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Penelitian ini bertujuan untuk menganalisis strategi promosi yang diterapkan oleh Dinas Penanaman Modal dan Pelayanan Terpadu Satu Pintu (DPMPTSP) Provinsi Jawa Tengah dalam meningkatkan kepeminatan investasi. Pendekatan yang digunakan adalah kualitatif deskriptif dengan metode studi kasus, menggunakan teknik wawancara mendalam, observasi, dokumentasi, serta analisis data model Miles & Huberman. Untuk memperkuat temuan, digunakan kombinasi analisis SWOT dan model AIDA (Attention, Interest, Desire, Action). Hasil penelitian menunjukkan bahwa strategi promosi DPMPTSP berada dalam posisi strategi agresif (kuadran I SWOT) dengan pendekatan pertumbuhan selektif. Meskipun telah memanfaatkan media digital, infrastruktur, dan kemitraan strategis, terdapat sejumlah kelemahan seperti keterbatasan data lahan, rendahnya visualisasi konten promosi, serta kurangnya evaluasi efektivitas media. Penelitian ini merekomendasikan penguatan sistem informasi promosi berbasis data real-time, pengembangan konten multibahasa, serta sinergi lintas lembaga untuk meningkatkan daya saing investasi Jawa Tengah.

This study explores the development and implementation of an Augmented Reality (AR)-based learning medium to enhance students’ understanding of tajwid at Madrasah Aliyah. The background of this research stems from the limited effectiveness of conventional teaching methods and the relatively low interest of students in learning tajwid. AR-based learning was chosen because it provides a more interactive and contextualized learning experience that actively engages learners. The research employed a Research and Development (R&D) approach using the ADDIE model, which consists of analysis, design, development, implementation, and evaluation stages. The participants were Madrasah Aliyah students selected as the experimental group. The findings reveal that the AR learning medium significantly improves students’ comprehension of tajwid rules compared to traditional learning approaches. Moreover, students reported high levels of satisfaction, noting that the media was engaging, user-friendly, and capable of visualizing abstract tajwid rules in a clear and accessible manner. In conclusion, integrating AR technology into Islamic education, particularly tajwid learning, holds great potential to improve learning quality while fostering students’ motivation to explore the subject more deeply.

Improving the quality of human resources in the civil service is a major challenge in realizing effective, adaptive, and professional governance. Training civil servants is an important tool for building their competence, but its success depends heavily on the extent to which the training evaluation process is carried out systematically and continuously. This study aims to describe the implementation of training evaluation at the Human Resource Development Agency (BPSDM) of Central Kalimantan Province, focusing on the implementation mechanism, assessment indicators, and follow-up on evaluation results. The method used is descriptive qualitative research, with data collection techniques through interviews, observations, and document reviews for two months, from August to September 2025. The results show that training evaluation at the Central Kalimantan Province BPSDM is carried out in an orderly and structured manner with full reference to the guidelines of the State Administration Agency (LAN). The assessment was conducted using a Google Form-based instrument distributed to participants at the end of the training. The evaluation results were used by the quality assurance team as a basis for formulating recommendations for program improvements. This study implies that the consistent application of evaluation and measurable follow-up are crucial in enhancing the quality of civil servant training programs on an ongoing basis.

The Digital transformation in Indonesia’s fast-food industry has accelerated the adoption of self-ordering technology to improve operational efficiency and customer experience. However, the implementation of such systems faces several technical, operational, and social risks that may hinder success. This study aims to analyze the optimization of risk management in the development of self-ordering applications for Indonesian fast-food restaurants. A qualitative approach through a literature review was employed to identify key risk factors and mitigation strategies based on academic sources published between 2020 and 2024. The findings reveal that a comprehensive and contextual risk management approach is critical for successful implementation. Technical risks can be minimized through staged system testing and robust data security, while operational risks can be mitigated through employee training and effective change management. Moreover, adapting system design to local cultural and consumer preferences enhances user acceptance. The study concludes that applying risk management frameworks such as ISO 31000 and PMBOK can strengthen the digital transformation of Indonesia’s fast-food industry and provide practical guidance for decision-makers in managing technology-based restaurant operations.

This study aims to describe the implementation of the Christian mission by the Christian Veterinary Mission (CVM) in the development of agriculture/livestock and education for students of IAKN Tarutung, which also focuses on evangelism that introduces Christ to the communities and students being served. CVM, as an international Christian mission organization, carries out services that combine spiritual and practical approaches, particularly among communities that also include IAKN Tarutung students, through technical assistance, training, community empowerment, and educational support. This research uses a qualitative research method with a descriptive analysis approach, utilizing data collection techniques through in-depth interviews, observations, and documentation from CVM workers, scholarship recipients, and the communities involved in the program. The theoretical basis of this research refers to the thoughts of David J. Bosch, who asserts that mission is an attribute of God (missio Dei) and the church is merely an instrument sent to carry it out. This also underpins the view that CVM's mission is not merely evangelism, but also practical service that addresses the real needs of society. The research findings indicate that CVM implements a holistic mission that focuses not only on evangelism but also on economic empowerment through agricultural and livestock training, improving the quality of human resources through formal and non-formal education, and building social and spiritual relationships within the community. This research emphasizes that CVM's application of the Christian mission is capable of providing positive transformation that encompasses social, economic, educational, and spiritual aspects of the community. This finding is expected to serve as a reference for the development of Christian mission models in other regions with relevant and contextual approaches.

This research is motivated by the results of initial observations that the Environmental Observation Strategy in the Development of the Ciung Wanara Area by the Ciamis Regency Tourism Office is not optimal. The purpose of this study is to determine the Environmental Observation Strategy in the Development of the Ciung Wanara Area by the Ciamis Regency Tourism Office. The method used in this study is a qualitative research method. There are 5 informants. Data collection techniques are literature studies, field studies (observations and interviews) and documentation. The author uses qualitative data analysis techniques through processing data from interviews and observations to draw conclusions so that they can answer the problems in the study. Based on the results of the study, it is known that: The Environmental Observation Strategy in the Development of the Ciung Wanara Area by the Ciamis Regency Tourism Office is not optimal, this is due to the lack of human resources in the Tourism Office so that it is still rare to provide training to staff, therefore to overcome the obstacles faced in the environmental observation strategy in the development of the Ciung Wanara area, the Tourism Office seeks to provide periodic HR competency improvement training, so that by conducting training, the HR competency owned will increase.

The purpose of this study is to analyze the potential and development strategies of the historical tourism site “Jejak Bung Karno” (The Footsteps of Bung Karno) in Ende Regency, as well as to design an Android-based digital media to enhance the overall visitor experience. Ende is recognized for its profound historical value as the place where the foundational ideas of Pancasila were first conceived, and it is home to several important sites such as the Bung Karno Exile House and the Pancasila Reflection Park. However, the management of this destination remains suboptimal, particularly in terms of promotion, the application of digital technology, and the delivery of engaging tourist information. The user interface design was developed using Figma software, while user experience testing was conducted through the User Experience Questionnaire (UEQ) involving 35 participants. The results indicate that the Attractiveness (2.027) and Perspicuity (3.804) aspects received “excellent” ratings, while Efficiency, Dependability, Stimulation, and Novelty were categorized as “above average.” These findings suggest that the application interface design aligns well with user needs and preferences. Furthermore, the study highlights that the implementation of Android-based technology contributes positively to the digitalization of historical tourism, broadens promotional reach, and strengthens the identity of “Ende Bumi Pancasila” as an educational and cultural tourism destination in the era of digital transformation.

The background of this rescarch has a strstegic rolr in improving community competence through training and development programs. However, the effectiveness of program implementation was often hampered by budget contraints,infrastructure,and minimal.Follow-up. This research aimed to determine the role of the village government,the obstacles faced, and the impact of training on increasing community capacity.         The method used in this research was descriptive qualitative with data collection techniques through interviews,observation,and documentation.The data sources used wereprimary and seconday data.         The results showed that the village government has made efforts to provide training facilities,conduct socialization, and implement various programs in following local potential,such as agri culture,entrepreneurship,and content creation. Howevwr,program implementation has not been optimal  due to budget cnstraints ( the village fun allocation was only around 30% ), a lack of practical facilities, and the absence of continuous assistance and structured evaluation. These conditions have resulted in the impact of training tending to stop at increasing knowledge,which has not yet been fully implemented in the productive economic activities of the community.

Krisis ekologis di Kalimantan Barat, seperti banjir tahunan, deforestasi, dan pencemaran sungai, menuntut keterlibatan berbagai pihak, termasuk mahasiswa Katolik. Gereja Katolik melalui ajaran ekologi integral menegaskan bahwa tanggung jawab ekologis adalah bagian dari iman. Penelitian ini bertujuan untuk menggambarkan tingkat pengetahuan, kesadaran, gaya hidup, dan refleksi iman mahasiswa Katolik terhadap isu lingkungan. Menggunakan pendekatan kuantitatif deskriptif, data dikumpulkan dari 34 responden melalui angket daring dan dianalisis secara statistik deskriptif. Hasil menunjukkan bahwa mayoritas responden memiliki kesadaran ekologis awal dan bersedia terlibat dalam aksi lingkungan, namun belum sepenuhnya konsisten dalam praktik gaya hidup ramah lingkungan. Hanya sebagian kecil yang menerapkan kebiasaan konkret seperti membawa tempat makan sendiri. Temuan ini menunjukkan adanya kesenjangan antara kesadaran dan tindakan, serta perlunya strategi pembinaan iman yang mengintegrasikan spiritualitas dan praktik ekologis. Penelitian ini menjadi dasar awal untuk pengembangan program ekopastoral yang kontekstual di lingkungan kampus dan komunitas kategorial.

This research aims to develop a web-based e-learning application at Sekolah Dasar Masehi Tanggaba by applying the Waterfall software development model. The background of this study stems from the need for interactive, flexible, and easily accessible learning media in the digital era, considering that conventional face-to-face methods are still predominantly used in schools. The Waterfall model was chosen because it provides a systematic workflow through the stages of requirements analysis, system design, implementation, testing, and maintenance. Data collection was carried out through observations, teacher interviews, and documentation studies to identify the actual needs of users.The results of this study produced an e-learning application with key features, including learning material management, interactive quizzes, discussion forums, and automated assessment. Teachers can upload structured materials and assignments, while students can access learning content, complete exercises, and interact through forums more flexibly. System testing was conducted using the black box method to ensure that each function runs according to user requirements and specifications. Based on the testing results, the application was proven to function properly, be practical to use, and effective in supporting the learning process. Teachers found it helpful in managing materials and assignments, while students experienced more independent and interactive learning that was not limited to the classroom. Therefore, the developed e-learning application can be considered valid, practical, and effective as a supporting learning medium in elementary schools and has the potential to improve learning quality in the digital era.

Penelitian ini mengkaji integrasi nilai-nilai budaya Huma Betang masyarakat Dayak Kalimantan Tengah sebagai fondasi spiritualitas ekologis bagi kaum muda Katolik. Melalui pendekatan diskursus teologis-kultural, studi ini mengeksplorasi bagaimana nilai belom bahadat (hidup bersama secara harmonis), handep (gotong royong), dan filosofi huma betang dapat diintegrasikan dengan prinsip ekologi integral Laudato Si'. Temuan menunjukkan nilai budaya lokal menjadi jembatan efektif antara iman Katolik dan identitas kulturan, menghasilkan spiritualitas ekologis kontekstual yang relevan. Strategi integrasi mencakup: transformasi paradigma iman dari antroposentris ke ekosentris, rekonstruksi pembinaan pastoral berbasis kearifan lokal, dan penguatan komunitas kaum muda sebagai agen perubahan ekologis. Penelitian berkontribusi pada pengembangan teologi kontekstual Indonesia yang mengangkat kearifan Dayak sebagai medium pewartaan iman sekaligus advokasi pelestarian lingkungan, menawarkan model inkulturasi yang responsif terhadap krisis ekologis kontemporer.

Development to become a tourist village requires cooperation and participation of the entire village community to advance the village. Local communities play an important role in the development of tourist villages because the resources and unique traditions, culture inherent in the community are the main driving elements of tourist village activities.tareget activities of tourism awareness groups, village government and the people of Maitara Tengah village. PKM methods; lectures, practices and participant mentoring. Output; journal, video making and online media publication. The results of PKM activities were carried out on Saturday, with 37 participants, Tourism is developed for the progress of the village, Maitra Tenga village has the potential for marine tourism to be developed, besides that, tourism will also develop the income of the Maitara Tengah village community.

This research positions tourism as a key driver for rural economic transformation via the Community-Based Ecotourism model. Lubuk Langkap Nature Tourism Village, South Bengkulu, has excellent natural assets (pristine), such as clear rivers and tropical forests, supported by good social capital. However, this potential is structurally constrained by a Severe Institutional Crisis within the Village-Owned Enterprise, marked by informal management, lack of standard accounting, and vulnerability to moral hazard risk (misconduct). The Main Thesis asserts that this institutional crisis is not merely a technical issue but a major root problem that weakens Social Capital, damages community Capability, and risks permanent environmental damage. The study uses in-depth strategic analysis focusing on the New Institutional Economics and an integrated SWOT framework, employing interpretive descriptive qualitative methods. The analysis formulates an integrated Community-Based Ecotourism development strategy within a Governance framework that is Strengthened by Risk a system designed to become more resilient when facing shocks (moral hazard risk). The Integrated Action Strategy includes: (1) Establishing Exclusive Village-Owned Enterprise Regulatory Control Rights over the entrance gate and Environmental Carrying Capacity; (2) Implementing a physical Daily Public Financial Dashboard to prevent misconduct; and (3) Legalizing Village Regulations (Perdes) on Conservation Zoning and Maximum Daily Visitor Limits. Implementing a Niche Premium Operational Business Plan (OBP), detailing a High Pricing Strategy (including a Conservation Fee) and a fair Proportional Revenue Sharing Formula, is key to achieving improved welfare and ecological sustainability in South Bengkulu.

Women's empowerment is a program increasingly promoted by the government. When women are empowered, they will contribute in various sectors, including education, economics, culture, health, the environment, and so on. The presence of female entrepreneurs will shape the presence of women entrepreneurs in each region, bringing new breakthroughs to their respective business fields. The objectives of this community service activity are: 1) To provide knowledge about digital technology that women in Purwo Hamlet, Pasuruan Regency, can use to explore creative entrepreneurial ideas. 2) To provide mentoring and capital assistance for the most creative, original ideas, which will be developed with a systematic business plan and business control. The stages of this community service activity begin with planning, implementation, and evaluation. The results of this community service activity are: 1) The women of Purwo Hamlet, consisting of housewives, teenagers, and adult women who have graduated from school, are very enthusiastic about finding entrepreneurial ideas by opening several business applications on their mobile phones, then designing business ideas or business plans. They are also given modest capital rewards for original ideas. 2) The business plan submitted by the women of Purwo Hamlet related to the natural resources in Purwo Hamlet and what was implemented was young papaya fruit, which was planned to be made into shredded fruit targeting vegetarian consumers.

Micro, Small, and Medium Enterprises (MSMEs) have a significant contribution to national economic growth and the smooth distribution of goods and services. However, market competition and national economic dynamics pose serious challenges to the sustainability of MSMEs, especially in terms of competitiveness and technological adaptation. The development of digitalization opens up great opportunities for MSMEs to increase production efficiency and expand marketing reach through online sales platforms. Unfortunately, the limited knowledge and skills of MSME actors in managing digital marketing strategies leads to low optimization of this potential. This research aims to examine the needs of MSME assistance in Bangsalsari Village, Jember Regency, in order to increase business capacity and digital marketing effectiveness. The method used is a qualitative approach through field observation and interviews with MSME actors. The results of the study show that structured and sustainable mentoring can increase business actors' understanding of digital strategies, expand market access, and encourage the creation of new jobs. Thus, technology-based assistance programs and local needs are strategic solutions in strengthening the resilience and competitiveness of MSMEs in the midst of national economic challenges.

Tedunan Beach in Seluma Regency, Bengkulu, holds exceptional potential as an ecotourism asset, attributed to its authentic and untouched natural landscape, featuring white sand stretches and a unique mangrove ecosystem. Sustainable tourism development, however, demands active participation and entrepreneurship from the local community, which is key to ensuring the equitable distribution of economic benefits and environmental preservation. This research aims to analyze the current community entrepreneurship models, identify challenges hindering business growth, and formulate strategic opportunities for development. Using a qualitative approach with a case study method, data was collected through in-depth interviews with business actors and community leaders, participant observation, and documentation studies. Findings indicate that community-based businesses have grown organically, albeit on a micro scale, encompassing fresh seafood culinary stalls, tourist hut rentals, and local guide services. Nevertheless, this growth is hampered by fundamental constraints: limited access to formal working capital, minimal promotion hindering market penetration, and a lack of professional training in financial management and tourism service standards. In response, an integrated development model is formulated recommending: increasing human resource capacity through business management and tourism awareness training, facilitating access to capital through partnerships, and strengthening digital-based promotion. In conclusion, Tedunan Beach tourism can be sustainable if supported by a comprehensive empowerment program that not only boosts economic income but also essentially fosters a sense of ownership and community responsibility towards the destination's preservation.

Wonogiri Regency in Central Java Province has great potential for sustainable tourism development, particularly through the integration of nature and religious tourism. This study aims to analyze the development strategy of the Watu Cenik Tomb in Sendang Village as a pilgrimage destination, which involves the historical value of the tomb of the Kyai Solo Sumarto IX family, the natural landscape of the Gajah Mungkur Reservoir, and cultural traditions such as Grebeg Syawalan. Using Richard Butler's Sustainable Tourism theory with the Tourism Area Life Cycle (TALC) model, this study applies a descriptive qualitative method through intensive interviews, observations, and documentation of stakeholders such as tourism managers, local communities, and tourists. The results of the study show that Watu Cenik has the potential to be an attractive pilgrimage destination, but its appeal is not yet optimal, with visits limited to private pilgrimages and the local community. The efforts of BUMDes Sendang Pinilih, such as the construction of homestays, shuttle services, and social media promotion, have increased visitor numbers, but additional facilities such as souvenir kiosks, local culinary offerings, photo spots, tour guides, and infrastructure improvements are still needed to attract more visitors and support the creative economy. The research conclusion emphasizes the importance of intensive digital promotion, integrated tour packages, and stakeholder collaboration to realize sustainable tourism that preserves cultural heritage while improving community welfare. Suggestions for further research include integrating mixed methods with quantitative analysis to measure economic impact and comparisons with similar destinations.

The Community Service (PKM) program for the 2025 academic year in Buntu Datu Tourism Village, Mengkendek District, Tana Toraja Regency, aims to enhance the human resources (HR) capacity in managing community-based tourism villages. This village has great tourism potential, supported by basic facilities such as gazebos, halls, camping areas, and food stalls that cater to tourists’ activities. However, tourism village management still faces challenges such as limited facilities, low digital promotion skills, lack of innovation in developing tourist attractions, and suboptimal use of village funds to support the tourism sector. The PKM implementation methods involve socialization, training, interviews, field observations, and Focus Group Discussions (FGD) with the community, village officials, and tourism awareness groups (Pokdarwis). Through a participatory approach, this activity successfully improved the community's understanding of destination management, tourist services, facility management, and digital promotion strategies via social media and online platforms. Although the impact was limited due to the relatively short duration of the assistance, the activity received high appreciation from the community and emphasized the importance of collaboration between the community, government, and academics. It is hoped that follow-up programs will strengthen local capacity, enhance tourism attractiveness, and support the sustainable economic welfare of the Buntu Datu Tourism Village community.

The importance of educational tourism in Indonesia and Bali lies in its ability to combine education with tourism experiences, empower local communities, and support cultural and environmental preservation. With the right approach, educational tourism can become one of the main pillars in the development of sustainable tourism in Indonesia. The development of educational tourism in Indonesia and Bali not only provides educational benefits for visitors but also supports local economic growth and cultural preservation. With the proper approach, educational tourism can serve as an essential pillar in the development of sustainable and inclusive tourism. This study aims to design an innovative social media content strategy to increase the visibility of culture- and agriculture-based educational tourism at TeBA Majalangu, Kesiman, Bali. The research method used is qualitative with a case study approach, conducted through field observations, in-depth interviews, and social media content analysis. The results show that TeBA Majalangu’s social media is currently managed incidentally, lacking consistency in posting frequency and without a strong narrative structure. Based on these findings, the author developed an innovative social media model consisting of five main content categories: educational storytelling, interactive videos, visual education, user-generated content, and interactive content. As a form of implementation, prototypes were also created, including storyboard reels, educational carousel posts, interactive polls, Instagram feed mockups, and a one-month content calendar. This strategy is expected to serve as a reference for managers in strengthening TeBA Majalangu’s digital image as an educational tourism destination based on local wisdom that is relevant, inspiring, and sustainable. In today’s digital era, social media offers great opportunities to maximize the promotion of educational tourism, strengthen direct interaction with potential visitors, and disseminate information. With the right innovations in social media strategy, TeBA Majalangu is expected to increase the number of visitors and contribute more significantly to empowering local communities.

Sport tourism makes a significant contribution to the economy by increasing tourist participation and strengthening the appeal of tourist destinations. The Indonesian government’s policies in supporting culture-based sport tourism, such as Mepantigan, are reflected in various regulations and strategic programs. One of the key policies is the development of culture-based tourism as stated in the National Tourism Development Master Plan (RIPPN) 2011–2025, in which the government is committed to promoting and preserving local culture as part of tourism attractions. This study aims to design a sport tourism development model through educational videos of the Mepantigan attraction in Batubulan, Bali. Mepantigan is a traditional Balinese martial art that holds great potential as a culture- and sport-based tourism attraction. However, promotion of this attraction on digital platforms remains limited, with content that is not yet educational and relies only on a single social media channel. This study employs a qualitative method using in-depth interviews, participatory observation, documentation study, and focus group discussions. The results show that educational videos using cinematographic approaches and the AIDAS strategy are able to enhance the appeal of Mepantigan as part of sport tourism. The recommended innovative digital platform model includes the use of YouTube and TikTok to reach a wider audience as well as the application of visual techniques such as slow motion to highlight the cultural values and philosophy of Mepantigan. This research is expected to serve as a reference for the development of culture-based sport tourism promotion through digital media. The appropriate development strategy is a growth strategy through the optimization of multichannel digital media (YouTube, Instagram, TikTok) using educational video instruments as the main promotional tool, while simultaneously strengthening Mepantigan branding as an innovative sport tourism attraction in Bali.