Publication Search

This research aims to determine how the Village Customary Institution (LAD) strategies for revitalizing cultural heritage in Lumban Gaol Village. Whether the existence of the Village Customary Institution can revive cultural heritage and its impact on the surrounding community. This research was conducted in Lumban Gaol Village using qualitative research methods and informants who became informants, namely the chairman of the Village Customary Institution (LAD), village head, and community. Data collection techniques were carried out through observation, interviews, documentation, and drawing conclusions. The research results show that the strategies carried out by the Village Customary Institution (LAD) in revitalizing cultural heritage in Lumban Gaol Village include socialization strategies, namely LAD conducting socialization regarding the importance of preserving customs and culture. Culture experience, namely LAD inviting young people to clean cultural heritage and inviting children and the elderly to participate in the Cultural and Tourism Awareness Community in Lumban Gaol Village. Economic strategy, namely LAD together with the community building the village by managing cultural heritage to become a source of income for the community. Conservation strategy, namely LAD together with the community improving road access and repairing buildings by painting, renovating damaged ones, and beautifying the buildings so that the community or visitors feel safe and comfortable.

Word-of-Mouth (WOM) communication plays a vital role in shaping the perception of tourism destinations and significantly influences tourists' decision-making processes. This is particularly true for Generation Z, a demographic cohort characterized by their high digital literacy, constant connectivity, and strong preference for authentic and unique experiences. Generation Z travelers tend to rely heavily on WOM, both traditional and digital (e-WOM), when selecting travel destinations, as they value peer recommendations over conventional advertising. One of the destinations that has gained popularity among this generation is Pantai Indah Kapuk (PIK), a rapidly developing coastal area known for its vibrant atmosphere, modern attractions, and aesthetic appeal suitable for social media sharing.This study aims to examine the impact of WOM communication on the satisfaction and overall tourism experience of Generation Z visitors at PIK. The research adopts a quantitative approach using survey methods to collect data from Generation Z tourists who have visited PIK. Variables measured include the source and credibility of WOM, the influence of WOM on decision-making, perceived value, satisfaction, and the quality of the tourism experience.The findings are expected to provide insights into how WOM shapes tourist behavior, enhances destination satisfaction, and contributes to memorable tourism experiences among Generation Z. Furthermore, the study aims to offer recommendations for destination marketers and tourism stakeholders to effectively leverage WOM as a strategic tool in promoting destinations and engaging young travelers in meaningful ways.

This study explores the potential of community-based tourism in Bili Bante, including aspects of natural beauty, cultural diversity, and ecotourism. The observations show that around 75% of the tourist areas in Bili Bante are still preserved with minimal environmental pollution, making it a potential destination for ecotourism development. In addition, the cultural diversity of the local community, including traditional traditions, traditional music, and handicrafts, can be a strong tourist attraction. The interviews with local people revealed that 60% support the development of community-based tourism to improve the local economy, although 40% are concerned about the negative impacts on the environment if tourism management is not carried out carefully. The main obstacles identified are inadequate infrastructure and lack of destination promotion. Based on these findings, this study recommends increasing investment in infrastructure development, training for local people, and developing more effective marketing strategies. In addition, clear regulations regarding natural resource management and environmental conservation must be enforced to support the sustainability of tourism development in Bili Bante.

Revitalization of traditional markets is a manifestation of the commitment of the Ministry of Trade of the Republic of Indonesia in efforts to improve the economy through development, empowerment, and then improving the quality of management in traditional markets as an effort to increase the competitiveness of traditional markets. The purpose of this study is to determine and examine the impact of the traditional market revitalization policy on Sukawati Market, because Sukawati Market is one of the markets with a high level of tourism productivity in Gianyar Regency. This study uses Qualitative methods, as well as the Policy Evaluation theory according to William N. Dunn (2003). This study found that the Evaluation of the Impact of the Sukawati Market Revitalization Policy has not achieved optimal results in all policy evaluation indicators, namely effectiveness, efficiency, adequacy, equity, responsiveness, and accuracy. The suboptimal revitalization policy at Sukawati Market as an effort to increase competitiveness in order to improve the welfare of traders is influenced by several things, namely human resource capacity, changes in infrastructure, and changes in market function after revitalization. The recommendations in this study are increasing human resource capacity, dissemination of information and promotion, and improving market governance.

Mossak Batak Toba is a traditional martial art originating from the Batak Toba ethnic group in North Sumatra, passed down through generations. Characterized by swift, agile, and powerful movements, Mossak is not only a physical discipline but also embodies spiritual values such as courage, discipline, and loyalty. This study aims to identify and analyze the potential of Mossak Batak as a tourist attraction in Toba Regency from cultural, economic, and social perspectives, and to formulate strategies for optimizing its potential amid various existing challenges. This research employs a descriptive qualitative method, utilizing observation, interviews, and documentation as data collection techniques, with descriptive analysis and SWOT analysis as analytical tools. The findings reveal that Mossak Batak holds significant cultural value as an intangible heritage, economic potential through performances and cultural tourism training, and a social role in reinforcing local identity and pride. However, challenges such as limited digital promotion, the absence of educational materials, weak stakeholder coordination, and low community participation remain. The study concludes that with proper strategies—such as cross-sector collaboration, effective digital promotion, and the development of local cultural festivals—Mossak Batak can be elevated as a prominent tourist attraction in Toba Regency. This not only contributes to cultural preservation but also supports local economic growth and strengthens the global recognition of Batak cultural identity.

The research aims to describe the symbolic meaning and cultural values ​​in traditional ceremonies of the Abuy tribe, North Central Alor sub-district, West Lembur Village, Alor Regency. The Abuy traditional ceremony is the identity of West Lembur Village in general as a tourism process that must be preserved by the local community and is a tradition that still survives in the midst of modern progress like this. In this ceremony, there are various positions that are filled with symbolic meaning, such as a sarong woven cloth which has a moko motif which symbolizes the customs of marriage.  This research uses a qualitative descriptive approach. Data was collected through direct observation through interviews with traditional shops and local communities. The research results show that this ceremony not only functions as a religious and social rite, but also as a medium for cultural preservation that strengthens community identity. Values ​​such as togetherness, gratitude and spirituality contained in this ceremony play an important role in maintaining social harmony and establishing human relationships with nature. Preserving this ceremony is important to maintain cultural heritage which has relevance in modern social life.

The Hegong dance is one of the traditional dances that plays an important role in the welcoming procession in Umauta. However, in the midst of modernization, the sustainability of this dance faces challenges, especially in terms of dancer regeneration and community understanding of the cultural values contained therein. This study aims to identify strategies for preserving the Hegong dance and explore its potential for development in the tourism and creative economy sectors. The research method used is a qualitative approach with observation, interview, and literature study techniques. The results of the study indicate that preserving the Hegong dance requires synergy between the community, government, and cultural institutions through cultural education, arts training, and organizing cultural festivals. In addition, the use of digital media and the development of culture-based tourism can be effective strategies to expand the reach of promotion and increase the interest of the younger generation in this dance. In terms of economy, the production and marketing of art products related to the Hegong dance, such as costumes and souvenirs, have the potential to provide economic benefits to the local community. With a sustainable approach, it is hoped that the Hegong dance can continue to be preserved as part of the cultural identity of Umauta and become a tourist attraction that contributes to community welfare.

This study aims to describe and analyze: Community Empowerment Strategies in Batu Majang, Long Bagun District, Mahakam Hulu Regency, East Kalimantan and Inhibiting and Supporting Factors Affecting Empowerment in Tourism Village Development. The research is qualitative descriptive analysis The data analysis technique uses a technique developed by McNabb (2002), namely Grouping the data according to key constructs, identifying bases for interpretation, developing generalizations from the data, testing alternative interpretations dan forming and/or refining generalizable theory from case study. The results of the study show that the Community Empowerment Strategy in the Development of Tourism Villages in Batu Majang which is carried out includes: Planning is carried out through community proposals which are then mapped to potential based on ususlan.  Implementation of Community Empowerment in Tourism Village Development by involving all elements of Village Muspides, Tourism Awareness Groups and all communities, Providing guidance to the community in a sustainable manner by collaborating with the tourism office, increasing the productive economy.  Evaluation or Monitoring of Community Empowerment in Tourism Village Development through a village-level musayawarah forum which is delivered in a village deliberative forum every 3 months.  Factors that inhibit community empowerment in the development of Tourism Villages include limited resources, both budget and human resources, traditional community behavior, and limited land. The supporting factors encountered are the support of some people and the existence of promotional media that can support the existence of tourist villages.

This research aims to develop the potential of ecotourism based on local wisdom in the mangrove forest area of Tapak, Semarang City. The methods used include field observation, interviews with local stakeholders, and qualitative data analysis. The results show that local wisdom plays an important role in managing the mangrove ecosystem and improving community welfare. Traditional practices applied by the local community are effective in maintaining environmental balance and addressing threats of abrasion and pollution. The Tapak mangrove area faces significant challenges, including coastal erosion and industrial waste pollution, which threaten the ecosystem's sustainability. However, the local community has developed various initiatives based on local wisdom for mitigation and conservation. Collective mangrove planting, the use of natural materials in pond management, and the implementation of zoning systems are some practices that have shown positive results. The development of ecotourism in this area not only has the potential to increase local income but also to strengthen environmental awareness among the community and visitors. Recommendations from this study include enhancing community capacity in ecotourism management, strengthening zoning systems, and promoting ecotourism based on local wisdom. Training and empowering the community in aspects of tourism guidance and sustainable resource management are key to ensuring the long-term success of this ecotourism. Therefore, sustainable and community-based ecotourism management strategies need to be continuously developed and supported by various parties to preserve the mangrove ecosystem and improve the welfare of the local community.  

Abstract. Traditional Javanese architecture, especially joglo houses, reflect the harmonious relationship between humans, nature, and God through designs that are loaded with symbolism and philosophy. The joglo house not only serves as a place to live, but also as a space for religious and social rituals, reflecting the spiritual values and belief system of the Javanese people. In this article, we discuss the elements of joglo house design, such as soko guru, towering roofs, and spatial layouts that depict social and spiritual hierarchies. This study uses a qualitative approach based on literature studies to analyze how traditional Javanese architectural design reflects the cultural values and spirituality of its people. The results of the study show that the preservation of joglo houses as a cultural heritage is very important, but it faces great challenges due to modernization and urbanization. Preservation efforts through cultural education, culture-based tourism, and cross-sectoral cooperation are relevant solutions to maintain the continuity of this traditional architecture.

The study aim to describe and analyze the development of alae sektare beach tourism village in improving welfare. The research method used in this research is descriptive qualitative method. Field research data collection techniques using observation techniques and interview techniques. The research data analysis technique uses triangulation from Milles and Huberman, namely data reduction, data display and verification. The results of the study indicate that the development of the alae sektare beach tourism village in improving the welfare of the community can be done: first, through the allocation of village funds where village funds managed by the village government are partially allocated to develop the alae sektare beach tourism sector and also improve other facilities Second, the development of community resources. the community is actively involved in the management of alae sektare beach tourism by conducting coaching for the development of community knowledge. third, highlighting local wisdom with the appearance of traditional arts and also serving traditional food to attract visitors. This traditional menu is a superior menu that is in great demand by visitors. The conclusion that the management of the alae sektare beach tourism village through the allocation of village funds is still not optimal so that in the future it is hoped that the village government will prioritize village funds for the development of beach tourism to realize the economic independence of the lantik village community in the srimeulue district

The National Strategic Program stipulated in Presidential Regulation (Perpres) Number 109 of 2020 concerning the Acceleration of Implementation of the National Food Estate Strategic Project, which was implemented in Gadabung Village, Pandih District, Pulang Pisau Regency was implemented well, so that the community felt the direct impact in the form of a harvest area of 1,205 Ha in a bumper harvest with New Superior Varieties of Inbred and Hybrid rice. The success of Gadabung Village as part of the development of the national strategic food estate project has had a positive impact on making the area charming in the form of vast expanses of rice fields, so that the village can be developed into a tourist village. Based on this, the aim of this research is that the Regional Government of Pulang Pisau Regency makes public policies that can be directly operational, by developing the potential resources owned by the government of Gadabung Village, Pandih Batu District. This research uses a qualitative approach, the data displayed is generally in the form of actual and accurate sentence descriptions and connects the problems studied with a qualitative approach. Researchers go out into the field to research the object of study and hold direct interactions with the community with the aim of obtaining in-depth information about this matter, conducting in-depth interviews and observations. Research Results Based on documentation data, Central Kalimantan Food Estate Development activities, especially in Gadabung Village, were carried out through programs and activities, namely area planning and development of facilities and infrastructure, human resource development and farmer corporations experiencing increased capacity and business diversification. This is a form of sustainability effort for upstream-downstream agricultural businesses based on areas and agro-ecosystem suitability clusters. Increasing the welfare of the people in Gadabung Village will be better by becoming a tourist destination, because the scenery in the area is very beautiful with the support of available natural resources, traditional arts and culture of local people and immigrants (transmigration), both ethnic Dayak, Banjar, Javanese, Sunda, where people live in harmony, safety and peace. The conclusion from the results of this research is that Gadabung Village is a village where the National Strategic Program has been implemented which has succeeded in meeting its objectives, namely making Gadabung Village one of the rice barns in Central Kalimantan, with rice fields stretching across thousands of hectares, and the community feels the direct impact on improving welfare. infrastructure becomes better, the village's potential can become a support for becoming a tourist destination or tourist village.  

One of the museums found in Bali is Subak museum in Tabanan Regency. The establishment of this Museum aims to preserve the traditional institution called Subak as a noble national cultural heritage, and to introduce to the younger generation and foreign tourists about the unique traditional irrigation system in Bali. Lack of supporting facilities in delivering information, making tourists who visit Subak Museum have minimal information. The solution needed in Subak museum is an Android-based E-Tourism application that is supported by Qr-Code technology so as to provide an interesting presentation of data. In making this application using the development of the Waterfall method and designed using the Unified Modeling Language (UML) with the Java programming language for Android and PHP for web services, and MySQL as a database. So that produced an android-based system in Subak museum Tabanan Regency. Based on the results of the tests carried out it can be concluded that the black box testing system functions have been running according to the planning. Then the result of the testing of users using questionnaires generated Application Benefits scores 90.8%, Ease of 86.93%, Interface 82% and Content 90.2%. 

Banyuwangi City is a tourism icon, known for its local delicacies and souvenirs. Many tourists visit the city for its attractions and often seek items to take home as gifts. One of the local businesses specializing in selling traditional cookies is located in the Penganjuran subdistrict. However, this business has been significantly affected by the ongoing COVID-19 pandemic. The pandemic has caused a decline in economic activity, with many businesses experiencing reduced income or even closure. To address this issue, a community service program was initiated to help revive the local cookie business. The program aims to provide valuable knowledge and skills to the community during its implementation and beyond. Ultimately, the goal is to enable business owners to grow their operations and improve their marketing strategies. 

Traditional villages can also be called nagari, hutan, marga and so on, are government units managed by indigenous people who have the right to manage certain areas and the lives of people in the traditional village environment. In various regions, traditional villages have different names, such as nagari, huta, marga and negeri. Traditional village communities are communities that live in a traditional customary law environment, they are known as people who love and uphold tradition. There are many things that can be developed into part of the creative economic activities of traditional village communities such as handicrafts making woven fabrics, woven cloth, wood carvings, and other craft products that contain cultural values. Development of typical food and drinks that have unique appeal and can be used as commercial products. ecotourism, natural and cultural tourism that utilizes the uniqueness of nature and the traditions of traditional villages, for example tourist villages or homestays that offer the experience of living in traditional villages. Performing arts present dance, music, or traditional rituals that are not only entertaining, but also become a medium of cultural education for tourists. All of these will be activities that support the progress of the creative economy.

Javanese culture has a rich and diverse uniqueness, including in its traditional culinary aspects. Traditional food is not just a dish, but also a symbol of cultural values, customs, and local wisdom that have been passed down from generation to generation. However, in the era of globalization and modernization, traditional food faces major challenges due to shifts in people's consumption patterns who prefer fast food or international cuisine. This article discusses efforts to preserve Javanese culture through traditional food that not only aims to maintain cultural identity, but also to increase local economic empowerment. Using a literature study method, this study shows that strategies such as digitalization of promotion, product innovation, and tourism integration are able to revive interest in traditional food among the community. Thus, preserving traditional Javanese food can be one solution to maintain cultural heritage while creating sustainable economic opportunities

This research discusses the traditional dance Dikee Pam from Tuwi Eumpek village, Panga subdistrict, Aceh Jaya Regency, which has become one of the cultural heritage of Indonesia. The Dikee Pam traditional dance has been transformed from religious rituals into a performing art by having 16 likkok or movement variations and 16 male players and 2 radat. The basis of this research is motivated by the importance of preserving the traditional Dikee Pam dance. The main focus of the research is the performance, history, development, function and efforts to preserve Dikee Pam. This dance originally functioned as a ritual to celebrate the birthday of the Prophet Muhammad and has now developed into a performing art form that is performed at various official and entertainment events. The research method is a descriptive approach using interviews, observation and documentation. The results showed that interest in Dikee Pam is declining due to lack of financial support and lack of interest among the younger generation, which is the main challenge to its preservation. However, the local community is still trying to preserve this dance through the Aneuk Nanggroe studio. This research recommends the importance of documentation, integration into local education and the development of Dikee Pam as a potential cultural tourism to maintain sustainability,

Istiqlal Mosque, located in Jakarta, is an important symbol of Indonesian independence and the largest mosque in Southeast Asia. Designed by architect Frederich Silaban, the building combines modern architectural design with traditional Islamic elements. The mosque's main function is as a place of worship for Muslims, but it also has important social, religious and educational roles. With a capacity of more than 200,000 worshipers, the mosque is not only a place for congregational prayers, but also a center for activities such as recitation and celebrations of Islamic holidays. The mosque's spacious and open design allows for strong interaction between worshipers, creating social bonds that strengthen their spiritual connection. Apart from being a place of worship, Istiqlal Mosque also reflects a symbol of Indonesia's unity and national identity. Its location next to the Jakarta Cathedral Church illustrates the importance of interfaith tolerance in Indonesia. The mosque is also a center for da'wah and Islamic studies that invites many visitors from various backgrounds to exchange knowledge and deepen their understanding of Islam. As a religious tourism destination, the mosque attracts many tourists who want to experience peace and learn about its history and symbolism. Through its various functions, Istiqlal Mosque not only acts as a place of worship, but also as a social space that strengthens relationships between its users, reflecting the spirit of nationality and deep spirituality.

This research aims to describe digital marketing management regarding promotions In tourist attractions, the Cirendeu traditional village is often little known. This background is designing, developing and promoting a destination for the purpose of achieving tourism benefits. This marketing focuses on creating sustainable relationships between tourism businesses and consumers by utilizing digital technology such as social media, websites and tourism applications. The problems found in the field are 1. internet limitations and lack of understanding of the importance of digital promotion 2. adaptation in digital era: Technology towards changes that continue to develop, 3. businesses in the tourism sector must have high creativity so that consumers can produce digital content with valuable quality according to their interests. The methods used include direct observation, interviews, distributing questionnaires and heritage studies. The results of this research show that the management of the Cirendeu Traditional Village tourist attraction does not understand digital-based promotion in the current era, due to internet limitations.Apart from that, this research can provide understanding and insight for Cirendeu traditional village tourism managers to be able to develop digital promotion strategies that are more effective and sustainable

Halal tourism has emerged as a significant niche within the global tourism industry, offering a unique opportunity to integrate religious values with sustainable tourism practices. This study explores the economic, cultural, and environmental impacts of halal tourism, focusing on its role in fostering local economic growth, preserving cultural heritage, and promoting environmental sustainability. The research highlights key findings that show halal tourism not only drives economic growth by creating income opportunities and supporting small and medium enterprises (SMEs) but also ensures that tourism activities align with eco-friendly practices. The study emphasizes that halal tourism has the potential to integrate local wisdom and community engagement, which strengthens cultural preservation and promotes social cohesion within tourism destinations. Furthermore, halal tourism initiatives frequently incorporate sustainable tourism practices, such as responsible resource use and the conservation of natural ecosystems, thereby contributing to the broader goals of sustainable tourism development. The study compares halal tourism with traditional mass tourism, noting that halal tourism offers a more inclusive, culturally sensitive, and environmentally responsible model. It also examines the challenges faced by halal tourism, including the lack of standardized halal certification and infrastructure deficiencies, which hinder its growth in some regions. Despite these challenges, the research identifies opportunities for innovation, particularly in the use of technology to enhance certification systems and improve environmental sustainability. The paper concludes with policy recommendations for integrating halal tourism into sustainable tourism strategies, suggesting the need for coordinated frameworks that promote both halal compliance and environmental stewardship. Finally, future research should focus on the impacts of halal tourism in diverse geographic and cultural contexts, exploring its potential for fostering sustainable tourism practices worldwide.