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This study discusses the importance of creating a logo as a visual identity for Micro, Small, and Medium Enterprises (MSMEs) in increasing consumer appeal. A strong visual identity can strengthen brand image and differentiate MSME products from their competitors. Through a graphic design and visual communication approach, the logo is designed based on business characteristics and target market preferences. The results of the study show that a strategically designed logo can increase consumer trust, strengthen brand image, and provide added value to the product. Creating a logo as a visual identity has proven to be an effective step in supporting MSME marketing in a more professional and attractive way.

Practical Lectures and Community Service (KPPM) is a form of student service required by IAKN Tarutung, which is carried out in semester VI and lasts for three months. This program aims to improve community welfare and make the nation's life smarter through social activities that use science and technology. In pasaribu Village, doloksanggul District, KPPM activities are carried out with the aim of increasing children's learning motivation through private tutoring programs, encouraging a spirit of mutual cooperation with the community, and holding healthy exercise with PKK mothers. The research method used involved two main stages: initial observation to identify educational problems in schools, and implementation of a free private tutoring program every Friday for 60 minutes for elementary school children. Apart from that, mutual cooperation activities and healthy exercise with PKK mothers were carried out as part of efforts to improve community welfare and health.The results of KPPM activities show that private tutoring has succeeded in increasing children's interest and motivation in learning in pasaribu Village. An interactive learning approach adapted to school subjects helps children understand the material more easily. Mutual cooperation carried out with the community shows an increase in togetherness and citizen participation in social activities. Meanwhile, regularly held healthy exercise improves the fitness and health of PKK women, as well as strengthening social relations between them. The conclusion of this activity emphasizes the important role of students in serving society through education, health and other social activities. The KPPM program in pasaribu Village has succeeded in creating positive change by involving all levels of society in a joint effort to improve welfare and education.

Mastery of the concept of multiplication is a fundamental ability that needs to be mastered by primary school students as a foundation for learning further mathematical material. Unfortunately, many learners have difficulty in understanding multiplication thoroughly, both due to the abstract nature of the material and the lack of varied teaching methods. One of the main challenges is the decreased motivation to learn when facing multiplication topics that are considered complicated and boring. This programme introduces the lattice method as an alternative to learning multiplication at the primary level. This visual technique breaks down the multiplication process into structured steps that are easier to understand. The activity involved grade IV students and mathematics teachers at SDN 31 Jati Tanah Tinggi Padang as an effort to innovate numeracy learning. Implementation included socialisation, training, practice, and collaborative evaluation between teachers and students. Assessment instruments included learning interest questionnaire, comprehension test, observation sheet, and group discussion. As a result, the lattice method was proven to improve not only comprehension but also students' participation, confidence, and enthusiasm. Thus, this approach can be a solution to create more interesting and effective learning.

This study discusses the character of Acha in the novel Mariposa by Luluk HF using Sigmund Freud's psychoanalytic approach. Acha is described as a teenager who is persistent in pursuing love, but has a complex inner conflict. This study was conducted because psychological issues, especially in teenagers, are very relevant in modern life. The method used is a qualitative-descriptive approach with Freud's structural analysis of personality, namely id, ego, and superego. In this study, Acha shows the dominance of the id when expressing love impulsively, the ego when adjusting to the bitter reality, and the superego when choosing honesty even though it is painful. The presence of supporting characters also strengthens Acha's psychological dynamics in the story. The results of the study show that Acha's internal conflict is a reflection of the struggle between desire, reality, and morality, and describes the process of maturing teenage characters. This study is expected to provide a deeper understanding of psychological dynamics in literary works and their relevance to the lives of teenagers today.

Asessing how well digital platforms work to improve student achievement is becoming increasingly important as these technologies become more widely adopted in the education sector. This study examines the contribution of Microsoft OneDrive in social studies learning at the secondary school level, with an emphasis on its potential to support learning flexibility, strengthen collaboration between students, and encourage learning autonomy. The lack of studies that specifically review the benefits of OneDrive in the context of the Indonesian education system, especially in the implementation of the Merdeka Curriculum, is a significant problem identified in this study. A descriptive, qualitative study employed the technique of document analysis on several instructional resources that utilize OneDrive. The results show that OneDrive facilitates the distribution of assignments, increases the accessibility of educational resources, enables immediate feedback, and encourages both solo and group learning methods. OneDrive also facilitates the synchronization of online learning methods with curriculum objectives. However, obstacles still exist, such as the lack of supporting facilities and educators' low digital skills. Overall, OneDrive is considered an instrumental tool in transforming social studies learning to a more responsive, efficient and student-oriented digital structure.

This study explores senior high school students’ experiences and perceptions of using Wordwall, a gamified learning platform, in writing descriptive texts in an Indonesian EFL classroom. Many learners face challenges such as limited vocabulary, low motivation, and writing anxiety. To understand how students experience the use of Wordwall, a qualitative descriptive design with a phenomenological approach was employed. Data were collected through semi-structured interviews, focus group discussions, classroom observations, and analysis of student writing samples. Thematic analysis revealed that Wordwall helped students improve vocabulary, boost motivation, and reduce anxiety by offering engaging, interactive tasks like quizzes and instant feedback. Students described their learning process as more enjoyable and confidence-building. Despite minor technical issues, most participants found Wordwall beneficial in supporting their writing development. These findings highlight the value of gamified tools in enhancing student engagement and confidence in EFL writing classes. The study provides practical insights for educators seeking to integrate meaningful digital tools into language instruction.

Reading comprehension is a crucial skill in learning English, particularly at the Islamic high school level. Students at this stage are often exposed to lengthy texts, yet they still encounter difficulties in fully understanding the content. This challenge may stem from limited use of interactive learning media and the predominant reliance on traditional media, such as monotonous paper-based worksheets that are less engaging. Therefore, this study aims to evaluate the effectiveness of paper worksheets versus Liveworksheet in enhancing reading comprehension among Islamic senior high school students. The research employed a quasi-experimental design with two classes: an experimental group and a control group. Data collection involved pre-tests and post-tests using Islamic-themed reading materials. Data analysis was performed using SPSS software version 25 for Windows, employing paired sample t-tests and effect size calculations to assess the impact of the treatments. Results indicated that the mean post-test score for the experimental group (92.47) exceeded that of the control group (73.63), with the difference being statistically significant (p < 0.05). This suggests that Liveworksheet is more effective than traditional paper worksheets in improving reading comprehension. The effect size, measured using Eta Squared (η² = 0.869), showed a substantial medium effect of using Liveworksheet on students' reading skills. These findings demonstrate that Liveworksheet can effectively enhance reading comprehension and serve as a valuable alternative media for reading instruction.

Literature is born from the human desire to express their existence, which is closely related to the relationship between individuals and with the reality of life. A literary work contains specific intentions and purposes set by the author. Therefore, all aspects of a literary work originate from the author, who plays a crucial role in generating creative ideas that are expressed through their writings.In line with technological advancements, literature has also undergone transformation. One of the indicators of this progress is the emergence of intersemiotic transfer or adaptation, namely the process of changing the medium through which a literary work is presented, such as from text to audiovisual or film. In this context, the researcher examines the adaptation process from novel to film as the object of study.The object of this research is the novel The Great Gatsby by F. Scott Fitzgerald, which was later adapted into a film by director Baz Luhrmann, released in 2013 under the same title. The novel portrays the life of the American upper class during the 1920s, an era often referred to as the Roaring Twenties.This study uses a descriptive qualitative method. Qualitative research aims to describe and analyze social phenomena and activities found in the research object. The data were collected through reading, observing, and note-taking techniques, involving both the novel and the film script. In total, the researcher collected 12 data points from the analysis of the novel and its film adaptation.

The purpose of this study is to determine the style of language used by Jay Asher in Thirteen Reasons Why and to find the dominant type of language style in Jay Asher's Thirteen Reasons Why. The research method used is qualitative. The results of this study are based on the theory of language style according to Keraf. The style of language that is widely used in this novel is of the 25 styles of language found, there are as many as 16 data (64%) are personification language styles, 5 data (20%) are ironic language styles, 2 data (8%) are figurative language Antiphrasis, 1 data (4%) is an allusion style, and 1 data (4%) is a metaphor style. Personification style is in the first place and is the dominant style of language used in Jay Asher's novel Thirteen Reasons Why.

This study aims to analyze the symbolic meanings contained in the lyrics of the song “One Last Breath” by the band Creed using Charles Sanders Peirce’s semiotic theory. The song was selected due to its strong themes of existential crisis, despair, and hope, which are expressed through rich and meaningful linguistic signs. The method used in this research is qualitative descriptive, employing Peirce’s triadic model of signs—icon, index, and symbol—as the basis of data analysis. The primary data source consists of selected lyrics, which were examined to identify the types of signs and their interpreted meanings. The findings reveal that the song's lyrics are filled with emotional symbols reflecting the protagonist's psychological condition, such as the phrase “six feet” as an icon of death, “falling” as an index of mental collapse, and “last breath” as a symbol of the remaining hope. The song also represents Western cultural values related to openness about mental health issues. It is concluded that “One Last Breath” functions not only as a musical work but also as a reflective medium that conveys profound messages about the human struggle and existential meaning. This study is expected to contribute to the development of semiotic analysis in music lyrics and inspire future research on other musical genre.

Mastery of pronunciation skills is a crucial aspect in English oral communication. This study aims to describe the effectiveness of film and song-based audio-visual media in improving the pronunciation skills of English study program students. Using a descriptive qualitative approach with a case study design, data were obtained through observation, interviews, and documentation of pronunciation tests. The results showed that the integration of film and song media was able to significantly improve students' intelligibility, accuracy, and fluency. Films provide exposure to native speaker pronunciation in real contexts, while songs play a role in reducing anxiety and increasing self-confidence through sound repetition in a relaxed learning atmosphere. These findings are in line with recent studies that emphasize the importance of contextual and authentic media in teaching pronunciation. It is recommended that teachers utilize audio-visual media optimally in learning to create a more interesting and meaningful learning experience.

This article discusses the expression development activities and character education of children at the Baitussalam Orphanage in Blitar Regency through a social service program with the theme "Children's Voices for the World Through Pictures and Words." This program is designed by dividing into 2 groups, namely for children aged 10-14 years with a focus on public speaking training aimed at increasing self-confidence, communication skills, and courage to speak in public. Meanwhile, for children aged 5-9 years, activities include coloring and storytelling which aim to hone creativity and language skills in a fun and interactive way. In addition to these activities, there is also material related to character education, which is an integral part of this program to form positive attitudes and moral values from an early age. The approach used is tailored to the developmental stage of the child's age, so as to maximize their potential for expression through pictures and words, as well as foster self-confidence and social skills that are important for their future. This program demonstrates that the development of public speaking and creative expression through art and storytelling can be an effective medium in children's character education in an orphanage environment.

The mentoring activity for preparing regional development planning documents at Bapperida Bangkalan Regency is part of a community service program aimed at improving the effectiveness of public administration. During the program, students were directly involved in collecting and processing data, analyzing program performance indicators, and assisting in drafting and evaluating planning documents such as the RKPD, RPJMD, and RPD. This activity also supported the budgeting process, program consistency assessment, and public service performance measurement through the Community Satisfaction Survey (SKM). The results of the mentoring program show that collaboration between academia and local government can improve work efficiency, the quality of planning documents, and the capacity of civil servants in developing data-driven policies. This activity not only benefited the institution but also served as a real-world learning experience for students in understanding public administration practices at the regional level.

This study looks at the deixis used in the commercial "Garuda Indonesia For A Better Life," emphasizing how it works and how it affects the story. In advertising, deixis, a basic language characteristic, is vital in determining meaning and audience involvement. The study classifies and examines the personal, geographical, and temporal deixis used in advertising using Yule's deixis paradigm. To investigate how deixis creates meaning, encourages emotional connection, and strengthens the commercial's persuasive appeals court, data were gathered through document examination of the advertisement text using a descriptive qualitative technique. The results show that first-person deixis is more common, which has consequences for our comprehension of customer behavior and the efficacy of advertising tactics.

This article aimed to investigate the types of code mixing in digital communication by applying Hoffmann’s theory on code mixing. The data sources of this article were three videos: “First Day of University,” “Traveling Alone to Singapore,” and “19th Birthday GLOW UP” on the Grandtastic YouTube channel. The data were derived from Grandis Tenar’s speech, which consist of code mixing. The data were collected through observation and documentation methods, utilizing note-taking techniques. A qualitative method was employed to analyze the collected data. The results demonstrate that Grandis Tenar often mixing languages, especially within sentences, indicating a natural and fluent use of the two languages. This pattern reflects not only her bilingual competence, but also a tendency to mix codes in her daily communication.

Indonesian language learning at the junior high school level requires students not only to comprehend texts but also to apply them in real-life contexts. One of the essential text types to be taught is the procedural text, which aims to develop students’ instructional abilities as well as their sequential and systematic thinking skills. This study aims to describe the implementation of an ecology-based Project-Based Learning (PjBL) model in teaching procedural texts in junior high school. The research employed a qualitative method with a case study approach. Data collection techniques included observation, documentation, and interviews. The researcher and the teacher collaborated to discuss the application of the ecology-based PjBL model in teaching procedural texts to seventh-grade students at SMP Negeri 4 Surakarta. The researcher then observed the procedural text learning activities carried out by the teacher using the PjBL model and conducted an evaluation of the model's implementation, student engagement, and the effectiveness of the activities in achieving learning objectives. The results indicated that the implementation of the ecology-based PjBL model effectively increased students’ active participation, enhanced their understanding of procedural text concepts, and fostered early awareness of waste management and environmental conservation.

Product distribution is one of the most important components of a marketing strategy, directly impacting the achievement of sales targets and the competitiveness of an SME in the market. In an increasingly competitive era, the success of a product in the market is not only determined by quality but also by how effectively the product can be distributed widely and precisely to consumers. The main challenge often faced by Kabita Cookies SMEs is in developing an effective and efficient product distribution strategy. Many SMEs do not yet understand how to design a distribution strategy that considers cost and profit aspects. This community service activity aims to provide guidance on the importance of an effective and efficient product distribution strategy using cost and profit analysis as an effort to increase sales and market share. This activity also directly involves several SME practitioners to help SMEs understand the best guidance in distributing a product effectively and measurably. This study uses a quantitative method with data collection through interviews, surveys, and observations. The results of the study show an increase in SMEs' understanding of product distribution and cost and profit analysis. Kabita Cookies SMEs can increase sales and market share by implementing effective and efficient product distribution strategies, such as selecting the right distribution channels, collaborating with distribution partners, and utilizing digital platforms. This program is expected to continue contributing to SME development and product marketing capabilities. This activity is expected to be implemented in SMEs on an ongoing basis to improve marketing quality and increase sales in the market.

The low involvement of teenagers in church service activities is a challenge experienced by many local churches, including HKBP Lumban Nabolon. This community service activity aims to encourage the active participation of Naposo Bulung teenagers in church services through a musical arts approach, especially choir practice. IAKN Tarutung students who are implementing the Practical Lecture and Community Service (KPPM) program take on the role of facilitators, vocal trainers, and motivators in fostering teenagers to be more actively involved in church liturgy. The method used in this activity is a participatory approach through observation, interviews, direct training, and group reflection. The findings show that choir practice not only improves the technical vocal skills of teenagers, but also builds self-confidence, togetherness, and commitment to service. As many as 70% of teenagers who were previously passive began to show enthusiasm in participating in practice and performing in worship. This activity also has an impact on improving relations between Naposo Bulung members and the formation of a more lively service climate among the younger generation. These results show that church music, when carried out in a focused and inclusive manner, can be an effective means of empowering teenagers. This community service activity recommends that choir practice be made a routine church development program with ongoing mentoring from the church and educational institution partners.

This research aims to analyze the intrinsic elements and moral values contained in the folklore entitled "Dua Orang Sunan Beradu Jago". Folklore as part of intangible cultural heritage has a wealth of oral literature that is loaded with life messages and moral teachings. In this research using qualitative descriptive methods with content analysis techniques, which is to examine story fragments as the main data source. The intrinsic elements analyzed include themes, characters and plots, plots, settings, points of view, and mandates. While the moral values studied include aspects of human relationships with God, fellow human beings, and the environment. The research results show that this folk tale contains the theme of competition wrapped in religious nuances and local wisdom. The main character, namely two sunan people, is described as a highly educated figure but has their own ego. The story develops through an advanced plot that depicts a power struggle as a symbol of spiritual competition and power. The setting used highlights the cultural atmosphere of the Javanese coastal people. Moral values that can be taken include the importance of humility, staying away from pride, and putting common interests above personal ego. This research is expected to enrich the study of oral literature and become a means of preserving noble values in local culture.

This research is a form of community service. This activity aims to develop creative skills, build entrepreneurial spirit, and increase awareness of the importance of maintaining local cultural values. Because the preservation of songket cloth as a cultural heritage and form of local wisdom of Indonesia faces challenges amidst the flow of modernization and declining interest of the younger generation. To overcome this, socialization and training activities were carried out on making hijab brooches and hair clips from songket cloth for housewives in the Bukit Barisan Housing Complex, Pekanbaru. Data collection techniques in qualitative research are by conducting observations, interviews, and documentation results. The results of this study indicate that participants are able to understand the techniques of making accessories, are enthusiastic about innovating, and show interest in developing small businesses based on local products. This activity proves that the use of local wisdom through an educational and creative approach can be a strategy for economic empowerment as well as cultural preservation.