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This study aims to analyze the E-Relationship Marketing strategy implemented by PT. Travel Al-Amar Madani Masyhur Medan through social media in an effort to maintain pilgrim loyalty amidst the increasingly competitive Umrah travel industry in the digital era. The research method used is descriptive qualitative with a case study approach. Data collection was conducted through in-depth interviews with management and pilgrims, observation of social media activities (Instagram, Facebook, and WhatsApp), and documentation. Data analysis used data reduction, data display, and conclusion drawing techniques. The results show that the implementation of E-Relationship Marketing is carried out through four main dimensions: service personalization, digital community building, responsive interaction, and consistency of Islamic brand character. The use of social media is proven effective in increasing trust and emotional closeness of pilgrims, leading to loyalty in the form of repeat orders and recommendations (advocacy). The main obstacle found is the digital literacy gap among elderly pilgrims, which the company addressed through simpler and more intensive communication approaches on the WhatsApp platform.

This study aims to analyze the implementation of observational activities conducted by students of Qur’anic Sciences and Tafsir (IAT) in Qur’anic da’wah activities at Darul Ihsan Modern Islamic Boarding School. The focus of the study is directed at the forms of da’wah activities, the methods of delivering the material, and the responses of the students (santri) to the presence of university students acting as young preachers who are directly involved in the process of religious guidance within the boarding school environment. The method used in this study is a qualitative approach employing field observation techniques, in-depth interviews with relevant parties, and documentation as supporting research data. The results of the study indicate that IAT students are able to integrate their understanding of tafsir with a contextual communicative approach, making the Qur’anic material easier for students with different levels of ability to understand. The da’wah activities include thematic religious studies, tahsin and tahfiz of the Qur’an, Islamic discussions, and the development of students’ morals and character in their daily lives. The main supporting factors are the support from the boarding school authorities, a conducive learning environment, and the academic readiness of the students. Meanwhile, the obstacles encountered include limited time for implementing the activities and variations in students’ abilities to comprehend the material. In general, this observation provides valuable practical experience for students in applying the theory of Qur’anic da’wah while also strengthening the synergy between higher education institutions and Islamic boarding schools in developing sustainable Qur’an-based da’wah.

The development of the art of reading the Qur'an (tilawah) plays an important role in maintaining the Qur'anic tradition in North Sumatra, especially since this region is one of the regions actively involved in organizing the Musabaqah Tilawatil Qur'an (MTQ). However, the quality of development at the district/city level is not evenly distributed, thus impacting the ability of qari and qari'ah to achieve professional tilawah standards. This study aims to analyze the development program of the art of reading the Qur'an implemented by the LPTQ of North Sumatra Province, including the form of activities, implementation mechanisms, and its effectiveness in improving participant competence. The research method uses a descriptive qualitative approach through direct observation of development activities, analysis of official institutional documents, and supporting documentation related to the training process and implementation of the MTQ. The results show that the LPTQ development program includes routine development, Training Center (TC), and Training of Trainers (ToT), each of which has a different contribution to improving participant abilities. Routine development serves as a foundation, TC has proven to be most effective in maturing participants before the MTQ, while ToT plays a role in increasing the capacity of trainers in the region. However, the program's overall effectiveness remains hampered by a limited number of expert trainers, limited facilities, regional disparities, and low interest among young people in the art of tilawah. This study concludes that training needs to be strengthened through equitable distribution of trainers, increased program intensity, utilization of digital media, and more stable budget support to achieve sustainable tilawah training in North Sumatra.

This study aims to analyze the internship experience of UINSU students at PT Amar Madani Masyhur Islamic Tour and Travel in the context of professionalism in serving Umrah pilgrims by tour leaders. The analysis focuses on four main aspects: the company’s profile and history, tour leader service management, forms of services provided, and the effectiveness of services in enhancing pilgrims’ satisfaction. Tour leader professionalism plays a crucial role in ensuring a smooth spiritual journey through responsive, structured, and integrity-based assistance. The research employs a qualitative-descriptive method with a field study and participatory observation approach, including interviews, documentation, and service evaluation during the internship program. The findings indicate that PT Amar Madani Masyhur implements a well-organized tour leader management system, covering administrative services, manasik guidance, ritual assistance, as well as accommodation and transportation services that effectively meet pilgrims’ needs. The novelty of this study lies in integrating institutional profile analysis with students’ practical experiences in understanding professional standards of competent, integrity-driven, and service-oriented tour leaders.

This research examines the Asbābun Nuzūl of verse 174 of Surah Al-Baqarah and its relationship with faith in Allah as the Creator of the heavens and the earth. This verse contains a strong warning against those who conceal Allah’s revelations and exchange divine truth for worldly gain. Using a qualitative approach based on library research, this study analyzes the historical background of the revelation, its socio-religious context, and interpretations from classical and contemporary Qur’anic scholars. The findings indicate that the Asbābun Nuzūl of verse 174 is closely related to the behavior of certain People of the Book who deliberately hid the truth about the prophethood of Muhammad ﷺ for personal interests. Such actions reflect a weak acknowledgment of Allah’s absolute authority as the Creator and Sustainer of the universe. The connection between this verse and Allah as the Creator of the heavens and the earth emphasizes that all knowledge, revelation, and truth originate solely from Him and must not be manipulated for material benefit. This research is expected to strengthen Islamic theological understanding regarding the obligation to convey truth honestly and to reinforce faith in Allah as the ultimate source of creation, guidance, and moral responsibility.

This study examines the asbab al-nuzul of Q.S. al-Baqarah (2):220 and its relevance to the concept of orphan care in Islamic thought. Employing a library research method with a qualitative-descriptive approach, the study analyzes the Qur’anic text, classical tafsir works (such as al-Tabari, Ibn Kathir, and al-Qurtubi), authoritative asbab al-nuzul sources (al-Waḥidi and al-Suyuti), as well as contemporary scholarly literature and recent journal articles (2020–2024). The findings indicate that Q.S. al-Baqarah (2):220 was revealed as a corrective response to the excessive caution among the Companions following stern warnings against unjust consumption of orphans’ property. The verse emphasizes the principle of islaḥ (reform and welfare) as the primary criterion for interactions with orphans. A thematic reading, complemented by related verses such as Q.S. al-Nisa’ (4):2 and (4):10 and Q.S. al-Duha (93):9, demonstrates that orphan care in Islam integrates legal, ethical, psychological, and social dimensions, prioritizing dignity and social integration over isolation. Contemporary studies further affirm the relevance of this verse to modern child protection principles, particularly the best interest of the child and family-based care models. This study recommends the development of orphan care policies rooted in family and community-based approaches, guided by trustworthiness, transparency, and holistic welfare.  

Amid rising challenges of intolerance, social polarization, and the strengthening of exclusive religious sentiments, interreligious dialogue has become a strategic instrument for nurturing diversity and reinforcing national harmony. This study examines how interreligious dialogue contributes to strengthening the pillars of harmony as outlined in the concept of the Tri Kerukunan Umat Beragama (Three Pillars of Religious Harmony). It also explores the extent to which this concept remains relevant and effective in addressing the current dynamics of religious diversity in Indonesia. The purpose of this research is to analyze the role of dialogue as a mechanism of cross-faith communication in fostering mutual understanding, cultivating respect for differences, and promoting harmonious social relations within a pluralistic society. Using a qualitative approach through a comprehensive literature review, this study investigates various scholarly works related to interfaith dialogue, religious harmony, and Indonesia’s socio-religious landscape.The findings indicate that interreligious dialogue functions not only as a means of resolving differences and preventing conflict but also as a transformative space that strengthens trust, cooperation, and solidarity across religious communities. Thus, dialogue remains a crucial pillar in achieving sustainable and inclusive religious harmony in Indonesia, although it requires

This article reviews the role of the Color Sports Tradition in shaping the character of Fair Play at the As Saqofah Pombing Islamic Boarding School, Thailand. The main focus of the article is to explain how to use Color Sports as a tool to form the principles of sportsmanship, integrity and respect for others in sports competitions. The research method applied is a qualitative approach through in-depth interviews with coaches, students, and boarding school management staff. The results of the study show that the Color Sports Tradition has succeeded in becoming an efficient means of developing the character of students at the As Saqofah Pombing Islamic Boarding School. This tradition provides learning that the purpose of competition is not only limited to winning, but also emphasizes the importance of ethical and moral principles in competing. The principles of Fair Play apply to every aspect of the Sports of Color Tradition, resulting in a fair and mutually supportive competitive environment. Overall, the Color Sports Tradition at the As Saqofah Pombing Islamic Boarding School has proven to be a successful character building medium in teaching the principles of Fair Play to students. This approach has the potential to be adopted in other educational contexts, as well as to contribute to shaping young people who are not only good at sports, but also have sportsmanship, integrity, and respect for social values in various life situations.

In today's digital era, social media has become an important space for the public to express their opinions, including assessing film adaptations. This study examines audience criticism of the Indonesian version of the film adaptation of A Business Proposal that has spread on social media. Audience criticism focuses heavily on inconsistencies with the original version, acting quality, and technical aspects such as cinematography and directing. Factors that have influenced this criticism include audience perceptions of the original work, expectations of characters and stories, and the influence of discussions that have developed virally on social media. Massive criticism has an impact on audience interest, promotional strategies, and becomes evaluation material for filmmakers in developing better adaptations in the future. Social media is not only a channel of expression, but also a significant tool in shaping the success or failure of a film adaptation.

In this modern era, preaching is not only done on the pulpit, but also through print and electronic media, especially social media such as Instagram. Many people are involved in spreading the preaching through these platforms. One form of interesting preaching content is motion graphic video, a combination of 2D animation representing moving infographics. Motion graphics combine elements of illustration, typography, photography, and videography with animation to strengthen the delivery of the message. This study aims to determine the preaching messages in the motion graphic videos uploaded by Ustadz Muhammad Nuzul Dzikri through the Instagram account @muhammadnuzuldzikri, which include the themes of faith, morals, and Islamic law. The method used is descriptive qualitative with content analysis techniques and observation of 9 motion graphic videos uploaded from December 2024 to January 2025.

Character education is an important aspect in the formation of individuals with superior and moral personalities. Character education aims to foster positive values, discipline, responsibility, and social concern in students in order to be able to contribute constructively to the community and the surrounding environment. One of the important factors in the success of character education in schools is the visionary leadership of the principal. This research uses a qualitative approach with a type of case study that focuses on the visionary leadership of the principal of SMA Muhammadiyah Cikelet in developing the character of students in the school environment. The data sources in this study consist of school principals as the main informants, as well as teachers and education staff as supporting informants. Data was collected through in-depth interviews, field observations, and documentation. The results of the study show that the principal of SMA Muhammadiyah Cikelet has implemented visionary leadership effectively through the preparation of the school's vision and mission which is oriented towards the formation of religious character, discipline, and responsibility of students. The principal also plays a role as a motivator and role model, who is able to inspire and encourage all school residents, both teachers and students, to actively participate in creating a learning environment with character and noble character.

This study aims to analyze the implementation of the management of educational facilities and infrastructure and its contribution to increasing the effectiveness of learning at SMPI Darul Ulum Sangatta Utara. The research background is based on the importance of the role of facilities and infrastructure in supporting an optimal, effective, and meaningful learning process. This study uses a qualitative approach with a descriptive method, where data is obtained through observation, interviews, and documentation of school principals, teachers, and education staff. Data analysis is carried out through the stages of data reduction, data presentation, and drawing conclusions. The results of the study show that the management of facilities and infrastructure at SMPI Darul Ulum Sangatta Utara has been carried out through five main stages, namely planning, procurement, utilization, maintenance, and evaluation. The implementation of this management is quite effective because it actively and continuously involves all school residents, especially in routine maintenance activities and the use of learning facilities. The existence of adequate facilities such as classrooms, laboratories, and information technology devices has been proven to increase student learning motivation and encourage the creation of a conducive learning atmosphere. However, some obstacles are still found, such as budget limitations and the need to update props that are no longer suitable for use. The implications of this study emphasize the importance of strategic planning and continuous evaluation in the management of facilities and infrastructure in order to continue to support the improvement of learning effectiveness, especially in the pesantren-based school environment.  

The purpose of this study was to determine the implementation of the poster comment method in learning the Qur'an and Hadith in eleventh grade at Madrasah Aliyah Muhammad Basiuni Imran Sambas. Poster comment is one of many learning methods. The implementation of the poster comment method in learning the Qur'an and Hadith is a learning activity that uses the poster comment method, where students are required to express their ideas and thoughts according to the teacher's instructions. For the poster comment method to run smoothly and effectively, planning is required before the implementation process. Finally, the results of the poster comment method implementation in learning the Qur'an and Hadith can be determined whether this poster comment method is suitable for implementation in the classes selected for the study. This study used a qualitative approach. The results showed that the use of the poster comment method resulted in high enthusiasm and active participation in the lesson. Several students presented to the front of the class carrying cardboard with pictures on it. The students who presented were very active in delivering their presentations in learning the Qur'an and Hadith.

This study aims to examine the influence of bounding (lompat kijang) and split squat jump training on sprint performance among Physical Education students at a university in Medan. A descriptive qualitative approach was used, involving ten participants selected through purposive sampling. Data were collected through in-depth interviews and analyzed using thematic analysis. The findings indicate that bounding exercises significantly improve stride length, movement coordination, and sprint acceleration. Meanwhile, the split squat jump contributes more to initial push-off strength, body stability, and lower-limb muscular endurance. Most participants reported that combining both exercises produces the most optimal sprint improvement, as it simultaneously trains horizontal and vertical power. Additionally, the combined training enhances running efficiency and increases participants’ confidence during short-distance sprinting. The study concludes that both plyometric exercises are effective and recommended for speed-training programs, particularly for students and beginner athletes seeking comprehensive sprint performance enhancement.

This research examines the role of citizenship in law enforcement from the perspective of domestic and Islamic law, with a focus on cases in Indonesia. In the context of national law, citizenship reflects the legal relationship between individuals and the state, where citizens have the right and obligation to participate in the law enforcement process. Meanwhile, according to Islamic law, citizen participation is based on the principle of amar ma’ruf nahi munkar, which requires Muslim individuals to encourage good and prevent evil. This research employs a doctrinal legal methodology, which involves the process of identifying, analyzing, and interpreting legal principles, norms, and doctrines to address the issues at hand. The distinctive feature of this approach is its prescriptive nature, aiming to offer solutions or recommendations regarding legal problems. The methodological framework utilized is normative or doctrinal research, also referred to as library research. This type of research relies on canonical sources (doctrinal literature) and specifically involves the use of library materials such as journals, books, legal documents, religious texts, and other relevant sources. The research primarily focuses on examining and analyzing written sources to gain a comprehensive understanding of the legal issues being studied.The research results show that there are similarities in the basic concept of citizen participation. , implementation varies depending on the social, cultural and legal context. In Indonesia, the role of citizenship in law enforcement is influenced by political dynamics and public trust in legal institutions. This study recommends strengthening legal education, developing participatory technology and harmonizing national law with Islamic law as steps to strengthen the role of citizens in law enforcement. In this way, it is hoped that law enforcement can run more effectively, fairly and in accordance with the values held by society.

Da'wah comes from the Arabic language,” دعا, يدعو, دعوة”  which means "to call" or "to invite." Da'wah itself is an activity carried out by Muslims to spread the teachings of Islam to others. This activity aims to invite others to understand, accept, and practice Islamic teachings in their daily lives. Da'wah can be conducted through various means, such as lectures, sermons, religious studies, discussions, and via social media or written materials. In delivering da'wah in the environment of Al-Asy'ari Mosque at Universitas Islam Bandung (Unisba), the role of   Indonesian language as the national language has a strategic role in conveying effective and widely accepted da'wah messages within the campus community. Through a qualitative descriptive approach, this research was conducted through media observations and the distribution of questionnaires to students. The role of Indonesian language in delivering da'wah at Al-Asy'ari Mosque is evident as its usage is prevalent in every event, such as sermons, lectures, studies, and more. Indonesian language also serves as a tool to facilitate communication among students from diverse backgrounds and as an effective medium for conveying da'wah messages.

Da'wah, as explained in the Qur'an, is an effort to invite individuals or groups, as well as the wider community, to embrace and apply Islamic teachings in daily life. This process is carried out in a sustainable and gradual manner, with the aim of internalizing, transmitting, and transforming the messages of Islamic teachings. This da'wah aims to direct humanity to goodness (al-khair), encourage good deeds (al-ma'ruf), and prevent bad actions (mungkar), so that they can achieve happiness in this world and the hereafter. The data used in this study were obtained through the author's observation of the YouTube account Noice (Different But Together). This article focuses on the implementation of da'wah activities on YouTube, as well as the oral and visual expressions used in these activities. The main methods applied by Habib Husein Jafar al-Hadar in his da'wah include emphasizing the themes of love, peace, and tolerance, using language that appeals to the younger generation, collaborating with popular YouTubers among young people, and delivering easy-to-understand da'wah material. Based on these findings, this article concludes that Habib Husein Jafar al-Hadar's da'wah activities have succeeded in attracting the attention of the current generation who often access YouTube, thus increasing the chances of da'wah collaboration to be well received.

The Maulid Nabi Muhammad Saw activity at SMKN 3 Palangka Raya is held as a form of Islamic spiritual assistance, as well as a place to develop students' talents in a religious context. This activity involves various activities such as lectures, Islamic art, and creative presentations related to the Prophet's life story, with the aim of strengthening students' love for the Prophet Muhammad and supporting the development of speaking, art, and cooperation skills. This article discusses the implementation of this mentoring activity, the impact felt by students, and the successful implementation of student talents. Using a Participatory Action Research (PAR) approach, this activity showed an improvement in the aspects of spirituality, speaking skills, and talent development. The mentoring results show that students are not only more involved in religious activities, but also more confident in expressing their religious understanding. This activity creates a positive atmosphere that supports students to learn, create, and contribute to spiritual and social development.

PT MAS operates in the mining sector, extracting white rocks or feldspar from steep and rugged slopes. Inadequate drainage systems pose significant challenges, such as floods, erosion, and landslides, emphasizing the critical role of effective drainage in mining activities. The designed drainage system incorporates trapezoidal open channels at the mining steps' base. Before reaching natural water bodies, mining water is directed to sedimentation ponds to settle sediments. This research, an experimental study correlating theory with field data, begins with a literature review on open channel drainage theories in mining areas. Data collection includes location specifics, mining area dimensions, rainfall, and runoff coefficients. Manning equation calculations determine planned open channel dimensions, with a bottom width of 0.45 m, flow depth of 0.39 m, freeboard height of 0.097 m, water surface width of 0.9 m, and a slope angle of 60⁰. The research aims to contribute insights for the development and management of open channel drainage systems in mining areas.

This research aims to determine the implementation of campaign finance audit procedures and evaluate their conformity with applicable quality standards.  The case study was conducted at the Public Accounting Firm (KAP) Luthfi Muhammad & Partners. The data source was obtained from interviews with partners, the head of the audit implementation team, and members of the campaign fund auditors of KAP Luthfi Muhammad & Partners.  The research results showed that KAP Luthfi Muhammad & Partners did not make direct visits to the clients concerned when collecting the required reports and supporting evidence because it was done via the SIKADEKA website. At the stage of auditing campaign funds, KAP Luthfi Muhammad & Partners has referred to KPU regulations and applicable audit standards. Namely PKPU No. 18 in 2023.