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Rama Yunita Pratama; Apriliani Putri; Enzari Puspaningtyas; Jessyca Simbolon; Linda Ayu Kartika

Jurnal Motivasi Pendidikan dan Bahasa 2023 International Forum of Researchers and Lecturers

Social media has provided space for freedom of opinion to all its users. However, this has caused not only positive impacts but also negative impacts. This research aims to describe hate speech made by haters or someone who hates Denise Chairesta. The data source for this research was taken from the social media comments column on Instagram, Tiktok and Denise Chairesta's personal YouTube. The research method used is a descriptive method and uses a qualitative approach. The data collection techniques used in the research are documentation techniques and observation techniques with data analysis techniques which consist of three stages, namely data reduction, data presentation and conclusion. The results of the research found eight pieces of data that led to hate speech towards Denise Chairesta.

Anggun Pulumoduyo

Jurnal Relasi Publik 2023 International Forum of Researchers and Lecturers

The research in this paper aims to find out more about the legal validity of online auctions via Instagram social media and how legal protection is for online auction participants on Instagram social media. The method used by the author in writing this article is a normative legal research ethod with a statutory approach. Research shows that the legal basis for carrying out online auctions via Instagram social media is Article 1320 of the Civil Code and 1338 of the Civil Code because the implementation is not submitted to an official auction house so it cannot be said to be an official auction and in implementing online auctions on Instagram social media there are weaknesses, namely in advertising goods. In the auction, information about the goods and services being sold is unclear, causing misperceptions among consumers or online auction participants on Instagram and is only based on trust. Legal protection for victims of social media online auction fraud is contained in Article 1243 of the Civil Code, Article 19 of Law Number 8 of 1999 concerning Consumer Protection, Article 28 paragraph (1) of the ITE Law, and dispute resolution is contained in Article 38 of the Law Republic of Indonesia Number 11 of 2008 concerning Information and Electronic Transactions.

Alisya Ivanna Insyira; Risca Selfeny; Taufiqqurahman Syahuri

Doktrin: Jurnal Dunia Ilmu Hukum dan Politik 2023 International Forum of Researchers and Lecturers

One of the main pillars of effective democracy is freedom of speech, which allows everyone to express their opinions and perspectives freely without fear of facing repressive actions or unjustified barriers. Everyone is entitled to the freedom of association, assembly, and speech, as stated in Article 28E (3) of the 1945 Constitution. The aim of this research is to study the legal aspects of the existence of hate speech on social media. This study examines the current legal framework governing freedom of speech and efforts to protect human rights in relation to racial harassment by reviewing existing legal regulations. The research method employed is literature review (bibliographical study). In legal research, the normative jurisprudence method is based on legal provisions such as human rights books' regulations, as well as information from research journals related to the research subject. Initial research findings suggest that hate speech is not a form of freedom of speech, and society should not respond to hate speech with more hateful speech. Instead, they can report hate speech content to the Ministry of Communication and Informatics for removal. The Information and Electronic Transactions Law (ITE Law) can serve as a resolution due to the existence of hate speech on social media by proving the occurrence of hate speech, whether it involves defamation or hate speech against Ethnicity, Religion, Race, or Inter-group relations.   Keywords: HAM, ITE Law, Hate Speech

Listia Nurjanah; Adeline Adeline

Karunia: Jurnal Hasil Pengabdian Masyarakat Indonesia 2023 Fakultas Teknik Universitas Maritim AMNI Semarang

Gardinio merupakan salah satu UMKM yang memproduksi kue di Kota Batam. Meski Gardinio telah berjalan lama adapun masalah yang dihadapi yaitu belum memanfaatkan pemasaran digital dengan baik dan masih sangat bergantung pemasaran dari mulut ke mulut (Word of Mouth). Maka tujuan implementasi program pengabdian ini adalah membantu menyelesaikan permasalahan yang dihadapi UMKM Gardinio. Metode yang diterapkan dalam kegiatan ini adalah observasi dan wawancara. Dalam pelaksanaan program ini hasil yang dikembangkan yakni pembuatan akun media sosial di Instagram, Facebook, dan TikTok. Hasil implementasi menunjukkan bahwa pemasaran digital memberi banyak manfaat bagi UMKM Gardinio seperti meningkatkan omset penjualan, meningkatkan brand awareness, memperluas jangkauan pasar, dan memudahkan penyebaran promosi produk, dan dapat bersaing dengan kompetitor lainnya.

Cecilia Azhara Ayuningtiyas

Jurnal Riset dan Publikasi Ilmu Ekonomi 2023 Asosiasi Riset Ekonomi dan Akuntansi Indonesia

The era of society 5.0 is an era that applies the ease of technological innovation in the era of the industrial revolution 4.0 to facilitate activities, especially in the economic sector. This research aims to see the use of technology such as social media in the creative economy so as to create new businesses for young entrepreneurs. To support this statement, this study uses the literature review method in finding supporting data. Almost all internet users must have social media, especially among teenagers and young people, so that it makes business people especially among teenagers and young people make creative new innovations in building a business. This shows an increase in creative economy development that has great potential and will have a significant impact on the Indonesian economy.

Diyah Ayu Rizqiani; Ause Labellapansa; Sri Yuliani; Diah Puspa Kumala

Jurnal Pengabdian Kepada Masyarakat 2023 Pusat Riset dan Inovasi Nasional

Siswa sekolah menengah pertama adalah para remaja dengan rentang usia 12-15 tahun yang merupakan kelompok pengguna aktif media sosial. Hasil pengamatan awal menunjukkan bahwa mereka rata-rata menghabiskan antara 3-4 jam setiap hari untuk mengakses media sosial seperti Youtube, Facebook, Instagram, TikTok, dan Whatsapp. Sehingga dapat dikatakan jika media sosial telah menjadi bagian penting kehidupan mereka sehari-hari. Namun sayangnya, tingginya frekuensi pemakaian media sosial belum diimbangi dengan kecakapan literasi digital. Akibatnya, mereka menjadi tidak dapat menggunakan media sosial secara bijaksana dan menjadi korban peredaran berita bohong (hoax). Berdasarkan permasalahan tersebut, kegiatan pengabdian ini bertujuan untuk meningkatkan kecakapan literasi digital siswa SMP Negeri 37 Pekanbaru melalui program pemerintah yang bertajuk #BijakBersosmed. Kegiatan pengabdian ini dilaksanakan menggunakan dua yakni metode ceramah, metode ini bertujuan untuk membekali siswa dengan wawasan cara pemanfaatan media sosial secara bijaksana. Metode yang kedua adalah praktik yang bertujuan untuk melatih siswa agar mampu mengidentifikasi informasi yang didapatkan dari media sosial. Hasil kegiatan pengabdian masyarakat ini mampu membangkitkan kesadaran kritis siswa, selain itu siswa juga mengetahui tentang etika bermedia sosial. Setelah mengikuti kegiatan pengabdian ini, para siswa diharapkan mampu menapis berita bohong (hoax), ujaran kebencian (hate speech), dan menghentikan fenomena oversharing bagi para pengguna media sosial.

Adinda Tasya Asova; Welly Wirman

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2023 International Forum of Researchers and Lecturers

Asmaranur Modeling School is a modeling school in Pekanbaru, which was founded by the owner and trainer, Irvan Asmara, on February 1 2020 under the auspices of CV. Asmaranur Persada Sejahtera. AMS Modeling School is the first modeling school that provides learning not only about the catwalk but also education in forming personality such as attitude, public speaking, personal branding, and responsibility. This research aims to find out the Marketing Communication Strategy of Asmaranur Modeling School Pekanbaru through Instagram Social Media. The method in this research used a case study with a qualitative approach and purposive techniques which included interviews, observation, documentation. The informant subjects in this research consisted of 3 informants, namely Irvan Asmara as the owner and instructor, Bima Sakti as the content creator, Wildatul Muslimah as a student who had been registered at AMS for a long time. This research uses New Media theory and the concept of The Circular Model of Some created by Regina Luttrell which has 4 stages, namely share, optimize, manage, engage. The results of this research are that Asmaranur Modeling School Pekanbaru chose the social media Instagram based on the increasing number of social media users and in accordance with Asmaranur Modeling School Pekanbaru's target market, namely young people and adults who are active on Instagram social media. Before posting content, collect photo/video ideas. Asmaranur Modeling School Pekanbaru's Instagram social media is managed directly by Irvan Asmara as the owner and trainer, easily responding to comments from followers, and making it easy to repost tagged posts from me personally, students who take part in activities at Asmaranur Modeling School Pekanbaru. To build engagement with consumers or followers, Asmaranur Modeling School Pekanbaru also creates events and sponsors other important events.

Angela Clairine; Eithar Indah Dwi Lestari; Erica Natasha Wiyono

Jurnal Insan Pendidikan dan Sosial Humaniora 2023 International Forum of Researchers and Lecturers

The development of technology in the era of modernization creates risks on the rise of social media use. The high number of social media use raises concerns about the consequences of problems that arise, especially related to social media dependence. This dependence makes them feel to always be connected to other activities in social media, which then creates anxiety fear of being left behind by news or trends. This phenomenon is referred to as FOMO (Fear of Missing Out). This sociological research aims to identify the FOMO phenomenon as a result of social media dependence among Jember regional students. Based on interviews and data analysis, this research explores the extent to which Fomo affects the behavior of the use of social media students of Jember University. In addition, this research also identifies the risks and consequences of the dependence of social media that arise due to FOMO. The results of research on a number of Jember University students show that students who experience FOMO tend to have a higher degree of dependence on social media.  

Irdha Yunianto; Wiwid Wahyudi; Agus Priyadi

Jurnal Riset Rumpun Seni, Desain dan Media 2023 Pusat Riset dan Inovasi Nasional

The development of information technology brings a change in society. The birth of social media caused people's behavior patterns to experience a shift in existing culture, ethics and norms. The use of social media, especially Instagram, is currently the focus used in providing information. Almost all levels of society use social media to communicate. There are many new ideas that can be used to utilize social media, one of which is as a promotional medium in the field of fashion photography. The increasingly developing fashion industry must of course also be balanced with fashion photography. Therefore, one of the industries in the field of photography, namely Photoin Studio, continues to innovate using social media to play an important role in influencing society. By using a qualitative approach and semiotic analysis from Charles Sanders Peirce, you can find out and understand this research.

Kharisma Sekar

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This research aims to further explore the 'Influence of Influencer Marketing on the Purchase Intent of Kimka Hijab Products on Instagram Social Media.' The variable of Influencer Marketing is examined for its impact on the purchase intent of Kimka hijab products on the Instagram social media platform. The study involved 40 respondents and utilized a quantitative research approach. Data was collected through a questionnaire survey and then analyzed using simple linear analysis with SPSS 27. The results of the test showed that the variable of influencer marketing has a significant impact, measuring 6.768 with a significance level of less than 0.050 (0.000).

Maya Anjeli Ginting; Binur Panjaitan; Ade Putra Arif Panjaitan; Diana Situmeang; Tio R J Nadeak

Jurnal Mahasiswa Kreatif 2023 International Forum of Researchers and Lecturers

If tourism promotion is not accompanied by a good communication strategy, it will affect the existence of the tourist attraction itself. Based on that, the aim of this research is to find out about SRP Ernala's tourism promotion strategy through Instagram (IG) social media. This research uses primary data and secondary data. In this research, the primary data is the results of interviews with managers, employees and visitors to SRP Ernala tourism in Karo Regency, secondary data is social media content from the SRP Ernala tourist village as well as previous research related to this research. This research uses qualitative research methods with descriptive analysis which collects data through observation data, documentation and interviews with 6 informants. From the research results, the SRP Ernala tourism development promotion strategy used by tourism managers is in line with the theory of promotional forms, product, price, place, promotion, promotions used via Instagram social media. SRP Ernala's tourism development promotion strategy through social media is quite effective and has received positive responses from various visitors. In this way, SRP Ernala tourism is developing

Muria Putriana; Wina Puspitasari; Asep Sugiarto; Yuni A. Muharam; Tj. Darmawan

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2023 International Forum of Researchers and Lecturers

This study aims to provide an understanding of the application of interpersonal communication through social media in a vocational high school environment, namely at SMK Negeri 1 Babelan, Bekasi Regency, West Java. The implementation steps given to SMK Negeri 1 Babelan, Bekasi Regency, are related to an aware understanding of media law to prevent the negative effects of social media, especially considering the current condition of the younger generation who are very active on social media, they must be equipped with knowledge of understanding content which can lead to social legal sanctions. to be wiser in using social media at an early age. The qualitative method is descriptive. Data was collected through observation, interviews, discussion forums and documentation. While the data analysis technique is presented in the form of narrative text through procedures namely coding, data reduction, data presentation, data triangulation, drawing conclusions and data analysis. The results show that the steps for implementing interpersonal communication are very comprehensive to help students and teachers of SMK Negeri 1 Babelan understand the importance of ethics in communicating online, especially when having to carry out activities with students online. Many teachers and students at SMK N 1 Babelan are active on various social media platforms so it is important for teachers and students to understand how to communicate properly and effectively. Poor communication on social media can negatively affect the image and reputation of a teacher, school or institution. As for the implications that need to be carried out related to understanding the law so that understanding about legal awareness of media is very important to prevent, the negative impact of social media is even greater when there is a lack of knowledge about understanding content which can lead to legal sanctions for the students themselves or the social environment.

Almadina Rakhmaniar

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2023 International Forum of Researchers and Lecturers

This research explores the meaning of messages in digital communication on social media through a hermeneutic approach. The findings show that message interpretation is strongly influenced by users' personal and social contexts, including cultural backgrounds, life experiences, and individual values. Algorithms that personalize content create 'filter bubbles' that narrow views and reinforce biases, while homogeneous online communities reinforce the meaning of certain messages in 'echo chambers'. Intercultural digital communication often suffers from misunderstandings due to differences in cultural norms and context, but users who frequently interact with other cultures show better adaptation. Emotion and empathy in digital communication often lack depth, with anonymity increasing negative behaviors such as cyberbullying. Social media enables the construction of digital identities and personal narratives that influence the meaning of messages. The implications of this research highlight the importance of digital literacy education, the development of fair algorithms, programs that support intercultural communication, and policies to address cyberbullying. This hermeneutic approach provides important insights for creating a more inclusive, empathetic and effective social media environment.

Muhammad Iqbal; Zefanya Atmaja Nugraha

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2023 International Forum of Researchers and Lecturers

This research aims to investigate the utilization of social media as a marketing communication tool by one of Sukin’s skincare products, which collaborates with an e-commerce platform and social media focused on beauty and skincare. The research employs a qualitative method involving observation and interviews. Data collected are analyzed using The Circular Mode of SoMe analysis model, which includes elements such as Share, Optimize, Manage, and Engage. The results indicate that Sukin and Sociolla utilize social media platforms effectively to introduce their beauty and skincare products, serving as communication tools for marketing purposes. Additionally, audiences participate in word-of-mouth promotions, provide reviews as beauty enthusiasts, and even involve influencers in digital campaigns created by Sukin and Sociolla. The evolution of social media usage across various fields facilitates easier communication and message delivery, contributing to the objectives of digital campaigns.

Margareth, Ticha

JURNAL KEPERAWATAN SISTHANA 2023 SEKOLAH TINGGI ILMU KESEHATAN KESDAM IV DIPONEGORO

Penggunaan media sosial terlalu lama mengakibatkan penurunan sensitifitas seperti menurunnya tingkat simpati dan empati terhadap dunia nyata dan juga berdampak pada kualitas tidur. Ketidakmampuan remaja dalam manejemen waktu penggunaan media sosial dengan baik ketika berada di sekolah maupun di rumah, akan berdampak pada ketidakaturan pola istirahat dan tidur pada remaja. Kualitas tidur buruk berdampak pada daya ingat menurun, sulit berkonsenterasi, menyebabkan masalah kesehatan serius. Kualitas tidur baik dilihat dari kedalaman tidur seperti lamanya tidur, waktu yang diperlukan untuk tertidur, frekuensi terbangun. Kualitas tidur yang baik dapat digunakan untuk menjaga keseimbangan mental, emosional, kesehatan, dan mengurangi stress. Penelitian ini bertujuan untuk mengidentifikasi hubungan penggunaan media sosial dengan kualitas tidur pada remaja di SMK Negeri 2 Binjai tahun 2022. Penelitian ini menggunakan observational analitik dengan  pendekatan cross sectional  terhadap 79 remaja di SMK Negeri 2 Binjai. Adapun populasi 225 orang dimana sampel sebanyak 79 remaja diambil menggunakan teknik random sampling . Hasil penelitian ditemukan bahwa penggunaan media sosial pada katergori aktif sebanyak (77,2%)  dan kualitas tidur pada kategori buruk sebanyak (60,8%). Hasil uji chi square secara statistik  ditemukan nilai p = 0,001 (p < 0,05) artinya ada hubungan penggunaan media sosial dengan kualitas tidur pada remaja di SMK Negeri 2 Binjai.

Enensi Lady Firdaus; Nur Akidahtul Jannah; Sigit Prastowo

Kegiatan Positif : Jurnal Hasil Karya Pengabdian Masyarakat 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Along with the development of information technology, many villages in Indonesia have implemented smart villages, one of which is Condro Village in Lumajang Regency. However, the implementation experienced several obstacles, the first is the lack of society knowledge about digital literacy and the second is the difficulty of informing the society that village services can be accessed online. Therefore, this program aims to develop management several Condro’s social media and also disseminating information to villagers effectively. There are 3 methods used in this article. Such as planning, implementation and evaluation. The result of the application of these 3 methods is by conducting socialization, training, and mentoring of village digital cadres. Thus, synergy based on the utilization of information technology will be able to improve the quality of village social media and information dissemination to the society.

Rizkiyatun Fadillah Lubis; Abdul Karim Batubara; Indira Fatra Deni P

Jurnal Sadewa : Publikasi Ilmu Pendidikan, Pembelajaran dan Ilmu Sosial 2023 Asosiasi Riset Ilmu Pendidikan Indonesia

This study aims to determine the ability of Library Science students to analyze hoax news on social media, the ability of Library Science students to access hoax news on social media, the relationship between the media literacy skills of Library Science students in tackling hoax news on social media, and the ability of Library Science students to evaluate news. hoaxes on social media. This study uses quantitative research using a questionnaire as a means of collecting data obtained from respondents. The population of this study were all Library Science students of UIN North Sumatra from the 2019 stambuk, 2020 and 2021, namely 352 students with a total sample of 79 students determined by the slovin formula. The sampling technique used to determine the sample is Random Sampling/Probability Sampling. To measure the relationship between the media literacy abilities of Library Science students at UIN North Sumatra in tackling hoax news on social media and test hypotheses using the Spearman's Rho Rank-Order Correlations formula and Guilford's calculations. The results showed that media literacy ability had a positive relationship with a value of 0.358 which indicated a strong enough relationship in tackling hoax news.

Rizkiyatun Fadillah Lubis; Abdul Karim Batubara; Indira Fatra Deni P

Jurnal Sadewa : Publikasi Ilmu Pendidikan, Pembelajaran dan Ilmu Sosial 2023 Asosiasi Riset Ilmu Pendidikan Indonesia

This study aims to determine the ability of Library Science students to analyze hoax news on social media, the ability of Library Science students to access hoax news on social media, the relationship between the media literacy skills of Library Science students in tackling hoax news on social media, and the ability of Library Science students to evaluate news. hoaxes on social media. This study uses quantitative research using a questionnaire as a means of collecting data obtained from respondents. The population of this study were all Library Science students of UIN North Sumatra from the 2019 stambuk, 2020 and 2021, namely 352 students with a total sample of 79 students determined by the slovin formula. The sampling technique used to determine the sample is Random Sampling/Probability Sampling. To measure the relationship between the media literacy abilities of Library Science students at UIN North Sumatra in tackling hoax news on social media and test hypotheses using the Spearman's Rho Rank-Order Correlations formula and Guilford's calculations. The results showed that media literacy ability had a positive relationship with a value of 0.358 which indicated a strong enough relationship in tackling hoax news.

Yosha Rosha Rosmayantie

Jurnal Penelitian Manajemen dan Inovasi Riset 2023 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

This research is motivated by the problem of employee performance that is still not optimal. The prnyrbabya factors are the quality of human resources, the use of social media and business capital. Thus, the purpose of this study was to determine the effect of the quality of human resources, the use of social media and business capital on the performance of employees at CV Karisa Pratama in Pangandaran. The method used is a quantitative descriptive method, with the following research results. The quality of human resources has a positive and significant effect on employee performance. This means that if the quality of human resources increases, it will be followed by an increase in employee performance. The use of social media has a positive and significant effect on employee performance. This means that if the use of social media increases, it will be followed by an increase in employee performance. Business capital has a positive and significant effect on employee performance. This means that if the business capital increases, it will be followed by an increase in employee performance. The quality of human resources, the use of social media and business capital have a positive and significant effect on employee performance. This means that if the quality of human resources, the use of social media and business capital, increases, it will be followed by an increase in employee performance

Nurliya Apriyana; Lingga Yuliana

Jurnal Pelayanan Hubungan Masyarakat 2023 International Forum of Researchers and Lecturers

The ongoing technological advancements have significantly impacted people across all strata of society. The ease of obtaining information nowadays has become a hallmark of technology. This underscores the importance of utilizing technology appropriately as a platform to publicize the activities of empowerment within their work scope. This webinar aims to emphasize the significance of conducting publicity through social media by the administrators and members of the Family Empowerment and Welfare Movement (PKK), so that the activities and performance of the PKK empowerment team can be known to the general public, especially social media users. This way, the forms of activities can serve as a track record and be accountable to the community. Through social media, the dissemination of activity publications can occur swiftly and accurately, acting as a two-way communication tool to interact with the public. The content conveyed through social media reflects the identity of the social media owner, and social media has the capability to present mass justifications. Lastly, social media serves as a convenient and rapid, effective, and economical tool for communicating messages.