Publication Search

This study aims to analyze the effect of member card usage on customer satisfaction at Bolly Department Store in Bima City. The research applied a quantitative approach with a survey method, where data were collected through questionnaires from 96 respondents selected using purposive sampling, specifically customers who owned a member card. The research instrument was tested using validity and reliability tests to ensure accuracy and consistency. Data were analyzed using simple linear regression, correlation coefficient, coefficient of determination, and t-test with the assistance of SPSS software. The findings indicate that the member card variable has a positive and significant effect on customer satisfaction. This is evidenced by the t-test result, where the t-value (1.894) exceeded the t-table value (1.661). However, the coefficient of determination (R²) was only 0.029, meaning that the member card explains merely 2.9% of the variation in customer satisfaction, while 97.1% is influenced by other factors. Therefore, although the member card improves customer satisfaction, its contribution is relatively small, suggesting that additional and more comprehensive marketing strategies are needed.

This research examines directive speech acts in the “Burnout” playlist on the Satu Persen YouTube channel. The aim of this research is to analyze the classification of types, contextual meanings, functions, and intentions of directive speech acts in the “Burnout” playlist on the Satu Persen YouTube channel. The research method used is a descriptive qualitative methodological approach with a pragmatic theoretical approach. Analyzing directive speech acts through comprehensive examination based on relevant theories and presenting the findings descriptively. Directive speech acts in the “Burnout” playlist include directive requestives, directive questions, directive requirements, directive prohibitives, directive permissive, and directive advisories. The research is expected to contribute to enriching pragmatic studies and expanding public awareness of pragmatics in communication. Understanding the variations in directive speech acts patterns in YouTube social media and understanding their correlation with societal realities can serve as a foundation for the public to engage more intelligently and consciously in building effective, wise, and multidimensional communication.

In everyday communication, expressive speech acts play an important role in conveying the speaker's emotions, feelings and attitudes towards a situation. Film as a communication medium also utilizes expressive speech acts as a medium that builds character and conveys messages to the audience. One film that is interesting to study from the perspective of expressive speech acts is the short film "Kembali Pulang" by Klamby. This film presents various forms of emotional expression that can be explained to understand the function and meaning of language in interactions between characters. The aim of this research is to explain the forms of expressive speech acts contained in the short film "Kembali Pulang" by Klamby. The method used in this research is a theoretical approach and methodological approach. The results of this research found that there were expressive speech acts of feeling guilty, speech acts of praise, speech acts of asking for reassurance, speech acts of complaining, speech acts of refusing, speech acts of confusion, speech acts of anger, speech acts of prayer or hope, and speech acts of congratulating. The benefit of this research is to find out the forms of expressive speech acts in films through pragmatic studies and to train analytical skills through pragmatic studies.

Language has a crucial role in understanding human communication, one of which is through speech actions carried out by humans. The existence of speech acts is so diverse, one of which is expressive speech that can reflect the psychological condition of the speaker. This research chose the film Kukira Kau Rumah as an object, because film is one of the objects that contains speech acts through dialogue. In the film, there are many dialogues that are emotionally charged and relevant to mental health issues. The study of this film is important because it can provide a new perspective in pragmatics, especially understanding how language is used to express emotions, build character dynamics, and represent the form of expressive speech itself. This study uses a descriptive qualitative method whose analysis is carried out on the dialogues in the film to find various expressive speech acts, identify the types of expressive speech acts, and define the meaning of speech acts to the context related to these speech acts. The types of expressive speech that were found included the expressive act of praise, thanks, criticism, complaining, blaming, congratulating, and apologizing. This research is expected to contribute new insights in pragmatic studies, especially regarding the analysis of expressive speech acts and new references for linguistic studies.

Pragmatics is a subdiscipline of linguistics that studies the application of language in social communication by considering situational factors, the purpose of the conversation, and the status of the interlocutor. The main focus of this research is on directive speech acts. A directive speech act is a type of speech act aimed at prompting action from the speech partners by the speaker's direction. This research analyzes the directive speech acts in the movie Home Sweet Loan. A theoretical approach with pragmatic analysis and a methodological approach using a qualitative descriptive method are applied in this research. Data collection employs listening and recording techniques, utilizing the advanced technique of unparticipatory listening. The presentation of the data uses informal techniques. The results indicate a diversity of types of directive speech acts used in the dialogues of this film, including asking, ordering, suggesting, pleading, urging, commanding, advising, charging, and inviting. This finding highlights the importance of directive speech acts in sustaining communication between speakers and partners, clarifying the meaning of each interaction in the social dynamics portrayed in the film. This research contributes to a broader and deeper understanding of speech closely related to social context.  

This study is driven by the researcher’s interest in exploring the various forms of expressive speech acts that appear in the movie “Budi Pekerti.” The primary objective of this research is to identify the types of expressive speech acts performed by the characters in the film. Data were collected using observation and note-taking methods, specifically the free listening approach (simak bebas libat cakap, SBLC) and recording techniques. The analysis was conducted using a pragmatic framework, focusing on dialogue excerpts from the film’s characters. The findings reveal that the characters utilize seven types of expressive speech acts: expressing gratitude, giving praise, apologizing, criticizing, complaining, insinuating, and blaming. This study demonstrates that the expressive speech acts in “Budi Pekerti” are closely tied to the social and cultural context of the story. Each type of expressive speech act conveys functions and meanings that reflect the characters’ emotions and attitudes in specific situations. Overall, this research contributes to a better understanding of how expressive speech acts are used in film media and serves as a reference for future studies related to language use in diverse social and cultural contexts.

This study aims to determine the effect of organizational culture, compensation, and work discipline on employee performance at Lotus Garden Hotel Kediri. The research employs a quantitative approach to analyze the relationship between the variables. Data were collected from both primary sources, such as questionnaires distributed to employees, and secondary sources, including company records and relevant literature. The population in this study consisted of all employees working at Lotus Garden Hotel Kediri. A total sample of 45 employees was selected using a saturated sampling technique, meaning the entire population was used as the sample due to the relatively small number of employees. The data analysis methods used in this study included validity and reliability tests to ensure the quality of the research instruments. Additionally, classical assumption tests were conducted to confirm the suitability of the regression model. Multiple linear regression analysis was used to examine the relationship between the independent variables (organizational culture, compensation, and work discipline) and the dependent variable (employee performance). The results of the partial t-test showed that each independent variable had a significant effect on employee performance. Moreover, the results of the simultaneous F-test indicated that organizational culture, compensation, and work discipline together had a significant and positive influence on employee performance at Lotus Garden Hotel Kediri.

Health education important role in raising public awareness of health, particularly in adopting a healthy lifestyle. With the advancement of digital technology, online health portals such as alodokter.com have become key sources of health information. To ensure effective message delivery, the sentences in expository texts must be clear, concise, and easily understood, preventing any misinterpretation by the public as the readers. Therefore, this study aims to analyze the effectiveness of sentences in expository text on a healthy lifestyle published on alodokter.com from January-June 2024 as part of public health education efforts. The effectiveness of sentences is assessed based on several aspects, including structure and grammar, word choice, clarity of information and readability for the general public. This research employes a qualitative descriptive approach and a syntactic approach as its theoretical framework. Data collection techniques involve the observe and note method. Data analysis is conducted using the distributional method (agih technique) to examine syntactic structure and sentence coherence, as well as the referential method (padan technique) to evaluate meaning clarity and reads comprehension. The research process is carried out in three steps: (1) data collection, (2) data analysis, and (3) presentation of research findings. The research object consists of expository text on online health portals discussing healthy lifestyles. Several articles are selected and analyzed in depth. The data presentation technique in this research uses formal and informal methods. The analysis result reveal the ineffectiveness of several sentences in the expository texts, particularly in terms of their inconsistency with the characteristics of effective sentences, such as unity, coherence, emphasis, and conciseness. The result of this study contribute to a deeper comprehension of the topic being explored. Furthermore, the study is beneficial for the public as a form of health education and awareness.

This study aims to evaluate the financial aspects of vaname shrimp farming (Litopenaeus Vannamei) with intensive methods at CV Megah Prima Agronusa. The research was conducted with a quantitative descriptive approach, using primary data from field observations and additional data from the literature. Indicators used for financial feasibility analysis include income, BEP (Break-even Point), R/C Ratio (Return on Investment Ratio), ROI (Cost Income Ratio), and PP (Payback Period). The findings of this study indicate that vaname shrimp farming with intensive system in CV Megah Prima Agronusa is financially feasible to do. This can be seen from the total income that reached Rp 1. 300. 947. 352, while the total revenue is Rp 5. 498. 214. 400 and total production costs reached Rp 4.197.267.048. The BEP value in Rupiah is Rp 1. 674. 066. 423, while the BEP in number of units was 23. 197 kg. The R/C Ratio obtained is 1. 30, which indicates that this business is feasible because it is greater than 1. The ROI obtained is 63%, which indicates that this business is appropriate because the standard ROI common in companies ranges from 15% to 25%. The resulting payback period is 1.58, meaning the time required to recoup the investment is 1 year, 5 months, and 8 days. This indicates the business is viable, as the standard payback period for real businesses, including agribusinesses, ranges from 3 to 5 years.

A speech act is a medium to express an idea and emotion of a person. Speech acts have several types, one of which is illocutionary speech acts. One form of illocutionary speech acts is assertive speech acts. This assertive illocutionary speech act is found in everyday life, one of which is through movie media. The purpose of this research is to identify and describe the form of assertive illocutionary speech acts contained in the movie "Rumah Dinas Bapak" and to describe the purpose and meaning contained in the movie. The method used in this research is a descriptive qualitative and theoretical approach in the form of written or spoken words from individuals and observable behavior. The result of the research that has been done is that there are nine assertive illocutionary speech acts in the movie studied. "Apa jangan-jangan maling mas?" is one of the assertive illocutionary speech acts of speculating. The benefit of this research is that it helps readers improve their understanding of the intent and meaning contained in an utterance and apply them correctly in daily life.

Illocutionary speech are one of the key concepts in pragmatics, referring to actions performed by the speaker through utterances with specific intentions and functions. Illocutionary acts are a central aspect of speech act theory and are categorized into five types, namely expressive, declarative, representative, directive, and commissive acts. This study examines illocutionary acts in the film Sekawan Limo by Bayu Skak. The aim of this research is to analyze how illocutionary acts create additional meaning in communication between characters, as well as to understand how these acts influence the development of the storyline and character progression within the film. The data collection techniques used in this research include a descriptive qualitative approach, along with matching methods, observation and note-taking, as well as formal and informal methods.Based on the findings, we identified inaccuracies or misuses in illocutionary acts, including expressive, declarative, representative, directive, and commissive types. The benefit of this research lies in the development of scientific knowledge and understanding regarding illocutionary acts. For the general public, this study can provide insight into the various types of illocutionary acts. Through this research, we hope to deepen the understanding of illocutionary acts and provide useful information that can serve as a valuable reference for future researchers conducting similar studies. 

Health education important role in raising public awareness of health, particularly in adopting a healthy lifestyle. With the advancement of digital technology, online health portals such as alodokter.com have become key sources of health information. To ensure effective message delivery, the sentences in expository texts must be clear, concise, and easily understood, preventing any misinterpretation by the public as the readers. Therefore, this study aims to analyze the effectiveness of sentences in expository text on a healthy lifestyle published on alodokter.com from January-June 2024 as part of public health education efforts. The effectiveness of sentences is assessed based on several aspects, including structure and grammar, word choice, clarity of information and readability for the general public. This research employes a qualitative descriptive approach and a syntactic approach as its theoretical framework. Data collection techniques involve the observe and note method. Data analysis is conducted using the distributional method (agih technique) to examine syntactic structure and sentence coherence, as well as the referential method (padan technique) to evaluate meaning clarity and reads comprehension. The research process is carried out in three steps: (1) data collection, (2) data analysis, and (3) presentation of research findings. The research object consists of expository text on online health portals discussing healthy lifestyles. Several articles are selected and analyzed in depth. The data presentation technique in this research uses formal and informal methods. The analysis result reveal the ineffectiveness of several sentences in the expository texts, particularly in terms of their inconsistency with the characteristics of effective sentences, such as unity, coherence, emphasis, and conciseness. The result of this study contribute to a deeper comprehension of the topic being explored. Furthermore, the study is beneficial for the public as a form of health education and awareness.

This study explores the phenomenon of eclipses from the perspective of Islamic prophetic traditions (hadith), aiming to understand the theological and ritual responses to such celestial events in Islamic teachings. Despite being predictable astronomical occurrences, eclipses have often been associated with myths and superstitions in various cultures. The study investigates how Islamic teachings demystify these phenomena through authentic hadiths. Using a qualitative method with a thematic and historical approach, primary data were drawn from digital hadith sources such as Maktabah Syamilah, Hadith Soft, and the Encyclopedia of Hadith: The Nine Imams. The analysis identified ten relevant hadiths, which were grouped into three main themes: the meaning of eclipses, the spiritual wisdom behind them, and prescribed religious practices. Findings show that Islam emphasizes eclipses as signs of God's greatness, unrelated to death or birth events, and calls for reflective acts such as prayer and charity. This research contributes to the discourse on how religious texts provide a rational and spiritual framework for  natural phenomena

he fatherless phenomenon in Bandung City affects family communication patterns and influences how adult women determine partner criteria. This study aims to examine the conversation and conformity orientations in the family communication of fatherless adult women when choosing a life partner. The research employed a qualitative case study approach using purposive sampling, involving four key informants and eight supporting informants. The findings indicate that conversation orientation is more focused on the mother, but is limited by feelings of awkwardness and inequality in speaking positions, reducing openness in discussing life values. The conformity orientation, centered on the mother as the dominant figure, does not always reach the child due to emotional differences and the indirect delivery of expectations, which create emotional distance and tension. The mother assumes a dual role as the source of values, moral guidance, and understanding of family life; however, communication tends to be one-sided and less balanced. The study recommends that individuals who have experienced the loss of a father figure develop self-awareness regarding the influence of past experiences in partner selection, understand the relationship values they believe in, and foster healthy communication to build more stable and meaningful relationships. In addition, the study highlights the importance of creating safe spaces for dialogue within the family, so that openness and equality in communication can emerge. Strengthening social support systems, including peer and community support, can also complement family communication, thereby helping fatherless adult women establish healthier relationship choices in the future.

This study discusses child adoption in the context of Christian theology, focusing on the opinions of the congregation of HKBP Kana Resort Kana Duri. Child adoption is an effort to provide affection and protection to children who do not have biological parents or who have been abandoned, in accordance with the values of love and acceptance taught in the Bible. In the Christian view, adoption is not only seen as a social solution, but also has a deep theological dimension, reflecting the relationship between God and His people as Father and His children. This study uses a qualitative descriptive approach to explore the congregation's views on child adoption and the challenges they face in implementing this practice. Data were collected through interviews, observations, and literature studies, which were then analyzed to understand the theological meaning of child adoption and the congregation's opinions on adoption. From the results of the study, it can be concluded that the problems that exist are in the personal and social readiness of the congregation, lack of education, and the absence of special assistance from the church as an institution of faith that should be a protector and director in making ethical and moral decisions for its congregation.

This study examines the influence of globalization on the YOLO (You Only Live Once) culture and hedonistic behavior among students at UIN Raden Mas Said Surakarta and offers solutions based on Islamic values. Globalization, fueled by technological and social media developments, has accelerated the spread of consumer culture. This encourages students to prioritize immediate pleasure without considering the long-term impact.The research method used was descriptive qualitative, using interviews and literature analysis. The results show that social pressure, the influence of digital trends, and easy access to a consumer lifestyle play a significant role in the rise of hedonistic behavior among students. This phenomenon indicates a shift in mindset that tends to prioritize instant gratification. From an Islamic perspective, this lifestyle is inconsistent with the principle of wasathiyah, or balance, which emphasizes simplicity, responsibility, and a meaningful life orientation. Therefore, the solutions offered include strengthening character education based on Islamic values, developing a da'wah community close to the realities of students, and providing alternative programs that can channel the energies of the younger generation toward productivity and spirituality.Through this approach, students are expected to be able to act more wisely in facing the strong currents of globalization and adopt a balanced lifestyle, not get caught up in hedonism, and still adhere to Islamic teachings

This study aims to examine how the image of the Besikama people is formed and interpreted through the Hamis Batar tradition, a sacred sacrificial ritual. Using ethnographic methods, this study delves into the cultural practices and spiritual beliefs of the Besikama people, particularly in the context of their interactions with things considered sacred. This analysis utilizes the theoretical scalpel of “the look of the Sacred” introduced by Robert A. Orsi, a concept that goes beyond visual representation to understand a deeper relationship between humans and the divine, or “body beyond the image.” Initial findings indicate that Hamis Batar is not simply a series of ceremonies, but rather a space where the boundaries between the visible (body rituals, offerings) and the invisible (spiritual power, ancestral presence) are blurred. The Besikama people not only look at something sacred, but they also experience and shape it through actions, emotions, and physical sensations. Thus, the image formed is not a static representation, but a dynamic and living reality, continuously constructed and articulated through the practice of Hamis Batar. This research contributes to a richer understanding of how ritual can serve as a vehicle for experiencing and negotiating sacred meaning, going beyond mere symbolism.

This article aims to analyze the role of the spirituality of the Catholic faith as the foundation of student resilience in facing the dynamics of academic life. The research uses the literature review method by examining reputable Church documents, books, and articles. The results of the study show that student resilience does not only come from psychological and social factors, but gains depth when supported by the spiritual dimension. Catholic spirituality lived through prayer, sacraments, devotion, and involvement in the community of faith provides meaning in suffering, transcendent strength, and social support that strengthen students' resilience. The integration of resilience and spirituality makes academic life not only an arena for intellectual achievement, but also a space for faith growth and spiritual maturity. Thus, the spirituality of the Catholic faith serves as a foundation that helps students not only survive academic pressure, but also develop into hopeful individuals who are ready to contribute to the Church and society.

This study examines the challenges and solutions faced by teachers in implementing Catholic Religious Education (CRE) learning through a deep learning approach in the classroom. The era of educational digitalization demands a transformation from traditional learning methods to more innovative and profound approaches. Deep learning in the educational context refers to learning strategies that encourage students to understand concepts deeply, analyze, evaluate, and integrate knowledge with spiritual experiences. This research methodology uses a literature review by analyzing various literature sources related to the implementation of deep learning in CRE learning. The research results show that teachers face main challenges in the form of limited technological competence, resistance to learning paradigm changes, and infrastructure inadequacy. Solutions that can be applied include improving teacher digital literacy, developing hybrid learning models, integrating technology that is in accordance with Catholic values, and forming professional learning communities. This research contributes to developing an implementation framework for effective and meaningful deep learning for CRE learning. Practical implications include policy recommendations for teacher professional development and phased implementation strategies in the context of Indonesian Catholic education.

 National insight is an important foundation in the character development of Indonesia's young generation, especially in facing the challenges of globalization, digitalization, and changing values ​​among adolescents. This Community Service (PKM) activity aims to strengthen national insight for new students of SMAN 46 Jakarta through a contextual approach relevant to the conditions of today's youth. The contextual approach was chosen because it can help students understand the material by connecting the knowledge learned with their daily experiences, so that the learning process becomes more meaningful, easier to understand, and less abstract (Aminah et al., 2022; Parhan & Sukaenah, 2020). The methods used in this program include interactive counseling, group discussions, and reflections supported by audiovisual media close to students' daily lives, such as short videos, digital illustrations, and case simulations. This activity was held on July 14–16, 2025, as part of the School Environment Introduction Period (MPLS) and was attended by 450 new students in grade X. The results of the activity showed a significant increase in students' understanding of the concept of national insight from a practical and contextual perspective, with a focus on the values ​​of empathy, solidarity, mutual cooperation, anti-bullying, and positive creativity. Furthermore, this program succeeded in changing the paradigm of students from an understanding of national insight that initially tended to be normative and abstract to being more applicable in everyday life. This proves that strengthening national insight through a contextual approach can be an effective strategy in forming a young generation that is characterful, adaptive, and has social awareness.