Publication Search

73,455 articles from 714 journals · 2,111 citations tracked

Showing 61-78 of 78

Analytics

Wina Monalisa; Budi Prabowo

Jurnal Akuntan Publik 2023 International Forum of Researchers and Lecturers

In the era of the development of science and technology and the high level of competition in the business world is a challenge that must be faced by all parties, especially in Micro, Small and medium enterprises (MSMEs). Tampan District is one of the sub-districts in Pekanbaru City, Riau Province which is located about 10 kilometers from the center of Pekanbaru City. Many micro, small and medium enterprises (MSMEs) in Tampan, Pekanbaru have adopted technology such as the implementation of a digital cashier system to assist in managing sales transactions. The purpose of this study is to find out what digital cashier applications are predominantly used by MSME players and how influential they are for optimizing financial records. MSME players and how influential it is for optimizing financial records. The method used in this study is a qualitative method, with observational data collection techniques on MSMEs in Handsome District, Pekanbaru.

Wina Monalisa; Budi Prabowo

Jurnal Kendali Akuntansi 2023 International Forum of Researchers and Lecturers

In the era of the development of science and technology and the high level of competition in the business world is a challenge that must be faced by all parties, especially in Micro, Small and medium enterprises (MSMEs). Tampan District is one of the sub-districts in Pekanbaru City, Riau Province which is located about 10 kilometers from the center of Pekanbaru City. Many micro, small and medium enterprises (MSMEs) in Tampan, Pekanbaru have adopted technology such as the implementation of a digital cashier system to assist in managing sales transactions. The purpose of this study is to find out what digital cashier applications are predominantly used by MSME players and how influential they are for optimizing financial records. MSME players and how influential it is for optimizing financial records. The method used in this study is a qualitative method, with observational data collection techniques on MSMEs in Handsome District, Pekanbaru.

Moch. Ridho Illahi; Rafi Athallah Rivai; Luqy Aizzatul Fakhiroh; Ignatius Bramantya Prasetyo Dewa; Desi Puspitasari +1 more

jurnal ABDIMAS Indonesia 2023 STIKes Ibnu Sina Ajibarang

Micro, Small and Medium Enterprises (MSMEs) are businesses owned by individuals or groups that aim to grow and develop their business. ChaCha Kitchen is one of the MSMEs in Blitar that has been around for a long time. The problem faced by ChaCha Kitchen is the application of branding which is felt to be ineffective so they feel the need to be re-branded. Assistance and development through product re-branding is carried out in several steps, including changing the logo, product design, creating a website, and registering on the marketplace. The purpose of this research is to help develop MSME businesses digitally and help develop products to make them more attractive. The method used in this service is by observing, interviewing, data analysis, re-branding, and evaluation. The results of this study are ChaCha Kitchen MSMEs, namely Instagram feed updates and also websites that can make it easier for MSMEs to market their products and can increase consumer interest so that income will increase rapidly.

Mustabsyiroh Kumala; Aufa Izzuddin Baihaqi

Jurnal Pengabdian Masyarakat Nusantara (Pengabmas Nusantara) 2023 Universitas Muhammadiyah Manado

The development of information technology is so fast, fast, and accurate. Currently, information technology has become the main facility of activity that makes a significant contribution to all sectors of life, which indirectly contributes to business growth. MSME (Micro, Small and Medium Enterprises) in Indonesia is one of the business sectors that is mostly run by business actors. However, one of the challenges for MSMEs is to face digital competition in the business sector so that they can survive in the midst of competition. This study aims to provide information regarding MSME development strategies in utilizing the digital economy. The method used in this activity is to use a quality approach through outreach, implementation and mentoring. The result of this activity is to help digitize the marketing of MSME Es Coklatone Mamira products. So that this activity can help these MSMEs in expanding market share.

Iqbal Anaqi; Dzikri Kurniawan; Tiara Putri Marcela; Devi Claudia Vanessa Jorger; Prima Nasrul Aziz +2 more

jurnal ABDIMAS Indonesia 2023 STIKes Ibnu Sina Ajibarang

Micro, Small Enterprises, dUMKM) play an important role in the community's economy, especially in creating jobs and driving economic growth. However, MSMEs often face challenges in dealing with increasingly fierce competition and changes in market trends. In the digital era that continues to develop, the development of digitalization of MSME businesses has become an urgent need to increase their competitiveness. The development of digitalization of MSME businesses opens up great opportunities for business growth and development. By using digital technology and online platforms, MSMEs can expand their market reach and reach potential consumers in various regions. Through digital marketing, MSMEs can promote their products or services more efficiently than traditional methods. In addition, by leveraging digital data and analytics, MSMEs can better understand consumer behavior and optimize their marketing strategies. However, the development of digitalization of MSME businesses also faces several challenges. One of them is limited access and understanding of digital technology. Many SMEs do not have sufficient knowledge or resources to utilize technology effectively. In addition, data security and privacy are important concerns for MSMEs in adopting digitization. MSMEs also have to face increasing competition from large companies that have greater resources to invest in digital technology.

Mu'tasim Billah; Achmad Rafinsyah; Adira Mawangga Putri; Ayu Oktavianingrum; If’idatur Rosyidah

Jurnal Pengabdian Kepada Masyarakat 2023 Sekolah Tinggi Pastoral Kateketik Santo Fransiskus Assisi

KKN MBKM Thematic is a community service activity formed by universities. This activity was carried out by students with the theme of entrepreneurship in Nglebak Village. The aim of this project is to provide wider opportunities for communities to develop their businesses in a more contemporary, efficient and inclusive manner. In addition, this project aims to increase students' knowledge and integrate it into the environment. This is to identify and solve problems faced by the 06 KKN-T MBKM group, such as creating digital marketing through Instagram social media which contains content about furniture products in an attractive appearance so that they are more easily recognized in the eyes of the wider community. To realize the development of the furniture business in this community service activity, group 06 KKN-T MBKM carried it out using detailed and gradual implementation methods starting from surveys, observations, and Focus Group Discussions (FGD). The steps taken to help digital marketing for MSMEs Furniture are starting with creating a business name, creating a product logo, creating an e-commerce account, and creating a social media account.

Khasbulloh Huda; Harjo Lukito; Mohamad Johan Efendi; Eny Nuraeny; Fatma Nur Laila +2 more

Jurnal Pengabdian Masyarakat Sains dan Teknologi 2023 Fakultas Teknik Universitas Cenderawasih

Technological developments that are developing rapidly at this time can be one way to overcome the problem of marketing MSME products by selling online. However, there are still many MSEs who have not been able to optimize technological progress as a role in digital marketing. The purpose of this Community Service is to provide assistance in the use of social media as a means of promotional media. By adding promotions on social media, it is hoped that the products produced will be known to a wider public, and can increase income. With existing social media, both via Facebook, Whats App and also Instagram, it is hoped that it will add to the existing market share and expand its market share.

Faisal Restu Ardiansyah; Siti Nur Amalia; Muhammad Yasin

Jurnal Manajemen Kreatif dan Inovasi 2023 International Forum of Researchers and Lecturers

This paper discusses the industrialization strategy with a focus on the pattern of Small and Medium Industries (IKM) and Micro, Small and Medium Enterprises (MSMEs) in Indonesia. Industrialization has become one of the important efforts to drive a country's economic growth. In the Indonesian context, SMEs and SMEs have a significant role in economic development and job creation. This paper outlines existing patterns in the SMI and MSMEs industry in Indonesia, and describes strategies that can be used to encourage the industrialization of these sectors. In this analysis, several important factors will be discussed, including government policy support, infrastructure development, access to capital and technology, and capacity building and training.

Ngafifatul Waro; Nely Arifah Tulistyawati; Laila Hanifah; Endang Kartini Panggiarti

Journal of Creative Student Research 2023 Pusat Riset dan Inovasi Nasional

The Financial Services Authority (OJK) as a regulator of the money management sector, especially the financial sector, must adequately equip its capabilities to properly implement and support financial management sector activities. economic growth. OJK has a position in managing Islamic banks. The description of Islamic commercial banks is very important because they are only marginal in accelerating the development of the financial economy, especially micro, small and medium enterprises (MSMEs). The Financial Authority carries out the functions, duties, authority to regulate and control activities in the financial sector in an integrated, independent and responsible manner, particularly in the world of banking. The problems of this research are: First, how independent is the Financial Services Authority in regulating and supervising banks? Second, what is the role of the Financial Services Authority in regulating and supervising banks? Third, what is the role of the Financial Services Authority in consumer protection and consumer investigations? The type of research method is normative law and the type of research is descriptive. In conclusion: First, other parties do not interfere with the independence of OJK in its regulation and are found to be inseparable from government interference. Such deals can lead to government intervention. Second, the role of OJK in regulating and supervising banks related to the regulation and supervision of micro stability is very broad. Third, OJK's role in consumer protection is to inform and educate the public about the good quality of the financial sector, its services and products. Stop if it can harm consumers. It is recommended: First, in addition to regulating the independence of the OJK, there must also be freedom from state intervention, so that the government cannot intervene. Second, that the OJK really places the interests of the national economy and not the interests of entrepreneurs as the center of its regulatory task. Third, clarify the provisions that make it easier for the OJK to handle consumer complaints, so that there is no prejudice as if the OJK is providing financial support to consumers.  

Syaiful Anam; Mohammad Fahrur Rozi; Marsum Marsum

Nusantara: Jurnal Pengabdian kepada Masyarakat 2023 Pusat Riset dan Inovasi Nasional

Micro, small and medium business (MSME) activities are one of the business fields that can develop and are consistent in the national economy. Micro, small and medium enterprises (MSMEs) are a good place for the creation of jobs planned by the government, private sector and Village, Galis District, Pamekasan Regency individual business actors. Micro, Small and Medium Enterprises (UMKM) at Ponteh  expands fastly. A lot of business create larger job opportunity in order to reduce unemployment people. One of the idea on empowering UMKM in information technology era is by establishing central communication of UMKM based on Website. By making web marketing media, besides it provides information about UMKM development in Ponteh, it can be functioned to access for any information of production factors. In addition, it can communicate with another UMKM globally to extend the networks. But some employers are constrained by rising raw material prices, the limited of human resources, has a problem in the capital, lack of infrastructure and lack of access to product marketing.

Bustam Bustam; Hasbiyadi Hasbiyadi; Susiana Muchtar; Mustafa Gani; Wahyudi Wahyudi +3 more

Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri 2023 Universitas Maritim AMNI Semarang

One of the development priorities in the Government Work Plan (RKP) is the development of Micro, Small and Medium Enterprises (MSMEs). This is based on the fact that MSMEs have contributed a lot to the national economy. The development of Micro, Small and Medium Enterprises (MSMEs) is very strategic, because of its great potential in driving community economic activities, as well as being the main source of income for most people in improving their standard of living. well-being. (Ariani et al, 2017). Micro, Small and Medium Enterprises (MSMEs) have become an important part of the national economic system capable of accelerating economic growth through the mission of opening business and employment opportunities, increasing people's income, playing a role in increasing foreign exchange earnings and strengthening the structure of the national economy (Hafni & Rozali, 2017).One of the development priorities in the Government Work Plan (RKP) is the development of Micro, Small and Medium Enterprises (MSMEs). This is based on the fact that MSMEs have contributed a lot to the national economy. The development of Micro, Small and Medium Enterprises (MSMEs) is very strategic, because of its great potential in driving community economic activities, as well as being the main source of income for most people in improving their standard of living. well-being. (Ariani et al, 2017). Micro, Small and Medium Enterprises (MSMEs) have become an important part of the national economic system capable of accelerating economic growth through the mission of opening business and employment opportunities, increasing people's income, playing a role in increasing foreign exchange earnings and strengthening the structure of the national economy (Hafni & Rozali, 2017).

Nabbila, Faricha Lita; Sulistyowati

Jurnal Riset Rumpun Ilmu Ekonomi 2023 Lembaga Pengembangan Kinerja Dosen

Islamic microfinance is a new strategy for economic development that is intended to help low-income people who have not been touched by financial goods and services (unbankable). Islamic microfinance can play an important role in community empowerment and poverty alleviation by facilitating access to financial goods and services. The importance of economics and microfinance to the Indonesian economy is undeniable. MSMEs, for example, are able to absorb more than 90% of the national workforce and contribute 60.34% of GDP. In this study, qualitative techniques using descriptive research were applied. The research data comes from interviews with related parties, including the Head of BMT UGT Sidogiri KCP Kediri. In this research, data analysis includes data reduction, data presentation, and conclusion drawing. Based on the findings of the study, BMT UGT Nusantara Kediri made a significant contribution to business growth in the City of Kediri.

Virta Nurul Arini; Kurniansi Kurniansi; Ni Made Suwitri Parwati; Fera Fera

Jurnal Manajemen dan Ekonomi Kreatif 2023 Universitas Kristen Indonesia Toraja

               Micro, Small and Medium Enterprises (MSMEs) in Karawana Village are one of the community's priorities in increasing economic income. MSMEs that are developing in Karawana Village include culinary, trade, animal husbandry and agriculture businesses. This study aims to implement a marketing mix that is directly related to UMKM Karawana Village, Dolo District, Sigi Regency. The implementation method used in this community service activity is carried out in several stages, namely observation, interviews, and evaluation. Based on the results of the interviews, there is an exposure to the 4P Marketing Mix variables that have been implemented in Micro Business actors in Karawana Village, Dolo District, Sigi Regency, product (Price), distribution or place (Place), and promotion (Promotion). Prospects for the Development of Micro, Small and Medium Enterprises have several comparative advantages over large businesses. These advantages include: In terms of capital, the development of small businesses requires relatively small business capital compared to large businesses.

Fara Shaliza; Nurul Hasanah

Jurnal Hasil Kegiatan Bersama Masyarakat 2023 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Youth play a strategic role in national economic development because their creativity, innovation, and energy can drive the growth of micro, small, and medium enterprises (MSMEs) at both local and national levels. However, many youth groups face challenges in developing their businesses due to limited capital, managerial knowledge, marketing skills, and restricted networking opportunities, which hinder optimal profit generation. Business incubators provide a strategic solution to empower youth groups by offering mentorship, training, and facilities to expand networking and access to capital, enabling sustainable profit generation. This community service program was implemented by creating a business incubator for youth groups, including business management training, marketing strategies, financial management, and direct field mentoring. The results indicate improvements in managerial skills, business productivity, and actual profit generation, along with enhanced marketing networks and digital technology utilization to broaden market reach. The conclusion emphasizes that business incubators serve as an effective mechanism to create independent, productive youth entrepreneurs who contribute meaningfully to local and national economic growth.

Judiono Judiono; Mohammad Djaelani; Yayu Sri Wahyuni Hamzah; Ikhwanudin Ikhwanudin; Syaiful Anwar +9 more

Jurnal Masyarakat Mengabdi Nusantara 2023 STIPAS Tahasak Danum Pambelum Keuskupan Palangkaraya

Micro, small and medium enterprises (MSMEs) as one of the pillars of the nation's economy are able to face the big challenges of technological advances that are always running. Wedoro Village is one of the villages that maintains the Development and Marketing of Production Results in the Manufacture of sandals so that there are increasing sandal craftsmen who are always developing in this technological era. The method of implementing this service uses SWOT analysis, with the stages: preparation, implementation of activities, and evaluation. The target of this activity is all Sandal Craftsmen in Wdoro Waru, Sidoarjo. Supervisors carry out the role of guiding according to the expertise of their respective departments. The results of this activity are First, the improvement of Sandal Craftsmen; Second, the increasing interest of PkM practitioners to try new things

Nadra Khalizah Siregar; Muhammad Yafiz; Rahmi Syahriza

Populer: Jurnal Penelitian Mahasiswa 2023 Universitas Maritim AMNI Semarang

Balai Bina Mandiri Denai is a Micro, Small and Medium Enterprise (UMKM) as one of the programs to realize Zakat funds originating from the Medan Zakat House. This program is the embodimentSmile Mandiri, which is a local-based economic empowerment program for underprivileged communities with the aim of reducing poverty through entrepreneurship. The purpose of the research on Balai Bina Mandiri Medan Denai is to find out how the Potential and Role of Zakat on MSMEs at Balai Bina Mandiri Medan Denai is. This research was conducted using descriptive qualitative research by the researcher, which is expected to be able to determine the potential and role of the Zakat Fund on the welfare of MSMEs at Balai Bina Mandiri Medan Denai. From the results obtained by the researchers, the potential that comes from Rumah Zakat itself is very promising for the MSMEs of the Medan Denai Center for Mandiri Development. And the role of Zakat in the Bina Mandiri Medan Denai hall is very instrumental to them. They can get a profit of Rp. 350,000.00, - up to Rp. 500.000,00,-. per day. With a variety of products sold..Based on research results show that with the Mandiri Smile Program from Rumah Zakat, and with the establishment of Balai Bina Mandiri Denai, it plays a very big role in providing additional funds to meet their household needs.

Onnie Lumintang; Kristina Edowai

Jurnal Nusantara Berbakti 2023 Universitas Kristen Indonesia Toraja

This article discusses the development of Micro, Small, and Medium Enterprises (MSMEs) competencies in Jayapura City with a technopreneurship approach, which aims to open new market segments through digital marketing. By utilizing digital technology, MSMEs are expected to increase their competitiveness and enter the global market. This study uses qualitative and quantitative methods to analyze the potential and challenges faced by MSMEs in Jayapura. The results of the study indicate that the development of technopreneurship competencies can encourage innovation and expand the marketing network of MSMEs, as well as increase access to international markets.

Cici Permata Sari; Nurhayati Nurhayati; Ida Nirwana

Journal of Creative Student Research 2023 Pusat Riset dan Inovasi Nasional

Based on the observations of Micro, Small and Medium Enterprises (UMKM) actors in Koto Baru, Solok Regency, in general these MSMEs are not optimistic in running their business, it can be seen from the many business owners who are not confident to compete, most of them think they are not able to compete with other UMKM who have run their business first. business, when in fact the products they have can compete and can even be better if they can be managed properly and lack of knowledge and skills about business management and the use of technology, including licensing issues, administrative problems and other simple bookkeeping. The aim is to find out how the competencies and characteristics of Micro, Small and Medium Enterprises (UMKM) in Koto Baru are.This research was carried out at the new Koto UMKM with the address at Koto Baru, Kubung District, Solok Regency, West Sumatra. This type of research uses a descriptive quantitative approach. Sources of data used in this study is primary through the distribution of questionnaires regarding the competence and characteristics of entrepreneurship on business development. The sampling technique was done by purposive sampling, as many as 70 people.The results show that partially entrepreneurial competence has a positive effect on business development, the t-count value is greater than t-table, namely 5.041> 1.9954, and the significant value is 0.000 <0.05 and entrepreneurial characteristics have a positive effect on business development. t table is 4.092 > 1.9954 and the value is  significant 0.000 <0.05. Based on the F test, the Fcount value is 14,642 and the Ftable value is 3,13. This states that simultaneously or simultaneously competence and entrepreneurial characteristics have a positive effect on the development of the Koto Baru UMKM business.