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Abdul Sodiq Amrulloh; Ayub Muktiono; Jenni Ria Rajagukguk

Venus: Jurnal Publikasi Rumpun Ilmu Teknik 2025 Asosiasi Riset Ilmu Teknik Indonesia

The reliability of a data center is highly dependent on its air conditioning and cooling system. This research evaluates the existing cooling system of Universitas Krisnadwipayana’s data center using the PPDIOO Network Life-Cycle approach. The study finds that the current cooling system, which relies on AC Split, fails to meet TIA-942 standards, posing significant overheating risks and increasing downtime probability. Observational analysis shows that the cooling distribution is inefficient due to inadequate airflow and the absence of a structured cooling layout. To address these issues, this research proposes an optimized cooling system design that incorporates Computer Room Air Conditioning (CRAC), hot aisle-cold aisle arrangement, and raised floor implementation. The recommended improvements also include installing temperature and humidity sensors for real-time environmental monitoring and implementing N+1 redundancy for enhanced system reliability. These solutions are expected to improve cooling efficiency, reduce energy consumption, and mitigate downtime risks. Future research should focus on evaluating the practical impact of this design by conducting real-world trials and exploring liquid cooling technology as a potential alternative for further efficiency improvements.

Wilda Isnaini; Rosman Ilato; Irawaty Igirisa

Perspektif Administrasi Publik dan hukum 2025 Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

The purpose of this study is to describe the Quality of Public Services in the Population Administration Sector in Mataindaha Village, Pasi Kolaga District, Muna Regency. To do this, the researcher uses dimensions, namely; (1) tangibless (physical evidence), (2) reliability (reliability), (3) responsiveness (responsiveness), (4) assurance (assurance), and (5) empathy (attention). To do this, this study uses a qualitative descriptive method, with 10 (ten people). The data collection techniques used in this study are based on observation, interviews, and documentation. Data analysis techniques include data reduction, data presentation, and data explanation. The results of the study indicate that the tangible dimension is still lacking and needs to be carefully reconsidered by village officials (2) assurance, which also needs to be improved considering that village equipment has not been able to provide timely and accurate services. While other dimensions include (3) reliability. Other dimensions include (4) responsiveness and finally (5) empathy has succeeded in helping the community and providing information about service procedures that are not yet understood by the community.  

Rafeby Zhenda Violet; Oktaviana Purnamasari

Lembaga Pengembangan Kinerja Dosen 2025 Lembaga Pengembangan Kinerja Dosen

The use of Brand Ambassadors is becoming increasingly popular in marketing strategies to influence customer behavior. This study aims to measure the role of Nicholas Saputra as a brand ambassador, consumer purchase intention for Kanzler Crispy Chicken Nugget, and the influence of the brand ambassador on purchase intention, focusing on followers of the Instagram account @temankanzler. Using brand ambassador and consumer behavior theories, this study involves two variables: Brand Ambassador (X), consisting of four dimensions (Popularity, Credibility, Attractiveness, Strength), and Purchase Intention (Y), which includes four dimensions (Transactional Intention, Referential Intention, Preferential Intention, Exploratory Intention). A quantitative method was applied through a survey of 71 respondents, analyzed using descriptive statistics and simple linear regression with SPSS. The results indicate that the mean perception of respondents for variables X and Y is 3.80 (agree). Validity and reliability tests confirm that all statement items are valid and reliable. Simple linear regression shows a positive and significant influence of the brand ambassador on purchase intention, with a determination coefficient (Adjusted R²) of 0.789, meaning that 78.9% of the variation in purchase intention is explained by the Brand Ambassador variable, while 21.1% is influenced by other factors.

Muhammad Althaf; Awan Awan

Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Kertajati International Airport is an international airport located in Majalengka Regency, West Java, this airport is still experiencing problems in the placement of signage that is less strategic. Based on the Minister of Transportation Regulation Number KM 22 Year 2005 and Appendix 9 Facilitation 2018, airport signs must be easy to understand and unobstructed. The application of these standards at the Kertajati International Airport Terminal is still not optimal, causing passenger confusion, especially in the departure area in finding routes after check-in. This study aims to determine the effect of signage placement on passenger satisfaction in finding routes at Kertajati Terminal and also to determine how much influence the placement of signage facilities has on passenger satisfaction at Kertajati International Airport. This research uses a descriptive statistical approach, which describes the numbers obtained from research and is described in the form of a systematic discussion. In this study, the data collection carried out was a survey method using a questionnaire (questionnaire). The survey method used is by distributing questionnaires to passengers directly in the Domestic Departure area at Kertajati International Airport. The data analysis techniques used are validity test, reliability test, simple linear regression test, T test and coefficient of determination (R2) test. Based on the results of analysis and discussion and data processing on the variable placement of signage facilities (X) on passenger satisfaction (Y), it is decided that the significant value obtained is 0.000, which means it is smaller or less than (<) 0.05, it can be concluded that the placement of signage facilities has a significant effect on passenger satisfaction at the Kertajati International Airport Terminal. The magnitude of the value of the effect of the placement of signage facilities on passenger satisfaction is known that the number obtained for the variable placement of signage facilities is 65.9% of the passenger satisfaction variable.

Wahyuti Risma Dhani; Fitri Indrawati

Jurnal Ilmu Kesehatan 2025 Lembaga Pengembangan Kinerja Dosen

The JKN mobile application in Semarang City in 2021 has been used by 228,965 people, while it is not comparable to BPJS Health participants, which amounted to 2,664,532 people and if it is percented, only 11% of JKN mobile users. The purpose of this study was to determine the effect of JKN mobile service quality on user satisfaction. This research was conducted using a quantitative cross-sectional design. The sample size was calculated using the Lameshow formula and the results obtained were 385 respondents with the inclusion criteria of JKN mobile users at the Semarang State University Service Center. This research was conducted from September to December 2024. The results showed that the core scale of service quality that has an influence on user satisfaction is efficiency (p value 0.000) and reliability (p value 0.005). The core scale of service quality that has no influence on satisfaction is fulfillment (p value 0.068) and confidentiality (p value 0.404).

Tatha Pratamawati; Meirinawati Meirinawati

Jurnal Hukum, Politik dan Humaniora 2025 Lembaga Pengembangan Kinerja Dosen

The East Java Provincial Government established the East Java Super Corridor (EJSC) in five regions, including Bojonegoro Regency, to provide coworking spaces for the public. EJSC Bakorwil Bojonegoro is the only coworking space in the area, making it essential to offer high-quality services. This study aims to describe the service quality of the coworking space at EJSC Bakorwil Bojonegoro using a descriptive qualitative method. This research focuses on the five service quality indicators proposed by Kotler and Keller (2016): reliability, responsiveness, assurance, empathy, and tangibles. Data were collected through interviews, observations, documentation, and literature studies, with data analysis involving collection, reduction, presentation, and conclusion drawing. The findings indicate that the service quality of the coworking space at EJSC Bakorwil Bojonegoro is generally satisfactory. Reliability is reflected in the provision of free facilities that support user productivity. However, responsiveness still faces challenges in terms of timely responses to complaints and the flexibility of operating hours. Assurance has been established through effective communication, although staff professionalism needs improvement. Empathy is demonstrated through warm and responsive interactions between management and users. Tangibles indicate that the available facilities are adequate, but some shortcomings remain, such as limited parking space and suboptimal workspace arrangement.

Kris Wanto; Dedtri Anwar; Jeihn Novita C. Budiman; Santun Irawan; Jaya Alamsyah

International Journal of Mechanical, Electrical and Civil Engineering 2025 Asosiasi Riset Ilmu Teknik Indonesia

The increasing complexity of naval electrical systems and the demand for higher operational reliability necessitate a shift from traditional maintenance methods to data-driven predictive maintenance solutions. This research examines the effectiveness of IoT-based remote monitoring and diagnostic systems in improving system reliability, cost-efficiency, and operational sustainability in naval engineering. A qualitative-empirical approach was applied, utilizing expert interviews, structured surveys, and field observations to assess the impact of IoT-driven predictive maintenance. The findings indicate a significant reduction in system failures (92/100), maintenance costs (89/100), and operational downtime, demonstrating the effectiveness of real-time fault detection and automated diagnostics. Additionally, the study identifies challenges in infrastructure readiness (78/100) and cybersecurity concerns (82/100), which must be addressed for large-scale implementation. While the adoption rate (88/100) reflects strong industry support, skill readiness gaps (80/100) suggest a need for enhanced technical training in maritime education. The research concludes that IoT-based predictive maintenance offers a transformative approach to naval maintenance strategies, ensuring sustainability, efficiency, and enhanced fleet readiness in modern maritime operations.

Ardiansyah Saputra

Jurnal Bisnis Kreatif dan Inovatif 2025 Asosiasi Riset Ilmu Manajemen dan Bisnis Indonesia

In the current era of globalization, the business world is experiencing rapid growth, particularly in the culinary industry. This business is directly related to the basic human need for food, which is one of the fundamental necessities for survival. The influence of product quality and price on customer satisfaction at Mie Gacoan Dr. Mansyur Medan has become an interesting topic for research, considering the critical role these two factors play in maintaining and enhancing customer satisfaction. Customer satisfaction is crucial for ensuring repeat customers and building brand loyalty, which is particularly important in the highly competitive food industry. This study aims to determine the extent to which product quality and price affect customer satisfaction at Mie Gacoan in Medan, focusing on students of the Business Administration Department at Politeknik Negeri Medan as the research subjects. This study employs a quantitative research method with a descriptive approach, including tests for validity and reliability, classical assumptions, and hypothesis testing. The hypothesis testing includes t-tests, F-tests, and an analysis of the coefficient of determination (adjusted R square). By understanding the relationship between product quality, price, and customer satisfaction, this research aims to provide valuable insights for improving service strategies and pricing models in the culinary business, ultimately helping Mie Gacoan improve its customer satisfaction and competitive edge in the market.

Yudha Dwi Pradita; Zaenul Muttaqien; Lina Saptaria

Jurnal Manajemen Kewirausahaan dan Teknologi 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This study aims to explain the influence of product quality, price and location on purchasing decisions at Awi Handmade Kediri. The data analysis technique used by researchers in this study uses statistical tests through validity tests, reliability tests, classical assumption tests, multiple linear regression tests, t tests, F tests with SPSS version 16.0. The methods used in this study are questionnaires, interviews and observations. The sampling technique in this study used the Accidental Sampling technique with a sample size of 86. Based on the results of the study obtained by researchers from the multiple linear regression equation Y = 2.344 + 0.369X1 + 0.411X2 + 0.2.69X3. The results of the analysis conducted, the results of the study indicate that the product quality variable has a significant effect on purchasing decisions, the price variable has a significant effect on purchasing decisions with evidence of Sig t 0.000> 0.05, the location variable has a significant effect on purchasing decisions with evidence of Sig t 0.000 <0.05, and the results of product quality, price and location simultaneously have a significant effect on purchasing decisions with evidence of Sig F 0.000 <0.05. The results of the analysis of the R2 value = 0.907 or 90.7%.  

Muchamad Arif Al Ardha; Kolektus Oky Ristanto; Rizky Muhammad Sidik; Muhammad Kharis Fajar; Advendi Kristiyandaru +3 more

International Journal of Computer Technology and Science 2025 Asosiasi Riset Teknik Elektro dan Infomatika Indonesia

The rapid evolution of digital technology has significantly impacted various sports, including niche ones like petanque. This study explores the perceived benefits and barriers of using an Android-based application for scoring and statistics management in petanque, a sport gaining popularity in Indonesia. Traditionally, performance assessment in petanque relied on manual, paper-based methods, prone to inaccuracies and inefficiencies. An Android app, Petanque Match Statistics, was developed to address these challenges, offering real-time data accuracy, improved workflow, and enhanced performance analysis. This study employed a quantitative approach, surveying 50 participants (35 players and 15 coaches) in Surabaya, Indonesia, to assess their impressions of the app's usability, accuracy, efficiency, and overall satisfaction. Results indicated high ratings across all parameters, with no significant differences between players and coaches. The app was commended for its intuitive design, reliability, and time-saving efficiency. Findings highlight the potential of digital solutions to modernise petanque match administration, enhance strategic decision-making, and improve the user experience. The study underscores the importance of user-centred design in facilitating the adoption of digital advancements in sports, offering valuable insights for future developments in petanque and other emerging sports.

Delly Mustafa; Siti Zaleha Soebarini; Nurasia Natsir

International Journal of Management and Digital Sciences 2025 International Forum of Researchers and Lecturers

This study examines the effectiveness of Management Information Systems (MIS) in environmental permit administration within the Environmental Agency of Makassar City during the 2023-2024 period. Employing a qualitative case study approach, the research integrates several theoretical frameworks including Systems Theory, Technology Acceptance Model (TAM), Resource-Based View (RBV), Diffusion of Innovations, and Contingency Theory to comprehensively evaluate MIS performance. Through in-depth interviews with 35 respondents, direct observations, and documentation analysis over six months, the research identifies the impact of MIS implementation on environmental governance. Findings reveal significant improvements in processing efficiency (42% time reduction), administrative error reduction (67% decrease), and enhanced stakeholder engagement (53% increase in public participation). Nevertheless, challenges persist in regulatory alignment, technical reliability (12% system downtime), and user adaptation (23% of staff reporting usage difficulties). The study underscores the importance of continuous system optimization, targeted training, and cross-departmental integration for sustainable environmental governance. Theoretical contributions include an integrated MIS evaluation model for environmental administration contexts, while practical implications offer recommendations for technology-based permitting process improvements. Research limitations include a single geographic focus and relatively short observation period, suggesting the need for future longitudinal and comparative studies.

Anang Novida Harinurdin; Yunita Primasanti; Erna Indriastiningsih

Manufaktur: Publikasi Sub Rumpun Ilmu Keteknikan Industri 2025 Asosiasi Riset Ilmu Teknik Indonesia

According to data from the International Labor Organization (ILO), every year there are more than 2.78 million deaths and 378 million injuries due to work accidents or occupational diseases. At PT. XXX, since the site opened in 2014, there have been 16 accident cases, while in 2021 there were 9 cases recorded. OB removal production in 2014 reached 4,105,279 tons, and in 2021 it will increase to 16,942,212 tons. This research aims to analyze the relationship between implementing ISO 45001:2018 and efforts to increase productivity. The research instrument was a questionnaire with a sample of 30 people and an ISO 45001:2018 audit checklist to carry out gap analysis. The validity test using Bivariate Pearson correlation showed good validity (r > 0.5, p < 0.01), and the reliability test showed very high internal consistency with a Cronbach's Alpha value of 0.993. The gap analysis results show that most of the standard clauses have been implemented well (value > 3.00), such as leadership and commitment (3.77), participation and consultation (3.83), and hazard identification (3.25). However, determining the scope of the system needs improvement (value 2.80). The total gap analysis score reached 84%, which shows good implementation. Optimal implementation of ISO 45001:2018 has been proven to reduce accidents and injuries, which contributes to increasing productivity at PT. XXX.

Ersa Laila; Endang Ruswanti; Wahyuni Wahyuni

Jurnal Kesehatan dan Kedokteran 2025 Lembaga Pengembangan Kinerja Dosen

Background: Brand loyalty reflects patients' tendency to continue using a hospital's services and recommend them to others. However, the decline in physiotherapy patient visits since the COVID-19 pandemic has affected hospital revenue, while brand image and digital marketing via Instagram are still underutilized. Most previous studies have addressed brand loyalty in general, while specific studies on physiotherapy units are still rare. Although many studies show that SMMA and brand image affect loyalty through brand trust, research specifically examining the role of brand reliability as a dimension of trust in healthcare services is still limited.Objective: This study fills this gap by examining the influence of SMMA, brand image, and brand reliability on brand loyalty in the context of physiotherapy services at Siaga Raya Orthopedic Hospital.Methods: This research uses quantitative methods with a purposive sampling technique on 120 respondents. Data analysis was conducted using Structural Equation Modeling (SEM) with the Partial Least Square (PLS) method. The study develops the SOR (Stimulus-Organism-Response) theoretical framework.Results: SMMA has a significant effect on brand loyalty both directly and through the mediation of brand reliability. In contrast, brand image requires brand reliability mediation to influence loyalty. Brand reliability proved to be an essential element in building patient loyalty.Implications: Hospitals need to design marketing strategies through social media and brand image that are not only attractive but also reflect service reliability to establish long-term relationships with patients.

Nahason Sitohang; Maria Fransiska Laim Onggur

Pajak dan Manajemen Keuangan 2025 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

the purpose of this research is to find out how much influence competition has on sales at warung koki street street. The formulation of the problem in this research includes whether price, place, promotion, distribution, people, process and product influence sales at warung koki kaki lima cakung. This research is field research with descriptive quantitative research methods. Primary and secondary data sources. Data collection techniques use observation, questionnaire and documentation methods. The sample in this research was 99 consumers of warung koki street street, who then analyzed the data using validity tests, reliability tests, normality tests and simple linear regression.   The competition variable (x) has a significant influence on sales at the cakung street food stall, east jakarta. It can be seen that tcount is = 2.670> ttable is = 2.024, so it can be concluded that ha is rejected and ha is accepted. Based on the research results by comparing the fcount>ftable values, it was obtained that it was 7.131 > 4.10, which means positive. Meanwhile, a p-value of 98 was obtained in the sig column, 0.011 < 0.05, meaning it is significant. So it can be concluded that competition can have a significant positive effect on sales at warung koki kaki cakung.  

Fatma Abubakar; Reny Retnaningsih

DIAGNOSA: Jurnal Ilmu Kesehatan dan Keperawatan 2025 International Forum of Researchers and Lecturers

Signs of danger in the third trimester of pregnancy are important indicators for preventing obstetric complications that can potentially increase the risk of maternal morbidity and mortality. However, the level of awareness and preparedness of mothers in recognizing signs of danger often depends on access to education and the quality of information received during pregnancy. Maternity classes are one of the educational strategies recommended in antenatal care to improve mothers' attitudes and understanding of pregnancy health. This study aims to analyze the effect of antenatal classes on mothers' attitudes toward danger signs in the third trimester at the Galala Inpatient Health Center. This study used a quantitative analytical design with a post-test only design approach. The study sample consisted of 30 pregnant women in their third trimester who were selected using total sampling technique. Data collection was conducted using a closed-ended questionnaire based on a Likert scale that had been tested for validity and reliability (α = 0.82). Data analysis was performed descriptively because the distribution of respondents' attitude scores was homogeneous. The results showed that all respondents (100%) had a fairly positive attitude towards pregnancy danger signs after attending the pregnancy class. These findings indicate that pregnancy classes play a role in increasing mothers' awareness of health risks during pregnancy, although they have not yet reached the optimal attitude category. The conclusion of this study confirms that pregnancy classes contribute to improving maternal attitudes and need to be improved through a variety of educational methods and increased frequency of meetings to support stronger attitude change.

Suci Wulandari; Feri Ferdian

Jurnal Manajemen Pariwisata dan Perhotelan 2025 International Forum of Researchers and Lecturers

This research aims to analyze the influence of Destination Image on Interest in Recommending Sasak Beach Tourist Attractions with Destination Personality as a Moderating Variable. This type of research is quantitative descriptive with a sampling technique using purposive sampling and a sample size of 170 respondents based on the hair formula. The instrument in this study used a questionnaire arranged according to a Likert scale and data was collected by distributing the questionnaire that had been prepared and then given to respondents whose validity and reliability had first been tested. Based on the research that has been carried out, the following results were obtained: Destination Image (X) is in the sufficient category with a percentage of (3.33%). Interest in Recommending (Y) is in the sufficient category with a percentage of (3.32%). Destination Personality (Z) is in the sufficient category with a percentage of (3.34%). There is a positive and significant influence between the Destination image (X) variable on the Interest in Recommendation (Y) variable with a t-statistic value of 6.378 which is greater than the t-table value of 1.96 and a p-value of 0.00 which is smaller than 0.05. There is no positive and significant influence between the Destination Personality (Z) variable which moderates the relationship between Destination Image (X) and Interest in Recommending (Y) with a t-statistics value of 0.885 which is smaller than 1.96 with a p value of 0.885. 0.377 is greater than 0.05, and the original ample value is 0.037.

Tatik Purwaningsih; Yelini Fan Hardi

Journal of New Trends in Sciences 2025 CV. Aksara Global Akademia

 Election integrity is a key element in ensuring democratic legitimacy, yet election fraud remains a significant threat to this process. This research aims to evaluate the use of Bayesian statistics in detecting anomalies in vote distributions that may indicate potential election fraud. In the context of elections, whose reliability is often questioned, statistical analysis becomes crucial to ensure transparency and credibility in election results. This study uses national election data collected from various polling stations (TPS), focusing on vote distribution per candidate in each TPS. A Bayesian probabilistic model is applied to analyze the observed vote distribution compared to the expected distribution. By using Bayesian inference, researchers can update the probability distribution based on the obtained data, allowing for more accurate anomaly identification. The analysis results show significant deviations in several TPS, where the observed vote distribution exhibits patterns inconsistent with the expected distribution. These anomalies are suspicious as they may indicate manipulation or errors in the vote counting process. The implications of this research suggest that the Bayesian method can be used to improve election transparency and provide a more reliable tool for detecting fraud. The future application of this technique can help increase public trust in election results and support the integrity of the democratic process. This study also recommends further development of the analytical model to expand the scope of anomaly detection and enhance fraud detection accuracy in larger and more complex elections.

Faridah Faridah; Rani Safitri

Jurnal Siti Rufaidah 2025 PPNI UNIMMAN

Mothers' knowledge and attitudes play a crucial role in the success of the basic immunization program for infants. This study aimed to analyze the effect of counseling using the discussion method on improving mothers' knowledge and attitudes regarding basic immunization for infants aged 0-12 months. The study used a pre-experimental one-group pretest-posttest design with a sample of 30 mothers selected through purposive sampling. The research instrument consisted of a knowledge and attitude questionnaire that had been tested for validity and reliability. The intervention was conducted through a 60-minute focus group discussion, which included an initial presentation, active discussion, scientific clarification, and conclusion drawing. The results showed a significant increase in knowledge, from an average score of 9.13 to 13.47 (p = 0.000), and in attitudes, from an average score of 31.50 to 41.30 (p = 0.000). The distribution of categories also showed a significant shift towards better knowledge and attitudes after the intervention. This study concluded that the discussion method was effective in improving mothers' understanding and forming positive attitudes towards basic immunization, making it worthy of recommendation as an educational method in health care facilities.

Alfian Dwi Cahya

Jurnal Strategi Bisnis Teknologi 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

The farm shop is still considered one of the business sectors that can bring in a lot of profit. Therefore, this research aims to determine the level of service quality, price and location on customer satisfaction at the Al Mubarok Wonodadi Agricultural Shop, Blitar Regency. This study used a non-probability sampling method, namely a saturated sample with a sample of 143 respondents and also used the help of the SPSS application program. The analysis technique used is validity test instrument test, reliability test, classic assumption test, multiple regression test, t test, F test, test of the coefficient of determination. The results of this study indicate that product quality has a partially significant positive effect on customer satisfaction at Al Mubarok Wonodadi Farm Shop, Blitar district, this can be seen from the significant t value of 0.00 <0.05 and service quality, price and location has a partially significant positive effect on customer satisfaction at Al Mubarok Wonodadi Agricultural Shop, Blitar Regency, this can be seen from the significant t value of 0.00 <0.05, while simultaneously service quality, price and location have a significant influence on consumer satisfaction at Al Mubarok Wonodadi Agricultural Shop, Blitar Regency, this can be seen from the significant F value of 0.00 <0.05.

I Dewa Ayu Thiasita Pitaloka; Yunus Purnama

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

The aviation industry in Indonesia has experienced rapid growth in line with the increasing demand for air transportation. One of the key aspects of airline service is the check-in process, which serves as the first interaction between passengers and the airline and plays a role in shaping the customer experience. This study aims to analyze the impact of check-in counter service quality on passenger satisfaction with Super Air Jet at Sultan Aji Muhammad Sulaiman (SAMS) Sepinggan International Airport, Balikpapan. This research employs a quantitative approach using a survey method, involving 100 passenger respondents who have used Super Air Jet at least once and are aged between 17 and 40 years. The survey was conducted at Sultan Aji Muhammad Sulaiman (SAMS) Sepinggan International Airport, Balikpapan. Data analysis was performed using validity tests, reliability tests, classical assumption tests, simple linear regression, T-tests, and the coefficient of determination (R²). The results of the study indicate that the quality of check-in counter service has a positive and significant impact on passenger satisfaction. The simple linear regression test shows a regression coefficient value of 0.351 with a correlation value of 0.942. Additionally, the T-test results show a calculated t-value of 20.931, which is greater than the critical t-value of 1.660, with a significance level of 0.000 < 0.05, thereby supporting the research hypothesis. Based on these findings, it can be concluded that improving service quality at the check-in counter plays a crucial role in enhancing passenger satisfaction.