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This research was conducted in the Colo Kudus Tourism Village, Central Java, which aims to understand and analyze the coffee-based agro-tourism development model as a tourist attraction in the Colo Kudus Tourism Village. And analyze what obstacles are experienced by the Colo Kudus Tourism Village Agrotourism. The data of this study were obtained through observation and interviews, the informants used in the study were 5 respondents. The results of the study are expected to provide useful information for coffee activists, the Colo Coffee community. The data obtained were processed using descriptive qualitative. Qualitative analysis uses data analysis, namely data collection, data reduction, data presentation, and drawing conclusions. The results showed that Arowisata Colo Tourism Village has a strategy model such as Coffee Education Tourism, training for farmers.

The purpose of this study is to ascertain how the occurrence of muhkam and mutasyabih verses in the Qur'an affects knowledge and educational values. to use qualitative research techniques to examine the wisdom and educational benefits of the existence of muhkam and mutasyabih verses in the Qur'an. Using library research, which is a technique for gathering data by comprehending and assessing the theory in several literatures pertinent to this research, is the strategy used in this work. The findings of this study point to the wisdom and instructive value of the muhkam and mutasyabih verses in the Qur'an as well as the opinions of the scholars on these verses. Muslims must be more discerning in their interpretation of Allah's verses given the availability of muhkam and mutasyâbih verses in the Qur'an.

Snack-producing, buying, and selling micro, small, and medium enterprises (MSMEs) in Surabaya are the partners in this community service project. In the city of Surabaya, MSMEs that have transformed into Community Service Partners have been around for almost a decade. However, there is still a lot of work to be done in the digital space for its marketing efforts. As a result, these MSMEs receive assistance in enhancing their marketing system with the assistance of digital marketing in order to support improved sales activities and expand their business objectives. Additionally, assistance with marketing their products through digital media accounts is provided to MSMEs. Instagram and Tiktok, in addition to digital media administration.    

This socialization is a form of community service, especially MSME actors and residents of the Sukorejo Village, Blitar City. With the socialization of MSME development, it is hoped that it can increase the knowledge, insight, and understanding of business people in the Sukorejo Village so that they can adapt to the times and in running a business by utilizing the existing potential. Business actors and residents of the Sukorejo Village are given an understanding of the importance of online marketing or what is commonly called digital marketing, the importance of making a logo as an identity and marketing strategy as well as managing financial business. The implementation of this service program was carried out using the lecture method by UPN Veteran Jatim students and also one of the lecturers followed by a question and answer session. The results of this socialization are 1.) Very good enthusiasm seen from the activeness of the audience in listening and asking questions 2.) This MSME development outreach program can be of good use and can be applied by the audience in running their business. Socialization, Digital marketing, MSME

Development of products and services to the community is the key to success in business ventures.  UD. Barokah is a business that is engaged in meeting the primary needs of the community, namely in the form of selling various kinds of products, both in the form of sales of wholesale and retail. Sales have been carried out effectively by utilizing competitive business opportunities with various business plans. In achieving sales targets, UD Barokah carries out various strategies and innovations on an ongoing basis in order to maintain business existence and compete with other entrepreneurs. Efforts to build communication with customers through creating Whatshap groups and services in a timely manner are important keys in attracting and retaining customers.The main objective of this research is to find out the business strategies and innovations implemented by UD Barokah in achieving sales targets. The specific objective of this research is to learn to run a business, find out the factors that influence the development of UD Barokah's business, and make creations and innovations in developing business and market opportunities.

Micro, Small, and Medium Enterprises (MSMEs) are an activity that is one of the sources of the country's economic power. The purpose of this observation activity is to determine the 7P marketing mix strategy implemented by PT Bayou Berjaya Indonesia, which started its business in the midst of a pandemic. The pandemic in Indonesia has had many negative impacts on business turnover in Indonesia, especially in the food and beverage sector The research was conducted using descriptive and observative methods by conducting in-depth interviews on the business that is My Kripick. The results of the research (the product becomes a trend maker in the West Java market. (2) Product prices can compete with the market. (3) Offline stores are the main place for increased the turnover. (4) Promotion is carried out through soft selling metode. (5) Manager level consists of two people, chief operational officer and chief marketing officer. (6) Using a ready stock system. (7) Using a unique design product.

Community  Service  Partners  in  this  activity  are  Micro, Smalland  Medium  Enterprises (MSMEs) in  the  business  of  producing  and  selling  culinary in karawang.  This MSME  has  been  in  Karawang city  for  more  than  30  years.  However,  the  marketing system that used is still very minimal and conventional. Forthis reason, MSMEs need to be  given  training  on  the  importance  of  using  digital  marketing  so  that  the  marketing system can be better to achieve the desired targets and can support better sales activities. In  addition,  MSMEs  also  provide  assistance  in  creating  business  accounts  in  digital media  such  as  Google  Business  and Instagram,  and  how  to  manage  this  digital  media optimally Output fromthis ativity is a Google business and InstagramBusiness account, scientific articlepublished in national journals, and activity reports. The method used is by provide training to create accounts in digital media for the MSME and how to manage it optimally. The results showed thatdigital marketing strategy assistance by Community Service Partners can be followed up with periodic guidance that can be done effectively and  optimally  in  supporting  MSME  marketing  activities  to  increase  sales  of  MSME businesses

This study aims to analyze reading difficulties in class ll students at SD Negeri 1-7399 Bandar Khalifah and find out the strategies of class ll teacher at SD Negeri 107399 Bandar Khalifah. This type of research uses descriptive qualitative research mothods. The qualitative method is a research method that focuses on in depth observations of the object of research. The subject of this research of this research at SD Negeri 107399 Bandar Khalifah named Mrs. Yustika. In addition, the method of data collection was by interviewing Mrs Yustika at Sd Negeri 107399 Bandar Khalifah. The result showed that students reading difficulties were caused by: 1) Difficulty in recognizing letters, 2) Spelling letters, 3) Lack of understanding of the contents if the reading so that it makes them stammer. The classroom teacher strategy used is: 1) By routinely practicing reading every day and being listened to by the teacher, 2) Give students a reading assignment at home for at least 5 minutes and then repeat ut again at school, 3) Do random guessing games so students will recognize these letters better, 4. Proovide motivation continuously to students, inviliting students to learn to read while playing for example playing word cards and choosing books whose words are easy for students to understand.

The communication system is related to the growing communication network in society. The components discussed when discussing communication systems include non-media communication systems and media communication. This type of research is qualitative research which describes data using a series of sentences. The method used in this research is descriptive method. Descriptive method is a method whose data sources are words, pictures, and data from books, journals and other scientific works. In addition, everything that is collected is likely to be the key to what has been researched. So the use of this method does not produce data in the form of numbers, but data that is descriptive in nature. This study uses written data sourced from scientific journals and previous research. In today's digital era, da'wah media is very important in spreading religious messages, especially in Islam. Salam TV is a communication system that plays an important role in spreading Islamic da'wah through da'wah media. Through Salam TV, Islamic da'wah messages can reach a wide audience, convey the right da'wah messages, play a role in religious education, and encourage positive social interaction.

This study aims to observe the use of Instagram social media as a promotional means for MSME Limunite in the village of Sukorejo City of Blitar. The research method used is qualitative, involving Limunite MSMEs. Data collected through interviews and observations. The results of this study indicate that the social media of the Instagram can be an effective promotion of that MSMEs. Through social media Instagram This Limunite MSMEs can expand its sales by making visual content such as photo products and promotional videos that can increase sales. The conclusion of this study is the use of Instagram social media as a promotion of facilities for MSMEs Limunite in the Sukorejo has a great opportunity by using promotion.

This observation aims to explain the performance of employees of a Cloting Brand clothing store in the Karawang area, namely (KASET RUSAK) whose address is Beside Mall Ramayana, jl. Tuparev No. 298, Nagasari, West Karawang sub-district, Karawang district, West Java province, postal code 41314. The contents of the explanation that will be explained about the MSME sector in the fashion sector concern the motivation of employees to compete in attracting public interest, especially young people, in buying clothes such as clothes, trousers, bags, shoes, bracelets and other souvenirs. This observation also explains the profile or history of the company, employee strategies and employee activities, prices and the number of products applied by the company, how the company survived and faced the effects of Covid-19 in the past 2 years. The process of data collection and observation was carried out using interview and observation methods within 1 to 2 days, to be precise on March 25s/d26 2023. This data collection technique obtains information related to the experience of company owners where the results of observations and interviews show that there is an interest or trend The highest rate for people who buy new clothes is in the month of Ramadan or before Eid al-Fitr.

Green accounting is an accounting approach that focuses on measuring, reporting and controlling economic activity that takes into account environmental impacts. The research objective of Mangrove Forest Tourism in Surabaya is to determine tourism potential and attractiveness, development strategy and community and government participation in the development of objects and attractions for Mangrove Forest Tourism in Surabaya. This tour provides beautiful scenery as well as exciting and educational. The results of this study are the implementation of Mangrove Forest management as a tourist spot in Surabaya which is quite good and has proven to be able to attract visitors and improve the economy of the local community in the area.

The expansion of Islam in Indonesia started in the middle of the 7th century AD. The expansion of Islam cannot be separated from the role of Walisongo as the guardian and assembly of Sufism experts in Indonesia, especially in Java. Sunan Ampel became one of the figures who made a major contribution to spreading Islam in East Java. The aim of this research is to find out the background of Sunan Ampel to Java and how Sunan Ampel spread Islam with his preaching in East Java. This research aims to understand the strategies used by Sunan Ampel while spreading Islam in East Java. This research uses a historical research method with a qualitative research model. The main sources used in carrying out this research are several books, journals, and babad that are relevant to the research topic studied. The results and discussion of this research concluded that Sunan Ampel's da'wah strategy through marriage, relatives, and building mosques and Islamic boarding schools, as well as teaching Islamic knowledge to the surrounding community seemed still not practical and was still considered difficult to accept by the surrounding community at that time.   Keywords: Sunan Ampel; Preaching; Surabaya; East Java.  

This study aims to analyze the marketing strategy used by Kedai Geprek Niki in facing business competition in the digital era. This study uses qualitative research methods by interviewing the owners and customers of Kedai Geprek Niki. The results show that Kedai Geprek Niki still uses word of mouth marketing as the main method to develop its business. This is done by ensuring quality food and good service to increase customer satisfaction and make them recommend Kedai Geprek Niki to their friends and family. In order to increase customer satisfaction, Kedai Geprek Niki also pays attention to service aspects. They provide special training for their staff to provide good and friendly service to customers. Kedai Geprek Niki also pays attention to aspects of cleanliness and environmental comfort. Based on the results of this study, it can be concluded that Kedai Geprek Niki has managed to survive in the digital era by adopting a marketing strategy that is in line with current business trends. They leverage technology and strengthen their word-of-mouth marketing strategy by focusing on product and service quality.  

Pangkalpinang is one of the areas in the Bangka Belitung Islands which has 24,512 Small and Medium Business in June 2022 and continues to grow every year. It is important for Small and Medium Business to improve the culinary sector's competitive strategy in Pangkalpinang, taking into strategic resources and environmental uncertainties that may affect business. Competitive strategy is useful in determining the sustainability of Small and Medium Business in Pangkalpinang. This includes 1) Strategic resources, a) Human resources (HR), b) Raw materials and suppliers, c) Strategic locations, d) Technology and infrastructure. 2) Environmental uncertainty, a) Consumption trends, b) Competition, c) Regulation, d) Economics and costs. The specific objective of this research is how Small and Medium Business of culinary in the city of Pangkalpinang can overcome obstacles to develop their business and develop competitive strategies. The research method that researchers use is a quantitative method by collecting and analyzing data in the form of statistics to answer the questions that researchers formulated and to test hypotheses. We collect data by sharing Google forms to owner of the Small and Medium Business in several areas of Pangkalpinang City. In this study, the results showed that there was no influence between strategic resources and environmental uncertainty on efforts to improve the competitive strategy of Small and Medium Business in the Pangkalpinang culinary sector. The implication of this research for the future is that further studies of the same kind can be carried out but in different locations to see whether the results of this study will give the same results elsewhere.

This study aims to examine the effect of digital accounting systems on business development for UMKM in Sidoarjo. This research uses a qualitative approach with a case study method. The population in this study are SMEs in Sidoarjo who use a digital accounting system, and the sample is taken using a purposive sampling technique. The data in this study were collected using in-depth interview techniques and relevant sources on the internet. Data analysis was performed using qualitative analysis. The results of the study show that the use of digital accounting systems has a significant influence on business development for UMKM in Sidoarjo. In its use, the digital accounting system simplifies the process of recording and reporting finances, as well as assisting UMKM owners in making more precise and accurate business decisions. In addition, the use of digital accounting systems also helps UMKM in increasing the efficiency and effectiveness of business operations, so as to produce better business performance. In this case, it is advisable for UMKM in Sidoarjo to adopt a digital accounting system as part of their business development strategy. This will help UMKM  improve their business performance and compete with other UMKM. In addition, the government can also provide support and assistance to UMKM to adopt digital accounting systems, so as to accelerate the growth of UMKM  in Indonesia.

The rapid development of internet technology in the current era has changed the paradigm of traditional marketing into digital marketing using internet media, which is known as digital marketing. Digital marketing plays an important role in the success of MSME marketing because it allows analysis of new target markets, consumer behavior and product information. However, only a few MSMEs have an understanding of this digital technology-based marketing strategy. As a form of contribution to community service, students from UPN "Veteran" East Java invited and provided an understanding to the Super Klasik Feed MSME about the importance of digital marketing as a marketing strategy. The methods used include observation, interviews, digital marketing implementation, and activity evaluation. The results obtained by MSME Feed Super Klasik are an understanding of the importance of digital marketing as a marketing strategy, and students succeed in sharing knowledge through the implementation of creating Instagram social media accounts.

The purpose of this study was to find out what strategies were used by students who were active in the UNJ FIS Student Executive Body (BEM) organization. This research was conducted by making a questionnaire which would be answered by students who were active in the UNJ BEM FIS organization. The analytical method used in this study is a qualitative method with a questionnaire model. The results of the study stated that most of them had a good schedule and regular time and some admitted that they sometimes had difficulty managing time. From the results of this study, the average learning strategy they used was to compare priority scales and do the most prioritized things first.

This study uses the Fuzzy Analytical Hierarchy Process (FAHP) method to examine the choice of methanol raw material sources at PT XYZ. The procedure of gathering primary and secondary data for this study entails identifying supplier selection criteria, compiling data on criteria and sub-criteria, and compiling information on supplier performance. Results indicated that product quality, price, supply reliability, sustainability, and reputation were important factors in PT XYZ's decision to choose a certain supplier for its methanol raw materials. The relative weight of each criterion and sub-criteria has been computed using the FAHP approach, which aids in assessing possible providers. Additionally, depending on the obtained priority values, supplier rankings are also established. In conclusion, PT XYZ may choose its raw material suppliers for methanol using the FAHP approach effectively. As well as producing more objective and organized outcomes, this strategy aids in lowering decision-making uncertainty and complexity.

The problem in this research is what is the strategy for the halo ustad program in attracting audience interest on salam tv. This study aims to find out how the strategy in the Halo Ustad program is to attract public interest on Salam TV. This study uses a qualitative method. Data collection was carried out using observation techniques and direct interviews at the research location. The strategy in the halo ustad program starts with compiling a broadcast schedule, choosing and preparing questions, choosing a teacher to present the program, which is very influential on the intended audience. For that we need a strategy in an event program.