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Indah Permata Sari; Riska Mailani; Tania Rahmah Wati; Zulvan Harnando; Susriyanti Susriyanti

Jurnal Ekonomi dan Keuangan 2026 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Developments in information technology have had a significant impact on business communication and negotiation processes in various industrial sectors. Technological advances such as email, video conferencing, instant messaging applications, cloud-based information systems, and other digital media have created new, faster, more efficient, and more documented communication models. This study uses a descriptive approach based on a literature review to analyze how information technology is transforming interaction patterns, strategies, and negotiation processes in the modern business environment. The results indicate that information technology plays a strategic role in increasing the effectiveness of business communication and accelerating the negotiation process. Advantages such as cost savings, time flexibility, global access, and automated documentation are the main reasons for the increasing use of digital media in the business world. However, digital negotiation also presents challenges such as the loss of non-verbal context, the risk of miscommunication, data security issues, and limitations in interpersonal relationships. The conclusion of this study confirms that successful negotiations in the digital era are greatly influenced by interpersonal communication skills, digital literacy, appropriate media selection, and the implementation of negotiation strategies that adapt to technological changes.

Agustina Bura; Mirayanti Sarungngu; Rini Ta'diampang; Alvina Ratte; Jupril Jupril +1 more

Sukacita : Jurnal Pendidikan Iman Kristen 2026 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

Christian transformational leadership offers an ideal model for church organizational development, but its implementation in the Indonesian context faces complex structural and cultural barriers. This study aims to identify and analyze the structural and cultural barriers that influence the implementation of Christian transformational leadership in Indonesian church organizations, analyze the mechanisms of organizational resistance and their implications for leadership effectiveness, and formulate adaptive strategies relevant to local dynamics. The method used is a qualitative literature study with a systematic literature review approach of the latest academic sources. The results show that structural barriers include limited human resource capacity, weak organizational infrastructure, and immature management systems, while cultural barriers are rooted in strong local traditions and resistance to new leadership models. Organizational resistance arises through mutually reinforcing interpersonal, organizational, and cultural mechanisms, resulting in decreased congregation participation and empowerment effectiveness. Effective adaptive strategies include participatory dialogue communication, continuous leadership development, acculturation of leadership to local values, and the formation of an inclusive organizational culture. This study concludes that the sustainable implementation of Christian transformational leadership requires a holistic approach that integrates changes in structure, culture, and interpersonal relationships while remaining sensitive to the local context and cultural wisdom.

Samuel Martin; Nasywa Qansha Azzahra; Tia Dwi Putri; Dinda Erliana NP; Afni Karim +1 more

Jurnal Pengabdian Masyarakat dan Transformasi Kesejahteraan 2025 Lembaga Pengembangan Kinerja Dosen

Public speaking is an essential communication skill that plays a crucial role in enhancing self-confidence, delivering ideas effectively, and fostering social participation. However, many women in rural areas still lack opportunities to develop this skill due to limited access to training, gender stereotypes, and minimal experience in public forums. These challenges lead to low levels of women’s involvement, particularly housewives who are members of PKK, in community activities and decision-making processes at the local level. This study aims to examine the impact of public speaking training on improving the knowledge, self-confidence, and social participation of PKK mothers in Nagari Sumpur Kudus. The research employed a descriptive qualitative method with a participatory approach through interactive lectures, speaking practice simulations, reflective discussions, participatory observations, and qualitative evaluations. Data were analyzed using data reduction, data display, and conclusion drawing based on field notes, observations, and participants’ feedback. The findings indicate that the training successfully improved participants’ understanding of basic public speaking techniques, including intonation, eye contact, body language, and structured idea delivery. Furthermore, the participants experienced significant growth in self-confidence, courage to speak in front of groups, and motivation to continuously practice their communication skills. The interactive and supportive learning atmosphere also strengthened collaboration and solidarity among PKK members. Thus, public speaking training not only enhances individual competencies but also contributes to women’s empowerment and their active participation in community development at the village level.  

Oky Sabastian; Fedianty Augustinah; Eny Hartati

International Journal of Social Science and Humanity 2025 Asosiasi Penelitian dan Pengajar Ilmu Sosial Indonesia

This study provides a comprehensive analysis of the performance of the Travel Document Section at Tanjung Perak Immigration Office within the framework of Public Administration. Employing a qualitative, case-study approach, the research investigates the efficiency, effectiveness, and quality of immigration services, emphasising the application of New Public Management (NPM) principles and Good Governance practices. The findings reveal that while technological innovations such as digital systems (M-Passport and SIMKIM) have successfully improved operational efficiency and reduced physical queues, challenges persist regarding procedural transparency, accountability, and system reliability. Human errors and inconsistent discretion in handling complex documents highlight the need for enhanced capacity building and resource allocation. Moreover, issues of bureaucratic transparency and integrity undermine public trust, underscoring the importance of strengthening internal controls and communication strategies. The study also underscores that service quality is multidimensional, encompassing physical facilities, interpersonal professionalism, and procedural clarity, all of which influence public satisfaction. Despite improvements, the gap between technological efficiency and service effectiveness suggests that further efforts are needed to integrate digital innovations with robust procedural protocols. The research concludes that sustainable performance improvement requires a balanced focus on technological, human, and systemic factors, fostering a culture of transparency, accountability, and continuous development. These insights offer valuable policy recommendations to enhance the robustness and responsiveness of immigration services, ultimately strengthening the legitimacy and trust of government institutions in delivering public services.

Andi Maryam; Ainun Mardiah; Yuni Riskita Mangopo; Heriyanti Tahang; Rizky Ekawaty Ahmad +4 more

Jurnal Pengabdian Masyarakat Waradin 2025 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Soft skills are essential competencies that teachers must possess to create an effective, communicative, and student-centered learning process. However, the geographical conditions of SD Negeri 01 Saonek, which is located in an island area, present unique challenges, particularly related to limited access to travel outside the island and unstable communication networks. These limitations have resulted in teachers at the school not receiving adequate training in soft skill development, including communication, classroom management, and self-reflection abilities. To address this need, a socialization and training program based on microteaching was implemented as an effort to enhance teachers’ professional competencies. The microteaching method was chosen because it provides opportunities for direct practice, structured feedback, and simplified yet effective teaching simulations. The training was designed to help teachers understand good teaching techniques, build confidence, and strengthen interpersonal skills in instructional interactions. In addition, the collective feedback sessions offered participants chances to learn from one another and improve their teaching strategies based on peer observations. The results of the activity indicated an improvement in teachers’ ability to design lesson scenarios, manage classrooms, deliver material more clearly, and communicate more effectively with students. Teachers also reported increased motivation and a deeper understanding of the importance of soft skills in supporting their professionalism. Thus, the microteaching training provided new insights into the capacity-building process for teachers at SD Negeri 01 Saonek and served as a relevant solution for island schools facing limited access to conventional training. This program is expected to continue and become a model for empowering teachers in 3T regions to sustainably improve education quality.

Devita Oktarini; Sapto Pramono; Sri Roekminiati

WISSEN : Jurnal Ilmu Sosial dan Humaniora 2025 Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

This study aims to describe and analyze the factors that influence employee job satisfaction at PT Trans Jaya Papua by employing a qualitative descriptive method supported by observation and semi-structured interviews with 12 employees across different departments. The findings reveal that job satisfaction arises from a combination of internal and external factors that interact to shape employees’ overall perceptions of their work. Internal factors consist of individual attitudes, motivation, and the quality of interpersonal relationships, all of which determine how employees respond to daily tasks and workplace dynamics. External factors include leadership style, salary, work environment, and organizational support, each playing a crucial role in shaping employees’ sense of stability and fairness. The results highlight that positive work attitudes and effective communication are the most dominant contributors to employee satisfaction, strengthened by adequate compensation and supportive supervision from leaders. The study concludes that job satisfaction can be further improved through transparent communication, equitable reward systems, and consistent leadership involvement in employee development. These findings provide practical implications for management, particularly in formulating more responsive human resource strategies aimed at enhancing employee performance and organizational effectiveness.

Budiyono , Rokhmad; Fidyah Yuli Ernawati

Jurnal Pengabdian Masyarakat 2025 Lembaga Pengembangan Kinerja Dosen

The transition toward Society 5.0 demands a workforce capable of integrating technological proficiency with strong human-centered soft skills. This community engagement program aims to enhance the digital mindset and soft skills of PKK women in Boja District, Kendal Regency through a structured mentoring model rooted in human-centered learning principles. Using a needs assessment, experiential training sessions, and group mentoring, the program focused on increasing participants’ abilities in digital literacy, communication, collaboration, creativity, and community-based leadership. The mentoring activities revealed significant improvements in participants’ understanding of basic digital functions, such as the use of smartphones for communication, information access, and household economic opportunities. Engagement in interactive sessions—such as role play, guided discussions, and problem-solving simulations—strengthened participants’ confidence, interpersonal communication, and teamwork skills. Furthermore, several participants demonstrated emerging leadership abilities, particularly in facilitating peer learning and supporting other members during digital practice activities. These findings align with recent literature emphasizing the effectiveness of contextual digital training and experiential adult learning in promoting behavioral change and improving community readiness for technological transformation. Overall, the program successfully enhanced the participants’ readiness to face the challenges of Society 5.0 by fostering digital mindset growth, essential soft skills development, and strengthened leadership capacity. The results indicate that human-centered mentoring can serve as a sustainable approach to empowering local communities and improving their competitiveness in the digital era.  

M. Arpah; Mohammad Aras

Jurnal Riset dan Inovasi Manajemen 2025 International Forum of Researchers and Lecturers

Logical thinking is a fundamental competency for prospective teachers, as it supports systematic reasoning and professional decision-making. This study aimed to analyze the relationship between academic communication and emotional regulation with the logical thinking skills of students at the Faculty of Teacher Training and Education, Satya Wiyata Mandala University, Nabire, Central Papua. A quantitative correlational design was employed with 100 students selected through proportional random sampling. Data were collected using an academic communication questionnaire, an emotional regulation scale, and a logical reasoning test, and analyzed through Pearson correlation and multiple regression. The findings indicate that both academic communication and emotional regulation have positive and significant relationships with logical thinking skills, both partially and simultaneously. These results emphasize that logical thinking development in higher education requires the integration of cognitive, interpersonal, and emotional competencies.

Budiyono , Rokhmad; Fidyah Yuli Ernawati

Jurnal Pengabdian Masyarakat 2025 Lembaga Pengembangan Kinerja Dosen

The transition toward Society 5.0 demands a workforce capable of integrating technological proficiency with strong human-centered soft skills. This community engagement program aims to enhance the digital mindset and soft skills of PKK women in Boja District, Kendal Regency through a structured mentoring model rooted in human-centered learning principles. Using a needs assessment, experiential training sessions, and group mentoring, the program focused on increasing participants’ abilities in digital literacy, communication, collaboration, creativity, and community-based leadership. The mentoring activities revealed significant improvements in participants’ understanding of basic digital functions, such as the use of smartphones for communication, information access, and household economic opportunities. Engagement in interactive sessions—such as role play, guided discussions, and problem-solving simulations—strengthened participants’ confidence, interpersonal communication, and teamwork skills. Furthermore, several participants demonstrated emerging leadership abilities, particularly in facilitating peer learning and supporting other members during digital practice activities. These findings align with recent literature emphasizing the effectiveness of contextual digital training and experiential adult learning in promoting behavioral change and improving community readiness for technological transformation. Overall, the program successfully enhanced the participants’ readiness to face the challenges of Society 5.0 by fostering digital mindset growth, essential soft skills development, and strengthened leadership capacity. The results indicate that human-centered mentoring can serve as a sustainable approach to empowering local communities and improving their competitiveness in the digital era.  

Irma Iqlima Nurussa’ban; Anfas Anfas

Jurnal Strategi Bisnis Teknologi 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This research aims to throughly explore the differentiation strategy model implemented by the small-medium enterprise (SME) grocery store of  "Yussandi Komunika," in integrating digital transaction services such as prepaid credits, electricity tokens, and e-wallet top-ups, as an effort to create a competitive advantage. The background of the problem is driven by the highly competitive conditions in densely populated areas, where traditional grocery stores are compelled to transform in order to maintain their business relevance.Digital service innovation, presented through an adaptive and user-focused platform, has proven to be a core competency that is difficult to imitate and rare, simultaneously providing a sustainable competitive advantage. This innovation not only addresses the challenges of densely populated conditions but also establishes a new standard for efficiency and customer experience in a competitive market.The effective differentiation model for multi-service grocery stores in highly competitive areas is not solely based on price, but rather on a combination of services and the quality of interpersonal service. The store transforms into a "mini service point" offering one-stop shopping convenience for customers. The main differentiation strategies identified include: (1) Core Service Differentiation (offering comprehensive PPOB (Payment Point Online Banking) services and e-wallet balance availability), (2) Personnel Differentiation (quality of communication and speed of friendly service), and (3) Image Differentiation (creating a perception as a trustworthy and modern store).  

Ramadani, Mutiara Rahayu Oktri; Robain, Wilchan; Ramadhani, Nabila Suci; Surbakti, Farhan Yananda; Deska, Fifi +1 more

Jurnal Manajemen Bisnis Era Digital 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Negotiation is a strategic communication process in which multiple parties work to reconcile differences and reach mutually beneficial agreements through the exchange of information, interests, and viewpoints. Although traditional theories emphasize analytical elements such as developing a BATNA, crafting offer–counteroffer strategies, and employing persuasive framing, recent research underscores the growing importance of interpersonal competencies in shaping negotiation success. Through a qualitative literature-based approach, this study explores how empathy, assertive communication, and emotional regulation influence negotiation outcomes, examines their relevance in digital negotiation environments, and proposes an integrated training framework for professionals and entrepreneurs. The findings reveal that empathy strengthens a negotiator’s ability to interpret emotional cues, identify underlying concerns, and build trust, thereby minimizing miscommunication. Assertive communication supports clear expression of interests and boundaries while maintaining respect, which enhances collaborative problem-solving. Emotional regulation promotes composure and cognitive flexibility, particularly in high-pressure interactions. In technology-mediated negotiations conducted via email, messaging platforms, or virtual meetings, these skills must be adapted due to limited physical cues and higher risk of misinterpretation, requiring explicit wording and intentional emotional management. The proposed model incorporates empathy training, assertive communication development, emotional regulation practices, and digital negotiation skills to cultivate adaptive and emotionally intelligent negotiators.

Ratih Pranawa Widagda; Rizky Nazzara; Sabrina Tsalsadifa; Triana Ayu Wulandari; Zuliana Agustin +2 more

Jurnal Pengabdian Sosial 2025 Lembaga Pengembangan Kinerja Dosen

This community service activity aims to improve positive communication skills and foster self-confidence in students at Antasan Besar 7 Elementary School, Banjarmasin. The background to this activity is the results of observations showing that some students still have low communication skills and lack of self-confidence, characterized by shyness, nervousness, and reluctance to speak in public. The training was conducted by students of Lambung Mangkurat University on September 17, 2025, involving 16 fifth-grade students. The implementation method included preparation, interactive training, role-playing, speaking simulations in front of the class, and evaluation through pre-post observation and questionnaires. The training materials included understanding positive communication, the use of polite language, emotional control, eye contact, and facial expressions, as well as self-confidence-building exercises through the activities "Dare to Speak" and "Introduce Myself". The evaluation results showed an increase in students' average scores in the aspects of participation, positive attitudes, and courage to speak in front of the class after participating in the training. This activity has proven effective in helping students develop interpersonal communication skills and strengthen self-confidence, as well as having a positive impact on a more supportive learning atmosphere in the elementary school environment.

Alya Nur Afifah Rahmi; Halimatus Sa’diah; Mewatia Silitonga; Muhammad Aris Fadillah; Virna Ramada Fitri +2 more

Jurnal Pengabdian Masyarakat Terapan 2025 Lembaga Pengembangan Kinerja Dosen

This community service program aims to enhance the smart communication skills of young learners at SD Muhammadiyah 5 and 11 Banjarmasin through structured educational socialization and mentoring activities. The program was initiated in response to the low level of awareness among elementary school students regarding the importance of effective communication in supporting academic development and interpersonal relationships. The implementation consisted of several stages, including interactive socialization sessions, practical communication exercises, group discussions, and ice-breaking activities designed to build confidence and engagement. Evaluation results showed a notable improvement in students’ speaking, listening, and peer interaction abilities. Students demonstrated clearer articulation, better turn-taking in conversations, and increased willingness to participate in class activities. In addition, positive behavioral changes were observed, including improved self-confidence and more respectful communication patterns. These outcomes indicate that the smart communication-based character education approach is effective in strengthening students’ social and emotional development, particularly in early education environments. Overall, this program proves that targeted communication training can play a crucial role in fostering essential life skills among elementary school students.

Nur Aisyah; Nur Aisyah; Muhammad Rusdi; , Haslindah; Bahtiar Herman

EBISNIS : JURNAL ILMIAH EKONOMI DAN BISNIS 2025 LPPM Universitas Sains dan Teknologi Komputer

Penelitian ini bertujuan untuk menganalisis strategi komunikasi pemasaran digital dalam meningkatkan penjualan pada Usaha Buraq Telur di Terminal Pangkajenne, Kabupaten Sidenreng Rappang. Latar belakang penelitian ini didasarkan pada tingginya tingkat persaingan antar pelaku usaha telur di pasar lokal yang menuntut strategi pemasaran yang lebih adaptif, khususnya melalui pemanfaatan media digital sederhana seperti WhatsApp dan Facebook. Metode penelitian yang digunakan adalah kualitatif dengan pendekatan deskriptif, di mana data dikumpulkan melalui wawancara mendalam, observasi, dan dokumentasi. Analisis data dilakukan menggunakan perangkat lunak NVivo 12 Plus untuk mengorganisasi dan mengidentifikasi tema-tema strategis dalam praktik komunikasi pemasaran. Hasil penelitian menunjukkan bahwa strategi komunikasi pemasaran digital terbukti efektif dalam mendukung peningkatan penjualan. Personal selling menjadi strategi dominan dengan proporsi 29,38%, diikuti oleh promosi penjualan (25,28%) dan pemasaran langsung (20,94%). Aspek ini menunjukkan bahwa interaksi personal, penawaran khusus, dan komunikasi digital sederhana mampu membangun kedekatan dengan konsumen sekaligus meningkatkan loyalitas. Dari perspektif bauran pemasaran, indikator harga menempati posisi tertinggi sebesar 27,86%, disusul produk (26,24%) dan tempat (25,30%), sedangkan promosi berada di posisi terendah yaitu 20,60%. Temuan ini menegaskan bahwa strategi penetapan harga yang kompetitif, kualitas produk yang terjaga, serta distribusi yang tepat memiliki pengaruh signifikan terhadap peningkatan penjualan, meskipun promosi digital masih sederhana. Kesimpulannya, keberhasilan strategi komunikasi pemasaran digital pada Usaha Buraq Telur dipengaruhi oleh kombinasi antara komunikasi interpersonal, bauran pemasaran yang seimbang, serta pemanfaatan media digital yang konsisten. Penelitian ini memberikan kontribusi praktis bagi UMKM dalam mengoptimalkan strategi digital untuk meningkatkan daya saing di pasar lokal.

Moh. Iqbal Maulana; Mohammad Nafi’ul ’Ulum; Moh. Kholilur Rohman; Muhammad Sofyan Hariyanto; Rofiq Hidayat

Jurnal Manajemen dan Pendidikan Agama Islam 2025 Asosiasi Riset Pendidikan Agama dan Filsafat Indonesia

This research stems from the urgency of the role of public relations in Islamic educational institutions, particularly madrasas, which is increasingly complex and strategic in the current digital and information era. Public relations is not only tasked with disseminating information but also with building an image, maintaining public trust, and managing effective communication between the madrasa and various stakeholders such as students, parents, teachers, and the wider community. This study aims to identify and analyze the application of ethics and professionalism in public relations at SMP Plus Darus Sholah in Jember and its impact on the institution's image and public trust. Using a qualitative case study approach, data were collected through in-depth interviews, participatory observation, and documentation. The findings indicate that the application of Islamic ethical values—such as shiddiq (honesty), amanah (trustworthiness), and tabligh (transparency)—in public relations practices significantly enhances the madrasa's credibility and public trust. Additionally, the professionalism of public relations officers, characterized by structured communication planning and interpersonal ethics, plays a crucial role in building a positive institutional image. However, challenges such as a lack of formal training and understanding of ethical standards remain. The implications of this study highlight the need for policy recommendations to enhance the capacity and integrity of public relations personnel in Islamic educational institutions to support their role as the forefront of institutional communication.

Hajar Nurul Izzati; Jesi Alexander Alim; Zakiah Ulya

Jurnal Kajian Ilmu Pendidikan, Bahasa dan Komunikasi 2025 Asosiasi Periset Bahasa Sastra Indonesia

The Interpersonal and Communication Skills course plays an important role in equipping elementary teacher education (PGSD) students with the ability to build positive relationships, understand others’ feelings, and communicate information effectively. These skills are believed to influence success in the Guidance and Counseling course, which requires students to understand socio-emotional dynamics and analyze problems based on theory. This study aims to determine the relationship between the final grades of the Interpersonal and Communication Skills course and the Guidance and Counseling course among PGSD students. This research employed a quantitative correlational approach. The sample consisted of 28 PGSD students from the University of Riau, class of 2023, group B, who had completed both courses in the fourth semester. Data were obtained from the final grades of both courses and analyzed using the Spearman Rank correlation test. The results showed a correlation coefficient of 0.146 with a Sig. (2-tailed) value of 0.458 (p > 0.05). These findings indicate that there is no significant relationship between the two variables. The results suggest that students’ academic achievement in the Guidance and Counseling course is more strongly influenced by theoretical mastery and analytical skills rather than differences in grades in the Interpersonal and Communication Skills course.

Mat Yusuf; Muhammad Asrori; Amallia Putri

Jurnal Bintang Pendidikan Indonesia 2025 Pusat Riset dan Inovasi Nasional

Self-disclosure is an interpersonal communication process in which individuals voluntarily share personal information that is typically unknown to others. This research focuses on the self-disclosure of male students to Guidance and Counseling teachers at SMA Negeri 1 Pulau Maya, aiming to explore the factors influencing their openness and its impact on their personal and emotional development. Using a quantitative descriptive approach, the study collected data from 33 male students through a questionnaire based on a Likert scale. The results revealed that the students demonstrated a high level of self-disclosure with a score of 87.04%, indicating a strong sense of comfort and trust in sharing personal thoughts, feelings, and experiences with their BK teacher. The study also found that both internal factors, such as self-confidence and social acceptance, and external factors, such as supportive school environments and teacher-student relationships, significantly contributed to students' openness. The findings support previous research that self-disclosure promotes emotional well-being and stress management. Based on these results, it is recommended that teachers create a safe and supportive environment to encourage self-disclosure, helping students develop better emotional and social skills. Furthermore, more programs that facilitate open communication, such as group counseling sessions, should be implemented to support students' personal development.

Chuswatun Hasanah; Robingun Suyud El Syam; Bambang Sugiyanto

Jurnal Budi Pekerti Agama Islam 2025 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

This study aims to explore the impact of the Jumat Bersih (Clean Friday) activity on enhancing the interpersonal intelligence of early childhood learners, as well as the challenges encountered during its implementation. This research employed a qualitative descriptive approach, with data collected through observation, interviews, and documentation. Observations were conducted directly and recorded on observation sheets, interviews were carried out using pre-prepared question guides, and documentation was obtained directly from the school. Data analysis utilized thematic analysis with a triangulation method. The results of the study indicate that the Jumat Bersih activity plays a significant role in facilitating the social learning process among young children. The activity supports the development of cooperation, effective communication, empathy, and conflict resolution skills. The positive impacts observed during the activity were also reflected in the children’s daily behaviors, both at school and at home. Therefore, such activities can serve as an effective learning model for strengthening interpersonal intelligence. The main challenges in implementing Jumat Bersih include differences in children’s social abilities, difficulties in guiding balanced interactions, and the need for consistent strategies from schools and teachers. However, these challenges can be addressed through appropriate approaches, active guidance, and collaboration between schools and parents

Bambang Sujarwadi; Dhety Chusumastuti; Aliyya Tsabita Hernindita

Jurnal Penelitian Komunikasi dan Sosialisasi 2025 Asosiasi Peneliti dan Pengajar Ilmu Sosial Indonesia

This research discusses the media relations strategy of Sleman Regency Government Public Relations in improving the image of government. The Sleman Regency Government Public Relations has carried out a media relations strategy in maintaining information that is open the public, but there are still challenges in the form of newa with negative tones and delay in public relations in responding to developing issues, this has an impact on reducing the government image. This research aims to find out how the media relations strategy implemented by the Sleman Regency Government Public Relations in improving the image of the government. This research uses descriptive qualitative research methods with data collection techniques conducted throught observation, interviews, and documentation. The theoretical approach used in this research is based on the theory of media relations strategy proposed by Yosal Iriantara, namely managing relationships, developing relationship strategies, and developing networks. The result obtained show that Sleman Regency Government Public Relation has implemented Yosal Iriantara’s media relations strategy theory, by implementing three strategic processes. The fist point is managing relationship by crrying out supporting activities for media relations press conference, press tour, and press gathering, the second point is developing a relationship strategy by maintaining interpersonal communication with the media and using various media as needed in delivering information, the third process is developing networks by maintaining relationship and collaborating with professional journalist organizations. This research show that maintaining communication relationship with media partner sis very important to maintain and improve public perceptions of government.

Elviani Intan Saputri; David Rizar Nugroho; Enden Darjatul Ulya; Mulyono Mulyono

Konsensus : Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi 2025 Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

This study investigates the influence of TikTok usage on the changes in interpersonal communication styles among university students in Indonesia. The rapid development of digital communication platforms, especially TikTok, has reshaped the way young people interact, express themselves, identify changes in their interpersonal communication styles, and analyze the effect of TikTok usage on those changes. Using a quantitative survey method with 100 active university students as respondents, data were collected through an online questionnaire. The results indicate that students’ TikTok usage is categorized as high, particularly in terms of frequency, duration, and engagement intensity. Findings also show a significant shift in communication styles, especially in language choice, expressive patterns, and interaction modes. Simple linear regression analysis confirms that TikTok usage has a strong and significant influence on changes in interpersonal communication styles (p < 0,001; R² = 0,944). These results demonstrate that TikTok not only serves as an entertainment platform but also plays a substantial role in shaping students’ communication behavior. The study highlights important implications for understanding digital communication trends among young adults in Indonesia.