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Agriculture is an activity of managing biological natural resources with the help of technology, capital, labor and management to produce agricultural commodities which include food crops, horticulture, plantations and or livestock in an agro-ecosystem. Most of the Indonesian people's livelihoods are as farmers, so the agricultural sector is very important to develop in this country. Poktan Beno Raharjo in Glonggong Village, Madiun Regency has a problem, namely the absence of an information system that is useful for managing agricultural production data, managing farmer data, managing village granary data, recording planting of food crops and horticultural crops, managing subsidized fertilizer assistance. The mobile-based Poktan information system was created using the dart programming language with the flutter framework using the waterfall method and testing using the black box testing method.

Digital marketing is an important part of promoting a business owned by an individual or an organization. Marketing is essential for startups to stay competitive and sustain their products on the market. For people who are computer novices, this is a challenge. One of them is the proprietor of Keripik Orang Kekinian, a chips company in Bekasi, Indonesia, which has limited sales capabilities for its product. Researchers help firms choose the best social media channels for promoting their products in order to overcome these difficulties. The methods involved are Simple Additive Weighting (SAW) and Analytical Hierarchy Processing (AHP). The results show that Instagram is the best social media platform for advertising products. The result obtained are expected to help business owners increase sales.

Hypertension is a condition where a person's blood pressure increases above normal which can inhibit the work of the heart. Strategies that can be used to reduce the incidence of hypertension is to utilize products favored by the public that have the potential to lower blood pressure. Food ingredients such as milkfish, white radish, and broccoli. All three have the opportunity to be processed into food products that are well known among the public, efficient, practical, and acceptable to all circles where the product is Nugget. This study aims to determine the effect of adding white radish and broccoli to the preference level of milkfish nuggets as an alternative snack for hypertensive patients. This study used an experimental design, namely RAL with 6 treatments. The treatment was factor L as the addition of white radish with 3 levels and factor B as the addition of broccoli with 2 levels. The results showed that the milkfish nuggets with the addition of 70% white radish and 30% broccoli were preferred by the panelists with a protein nutrient content of 9.48% using the Kjeldahl test, 16.4% fat using the Weibull test, 0.18% potassium using the ASS, 2.24% sodium using the ASS test, and 248.98 kcal energy using calculations.  

Coffee is an agricultural product that not only functions as a fresh drink, but also comes from an annual plant. Indonesia is known as one of the largest countries in coffee production in the world after Brazil, Vietnam and Colombia in 2017. There are two of the most commonly known varieties of coffee, namely arabica coffee (Coffea arabica) and robusta coffee (Coffea canephora). Due to the similarities between the two types of coffee beans, many people, especially those who are not experienced in the world of coffee, have difficulty telling the difference. Therefore, we need a tool that can help overcome this problem, such as smartengine which can classify arabica and robusta coffee beans. The development of this smartengine follows the Software Developer Life Cycle method using a spiral approach which involves several cycle stages. The first stage involves creating a deep learning model using the Deep Learning Life Cycle method which consists of several steps. In the second stage, deep learning models are provided as a service that can be used by other applications through application programming interfaces (APIs). For smartengine implementation, Google Colab with Keras API and TensorFlow backend is used. This smartengine has the ability to detect coffee beans and also allows the retrain process if needed. Testing is carried out using the blackbox method, where the feature functionality of the smartengine is tested. This research succeeded in developing a smartengine that can detect Arabica and Robusta coffee beans.

The aim of this research is to assess the impact of capital, working hours, business location, and technology on the income of traders in Pasar Sindu, Sanur Village. The research employed stratified random sampling, involving a sample of 142 traders. The data analysis technique used was multiple linear regression. The results of the data processing indicate that collectively, capital, working hours, business location, and technology have a significant influence on the income of traders in Pasar Sindu. Individually, the variables of capital, working hours, business location, and technology also have a positive and significant impact on the income of traders in Pasar Sindu, Sanur Village. This research contributes theoretically to the field of microeconomics, particularly in the theory of supply and the theory of production factors. Practically, the findings of this research have implications for traders to utilize capital, working hours, business location, and technology to enhance their income. Furthermore, the government can utilize the results of this research as a basis for formulating policies that support the increase in traders' income. The government can also provide socialization to traders regarding the latest technological developments that can assist them in their businesses.

Catering "Miss Tote" is one of the MSMEs located in Kepanjen Kidul Village, Kepanjen Kidul District, Blitar City. In today's modern era, the catering business is faced with problems related to technology and digitalization. The implementation of community service aims to optimize product marketing through the use of the Canva application as a branding medium and mentoring the use of Instagram social media to expand customer reach and introduce products to potential customers. The method used is a case study with a qualitative approach, the data obtained from interviews with the owner of the MSMEs Catering "Miss Tote" and observations of marketing that has been done and documentation during the implementation process. The results of the study show that the "Miss Tote" MSMEs has marketing potential that has not been optimized, therefore students contribute to making logos, banners, catalogs and brochures as media branding of the "Miss Tote" MSMEs. Implementing a marketing strategy using Canva can have a positive impact such as building a strong brand image so that it can increase customer trust and become the hallmark of a business.

UMKM Cendol Sueger is a Micro, Small and Medium Enterprises (UMKM) engaged in the business of cendol production drinks located in the Kauman sub-district, Kepanjen Kidul District, Blitar City. The problem faced by Cendol Sueger SMEs is that their marketing activities are still very minimal and traditional. For this reason, it is necessary to provide training on the importance of implementing digital marketing so that the marketing system can be better so that it can expand the scope of its business targets and can support even better sales activities. The purpose of this research is to apply digital marketing to improve the marketing strategy of Cendol Sueger SMEs. Some of the digital e-commerce and social media used are grab, website, and Instagram accounts. The results of the study show that Cendol Seger MSMEs now understand and are able to create accounts, manage and utilize social media to expand their marketing reach online so that they can improve marketing strategies and sales results for Cendol Sueger MSMEs.

Baduta batik Blitar is an MSME that sells batik handicraft products. Barik itself is a work of a nation that is well known abroad. The batik craft center itself is a cultural tour that is visited by many domestic and foreign tourists. Almost every region in Indonesia has batik craft centers, especially in Java and its surroundings. UMKM Batik Baduta Blitar has been built since 2009, but UMKM Baduta has obstacles in carrying out digital marketing, which causes Batik Baduta Blitar customers to complain about the lack of information from Batik Baduta Blitar writing on Batik Baduta Blitar's social media. The application of digital marketing is carried out with the stages of literacy, training and development then application of programs that are in accordance with the conditions of the Baduta batik group. The results of this study are that with this problem the solution that can be applied is to create an online marketing strategy that includes digital marketing strategies, social media content, and copy writing. The existence of this online marketing strategy can make Batik Baduta Blitar MSMEs able to carry out marketing effectively and efficiently.

Real Work Lecture (KKN) is a form of service carried out by students by being directly involved in the community and in these activities students are faced with various problems that exist in society so that students must be able to solve these problems. In this KKN activity it was carried out in Blitar City to be precise in the Kauman Village. One of the MSMEs in Kauman Village named Es Cendol "Sueger" was the target for this KKN activity. In these MSME there are problems with product marketing factors. Thus, the purpose of this KKN activity is to plan a marketing strategy for MSMEs so that these MSMEs grow rapidly. The research method used is qualitative in nature with the type of data collection through observation, interviews, and documentation of activities with MSME owners. The result of this KKN activity is the development of marketing of MSME products.

This research was conducted with the aim of evaluating the influence of capital, labor, and training on the production value of the ready-made garment industry in Kota Denpasar, as well as the influence of capital, labor, training, and production value on the industry's income. The research sample consisted of 88 units of ready-made garment industry businesses in Kota Denpasar, and path analysis was used as the analytical method. The results of the analysis indicated that capital, labor, and training have a positive impact on the production value of the ready-made garment industry in Kota Denpasar. Additionally, capital, labor, training, and production value also have a positive influence on the industry's income. Another interesting finding is that the production value acts as a mediator between capital, labor, and training and the income of the ready-made garment industry in Kota Denpasar.

Ambulu Village is a village in Sumberasih District, Probolinggo Regency which has several MSME actors including potato donut sellers, pastry sellers, food sellers, caterers, and others. This research focuses on the development of product innovation at Barokah 717 SMEs in Ambulu Village. UMKM Barokah 717 is one of the UMKM that produces banana and cassava chips in Ambulu Village, Sumberasih District, Probolinggo Regency which is liked by the local community and becomes souvenirs for tourists who are in Probolinggo. Based on the results of interviews with MSME actors, it was found that their products were sold conventionally so that consumers were only in Ambulu Village and its surroundings. Therefore, it is necessary to design product development starting from packaging, branding, to product innovation so that it can expand market share. The results of this research are also expected to improve the community's economy and advance other MSMEs so that they can innovate in producing a higher quality product and are able to penetrate a wider market.

Family Welfare Empowerment (PKK) is an organization that is oriented towards community empowerment, especially the welfare of housewives. PKK members in the Kauman Village consist of 19 people led by Mrs. Ratna. PKK has several activities including catering and trade. During its activities, the PKK sparked a new idea to make a product as a result of empowering the potential of its members, namely Es Cendol Suji with a weekly turnover of Rp 350.000,-. However, the product does not have a strong identity to be able to compete in the market. From this problem, the author took the initiative to help PKK by providing assistance regarding branding through making a logo as a business identity. The purpose of this activity is to give a new identity to the Es Cendol Suji product which is expected to increase PKK  income turnover so as to create prosperity for all PKK members.

“UMKM” are one of the indicators that influence domestic economic growth. The increase in “UMKM” has a very positive impact on the domestic or national economy. In the process of increasing “UMKM”, it can be done in various ways, one of which is by providing empowerment and outreach. However, in carrying out these activities it is also required to see and study current economic aspects such as digitalization. Therefore this empowerment and socialization carries the theme of digitalization. The method used in this journal is an initial survey, data collection, analysis, and evaluation of results. From these results it can be seen that “UMKM” get input about the digitization of the economy including product marketing, business logos, product photos, social media platforms and banners.

Financial reporting is one of the activities carried out by companies that have gone public, financial reporting can assist users in making decisions or policies to develop activities. Segment and interim financial statements are one of the reports that need to be disclosed in the company's financial statements. The purpose of segment and interim financial reports is to provide information about the different types of business activities and the economic environment in which the company operates. Fulfillment of this objective will help users of financial statements to better understand the company's performance and assess future cash flow prospects, as well as be able to make more informed judgments about the company as a whole. The purpose of this study is to analyze the determination of reporting segments using the ten percent test on revenue and profit and loss in the financial statements of PT.Indofood Sukses Makmur Tbk for 2018-2022 in accordance with PSAK number 5. The research method used is a qualitative research method, the sample used is a purposive sampling technique, which is a sampling technique with certain considerations. The sample taken comes from the Financial Statements of PT.Indofood Sukses Makmur Tbk segment which consists of 4 segments namely Branded Consumer Products, Bogasari, Agribusiness and Distribution. The research results show that the distribution segment does not need to be reported because it does not pass the 10% test on income for 5 years (2018-2022), the agribusiness segment and the distribution segment do not pass the 10% test on profit and loss in 2018 and 2019 but in 2020, 2021 ,2022 the agribusiness segment passed the 10% test on profit and loss, and the 10% test on distribution segment assets did not pass the test for 5 years (2018–2022). And the bogasari segment only in 2020 did not pass the 10% test on assets.

In the current era of globalization, management information systems play a very important role where information systems cannot be realized without database processes because the two are related. The use of databases is very important because it involves computer processing which basically contains two components, namely data and instructions (programs). A database management system (DBMS) is software (program) that organizes, classifies and also displays stored data in a database using various applications. The purpose of this research is to solve several problems related to data security, concurrency and events that are good and appropriate at Pt Sierad Produce. The method used in this research is a qualitative method of seeking comprehensive information from the database management system library information sources books, articles and other library sources. The result of this research is PT Sierad Product can overcome information security problems with information security methods of information, electronic security, physical security and procedural security in data processing and minimize vulnerabilities.

In the current era of globalization, management information systems play a very important role where information systems cannot be realized without database processes because the two are related. The use of databases is very important because it involves computer processing which basically contains two components, namely data and instructions (programs). A database management system (DBMS) is software (program) that organizes, classifies and also displays stored data in a database using various applications. The purpose of this research is to solve several problems related to data security, concurrency and events that are good and appropriate at Pt Sierad Produce. The method used in this research is a qualitative method of seeking comprehensive information from the database management system library information sources books, articles and other library sources. The result of this research is PT Sierad Product can overcome information security problems with information security methods of information, electronic security, physical security and procedural security in data processing and minimize vulnerabilities.

Strategic management is an important approach in managing an organization to achieve its long-term goals. This involves formulating the vision, mission, and goals of the organization, as well as developing and implementing strategic plans to achieve these goals.SWOT analysis is a tool used in strategic management to identify internal and external factors that affect the performance of an organization or a project.SWOT analysis assists organizations in formulating strategies by considering internal strengths and weaknesses, as well as existing external opportunities and threats.  The application of information technology systems will be beneficial if the application is in accordance with the goals, vision and mission of the organization by establishing business strategies and information technology systems strategies related to SWOT Analysis.The research method used is the SWOT Analysis Technique including IFE, EFE, and TOWS.  The IFE matrix shows that Cafe D'Sruput has strong organizational characteristics internally while the EFE matrix shows the weaknesses of cafe D'Sruput, so that cafe D'Sruput can carry out market development, product development and innovate in developing business at cafe D' Slurp.

The Coordinating Ministry for the Economy of the Republic of Indonesia (2022) reports that Micro, Small and Medium Enterprises (MSMEs) are important players in the Indonesian economy, accounting for 99% of all economic sectors. MSMEs contribute 60.5% to GDP (Gross Domestic Product) and are able to absorb 96.9% of the national workforce (Sakum & Ismamudi, 2022). But on the one hand, MSMEs experience many internal and external obstacles so they cannot maximize their business, one of which is UMKM Fiya Cake which has problems in applying visual branding, namely not having a business identity in its application. Therefore, the solution that will be provided as an effort to introduce Fiya Cake's business products is to design and create a business identity in the form of a logo, banner, and also create an NIB. The method used in this activity is the mentoring method which begins with a survey, planning, implementation, and evaluation. The results to be achieved from this service activity are the creation of branding as a form of business identity so that it will be easy to remember by the wider community.

The use of the internet in the era of the industrial revolution 4.0 is currently accompanied by technological developments that are experiencing very rapid changes so that the information obtained is quite easy and very fast to get the desired information. The marketing and sales system is no exception, which is growing and consumer demands are increasingly complex. Digital marketing is one of the marketing or promotional media strategies that currently has a major influence on sales. MSMEs Ecoprint Crafts is a production and buying and selling business of ecoprint crafts in Kepanjenlor, Blitar city. In this case, MSMEs players still have problems with the development of business and sales strategies. Through the use of digital marketing, it is hoped that it will be able to help Ecoprint Craft MSMEs actors, as one of the promotional media for developing a business. The method used in this research is to use a qualitative method with a descriptive approach. As well as using the mentoring method by carrying out several stages, namely, observation, planning, implementation, and evaluation of each step taken. In the data collection stage on ecoprint craft MSMEs by using direct interviews with ecoprint craft MSMEs owners. From the results of this study it results that by choosing social media as the right promotional media.

The MBKM Thematic Real Work Lecture (KKNT) organized by the East Java "Veteran" National Development University is a form of education by providing learning experiences for students to live in the community outside the campus, which directly together with the community identify potential and handle problems so that they are expected to be able to develop village/regional potential and concoct solutions to existing problems in the village. After observing Micro, Small and Medium Enterprises (MSMEs) in the District of Bareng, most of the Micro, Small and Medium Enterprises (MSMEs) do not have brand names on their products. This is a challenge for MBKM Thematic Real Work Lectures (KKNT) how to make Micro, Small and Medium Enterprises (MSMEs) in Bareng District have a brand on their products. The introduction of this product brand is useful for the progress of Micro, Small and Medium Enterprises (MSMEs) in the Bareng District in a modern way so that they are not left behind by other cities. With a work program that organizes branding and digital marketing in Bareng District, it can help Micro, Small and Medium Enterprises (MSMEs) to expand marketing, provide logos, packaging, and can assist in creating social media and e-commerce.