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The progress of the era accompanying the growth of Generation Z has made it easier and faster for Generation Z to socialize. In this digital era, people are likely to use Indonesian that does not conform to the rules. Sometimes, code-mixing occurs among Generation Z. This study was conducted to determine whether the digital era really has a significant influence on the language competence of Generation Z. This study, which uses a quantitative descriptive method, is expected to be one of many studies discussing the language skills of Generation Z. To that end, this study distributed questionnaires to 108 people from Generation Z. The results show that the level of influence of the digital era is moderate, while the language competence of the respondents is quite good, with an average score of 28.04. These findings indicate that even though Generation Z actively uses digital media and is often exposed to non-standard language on social media, their Indonesian language skills are still fairly well maintained. Therefore, the digital era does not significantly reduce language competence, although good language awareness is still necessary to prevent the quality of Indonesian from falling.

This study examines the local wisdom values of the Javanese and Batak ethnic groups in maintaining harmony between humans and nature, as well as their relevance to shaping the spirituality of Generation Z. The research method used is descriptive qualitative with a library research approach. Data were obtained from books, scientific articles, and previous studies. The findings show that Memayu Hayuning Bawana and Habonaron Do Bona both emphasize balance and harmony among humans, nature, and God. These values can be applied by Generation Z to develop ecological spirituality rooted in local wisdom and aligned with modern challenges. This study contributes to strengthening the spiritual identity of young generations in the digital era through the revitalization of local wisdom values, The younger generation can find a more holistic and harmonious life guide, while strengthening their spiritual identity amidst the currents of globalization and digitalization. This research contributes to efforts to shape the character and spirituality of an environmentally conscious young generation, based on local wisdom.

The development of digital technology has encouraged businesses to utilize social media as an effective marketing tool, particularly in the fashion industry targeting Generation Z. In addition to digital promotional strategies, product quality is also an important factor influencing consumers’ purchase decisions. This study aims to analyze the effect of social media marketing and product quality on purchase decisions among consumers of Jims Honey Kaliwungu Branch. This research employed an explanatory type with a quantitative approach. The sample consisted of 100 respondents selected using purposive sampling. Data were collected through questionnaires and analyzed using validity testing, reliability testing, multiple linear regression, t-test, F-test, and the coefficient of determination with the assistance of SPSS. The results show that social media marketing has a positive and significant effect on purchase decisions, with a t-value of 2.293 greater than the t-table value of 1.984 and a significance value below 0.05. Product quality also has a positive and significant effect on purchase decisions, with a t-value of 6.631 greater than the t-table value of 1.984 and a significance value below 0.05. Simultaneously, social media marketing and product quality have a significant effect on purchase decisions, with an F-value of 25.994 greater than the F-table value of 3.09 and a significance value below 0.05. The coefficient of determination of 0.349 indicates that both independent variables contribute 34.9% to purchase decisions. These findings confirm that product quality has a more dominant influence than social media marketing in encouraging purchase decisions among consumers of Jims Honey Kaliwungu Branch.

As an agricultural country, Indonesia is able to meet the demand for animal protein in the form of meat. Pigs are a potential business opportunity for some people because they are a promising livestock business. The study aims to determine the characteristics of livestock farmers and preferences for pig livestock in Tasinifu Village, Mutis District, North Central Timor Regency. This study was designed using a survey method. The technique for determining the research location used a purposive technique (intentionally) because Tasinifu Village is a village that has the highest pig population in Mutis District, TTU Regency. Data analysis was done using a quantitative descriptive method. The results of the study showed that livestock farmers were aged 18-40 years (31.67%), female farmers (55%), the highest level of education was elementary school (61.67%), the highest number of family dependents was 4-6 people (23.33%), livestock experience was 2-10 years (95%), dominant livestock ownership was 2-5 pigs with the majority of farmers working as farmers (97%), with land area owned 0-025/ha (66.67%). Pigs aged 5-7 months (41.67%), the most commonly raised breed is the Timor pig (75%), with female Calamine (58.33%), black skin (55%), and medium body weight (80%). The livestock raising sistem is intensive (80%), and the use of feed and agricultural waste (62%).

The purpose of this study was to determine the characteristics of livestock farmers and analyze livestock farmers' preferences for the breed of beef cattle raised in Benus Village, Naibenu District, TTU Regency. This study employed a survey method. The research location determination technique used a purposive technique (intentionally) with Benus Village as the village with the highest beef cattle population in Benus District, North Central Timor Regency. The sample of livestock farmers consisted of 60 farmers. The research data consisted of primary and secondary data. Data analysis was descriptive quantitative. The results of the study showed that the majority of livestock farmers were 18-64 years old (83%), male farmers (56.67%), the highest level of education was elementary school (55%), all farmers had their own livestock ownership status (100%), the dominant livestock ownership was 1-4 heads, with the majority of farmers also working as farmers (57%), 90% of farmers had livestock farming experience of more than 1-10 years, the largest number of family dependents was 4-6 people (61.67). The type of beef cattle raised is Bali cattle (100%), breeders prefer female cattle (68%), the age of adult female cattle is 2-4 years (40%), the dominant coat color is brick red and white (76.67%), and the body weight is medium (61.67%). The conclusion of this study is that there is a need for improvements in the characteristics of breeders in the form of training and breeder preferences can be used as a guideline in increasing the number of beef cattle populations.

Penelitian ini mengkaji transformasi strategis manajemen risiko finansial melalui penerapan Digital Twins (DT) dengan pendekatan Systematic Literature Review (SLR). DT berevolusi dari sekadar model manufaktur menjadi sistem cerdas yang mampu memprediksi perilaku entitas finansial secara real-time. Hasil kajian menunjukkan bahwa DT mendukung kerangka Prevention, Preparedness, Response, Recovery (PPRR), memperkuat resiliensi rantai pasok, serta meningkatkan efektivitas stress testing perbankan sesuai regulasi Basel III. Selain itu, DT berperan dalam deteksi penipuan, akuntansi karbon, dan simulasi kebijakan makroekonomi. Studi ini menegaskan bahwa DT mampu meningkatkan akurasi prediksi risiko hingga 95% dan mengurangi downtime operasional sebesar 20%. Namun, keterbatasan standar global, integrasi data lintas sistem, serta hambatan regulasi masih menjadi tantangan utama. Agenda riset masa depan diarahkan pada pengembangan interoperabilitas global, integrasi teknologi AI, serta evaluasi ROI jangka panjang untuk memperkuat ketahanan finansial berbasis DT.

The rapid development of the digital ecosystem has encouraged Micro, Small, and Medium Enterprises (MSMEs) in Ambon City to adopt online platform-based marketing strategies in response to changing consumer behavior that is increasingly digitally connected. This research focuses on MSME consumers in Ambon City who actively interact with local business products through digital platforms. The main problems identified include low digital marketing adoption by local MSME actors, limited empirical studies on Eastern Indonesia context, and the absence of an integrative analytical model that simultaneously tests three dimensions of digital marketing. This research aims to analyze the influence of digital marketing strategies encompassing social media marketing, paid digital advertising, and content marketing on consumer purchasing decisions of MSMEs in Ambon City. This study employs a quantitative approach with a survey design involving 100 respondents selected through purposive sampling, and data were analyzed using multiple regression analysis after passing classical assumption tests covering normality, multicollinearity, and heteroscedasticity. Results show that social media marketing has a significant effect with a regression coefficient of 0.387, paid digital advertising with a coefficient of 0.312, and content marketing with a coefficient of 0.274, all significant at the 0.05 level. Simultaneously, the three variables explain 67.1% of variation in consumer purchasing decisions with an F-count of 65.847. Social media marketing is proven as the most dominant dimension shaping consumer purchasing decisions of MSMEs in Ambon City. This research concludes that an integrated and contextual digital marketing strategy is a crucial instrument in driving MSME growth in Eastern Indonesia and recommends strengthening digital capacity of local business actors as a priority policy for regional MSME empowerment.Keywords: digital marketing; purchasing decision; MSMEs; social media; Ambon City

This study aims to evaluate the growth performance of KUB chickens fed with a combination of fermented agricultural waste, specifically Maggot BSF (Hermetia illucens) and Azolla microphylla. A total of 96 KUB chickens aged 30 days were used in a Completely Randomized Design (CRD) with four treatments and four replications. The treatments consisted of a basal diet substituted with the fermented waste combination at levels of 0% (P0), 5% (P1), 10% (P2), and 15% (P3). Parameters observed included feed consumption, body weight gain (BWG), and Feed Conversion Ratio (FCR). The results showed that increasing the level of waste substitution significantly affected feed consumption due to the bulky nature of the fiber, yet body weight gain remained stable across all treatments. The FCR values ranging from 3.21 to 3.25 indicated that the high-quality protein from Maggot BSF effectively compensated for the reduced feed intake. It is concluded that the substitution of fermented agricultural waste up to 15% (P3) is an optimal and efficient formulation to maintain the growth performance of KUB chickens.

This study aims to analyze the effect of green accounting and carbon emission disclosure on firm value in palm oil sector issuers listed on the Indonesia Stock Exchange (IDX) and participating in the PROPER program during the 2020–2024 period. Green accounting is proxied using the PROPER rating, which reflects a company's environmental management performance, while carbon emission disclosure is measured based on the level of carbon emission disclosure in the company's annual report or sustainability report. This study uses a quantitative approach with panel data regression analysis. The sampling technique used was purposive sampling, with the criteria being palm oil companies listed on the IDX, participating in PROPER, and consistently publishing annual reports throughout the study period. The data used are secondary data obtained from financial reports, sustainability reports, and official publications related to PROPER. The results are expected to show that the implementation of green accounting has a positive effect on firm value, as it reflects the company's commitment to sustainability and increases investor confidence. Furthermore, carbon emission disclosure is expected to have a positive effect on firm value, depending on market perception and the quality of environmental information disclosure. This research is expected to contribute to the development of environmental accounting literature and serve as a reference for regulators, investors, and company management in improving transparency and environmental performance to create sustainable corporate value.

This study examines the impact of MBKM, campus culture, and learning achievement on work readiness in Islamic financial institutions, specifically for students from the Faculty of Islamic Economics and Business at UIN Datokarama Palu, Class of 2022. Using a quantitative approach with descriptive research design, the study aims to analyze how these factors influence students' preparedness for work in the industry. The findings show that MBKM, campus culture, and learning achievement each have a positive and significant effect on work readiness. MBKM, with its emphasis on direct industrial experience, has the strongest impact, while campus culture shapes students' character and work ethics. Learning achievement reflects academic competencies essential for entering the workforce. The combined influence of these three factors was proven to significantly impact work readiness, with an F-value of 5.393, greater than the F-table value of 2.72. This demonstrates that work readiness stems from a combination of practical experience, acceptance of campus values, and academic success, all of which should be developed continuously.

Healthcare institutions worldwide are undergoing digital transformation to improve efficiency and patient experiences. While many studies focus on clinical applications of information technology (IT), its impact on administrative service quality remains limited, even though administrative services are patients’ primary point of contact. This study examines how IT adoption influences administrative service quality in Indonesian healthcare institutions, focusing on relationships between IT implementation levels and service quality dimensions, as well as mediating and moderating factors. Using a mixed-methods sequential explanatory design, quantitative data were collected from 385 patients and 127 administrative staff across 24 hospitals, supported by 32 in-depth interviews. Service quality was measured using SERVQUAL dimensions: tangibles, reliability, responsiveness, assurance, and empathy. The findings show significant positive relationships between IT adoption and all service quality dimensions, with the strongest effects on reliability and responsiveness. Staff digital competency and system usability partially mediate these relationships, while implementation quality acts as a key moderating factor. Well-implemented systems yield substantially higher service improvements than poorly implemented ones. Most patients prefer digital services when functioning properly, although many report frustration when systems fail or staff lack competency. This study highlights the importance of effective IT implementation to enhance administrative service quality and offers practical insights for healthcare management.

Along with the rapid growth of digital media, various forms of digital transactions have also developed.1 This development has driven changes in the payment system in Indonesia, one of which is through the implementation of QRIS (Quick Response Code Indonesian Standard). Despite its increasingly widespread use, there are still few studies that systematically examine user perceptions and the effectiveness of QRIS in improving transaction efficiency and strengthening the digital financial system. The purpose of this study is to identify and comprehensively analyze the results of previous studies related to QRIS use through a Systematic Literature Review (SLR) approach. Data were collected from Google Scholar and Garuda using the keywords "QRIS use", "QRIS payment system", and "QRIS transaction tool". The results show that QRIS can improve the efficiency and convenience of digital transactions, both for consumers and businesses, and facilitate the integration of financial services in a single platform. This study also aims to analyze the use of QRIS in public services. Using a descriptive qualitative research method, research data was taken from the results of searches of reliable sources including official websites, academic literature, theses, and national scientific journals relevant to the research topic. Thus, this may indicate that the success of QRIS is influenced by effective socialization, public awareness of transaction security, and equitable access to technology. The implications of this research provide a useful literature map for policy development and further studies in the field of digital finance.

Vocabulary acquisition is a fundamental component of English language learning because it enables students to comprehend texts and develop broader communication skills. In elementary school contexts, however, vocabulary instruction is frequently delivered through traditional teaching practices that are not closely related to students’ real-life experiences. As a result, students often face difficulties in understanding and retaining new vocabulary. One potential approach to address this issue is the integration of local wisdom into learning activities so that the materials become more contextual and meaningful for learners. Therefore, this study aims to examine how the incorporation of local cultural elements can support vocabulary development among elementary school students. This research employed a descriptive qualitative design using a library research method. The data were gathered from various academic sources, including national and international journal articles, scholarly books, and conference proceedings that discuss English language learning, vocabulary development, and the integration of local wisdom in educational practices. The collected data were analyzed through thematic analysis by identifying, comparing, and synthesizing relevant findings from previous studies. The results indicate that the use of local cultural content, such as folklore, traditional practices, and community-based contexts, can significantly support students in understanding and remembering new vocabulary items. Learning materials that reflect students’ cultural backgrounds also contribute to higher levels of learning motivation and classroom participation. In conclusion, integrating local wisdom into English learning can create a more meaningful instructional environment and effectively support vocabulary mastery among elementary school students.

The development of digital technology affects tourism promotion strategies. Promotion of cultural tourism in remote areas. The Tarung Traditional Village (KA) is one of the trains located in West Sumba district that has cultural heritage and historical value but still cannot be promoted properly due to the lack of digital media. Therefore, the researcher created a website as a medium for promoting cultural tourism destinations for Tangung Train. The system development method applied is the waterfall model with phases of needs analysis, system design, implementation, and testing. Information collections are carried out through literature studies, observations with traditional and community managers, and direct interviews. The process of developing this system must be able to meet the community's information needs related to the profile of customary areas, customary houses, customary ceremonies, photo galleries and tour guides of the Tarong Train. The result of this research is to get promotional media for the Tarung Train in the form of an informative site about the potential of the Tarung Train containing train profiles, traditional houses, traditional ceremonies, photo galleries, and tourist guides. As well as promotion in the form of a website that is able to increase access to information from the general public and also introduce cultural image.

Interpersonal communication is the main foundation in the process of communication and interaction in life, including in the context of caregivers and children with disabilities at orphanages, enabling the creation of emotional closeness, also known as bonding. This study uses a qualitative approach with data collection methods through interviews, participatory observation, and documentation studies. The results of this study illustrate that the interaction process between caregivers and children with disabilities occurs through interpersonal communication involving the use of verbal and nonverbal communication. In addition, emotional closeness through the communication process does not form immediately, but rather through stages leading to emotional closeness established in the interaction between caregivers and children with disabilities at the Bhakti Luhur Orphanage in Baumata Village. Nevertheless, in the interaction process, there are certainly obstacles that disrupt the effectiveness of communication and interaction, namely limitations in resources, learning challenges in interacting with children with special needs, and communication problems such as miscommunication. However, all of these can be overcome by caregivers who strive to become parental figures for children with disabilities through evaluation processes and intensive approaches with each child.

This study aims to describe the forms and types of presuppositions found in two short stories published on the website ruangsastra.com, namely “Minum Teh Sebelum Mati” (“Drinking Tea Before Dying”) and “Pendongeng Keliling dan Tangisan Peluru” (“The Traveling Storyteller and the Cry of Bullets”). This research employs a descriptive qualitative method with an objective and pragmatic approach. Data were collected using the observation and note-taking method, then analyzed using distributional and referential analysis techniques. The results of the study show that a total of 32 presuppositions were identified and classified into six types, theory: existential, factive, structural, non-factive, lexical, and counterfactual presuppositions. Among these types, existential presuppositions were the most frequently found in the texts, while counterfactual presuppositions were the least common. These findings indicate that the use of presuppositions in short stories serves not only as a linguistic feature but also as an essential tool in constructing meaning and understanding narrative context. This research is expected to make a significant contribution to the development of pragmatic studies, particularly in the analysis of modern literary works, as well as to open new perspectives in understanding the interaction between language, meaning, and context in literary texts. The implications of this study may also serve as a foundation for further research on other pragmatic aspects in broader and more diverse literary works.

Transformasi digital dalam sistem pembayaran telah mengubah lanskap pengelolaan keuangan Usaha Mikro, Kecil, dan Menengah (UMKM). Penelitian ini bertujuan mengeksplorasi pengaruh penggunaan pembayaran digital terhadap praktik pengelolaan arus kas dan transparansi keuangan UMKM. Pendekatan kualitatif dengan desain studi kasus multipel diterapkan, melibatkan 14 pemilik/manajer UMKM di Kota Semarang yang dipilih melalui purposive sampling. Data dikumpulkan melalui wawancara semi-terstruktur, observasi non-partisipan, dan analisis dokumen, kemudian dianalisis menggunakan kerangka Miles, Huberman, dan Saldaña. Hasil penelitian mengungkapkan bahwa pembayaran digital mentransformasi pengelolaan arus kas melalui percepatan settlement (85,7%), otomatisasi pencatatan (92,8%), dan peningkatan efisiensi biaya (78,6%). Transparansi keuangan meningkat melalui ketersediaan audit trail digital (100%), pemisahan keuangan pribadi-usaha (71,4%), dan akurasi pencatatan (85,7%). Permintaan pelanggan dan kemudahan penggunaan menjadi pendorong utama, sementara gangguan konektivitas dan keterbatasan literasi digital menjadi penghambat. Penelitian ini memperkaya literatur adopsi fintech dengan perspektif kualitatif mengenai dampak pasca-adopsi pembayaran digital terhadap pengelolaan keuangan UMKM.

The research conducted this time aims to analyze both directive and expressive speech acts in the drama script 'Ayahku Pulang' by Usmar Ismail. The background factor of this research is to investigate the relationship between the dialogues of the characters in the drama script and the concepts of directive speech acts and expressive speech acts in the process of social interaction. The purpose of this research is to significantly contribute to the field of pragmatics and speech acts, to find out the frequency of the existence of directive and expressive speech acts in the drama script, and to provide references and new data analysis in pragmatics. The research was conducted by referring to a qualitative descriptive approach and a theoretical approach using a pragmatic approach. The data collection process was conducted using the listening and note-taking methods, and subsequent data analysis employed the distribution method. Based on the analysis carried out, data were obtained for 28 directive speech acts and 31 expressive speech acts, which will then be classified in more detail according to their types. It is hoped that this research will be beneficial both from a scientific and societal perspective, enriching the literature on pragmatic studies, helping to improve public understanding of speech acts, and raising awareness of the importance of analyzing drama scripts as a representation of everyday social interactions in society.

This study aims to describe and identify the forms of locutionary speech acts that appear in Civic Education learning videos on the Kejarcita YouTube channel. Kejarcita is a YouTube channel that provides learning educational content for both senior high school and junior high school students. The language style used in the videos is highly engaging, beginning with a friendly greeting and informal style, such as “teman kece”, followed by questions that serve as an interactive means encourage viewers to think. The results of this study serve as a reference for gaining knowledge and understanding of the use of locutionary speech acts in learning videos on the Kejarcita channel. They may also be used as a reference for other researches who wish to conduct similar studies in the field of pragmatics or digital learning media. This research employs a descriptive qualitative method with a pragmatic approach. The data consist of utterances containing locutionary acts, taken from Civic Education learning videos on the Kejarcita YouTube channel. Based on the results of the analysis, 191 data points were obtained, namely (1) locutionary speech acts intended to inform, totaling 63 occurrences; (2) locutionary speech acts intended to explain, totaling 49 occurrences; (3) locutionary speech acts intended to ask, totaling 34 occurrences; (4) locutionary speech acts intended to invite, totaling 27 occurrences; and (5) locutionary speech acts intended to remind, totaling 18 occurrences.

Politeness in language use is a crucial aspect that has become an integral part of Indonesian culture. Politeness norms almost always serve as a reference in every speech act. Since politeness is culturally embedded, what is considered polite in one society may not be perceived the same in another. The YouTube channel Gromore Studio Series presents Central Javanese folktales with dialogic narration rich in linguistic expressions; however, it has not been widely analyzed from the perspective of language politeness. This study aims to analyze language politeness in six folktale videos on the channel using a descriptive qualitative method with content analysis techniques. The data were analyzed based on Leech’s (1983) six maxims of politeness. The results show that most dialogues adhere to the principles of politeness, with 106 data conforming and 38 violating them. The most frequently observed maxim is the Agreement Maxim (28 instances), followed by the Approbation Maxim (26 instances), while the least frequent is the Obligation of O to S Maxim (8 instances). The application of language politeness in these folktales emphasizes harmony, respect, and solidarity among characters, while violations occur less frequently. This study provides valuable insights for research in pragmatic linguistics, the development of culturally based educational content, and the understanding of language politeness in digital media contexts.