling with the provision that SMEs have freelance daily workers. It can beconcluded 1. That the recruitment of freelance workers can increase the income ofKrupuk Krembung Sidoarjo MSME actors by 10-15%, in this case Cracker MSME actorscan employ freelance workers in the production process to the product packing process2. Constraints faced by Krupuk MSME actors related to the recruitment of casual dailyworkers, namely the difficulty of finding casual daily workers, the available workers workregularly and are paid monthly. To find freelance daily workers, usually cracker MSMEactors look for workers outside the Krembung sub-district Keywords: MSMEs, Income, Recruitment.