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This research was carried out on the basis of describing promotion analysis in the development strategy of a sustainable tofu trading business in Simangambat village, Siabu sub-district, Mandailing Natal district by taking a case study in Simangambat village, Siabu sub-district, Mandailing Natal regency, which is one of the villages whose community has a tofu trading business, namely Sustainable tofu.  This research was conducted from October 2023- July 2024. This research method uses a qualitative approach where this research describes, explains and interprets objects according to what they are. Data validation was carried out by gathering information from several informants who were directly related to the Tofu Trading Business.  Apart from that, the researcher also carried out direct observations at the research location to verify the data whether the data obtained from the informants was in line with reality data or not. As a result of this research, the author concludes that the promotion analysis in the development strategy for the sustainable tofu trading business in Simangambat village still cannot be said to be optimal. This can be seen from the marketing system of tofu factories which has not kept up with the times and is still developing a system through a system of entrusting it to stalls. So sustainable tofu businesses must develop systems such as using social media for marketing so that the business they manage can develop further and can also compete with other tofu businesses.     

This thesis examines the strategy for developing ginger farming in Kunjorowesi Village with the aim of increasing local agricultural income and sustainability. This research aims first, to identify factors that influence ginger farming income, and second, to evaluate the potential for developing ginger farming strategies that can increase income and agricultural sustainability. The research method uses observation techniques, interviews with farmers, and documentation to collect data. The analysis was carried out using the SWOT analysis model to identify strengths, weaknesses, opportunities and threats in ginger farming in Kunjorowesi Village The research results show that internal factors such as large areas of land, favorable land conditions, and the availability of skilled labor, as well as external factors such as supportive agro-climatic conditions and large market demand, have the potential to support the development of ginger farming businesses. However, there are also challenges such as limited capital, distance to farming locations, and interference from Plant Pest Organisms (OPT). Based on the SWOT analysis, a development strategy using the SO (Strengths-Opportunities) approach is recommended to utilize internal strengths and external opportunities. This strategy includes optimizing land use with skilled labor and strengthening cooperation between farmers, government and traders to improve marketing information.

The problem phenomenon faced by Micro Businesses is the limited ability to enter a larger and wider trade chain system, so that opportunities to develop are limited both in terms of market competition and business product innovation. The aim of the research is to carry out an analysis of the Formulation of Micro Business Development Strategies by the Ciamis Regency Small and Medium Enterprises Cooperatives and Trade Service. The method uses a descriptive qualitative research design, by obtaining data from the results of field studies and literature studies. Data analysis using data reduction, data display, and conclusion drawing/verification.  The results of the research show that the formulation of the Micro Business Development Strategy by the Ciamis Regency Small and Medium Enterprises Cooperatives and Trade Service has not been implemented optimally, because there are problems with data on Micro Business actors in Ciamis Regency which have not produced accurate data. Officers are limited in carrying out Micro Business development because it is not proportional to the number of Micro Business actors. The management budget for empowering micro businesses is less than the budget for facilitating business permits.

Rengat, which is mostly located in the Indragiri River, has great potential in developing fish cultivation and rearing businesses which can be done in various ways, of course by utilizing the availability of water so that it is economically valuable. The research method used is a qualitative descriptive analysis type of research using data collection techniques through interviews, observation and documentation. The results of this research indicate that it is necessary to develop the distribution of cultivation products, especially expanding the freshwater fish market segment so that productivity can be optimized and also protect the waters along the Indragiri River in Indragiri Hulu Regency, Riau Province.    

According to Articles 33 & 34 of the 1945 Constitution Law of the Republic of Indonesia, the state is tasked with protecting the entire Indonesia nation and promoting general welfare in realizing social justice for all Indonesia people. One of the government's strategies in realizing social welfare is to distribute social assistance (Law Number 11 of 2009). Based on the Regulation of the Minister of Finance (PMK) number 181 of 2012, social assistance (bansos) is assistance in the form of transfer of money, goods, or services by the central/regional government to the community to protect the community from the possibility of social losses, increase economic capabilities, and improve social welfare. This type of research is descriptive qualitative research. This research is to identify and analyze Public Service Development Strategies in Increasing Transparency of Aid Distribution in Wajo Regency. This study uses qualitative research methods in the research design. The results of interviews with Social Service employees and the community show that the public service development strategy in Wajo Regency focuses on the use of information technology, effective socialization, and an empathetic approach. Overall, the efforts made by the Social Service have brought positive changes in the distribution of social assistance in Wajo Regency, with an increase in public trust and satisfaction with the services provided.

Madani Mekar Syariah National Capital (Persero) Jaten Unit Branch Office has 2,000 MSME customers divided into 110 MSME customer groups. This research aims to find out how the strategy for developing and implementing human resource development strategies is in an effort to increase the efficiency of PT employees' working hours. PNM Mekar Syariah. The type of research used is qualitative research which is descriptive analysis. The method used is the multiple linear regression analysis method. Data collection techniques use observation, interviews and questionnaires. Data analysis techniques use Descriptive Statistics, Validity Test, Reliability Test, Data Reduction, Data Presentation, Descriptive Analysis, and Drawing conclusions. Data validity techniques use Statistical Data Analysis and Hypothesis Testing. The results of this research are, holding training, holding formal education for employees, for example undergraduate level scholarships, providing regular coaching for employees, carrying out recruitment according to PT's needs. PNM Unit Jaten, gives awards to outstanding employees.  

The Windows operating system has become one of the main targets for cyber attackers because of its popularity among computer users. Therefore, developing an effective integrated security system is essential to protect the Windows operating system from various cyber threats. This journal discusses integrated security system development strategies that include the use of encryption technology, firewalls, malware scanning, system updates, and user awareness. Apart from that, this journal also discusses the implementation of an integrated security strategy to protect the Windows operating system from increasingly complex cyber attacks. The goal of this journal is to provide strategic guidance for IT security professionals and researchers in developing an effective integrated security system to protect the Windows operating system from ever-evolving cyber threats.

The creative industry sector has become one of the important contributors to national economic growth in many countries. This research aims to explore development strategies for the creative industry sector in Indonesia in order to encourage national economic growth. Using qualitative methods of literature study, this research analyzes various secondary data sources, including government reports, scientific journals, and publications related to the creative industry. The research findings reveal the great potential that Indonesia has in the creative industry sector, such as rich culture and diversity of creative resources. However, there are challenges that must be faced, such as the lack of supporting infrastructure, access to capital, and protection of intellectual property rights. This research proposes a development strategy that includes identification of leading subsectors, increasing competitiveness and innovation, as well as targeted government policies and support. By implementing this strategy, Indonesia can take advantage of the creative industries sector as a driver of sustainable economic growth and increase competitiveness in the global market.

Entrepreneurship and innovation are two key elements in strengthening economic growth and creating added value across various industry sectors. This study aims to investigate the relationship between entrepreneurship development strategies and competitive dynamics in fostering innovation. The research methodology employed includes both qualitative and quantitative analyses of data from various industries and markets. Findings indicate that the use of targeted and adaptive entrepreneurship development strategies can enhance a company's competitive position in a volatile market. Additionally, healthy competitive dynamics and interactions among market players also play a crucial role in stimulating innovation through healthy competition and productive collaboration. The practical implications of this study highlight the importance for companies to develop entrepreneurial strategies that focus not only on creating economic value but also on generating social and environmental value. Moreover, collaboration between companies, governments, and educational institutions is necessary to create an ecosystem that supports sustainable innovation. This research contributes to understanding the complex dynamics between entrepreneurship, competition, and innovation in the rapidly changing global economy.      

This study aims to analyze the development strategy of pepper farming in Epeea Village, Abuki District, Konawe Regency. The method used to determine the number of samples is to use (Saturated Sample/Census). Saturated sample is a sampling method where all members of the population are taken 12 as sample members. The results of the IFAS (internal analysis summary) matrix calculation show that the total value of the internal factors is 3.0. The results of the EFAS (External Analysis Summary) matrix calculation show that the total value of the external factors is 2.8. Based on the results of the SWOT analysis above, the strategy that can be applied in Pepper Farming is an Aggressive strategy formed in quadrant I. Where Strength + Opportunity (1.34)> Weakness + Threats (0.65), then the Strategic factors of strength and opportunity support the achievement of a way out of the existing problems to achieve the desired goals. So that Pepper Farming in Epeea Village, Abuki District, Konawe Regency can survive and grow even bigger.

Natural resource conservation or conservation areas whose main use is recreation and tourism in coastal and aquatic areas are called Marine Nature Tourism Parks (TWAL). Kupang City and Kupang Regency have a conservation area known as the Kupang Bay Marine Nature Tourism Park. Kupang Bay Marine Natural Tourism Park has a lot of potential that can be managed as a tourism destination. The author is interested in conducting research to find out and formulate a Potential Development Strategy for the Kupang Bay Marine Natural Tourism Park. This research approach is descriptive qualitative, where the data produced is descriptive or explains clearly. Based on the research analysis that has been carried out using SWOT Analysis, it is concluded that the Kupang Bay Marine Nature Tourism Park Development Strategy has a Strength-Opportunity strategy. This strategy is an aggressive strategy where the potential of the Kupang Bay Marine Natural Tourism Park is utilized as widely as possible to create opportunities.

Indonesia has great potential in horticulture, including floriculture, because it is one of the world's centers of biodiversity. The purpose of this research is to study the marketing strategies used by the Ibal Flower Flower Shop in Medan, North Sumatra, to sell their decorative flower products. This research uses a qualitative descriptive approach and collects data through direct observation, interviews and literature study. As a result of this research, Ibal Flower Flower Shop has succeeded in building a business that focuses on high quality products and services. However, to face increasing competition, these businesses must step up their digital marketing campaigns through e-commerce and social media platforms, hold promotional events, and collaborate with plant-loving communities. Supplier diversification, improving packaging quality, optimizing pricing, and effective inventory management are some of the suggestions for product development. Ibal Flower Flower Shop is expected to increase sales and maintain its sustainability in a dynamic market by using creative and effective marketing strategies.  

Career development for human resources (HR) is a crucial aspect in the modern world of work. With increasing global competition and rapid technological change, organizations need to ensure that their employees have the skills and knowledge necessary to face the challenges of the future. Career development for human resources (HR) is a crucial aspect in the modern world of work. The aim of writing this article is to provide a comprehensive understanding of human resources (HR) career development strategies in the modern world of work. The method used in writing this article is to collect references from national and international journals via Google Scholar and summarize so that you can draw up conclusions. The results and discussion show that career development for human resources (HR) is a crucial aspect in the modern world of work. With increasing global competition and rapid technological change, organizations need to ensure that their employees have the skills and knowledge necessary to face the challenges of the future. The strategies used are competency assessment, training and development, mentoring and coaching, employee empowerment, as well as job rotation and enrichment. The conclusion of this article is that with strategies such as competency assessment, training and development, mentoring and coaching, employee empowerment, as well as job rotation and enrichment, organizations can ensure that their employees are ready to face future challenges and reach their maximum potential. Through a holistic and planned approach, career development not only  

The coffee shop industry in Indonesia is experiencing rapid growth, driven by the cultural tradition of coffee consumption and the transformation of digital-based businesses. Kakaku Coffee, founded by Fitra Alhady in 2020 in East Jakarta, is a successful example of a coffee shop that combines high-quality coffee with an authentic Japanese cultural concept. Despite achieving initial success, Kakaku Coffee faces challenges such as long service times and limited parking space. This study aims to formulate a comprehensive development strategy for Kakaku Coffee using SWOT analysis. By identifying the internal and external factors affecting Kakaku Coffee's performance, this study provides practical and applicable recommendations. The method used is descriptive qualitative research with purposive and snowball sampling techniques. The analysis results show five strengths, five weaknesses, four opportunities, and three threats faced by Kakaku Coffee, along with applicable TOWS strategies. This research is expected to serve as a reference for other SMEs looking to adopt similar strategies in a competitive industry.    

Tourism is one of the sectors that is growing rapidly in Indonesia and is a major contributor to the country's foreign exchange. Tourism development through tourist villages, such as the Bilebante Green Tourism Village in West Nusa Tenggara, is an effective strategy for improving the local economy and preserving cultural traditions. This research aims to identify and analyze creative economy-based tourism development strategies in the Bilebante Green Tourism Village. The theory used is rational choice which was coined by James S Coleman. The research method used is a qualitative method with a phenomenological design. The data collection technique is carried out in several processes, namely observation, in-depth interviews, and documentation in order to obtain valid data. The data analysis technique uses the Miles and Huberman interactive model. Informants consisted of community leaders, village managers, culinary traders and tour guides. The results of this research focus on 2 aspects, namely tourism development and creative economic factors as drivers of employment opportunities. The green tourism village of Bilebante is able to develop because actors (tourism managers) are able to map resources well so that this has implications for the right development choices. Local people in this case are also able to choose jobs freely based on the skills resources they have.

In an increasingly digital era, traditional marketing must be equipped with digital strategies to compete in the global market. The purpose of this study is. develop an effective digital distribution strategy to increase brand awareness and sales of Batik Tulis Asthina. The research method used is a case study with a qualitative approach. Information was also obtained from interviews with the owners. The results show that the use of Tokopedia's social media such as Instagram, Facebook, and Shopee significantly increases brand visibility and interaction with customer

Eduwisata village is a form of development of a village that combines elements of tourism with education and learning. The establishment of eduwisata village aims to make people aware of the importance of culture and the environment. In addition, eduwisata village is used as a means of empowering the community's economy. In eduwisata village,there are communities that play a role in increasing the value of the production sector, UMKM, and the economy as well as the economic potential of the village itself. In the process of developing the eduwisata Village program, there is cooperation with various agencies such as local governments, educational institutions, local communities, and the private sector. This study uses the theory of Smelser and Swedberg (2005) suggests that economic sociology focuses more on sociological analysis of economic processes, such as the formation of prices (agreements) between actors with economic actors, the interaction between the economy and other institutions in society, and institutional dynamics and cultural parameters that become the foundation.  

Behind the widespread proliferation of malware, IT experts have developed robust security systems to minimize the risk of malware infection. In the Windows security system, numerous software solutions have been created to prevent malware threats, including Windows Defender, which serves as the core of Windows security, virus & threat protection, real-time protection, firewall & network protection, account protection, and many more. This study uses a qualitative approach based on literature review. The results indicate that by integrating machine learning technology, enhancing security features, and adopting a layered approach, the strategy for developing the Windows operating system has successfully strengthened protection against malware threats. These measures not only improve the ability to detect and respond to threats but also ensure that users can enjoy a safe and protected computing experience.  

It is necessary to know the strategy for developing the copra agroindustry in Mamala Village. Sampling was carried out using the purposive sampling method. The analysis tool us is the SWOT matrix. The results of the research show that the strategy used is to locate the copra industry close to the farmers' location so that there is cooperation between the industry and local farmers and it makes it easier for farmers to sell coconuts to the industry because the distance is quite close. The copra quality is good so it creates demand. there is always copra on the market, the availability of capital to buy coconut raw materials so that there is always coconut raw material to be produced into copra, the industry has a skilled workforce so that the potential for long-term copra products is quite good, even though the equipment technology for processing copra is still simple does not affect the long-term potential of copra products, having a small number of workers does not hinder the copra production process so that there is always a demand for copra in the market, the influence of uncertain market prices does not affect the good quality of copra, the existence of climate change on copra production is minimized because the availability of skilled workers in processing copra, having a small number of workers does not affect market access in selling copra products.

Green Sukuk is a financial instrument that combines the principles of Islamic finance with sustainable development goals. This article discusses the role, practices, mechanisms, as well as challenges and efforts of the government in developing Green Sukuk in Indonesia. Green Sukuk have great potential in supporting the transition to a sustainable economy by providing a source of funding for environmentally friendly projects. However, challenges such as lack of awareness and capacity of financial institutions need to be overcome to optimize the contribution of Green Sukuk. Through strengthening regulations, outreach, product innovation and international cooperation, it is hoped that the Green Sukuk market can continue to develop and support the achievement of sustainable development goals in Indonesia.