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Alviansyah Rizki Fatkhu; Etty Zuliawati Zed; Awaladina Suhaebah Siti; Dewi Winarty Mayly

Karya Nyata : Jurnal Pengabdian kepada Masyarakat 2024 Lembaga Pengembangan Kinerja Dosen

MSMEs (Enterprises, Micro, Small and Medium Enterprises) play a crucial role in the economy in Indonesia, but many MSME owners (Micro, Small and Medium Enterprises) have not maximized digital technology in their business activities, so they cannot develop and explore technological advances. Seblak MSMEs in Kedung Waringin are one of the businesses that have great potential to compete and promote in digital technology. This community service activity aims to provide digital content creation training to Seblak MSME actors in Kedung Waringin. This training includes creating attractive product photos, creating simple promotional videos, as well as marketing techniques through social media such as Instagram and Tiktok. The methods used in the training include discussions, and content creation practices. The results of this activity showed an increase in participants' understanding of the importance of digital content in supporting promotions and abilities in creating relevant and interesting Seblak content in Kedung Waringin. With this training, it is hoped that MSMEs will carry out more effective digital promotions so that they can increase their competitiveness through this training. The number of participants is expected to be approximately 20 participants of Seblak MSMEs in Kedung Waringin so that they can create maximum results

Yogi Hartama; James Marudut; Rekaza Akbar

Penelitian ini bertujuan untuk mengetahui Kemampuan Pembelajaran Menulis Teks Fabel Melalui Media Video Animasi “Buaya dan Kancil” oleh Siswa Kelas VII SMP Negeri 4 Kutacane Tahun Pembelajaran 2022/2023. Adapun yang menjadi populasi dalam penelitian ini adalah seluruh kelas VII yang berjumlah 69 orang dan sampel dalam penelitian ini adalah siswa kelas VII 1 yang berjumlah 25 orang. Metode yang digunakan dalam penelitian ini adalah kuantitatif dengan rancangan onegroup, tes serta rancang uji analisis dengan menentukan nilai rata-rata, standar deviasi, standar error, modus dan median. Dari pengolahan data diperoleh nilai rata-rata tes pembelajaran Kemampuan Menulis Teks Fabel oleh Siswa Klas VII SMP Negeri 4 Kutacane Tahun Pembelajaran 2022/2023 sebesar 76,8 dan termasuk dalam kategori baik, dengan standar deviasi sebesar 5,76, dengan standar error sebesar 0,49, modus dari penelitian ini adalah 75, yaitu 16 orang siswa yang mendapatkan nilai 75, dan median dari penelitian ini adalah pada urutan 13 yaitu 75. Berdasarkan hasil nilai tes siswa tersebut dan jika dikaitkan dengan nilai KKM Mata Pelajaran Bahasa Indonesia untuk SMP Negeri 4 Kutacane sebesar 65. Maka pembelajaran Kemampuan Menulis Teks Fabel oleh Siswa termasuk dalam kategori baik. Oleh karena itu dapat disimpulkan bahwa Ada Kemampuan Siswa Menulis Teks Fabel Melalui Media Video “ Animasi Buaya dan Kancil” oleh Siswa Kelas VII SMP Negeri 4 Kutacane Tahun Pembelajaran 2022/2023.

Hawa Putri M. Harahap; Suyit Retno; Rahma Amelia Putri Nasution; Erani Aprilia; Wynda Hutapea +3 more

Penelitian ini bertujuan untuk menganalisis pelaksanaan pembelajaran kreatif dan inovatif pada siswa kelas V SD Negeri 068877 Medan Perjuangan. Fokus penelitian meliputi metode pembelajaran, media yang digunakan, dan dampaknya terhadap motivasi dan hasil belajar siswa. Penelitian ini menggunakan pendekatan kualitatif dengan menggunakan teknik pengumpulan data berupa observasi, wawancara mendalam, dan penelitian dokumen. Penelitian menunjukkan bahwa menerapkan pembelajaran kreatif melalui penggunaan alat bantu visual, strategi berbasis proyek, dan pembelajaran kolaboratif secara signifikan meningkatkan keterlibatan siswa. Selain itu, inovasi pemanfaatan teknologi digital seperti aplikasi pembelajaran interaktif dan media berbasis video berhasil meningkatkan minat belajar siswa. Namun penelitian ini juga mengungkapkan beberapa tantangan, antara lain: B. Terbatasnya akses terhadap sumber daya teknologi dan perlunya pelatihan guru untuk menunjang kreativitas pembelajaran. Studi ini merekomendasikan pengembangan program pelatihan guru yang mengintegrasikan teknologi, peningkatan kesempatan pembelajaran berbasis digital, dan evaluasi berkelanjutan terhadap efektivitas metode pembelajaran yang kreatif dan inovatif. Temuan ini diharapkan dapat membantu meningkatkan kualitas pendidikan dasar di Indonesia, khususnya dalam konteks pembelajaran abad ke-21.

Ruth Keitaro Maureen Naibaho; Shinta Melina Sidabutar; Rita Hartati

Jurnal Ilmuan Bahasa dan Sastra Inggris 2024 Asosiasi Periset Bahasa Sastra Indonesia

This study explores the relationship between financial literacy, consumer communication, and financial decision-making among English Literature students at Universitas Negeri Medan. Using surveys with 40 participants aged 20-24, the research assesses students’ financial literacy levels, preferences for communication formats, and their impact on financial behaviors. Rsults indicate that while most students have a basic understanding of financial concepts, gaps exist in budgeting, selecting financial products, and seeking assistance. Visual formats like videos and infographics are the preferred communication channels, while social media, though widely accessed, often lacks clarity. Only a portion of students applies financial literacy effectively in decision-making, such as evaluating financial products critically or avoiding unnecessary spending.  The findings emphasize the importance of integrating tailored financial education programs with effective communication strategies. Enhancing financial literacy through practical and accessible learning methods can empower students to make informed and strategic financial decisions.

Muhammad Ryan; Jumadi Jumadi; Dwi Wahyu Candra Dewi

Jurnal Pendidikan, Bahasa dan Budaya 2024 Pusat Riset dan Inovasi Nasional

This research is motivated by the development of technology in the digital era, including social media, which has affected all aspects of life, one of which is the world of education. This development makes teachers try to create interesting learning media for students, so that learning becomes more interesting. This research uses a descriptive research method and a qualitative approach. The data obtained comes from secondary data sources and public data sources. Secondary data sources include data sources in journals and articles, while public data sources include publicly available data, video content. The results of this research provide several options for YouTube video content that can be used as a reference for entertainment learning media for students. This aims to attract students' interest in learning Indonesian.

Ayouvi Poerna Wardhanie; Endra Rahmawati

Bumi: Jurnal Hasil Kegiatan Sosialisasi Pengabdian kepada Masyarakat 2024 Asosiasi Riset Teknik Elektro dan Informatika Indonesia

SMA Dr. Soetomo Surabaya is one of the private high schools in Surabaya that has a vision to create a school with a religious, nationalistic, independent, high-achieving and global perspective. SMA Dr. Soetomo Surabaya has around 50 teachers and education personnel and 654 active students in the odd semester of 2024/2025. To improve the quality of teachers and the learning process at school, SMA Dr. Soetomo sent 33 teachers to learn about creating learning media using the Canva application. This application is a platform for creativity in managing learning content in various forms, such as power points. There are many templates from power points that have been provided in the Canva application that can be selected by teachers to support the creation of learning media. Teachers can innovate in arranging power point components, inserting supporting components such as images/audio/video/ animation to attract students' attention. The results of participant feedback at the end of the training showed that 97,8% Teachers can understand the material given and trainers can provide innovative learning media solutions according to the current needs of students.

Selvina Armiah; Yunita Yunita; Kholidah Nur

Inovasi Pendidikan dan Anak Usia Dini 2024 Asosiasi Riset Ilmu Pendidikan Indonesia

Speech delays are a developmental challenge often experienced by young children, which can affect their communication skills and social aspects. This research aims to explore the effectiveness of applying visual and audio media in improving the language skills of young children who experience speech delays. The visual media used are picture flashcards, interactive videos and picture story books, while the audio media is children's music, voice recordings and regional songs. This research was conducted at a language therapy center in Indonesia with a case study approach on 10 children aged 3–5 years. The research results show that the combination of visual and audio media can significantly increase children's attention, vocabulary understanding and speaking abilities. The use of local culture-based media such as regional songs also has a positive impact by creating a sense of relevance and emotional closeness. In addition, active involvement of parents in this process increases the success of the intervention. This research recommends consistent application of visual and audio media as part of local context-based therapy to support the language development of children with speech delays. 

Sari, Rani Nor Yunika; Sari, Rani Nor Yunika; Setyanto, Daniar Wikan

JURNAL ILMIAH KOMPUTER GRAFIS 2024 UNIVERSITAS STEKOM

Adolescence is a transition phase towards adulthood which is marked by physical, behavioral, cognitive, biological and emotional changes. WHO defines adolescence as the period between the emergence of secondary sexual signs to sexual maturation and the transition to independence. The concept of toxic masculinity is a problem, reinforced by the culture of smoking which is seen as a symbol of masculinity. The increase in the number of teenage smokers in Indonesia is related to the transmission of smoking culture from generation to generation. Efforts to increase awareness about the dangers of smoking are carried out through social media such as Instagram. The use of visual animation video and strong messages on Instagram can be effective in increasing teenagers' awareness about the dangers of smoking and changing their perception of cigarettes as a symbol of masculinity. This research uses qualitative methodology. To collect data using interview, observation, literature and documentation methods. The aim of this research is to produce an effective Public Service Advertisement to raise awareness of the dangers of normalizing cigarette consumption due to Intergenerational Toxic Masculinity among adolescent boys in Semarang City which is disseminated via Instagram.

Elgi Septrio Neldi; Gufra Ifnaldi; Gusmaneli Gusmaneli

Jurnal Manajemen dan Pendidikan Agama Islam 2024 Asosiasi Riset Pendidikan Agama dan Filsafat Indonesia

This study aims to analyze the use of YouTube in Islamic Religious Education (IRE) learning in schools. The results indicate that the use of YouTube enhances students' interest, facilitates the understanding of abstract material, and develops critical thinking and digital skills. Videos presented through YouTube help students understand IRE content in a more engaging and practical way, particularly in matters of theology, worship practices, and Islamic history. Despite the many benefits, the use of YouTube also faces challenges such as the selection of appropriate content, limitations in technological infrastructure, risk of distractions, and more complex time management. Therefore, strict supervision, careful content selection, and effective classroom management by teachers are necessary to optimize the use of YouTube in IRE learning. This study recommends the proper integration of YouTube into the learning process, supported by improved infrastructure and teacher training.

Ithe Kogoya; Nur Susan Iriyanti Ibrahim; Gandhi Pratama

International Journal of Medicine and Health 2024 Lembaga Pengembangan Kinerja Dosen

Nutritional problems in school children include malnutrition and overnutrition due to lack of education, so there needs to be education on the contents of my plate related to balanced nutrition. One of the program efforts that can be implemented by the government so that people live healthy and well-nourished is by providing education on the "Isi Piringku" movement. An effective way to increase knowledge of balanced nutrition so that students can apply a healthy diet. Objective: This study aims to analyze the effectiveness of education on the media Power Point, Leaflets, Videos on the Contents of My Plate on Increasing Knowledge of Balanced Nutrition at SMP Negeri 7 Nabire. Method: Using a Pre Experiment Design research design with a One Group Pretest-Posttest Design approach. The sample in this study amounted to 54 students using the types of media Power Point, Leaflets, Videos which were divided into 3 experimental groups. Results: there is an effect of providing education on the Contents of My Plate on increasing knowledge of Balanced Nutrition through Power Point, Leaflet, Video media through a TestPaired Samples Testone of them is Video media (P = 0.000) on Students at SMPN 7. Conclusion: that educational media assistance Power Point, Leaflet, Video, can influence to increase knowledge of Students at SMP Negeri 7 Nabire. Suggestion: For further research can continue the research by developing Power Point media, Leaflet, Video and other educational media.

Aliya Asri Febrilia; Hamida Syari Harahap

International Journal of Communication, Tourism, and Social Economic Trends 2024 Asosiasi Penelitian dan Pengajar Ilmu Sosial Indonesia

The institution of marriage in Indonesia has long been considered a social and moral milestone. However, in the digital era, shifting gender roles and the rise of social media have significantly transformed how young women perceive marriage. This study aims to explore the perceptions of early adult women (aged 18–25) toward the #MarriageIsScary narrative on TikTok, focusing on content from the account @bobahagia19. The research employs a qualitative descriptive approach using interviews, observations, and content analysis of selected TikTok videos. The findings reveal that the #MarriageIsScary trend represents a collective expression of emotional anxiety, self-awareness, and social critique of traditional marriage norms. Participants perceived marriage as an uncertain institution, often associated with emotional instability, betrayal, and loss of autonomy. Yet, the same discourse also fostered empowerment and solidarity among women, forming what scholars describe as digital sisterhood. The discussion integrates sociological and media theories (Giddens, 1992; Papacharissi, 2015; Banet-Weiser, 2018) to illustrate how digital narratives both reflect and reshape cultural meanings of marriage in contemporary Indonesia. Overall, the study concludes that TikTok functions as a participatory space where young women redefine marital expectations through shared emotions, storytelling, and online community engagement.

Muhammad Yanuar Ashiddiqie; Hani Astuti; Sigit Surahman; Prasojo Prasojo

International Journal of Communication, Tourism, and Social Economic Trends 2024 Asosiasi Penelitian dan Pengajar Ilmu Sosial Indonesia

The fast-paced growth of digital technology and online communication has transformed how people connect, share information, and build communities. Among the many social media platforms, TikTok stands out for its ability to create dynamic and interactive engagement through short-form videos and live streaming features. This study explores how the retail brand OH! SOME uses communication strategies on TikTok to foster meaningful interaction with its audience. Drawing on Chriss Fill’s (1995) three-stage communication framework—Pull, Push, and Profile Strategies—the research examines how these approaches are implemented across OH! SOME’s beauty, makeup, and skincare accounts. A qualitative descriptive method was employed, combining in-depth interviews, direct observation, and documentation with three key participant roles: the operator, live streaming assistants, and hosts. The findings reveal that OH! SOME’s communication success on TikTok relies on its ability to integrate creative content with real-time interaction. The Pull Strategy attracts audiences through engaging visuals and relatable messages; the Push Strategy emphasizes teamwork and consistent interaction during live sessions; and the Profile Strategy strengthens brand image and trust among followers. Overall, the study highlights how classical communication theories can be adapted to the dynamics of digital marketing. It provides both conceptual and practical insights for brands seeking to build audience relationships in the era of social commerce. The results also underline TikTok’s potential not merely as a sales tool but as a space for creating community, authenticity, and emotional connection with consumers.

Tito Malindo

Karya Nyata : Jurnal Pengabdian kepada Masyarakat 2024 Lembaga Pengembangan Kinerja Dosen

This article discusses the socialization of provisions on bad credit from the perspective of creditor risk on collateral that does not belong to the debtor in Mojokerto City. This research was conducted through strategic steps including identifying community needs, developing informative socialization materials, and implementing educational activities. The results of the survey and interviews showed low public understanding of creditor risk and the importance of valid collateral. The socialization program designed with simple language and educational materials such as brochures and short videos succeeded in increasing public awareness. Evaluation through focus group discussions (FGD) revealed the need to increase interaction and consistency in socialization. In addition, supporting studies showed the importance of supervision, coaching, and prevention efforts to overcome bad credit. With suggestions to increase the frequency of socialization programs, utilize social media, and involve banking practitioners and legal experts, it is hoped that it can increase public understanding and reduce the number of bad credit, as well as support financial stability in Mojokerto City.

Aulia Rensy Tarihoran; Nur Hayati Hasibuan; Almira Anandita Nasution; Erika Elisabet Siagian; Fadillah Annisah +2 more

Konstanta : Jurnal Matematika dan Ilmu Pengetahuan Alam 2024 International Forum of Researchers and Lecturers

Learning mathematics in the technological era presents new challenges. The learning process has undergone a transformation towards digitalization. One form of innovation is the utilization of technological media such as Google Sites to assist students in learning mathematics. This research discusses the transformation of developing interactive teaching materials in learning mathematics for grade 5 elementary school students through the Google Sites platform. As a learning tool, Google Sites allows teachers to design more interesting and interactive teaching materials with the integration of text, images, videos, and animations. This research uses the literature study method to explore the potential of technology-based media in improving the quality of mathematics learning. The results of the study show that the use of Google Sites can improve students' understanding of the material, learning outcomes, as well as their active involvement in the learning process. In addition, the flexibility of access and cloud-based features make it easier for students and teachers to support distance learning or blended learning. Thus, this study confirms the importance of technological innovation in mathematics learning to improve the quality of basic education.

Riska Dwi Wulansari; Atika Okta Melisa; Shofwatun Nada

Jurnal Cakrawala Pendidikan dan Biologi 2024 Asosiasi Riset Ilmu Pendidikan Indonesia

This research focuses on differentiated learning in biology subjects at SMAS Al Hikmah, which emphasizes the unique characteristics of each student. However, there are various obstacles in its implementation. The purpose of this study is to analyze the strategies used by biology teachers, the challenges faced, and the solutions applied in overcoming these problems. The research method used is qualitative descriptive, with data collection through interviews and documentation. The research sample consisted of Biology Teachers at SMAS Al Hikmah Sirampog. In practice, differentiated learning faces a number of challenges, including time constraints that force teachers to be more careful in planning the time for each material to be taught. In addition, teachers have difficulty in implementing content differentiation because the majority of students (90%) are students who are not allowed to use mobile phones. To overcome these obstacles, teachers are advised to develop a lesson plan that includes teaching strategies, learning media, and learning procedures. This aims to maximize time during the teaching and learning process in the classroom. In addition, teachers can replace content differentiation with activities related to P5 (Pancasila student profile strengthening project), such as making videos or podcasts, to minimize time limitations.

Nadia Ruhama Salsabilah; Nur Aisyah; Norlatifah Hasanah; Siti Mutiah

Jurnal Pendidikan, Bahasa dan Budaya 2024 Pusat Riset dan Inovasi Nasional

This study aims to identify the dominant factor of the use of Indonesian rather than their own regional language and the role of parents in the language development of 4-year-old children. The increasing use of gadgets among all ages has had many influences on children, one of the 4-year-old children who has been studied, named Mufidah, tends to use Indonesian rather than Banjarese, this is a factor in the use of gadgets given by her parents. This study uses a qualitative approach, a research method that focuses on in-depth observation to understand a phenomenon or social symptom. The techniques used in data collection are by analyzing various sources, recording, and interviews. The results of the study show that although the use of Indonesian is more dominant than Banjarese, the role of parents must be active in minimizing the use of gadgets for children by limiting time and also supervising the selection of videos watched. With the active role of parents, it will certainly have a positive impact on children in the use of gadgets and vice versa if parents do not supervise their children when they use gadgets, it will have a negative impact on children.

Risqal Rulloh; Muhammad N. Abdurrazaq; Sobirin Sobirin

Tabsyir: Jurnal Dakwah dan Sosial Humaniora 2024 STAI YPIQ BAUBAU, SULAWESI TENGGARA

This research discusses Da'wah Messages on Instagram Social Media (Content Analysis on the @hawaariyyun account). The problem in this research discusses the analysis of da'wah messages contained in 3 Reels videos of the Instagram account @hawaariyyun for the period 05 and 08 June 2023, including the title Connection with the Prophet, Hanging out with Believers and the Quraish infidels are Genius. This research aims to determine Da'wah messages on Instagram social media (content analysis on the @hawaariyyun account). This type of research uses the type of literature study research. The method used in this research is a descriptive approach, with data collection techniques collecting and analyzing the contents of video reels by means of observation and documentation. The research results show that Da'wah messages on Instagram social media (content analysis on the @hawaariyyun account) have very positive value for its 1.1 million followers. Moreover, the Instagram Reels video uploaded by @hawaariyyun was very easy for the resource person to understand and understand. This research concludes that there are 2 categories of da'wah messages, namely aqidah and sharia. In the Aqidah category there is the creed of faith in the Messenger, while in the sharia category there is the sharia of sunnah worship and human relations .

wibowo, khalaya azizah; Widyasari Widyasari

SENIMAN: Jurnal Publikasi Desain Komunikasi Visual 2024 International Forum of Researchers and Lecturers

In the accelerating digital age, video thumbnails have become an important element in attracting users' attention and encouraging further interaction. Video thumbnails play an important role as a visual attraction to attract the audience. Graphic design strategies focus on elements such as creativity, color, typography, and illustration to create interesting and informative video thumbnails. Experimental research methods are used to test the effectiveness of new video thumbnail designs in improving user retention. This research focuses on improving YouTube user retention through the introduction of an innovative graphic design approach to video thumbnails. Research results show that an innovative graphic design approach can significantly improve YouTube user retention, demonstrating the importance of the role of graphic design in the context of digital marketing and social media user interactions. This study contributes significantly to the practice of graphic design and digital marketers in optimizing the user experience through interesting and informative video thumbnails.        

Indah Raranda; Beatrix J. Podung; P. Pingkan

VitaMedica : Jurnal Rumpun Kesehatan Umum 2024 STIKES Columbia Asia Medan

Smoking in the community environment is often considered a trivial matter in society, even though smoking can have several effects in the community environment, especially in adolescence and in improving the health status of the community. The problem in this research is: Is there a difference between teenagers at SMP N 3 Belang regarding the dangers of smoking before and after counseling using video media? Research objective: to determine the difference in knowledge of teenagers at SMP N 3 Belang about the dangers of smoking before and after counseling using video media. Research Hypothesis: There is a difference in the knowledge of teenagers at SMP N 3 Belang about the dangers of smoking before and after counseling using video media. The type of research used is quasi-experimental or quasi-experimental research. The population in this study was taken from 45 students of SMP N 3 Belang. The research design uses: Randomized control groups pre-test and post-test design. Hypothesis testing uses the Wilcoxom matched pairs analysis technique with SPSS. The results of hypothesis analysis using the Wilcoxom test obtained a p value = 0.000 < 0.05 using a confidence level of 95%, thus the null hypothesis (H0) was rejected and the alternative hypothesis (Ha) was accepted. Research conclusion: There is a difference in the knowledge of teenagers at SMP N 3 Belang about the dangers of smoking before and after counseling using video media.

Destiara, Fitria; Widyasari Widyasari

SENIMAN: Jurnal Publikasi Desain Komunikasi Visual 2024 International Forum of Researchers and Lecturers

Information is something that has a very high level of interest information in life. In line with the advancement of information and communication technology, new media has been created as an aspect of interaction and communication. In the process of communicating and disseminating information to the public, the internet becomes an indispensable thing. The reason is, the internet has an interesting program in the form of social media as a tool to spread information to the public. Facebook is one of the social media that people are interested in communicating and disseminating information. Facebook's social media provides a variety of feature options, such as status, photo and video sharing, user-created content. Status, photos, and videos features are commonly used to disseminate information. This form of information dissemination can be a digital design that includes graphic design, illustrations and communicative explanations. A communicative design is a design created to convey information. Where communicative design is absolutely necessary to disseminate information to the public. Communicative design contains valid, interesting, concise information but the information delivered remains easy to understand and clear. That's why information dissemination is well received by the public. This research aims to understand how communicative design should be used to optimize information dissemination on Facebook platforms and its impact on user responses to messages delivered to the Community.