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Small and Medium Enterprises (SMEs) are one of several pillars that support the economy in Indonesia. The aim of community service through the Merdeka Entrepreneurial Internship activity is to provide assistance to SME partners, regarding innovation menus, flavors, products, as well as marketing methods via social media. With this service, it is hoped that it can be a solution in improving the welfare of SMEs. The partners who receive assistance in this service are UKM Pejuang Rasa which is located on Jalan Semolowaru No VIII, Sukolilo District, Surabaya City, East Java Province. The methods used in this activity are interviews, problem analysis, production planning, production and promotion. Their Entrepreneurship Internship activities are carried out by approximately 4-5 people per group for a total of 30 working days. After going through the observation stage during the activity, a product was produced in the form of a smoothie bowl which had environmentally friendly paperbowl packaging to become an innovation related to fruit processing at Pejuang Rasa UKM. It is hoped that the results of this product innovation can increase sales and business competitiveness with other SMEs.

This research aims to explore the influence of creativity, innovation and entrepreneurial knowledge on business success in perfume shops. Creativity is needed to generate new ideas, while innovation involves implementing these ideas in the resulting product or service. Apart from that, entrepreneurial knowledge is also needed in managing a business and identifying new opportunities. Through survey methods and statistical analysis, this research shows that there is a positive relationship between creativity, innovation and knowledge entrepreneurship and business success in perfume shops. The implication of this research is the importance of developing creativity, innovation and entrepreneurial knowledge in improving business performance in perfume shops.

This study aims to explore the relationship between financial ratios, financial distress, and sales growth rates. The population used is made up of all consumer products industry sector companies that are registered on the Indonesia Stock Exchange between 2018 and 2020. Purposive sampling was used to select and collect 39 company samples in total. The investigation hypothesis was evaluated using logistic regression analysis. This study shows how financial ratios and sales growth both have a significant impact on financial distress. Meanwhile, show to some extent that leverage and profitability have a significant influence on financial hardship, but liquidity and sales growth do not.

Technology can support business in: marketing strategies, product management, financial management that requires dedication even though the business looks simple, therefore the field of micro, small, and medium enterprises (UMKM) requires computer technology-based tools to carry out good business management by utilizing the Qasir Application. The Qasir application is a service provider to manage Point Of Sales products and services for UMKMs as an application of technology in business, this needs to be known by students of the Universitas Teknokrat Indonesia and communities. The purpose of this activity is to introduce the benefits of the Qasir Application to manage stock of goods, payments, financial management and reports on purchases and sales that can be accessed through Smartphones so that it is practical and accessible to many users simultaneously. The method of selling the material is by providing direct counseling and practice to the owners and employees of Pottery Crafts which is carried out according to the schedule directly, resulting in 98% good achievement for 6 people who were obtained after completing the material.

Globalization is a global phenomenon that affects all aspects of life, including consumption behavior. The Korean Wave is an example of globalization. The Korean Wave phenomenon can reach Indonesia, one of which is through Korean music culture which is very famous in various countries, namely K-Pop. Apart from its well-known music, Korea also wants to export halal-certified Korean food to Indonesia through halal food diplomacy. This research aims to determine the influence of halal awareness and halal certification on generation Z's choice of halal consumption behavior for Korean food products. The population in this research is Lawson Tulungagung consumers. The sample used in this research was 160 respondents who had been tested to meet the sampling criteria. The analytical methods used are multiple linear regression, instrument testing, descriptive analysis, classical assumption testing, and hypothesis testing. The results of this research show that simultaneously halal certification and halal awareness have a positive and significant effect on generation z's halal consumption choices. Apart from that, halal certification partially has a negative and insignificant effect on generation z's halal consumption choices, while halal awareness has a positive and significant effect on generation z's halal consumption choices for Korean food products.

The people of the Banceuy traditional village, Sanca Village, Ciater District, Subang Regency have a unique tradition of expressing gratitude for natural products, especially rice (Oryza sativa), which has been carried out since the time of their ancestors and is known as the Ngaruwat Bumi ceremony. Ngaruwat Bumi is a traditional ceremony that is routinely held every year at the end of the month of Rayagung. This research aims to analyze ethnobotanical studies on the Ngaruwat Bumi ceremony in the Banceuy Indigenous village community. The research was carried out in three stages, namely literature study, interviews, and data processing and analysis. The data taken is primary data and secondary data. Primary data is data obtained directly in the field through interviews with respondents. Meanwhile, secondary data is data obtained from previously existing research or publications. Sampling used a purposive random sampling method with 15 respondents. The research results showed that six types of plants were used in the Ngaruwat traditional ceremonies carried out by the people of the Banceuy traditional village, namely Oryza sativa, Arenga pinnata, Cocos nucifera, Cordyline fruticosa, Coleus scutellarioides, Justicia gendarussa, and Musa paradisiaca.

This study was conducted to determine the role of women in increasing economic productivity in the family located in Curahmalang Village, Rambipuji District, Jember Regency. The existence of this phenomenon is due to limited access to capital or business funds to develop a business which makes people, especially women in the village, make loans to Bank Mekar. This research method uses qualitative with phenomenological research method. Data collection uses purposive sampling technique. Then, from this technique, two research data are obtained, namely primary data and secondary data. The results showed that there is a role of women in improving the family economy through loans to mekar bank in Curahmalang Village, Rambipuji District, Jember Regency.

one of the media for conveying information about a company or government agency is a company profile website. During operation, PT. Jamrkida East Kalimantan they only rely on the sales team to be able to promote the company and its products to the surrounding community by still using company profile brochures. To deal with the problems faced, we provide input and recommendations for website design at PT. Jamkrida East Kalimantan. The method that will be used in developing this website is to use the prototyping method. The result of this service is to produce a user interface design and prototype of company profile website of PT. Jamkrida East Kalimantan.

The aim of this research is to determine the influence of brand image and product differentiation on sales at PT Aerofood Indonesia Kualanamu Branch and the extent to which product differentiation influences customer satisfaction at that location. Quantitative methods are applied. The population of this research is all customers who have used products and services from PT Aerofood Indonesia Kualanamu Branch. 110 respondents were given a questionnaire to fill out in order to do this. The findings of this research show that at PT Aerofood Indonesia Kualanamu Branch, product differentiation has a good and significant influence on customer satisfaction. However, at PT Aerofood Indonesia Kualanamu Branch, brand image does not have a real impact on customer satisfaction, either positively or negatively. At PT Aerofood, customer satisfaction and sales are significantly influenced by product differentiation and brand image.

The research aims to: (1) empirically examine the influence of food quality on tourist satisfaction, (2) the influence of destination image on tourist satisfaction, (3) the influence of destination image on tourist satisfaction, (4) the influence of tourist satisfaction on revisit intention, and (5) the influence of food product quality and destination image on revisit intention through tourist satisfaction. This study adopts a quantitative method. The population of the research consists of tourists who engage in culinary tourism in Semarang city, with a sample size of 125 respondents selected through accidental sampling technique. After reviewing the theory, the research instrument scale is adapted and distributed to the respondents. Once the data is collected, the next step involves data coding. The collected data is then analyzed using Structural Equation Modeling (SEM) to obtain information regarding the influence of the independent variables, namely food product quality and destination image, on revisit intention in culinary tourism with tourist satisfaction as the intervening variable. The results of the research indicate that: (1) food quality empirically influences tourist satisfaction, (2) destination image influences tourist satisfaction, (3) destination image influences tourist satisfaction, (4) tourist satisfaction influences revisit intention, and (5) food product quality and destination image influence revisit intention through tourist satisfaction.

Currently, several manufacturers have started producing sustainable products in an effort to attract the attention of people who are increasingly concerned about the environment. Using eco-friendly products not only benefits nature, but can also inspire consumers to increase their awareness of the environment. Sustainable products can support natural sustainability and encourage environmental awareness in consumers and purchase environmentally friendly goods. The aim of the research is to examine the influence of environmental awareness, environmental concern, product knowledge and willingness to pay on interest in purchasing environmentally friendly products. Data collection was carried out using the purposive sampling method. The sample used was all consumers in the city of Semarang who knew about The Body Shop products in general, and were interested in buying The Body Shop products, totaling 120 people. The findings indicate that environmental awareness, product knowledge and willingness to pay have an influence on purchase intention, but environmental concern has no influence on purchase intention.

Plans to boycott American products must take into account the national economy. American products help drive economic growth, because Indonesia's population and management of natural resources depend on American products. Boycott actions suppress economic growth by reducing demand and increasing unemployment. Moreover, on the one hand, this step will have no effect because economic relations between Indonesia and the United States are legalized by regional and international trade organizations. The method used to analyze is a qualitative method.

Trash is often found in public places, and traditional markets are one of the public places where a large amount of trash is generated. Market activities generate a large amount of waste, including unused and unwanted leftovers from market stalls and stalls.One step towards reducing the amount of organic waste on the market is the production of eco-enzymes.  This can be done through various methods such as aerobic or anaerobic composting and the production of eco-enzymes.This eco-enzyme production is an efficient solution in terms of space management and can also be used in home environments.

Students In an era filled with intense competition and competitiveness, students are crucial pillars in social and economic development. They are faced with complex challenges, not only in achieving academic excellence, but also in forming a strong and productive personal identity. Students today are under pressure to meet various targets and unwritten standards, creating an environment where these achievements are key to recognition both from themselves and from their surroundings. They try to form a productive self-image, but in the process often become workaholics. Students often show their productive side to build their self-image aimed at the front page, outside of that they tend to be often exhausted both physically and mentally. The goal of productivity formed as a self-image poses a risk where it will form a weak workforce due to physical and mental fatigue that occurs in the process of forming and maintaining a self-image.

Human resource management helps organizations achieve their short-term and long-term goals by aligning with overall business strategy. For this reason, the aim of writing this paper is to understand the relationship between Human Resource Management (HRM) and business strategy and provide an overview of good employee training and development to increase productivity in companies. The research method is qualitative with library study data collection techniques. Based on the study, it is known that the assumption of a close relationship between business strategy and HRM methods is based on contingency theory. This theory underlines that human resource management methods are chosen according to the type of competitive strategy adopted by the business. A well-crafted business strategy aligns with the core mission and vision and acts as a roadmap for profitability, competitiveness and sustainable growth. Training and development that influences employee productivity has increased the welfare of the company and also helped the company's prosperity by considering the planning and implementation of workforce training and development at the public level.

Efforts to increase rice (Oryza sativa) production by farming communities in Pudak Village, Kumpeh Ulu District, Muaro Jambi Regency still partly depend on the use of inorganic fertilizers. An alternative to increasing production that is safe and environmentally friendly is the use of biosaccharide elicitors made from organic materials. This needs to be socialized to farmers regarding the use of biosaka made from weeds, some of which are still unknown to farmers in Pudak Village. This activity began with a discussion meeting with the head of the farmer group, the Plant Pest Organism Control Officer (POPT) to look at problems in the farmers' rice fields and continued with land observations. Then socialization was carried out to the community and continued with the practice of making biosaka and implementation in rice fields in Pudak Village. The results of this activity show that farmers are very enthusiastic about all activities from manufacture to application on the land. There were 45 participants who attended and were active until the end of the activity. The follow-up activities showed farmers practicing how to make it in their respective groups. The results of monitoring and evaluation have proven that the biosaka elicitor has been successfully produced by farmers independently as much as 30 L. The application results show a positive and better plant response compared to plots where biosaka was not applied.

Purchasing decisions are a crucial stage in the marketing process that is influenced by a number of factors. brand image (product image), lifestyle, and location have become important aspects that play a significant role in shaping consumer preferences Badag Ice Tea in Pandeglang will provide deep insight into how these elements interact with each other and contribute to consumer purchasing decisions. This type of research is quantitative with the aim of tracking the impact between independent factors (autonomous variables) and reliant variables (subordinate variables). the research place is Es Teh Badag Pandeglang. the research time was conducted for approximately 3 months from November 2023 to January 2024.The results of this study indicate that the f test of brand image, lifestyle and location simultaneously and significantly affects the purchasing decision of badag ice tea in pandeglang. The t test results show that brand image, lifestyle and location have a positive and significant influence on purchasing decisions for badag ice tea in pandeglang. The R2 value of 0.609 or 60.9% means that the brand image, lifestyle and area factors have an impact of 60.9% on purchasing decisions, the excess 39.1% is influenced by factors outside the focus such as value, progress and service quality.

Economic education is a branch of education that focuses on the study of the economy from its understanding to its influence on life. The economics education study program prepares students to become economics teachers in the future. Meanwhile, educational economics is a science that studies how humans and society choose to use money or not to utilize scarce productive resources to produce various types of training and development of knowledge, skills, thinking power, character and so on. Automatically, economic education influences every human behavior, including students' consumptive nature or desire to shop. Technological advances that provide easy access to online shopping make a person's consumptive nature increasingly high

This research aims to examine the influence of work ethic, communication and work motivation on employee work discipline. Work discipline is an important factor in increasing organizational productivity and performance. Factors such as work ethic, communication and work motivation have a significant role in shaping the level of employee work discipline in the work environment. This research uses a quantitative approach by collecting data through questionnaires distributed to 100 employee respondents from various backgrounds and levels of position. The collected data was analyzed using statistical methods such as regression to assess the relationship between the independent variables (work ethic, communication and work motivation) and the dependent variable (work discipline). The results of the analysis show that there is a positive and significant influence of work ethic, communication and work motivation on employee work discipline. The SmartPLS 4 application was also used in this research to assist in the analysis of the data obtained. The findings of this research provide an important contribution to human resource management and organizational development.

Work accidents are a phenomenon that often occurs in various industrial sectors. In the process of nation building, the role of the workforce is increasing, along with the various difficulties and risks they face. As a result, to increase national productivity, workers must be provided with protection, care and increased welfare. To ensure that all the steps required to obtain work accident insurance have been carried out correctly and clearly, BPJS procedures cover various aspects, such as registering participants, handling work accident cases, and paying compensation to victims. This journal is made using the library research method, which refers to the process of searching, collecting and analyzing literature or written sources such as books, reports and journals that are relevant to a particular research or study topic. One of them is for the workforce in realizing prosperity. Due to the important role of labor in achieving development goals, they have rights and obligations protected by law. Workers who experience work accidents can receive legal protection such as health services according to medical needs and monetary compensation. The rights and obligations of workers, employers and BPJS Employment are not affected if reporting work accidents is delayed to BPJS Employment and UPTD Employment Inspection.