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Penelitian ini bertujuan untuk menganalisis pengaruh kepuasan konsumen dan variasi barang dagangan terhadap kinerja pedagang baik secara langsung maupun tidak langsung melalui inovasi pada pedagang di objek pantai Widuri Pemalang. Populasi yang digunakan pada penelitian ini adalah pembeli yang ada di Pantai Widuri Kabupaten Pemalang dengan jumlah 129 responden, pengambilan sampel dengan menggunakan rumus slovin, maka jumlah sampel yang digunakan sebanyak 98 responden. Sumber data yang digunakan data primer, dengan metode pengumpulan data kuesioner. Teknik analisis yang digunakan adalah Partial Least Square. Hasil penelitian menunjukkan bahwa kepuasan konsumen dan variasi barang daganangn  berpengaruh positif dan signifikan terhadap kinerja pedagang. Kepuasan konsumen dan variasi barang daganangn  berpengaruh positif dan signifikan terhadap inovasi.

As a key source of animal protein in Indonesia with growing demand, this study examines the income levels of broiler chicken meat vendors at Tanjung Pura Market, Langkat Regency. Despite fluctuating prices and limited purchasing power among consumers, traditional markets continue to serve an essential function in meat distribution. The objective of this research is to assess the income of broiler chicken sellers by analyzing production costs, output, profits or losses, R/C ratio, and break-even point (BEP). Using a total sampling method, ten vendors at Tanjung Pura Market were chosen as the research subjects. A qualitative approach was applied through descriptive analysis.

Pasar tradisional memiliki peran strategis dalam memenuhi kebutuhan pokok masyarakat, namun sering menghadapi permasalahan lingkungan, terutama dalam hal pengelolaan sampah. Tujuan penelitian ini adalah untuk melihat sejauh mana pengelolaan sampah pasar jangli Kota   Semarang telah berjalan, dengan mengutamakan fokus pada partisipasi masyarakat dan pedagang,  ketersediaan  fasilitas,  serta dampak  lingkungan   yang  ditimbulkan.  Pendekatan  yang digunakan berupa  deskriptif  kualitatif,  dengan  data  dikumpulkan  melalui  observasi  serta   wawancara. Hasil   penelitian menunjukan bahwa tingkat partisipasi pedagang dalam menjaga kebersihan pasar masih rendah, sebagian besar hanya mengandalkan petugas kebersihan. Selain itu, fasilitas pengelolaan sampah masih terbatas, seperti jumlah tempat sampah yang tidak memadai, ketiadaan sistem pemilahan, dan jadwal pengangkutan yang tidak konsisten. Kondisi ini berdampak pada menurunnya kualitas lingkungan pasar, aroma yang menyengat, kehadiran lalat, dan potensi penyebaran penyakit. Implikasi dari kajian ini merekomendasikan peningkatan edukasi dan kesadaran masyarakat, penyediaan fasilitas yang lebih baik, serta penguatan peran pemerintah dalam pengawasan dan penegakan aturan, melalui pendekatan pengelolaan sampah berbasis masyarakat (community-based waste management).

This research aims to examine the impact of thrifting on the economic condition of clothing traders in Pasar Lasoani, to identify the factors that make thrifting a threat to these traders, to find solutions that traders can implement in facing competition with thrifted products, and to understand the Islamic economic perspective on thrifting practices in Pasar Lasoani. This study uses a qualitative research method, which is intended to describe and explain events or phenomena occurring in the field and to present data systematically, factually, and accurately regarding the facts or phenomena observed. The data for this study were obtained through observation, interviews, and documentation. The thrifting phenomenon has had a significant impact on the economy of clothing traders in Pasar Lasoani. On the positive side, this trend has increased income for traders who sell thrifted items due to their affordable prices and attractive variety. However, on the negative side, thrifting reduces the competitiveness of new and local clothing traders, thereby creating economic imbalances in the market. The increase in secondhand clothing imports is also perceived as a threat to the demand for new products, especially due to the strong interest of young consumers in branded clothes at low prices. To improve competitiveness, new clothing traders need to implement strategies such as price adjustments, product quality improvement, utilization of digital marketing, and consumer education on the advantages of new clothing. From an Islamic economic perspective, the practice of thrifting is permissible as long as it fulfills the pillars and legal conditions of buying and selling, namely clarity of the product, mutual agreement on price, and absence of excessive gharar (uncertainty). According to the school of Imam Malik, this practice is valid if the existing gharar is minor, unavoidable, and conducted with honesty, fairness, and transparency. Therefore, thrifting transactions in Pasar Lasoani can be considered in line with the principles of sharia.

Perilaku konsumen dalam pembelian ayam broiler dipengaruhi oleh berbagai faktor yang saling berkaitan. Penelitian ini bertujuan untuk menganalisis pengaruh perilaku konsumen dalam pembelian ayam broiler serta mengidentifikasi faktor utama yang menentukan keputusan pembelian. Metode yang digunakan dalam penelitian ini adalah Systematic Literature Review (SLR) dengan pendekatan PRISMA, yang melibatkan analisis terhadap 15 jurnal nasional maupun internasional yang dipublikasikan dalam rentang waktu 2020-2025. Setelah melalui proses seleksi, sebanyak 13 jurnal dinyatakan relevan dan digunakan dalam analisis lebih lanjut. Hasil penelitian menunjukan bahwa faktor pribadi memiliki pengaruh terbesar terhadap keputusan pembelian ayam broiler, dengan tingkat keterlibatan mencapai 100%. Faktor ini mencangkup aspek harga, kualitas produk, tampilan, kemasan, dan kebersihan. Selain itu, faktor budaya sebesar 15%, sosial, dan psikologis masing-masing memiliki pengaruh sebesar 23%. Temuan ini menunjukan bahwa pemahaman mendalam mengenai perilaku konsumen menjadi aspek krusial bagi pelaku usaha dalam menyusun strategi pemasaran yang lebih efektif. Dengan memahami faktor-faktor utama yang mempengaruhi keputusan pembelian, produsen dan pedagang ayam broiler dapat menyesuaikan produk, harga, serta strategi promosi agar lebih sesuai dengan kebutuhan dan preferensi konsumen.

This study aims to analyze the conflict and ambiguity in the implementation of Sidoarjo Regent Regulation Number 84 of 2017 concerning the Arrangement and Empowerment of Street Vendors (PKL). The research applies a descriptive qualitative approach, using interviews, observation, and documentation as data collection techniques. The findings indicate that conflicts arise due to differing approaches among implementing agencies—particularly between the Department of Cooperatives and the Civil Service Police Unit (Satpol PP)—as well as enforcement procedures that do not meet the expectations of street vendors. Ambiguity stems from unclear authority distribution, weak data collection, overlapping regulations, and uncertainty in relocation and empowerment programs. Based on Richard E. Matland’s Ambiguity-Conflict Model, the policy’s implementation falls under the Symbolic Implementation category, marked by both high conflict and high ambiguity, leading to ineffective execution and stakeholder frustration. These findings highlight the need for better inter-agency coordination, regulatory socialization, and the development of strategic vendor locations to ensure a fair and sustainable policy implementation.   Keywords: Ambiguity, Conflict, Implementation, Policy, Street Vendors

This study aims to analyze the determination of selling prices and enthusiasts by traders and their relationship with demand fluctuations in the traditional market of MMTC Medan. The method used is a qualitative descriptive analysis method with a survey approach, involving three traders, namely rice, onion, and cabbage traders, data collected through direct interviews. The results of the study show that the setting of selling prices by traders has an effect on market enthusiasts as well as fluctuations in demand. Merchants set prices based on a combination of cost of goods sold, competitor prices, and estimated consumer purchasing power. Significant price fluctuations tend to lower the volume of demand, especially in non-primary products, and also poor quality of goods. Thus, this study concludes that understanding demand patterns and price adaptability are the main key factors in maintaining the business continuity of traders in the traditional market of MMTC Medan.

This study aims to examine and compare the expenditure and income patterns between traditional market traders in Sukaramai Market and MMTC with street vendors operating around the State University of Medan (UNIMED). This study is based on the main differences between the two groups, especially related to business legality, sales location, and operational costs, which have the potential to affect business effectiveness and the economic welfare of the actors. The comparative quantitative method was used to collect data through questionnaires and Simple Random Sampling sampling techniques on 45 respondents, consisting of 30 market traders and 15 street vendors. The collected data were then analyzed using statistical inference techniques to obtain accurate and reliable parameter estimates. The results of the study show that market traders have an average income of IDR 9.37 million with expenses of IDR 6.7 million per month, so that the net profit obtained reaches IDR 2.67 million. Meanwhile, street vendors have an average income of IDR 7.2 million and expenses of IDR 5.53 million, so that their net profit is around IDR 1.67 million. Although market traders' expenses are higher, they still get a greater net profit. This study confirms that business location, legality, and management system factors significantly affect the efficiency and economic success of traders. This finding is very relevant as a basis for formulating fair and sustainable policies for empowering the informal sector, especially for small and micro traders in urban areas, in order to optimally improve their economic welfare.

Pasuruan City has an economic dynamic driven by the informal sector, especially street vendors (PKL), which play a crucial role in supporting the community's economy. One of the locations that is the center of street vendor activities is the Pasuruan City Square area. Despite its strategic value, the presence of street vendors in the area has caused problems related to order, cleanliness, and public space management. In response, the Pasuruan City Government has enacted Local Regulation No. 2/2013 on the Arrangement and Empowerment of Street Vendors. This study aims to analyze the implementation of the policy and identify factors that support and hinder its implementation. This research uses a descriptive qualitative approach by referring to Van Meter and Van Horn's policy implementation theory, which includes six main indicators. Data collection techniques were conducted through interviews, observation, documentation, and literature study. The results show that policy implementation is quite effective, as seen from the addition of official locations, assistance with facilities such as carts, and entrepreneurship training. However, challenges remain, mainly related to limited human resources and low compliance of street vendors with zoning regulations.

Personal hygiene plays a significant role in food contamination, influenced by several factors including the cleanliness of eating utensils. The human body can be a source of contamination, especially when hygiene is not maintained properly, leading to the contamination of food and utensils. Contamination is not only derived from food and water sources but also from unsanitary eating equipment. In Indonesia, regulations have been established under the Minister of Health Regulation No. 1096/Menkes/SK/VI/2011 concerning hygiene and sanitation requirements for food service providers. This study aims to assess the personal hygiene of ready-to-eat food handlers in Latta Village, Teluk Ambon Baguala District. The research is descriptive in nature, using interviews and observations. The study population consisted of 22 ready-to-eat food vendors, with a sample of 5 vendors selected. The results showed that all five food handlers (Vendors I to V) did not meet the hygiene requirements according to the Ministry of Health Regulation No. 1096/Menkes/Per/VI/2011, with a contamination level of 0 CFU. This indicates that the personal hygiene of the five food handlers in Latta Village, Teluk Ambon Baguala District, does not meet the required standards.

Keamanan makanan jajanan dewasa ini memiliki peran yang sangat penting dalam menunjang aktivitas dan meningkatkan mutu gizi para murid disekolah. Kebersihan dan jenis makanan jajanan yang dijual oleh para pedagang harus memperhatikan kualitas agar tidak berdampak negatif bagi kesehatan kususnya terkait maslah pencernaan.Selain dari sisi pedagang, edukasi kepada siwa terkait makanan jajanan yang sehat dan aman perlu dilakukan , salah satunya pada siswa di MA Nurul Ummah Yogyakarta. Lingkungan sekolah yang berada di pinggir jalan dan dikelilingi pemukiman penduduk dan sangat ramai dengan pedagang kaki lima yang berjualan mengharuskan para siswa memiliki pengetahuan tentang jajanan sehat. Pengabdian masyarakat  ini bertujuan untuk meningkatkan pengetahuan dan kesadaran siswa Madrasah Aliyah (MA) Nurul Ummah Yogyakarta tentang higiene dan sanitasi makanan jajanan di lingkungan sekolah, guna mengurangi risiko kesehatan akibat konsumsi jajanan yang tidak higienis. Metode yang digunakan adalah pengabdian masyarakat dengan tahapan sosialisasi, edukasi dan pelatihan dalam pemilihan jajanan sehat. Hasil penelitian menunjukkan peningkatan signifikan dalam pengetahuan dan sikap siswa terhadap pentingnya higiene sanitasi makanan, serta perubahan perilaku dalam memilih makanan jajanan yang lebih sehat. Program ini diharapkan dapat menjadi model pengabdian masyarakat yang berkelanjutan untuk menjaga kesehatan siswa melalui konsumsi makanan jajanan yang aman. Siswa diharapkan bisa selektif dalam memilih jajanan yang mereka konsumsi agar tidak terkena resiko masalah kesehatan.

The regulation of street vendors (PKL) in Aceh Besar Regency is part of the local government's efforts to maintain public order and manage public space effectively. This study aims to analyze the preventive and repressive strategies implemented by the Municipal Police Unit in regulating street vendors. A qualitative descriptive approach was employed, with data collected through observation, interviews, and documentation. The findings reveal that preventive strategies are carried out through guidance activities such as socialization, counseling, and routine patrols. However, the effectiveness of these strategies remains limited due to resource constraints and low participation from the vendors. On the other hand, repressive strategies involve direct enforcement through warnings and evictions, as well as indirect enforcement through cross-sector coordination and business location relocation. Repressive measures often provoke resistance from vendors, especially since the designated relocation areas are perceived as economically unstrategic. The implications of this research highlight the importance of strengthening persuasive approaches, enhancing inter-agency coordination, and providing viable relocation sites to ensure that enforcement policies are implemented effectively, sustainably, and with public acceptance.

This activity aims to increase the business capacity of MSME actors through business management training, digital marketing, and technical assistance. The activity was held on April 16, 2025 at the Tempe Tofu Production Center, Jl. Macan Lindungan No.43 Bukit Kecil Village, Ilir Barat 1 District, Palembang, with a total of 20 traders. The methods used include initial observation, program socialization, financial management training, social media workshops, and marketing strategy assistance. The results showed that 80% of participants began to use digital platforms for promotion, 7 traders succeeded in preparing capital assistance proposals, there was an improvement in product packaging, and the formation of the "Tahu Tempe Mandiri" business group. This program has a positive impact on increasing turnover and market access. For sustainability, it is recommended that there be further training and collaboration with relevant agencies.

Awareness and support from husbands toward the Family Planning (FP) program play an important role in determining contraceptive use participation in Indonesia. However, male participation in FP programs remains relatively low, especially in the Tasikmalaya area. Therefore, this study was conducted to describe the level of knowledge and support from husbands regarding the Family Planning program among traders at Cikurubuk Market, Tasikmalaya City. This research employed an observational method with a cross-sectional study design, involving 30 respondents selected through total sampling. Data were collected using a questionnaire and analyzed descriptively. The findings showed that respondents had a good level of knowledge about FP (53.3%) and received support from their husbands in using contraceptives (56.7%), with most information about FP obtained from healthcare workers (56.7%).These findings imply the need to enhance educational programs about Family Planning specifically targeting men, to raise awareness and increase husbands’ involvement, as well as to strengthen the dissemination of information within communities, especially in workplaces and other informal work environments.

In Tanjungpinang, street vendors' (PKL) resistance to government policy demonstrates the complex dynamics of informal economy management. The purpose of this research is to gain an understanding of the different types of PKL resistance, the methods they use, and how it impacts on local economic policy. Relevant scientific documents were analyzed using a literature study approach. The results show that street vendors not only carry out physical resistance, but also carry out symbolic and cultural actions. As a result, organized social movements emerge. The government's top-down policies often cause tensions, so discussions and cooperation are needed to create more inclusive and participatory policies. Economic empowerment, spatial flexibility, and the development of public-private partnerships are some of the suggested solutions. It is hoped that this research will make a significant contribution to building a policy model that is more responsive to the social realities of society, especially with regard to vulnerable groups.

The behavior of littering in tourist attractions is caused by many factors, such as: (1) Lack of socialization from the government, (2) Insufficient cleanliness facilities around the beach. People litter carelessly because the trash bins are located far away, which makes them dispose of waste around the areas where they sit and relax. (3) A dirty environment. The dirty state of the environment also serves as a reason for people to litter. The Community Service activity of the Faculty of Economics and Business, Universitas Pelita Bangsa will be conducted online and offline (hybrid), located at the Cifest Culinary Market, Jalan Cibarusah Raya, Sukaresmi, South Cikarang, Bekasi Regency, West Java, and also via Zoom.

The behavior of littering in tourist attractions is caused by many factors, such as: (1) Lack of socialization from the government, (2) Insufficient cleanliness facilities around the beach. People litter carelessly because the trash bins are located far away, which makes them dispose of waste around the areas where they sit and relax. (3) A dirty environment. The dirty state of the environment also serves as a reason for people to litter. The Community Service activity of the Faculty of Economics and Business, Universitas Pelita Bangsa will be conducted online and offline (hybrid), located at the Cifest Culinary Market, Jalan Cibarusah Raya, Sukaresmi, South Cikarang, Bekasi Regency, West Java, and also via Zoom.

Hypertension is a condition marked by elevated blood pressure, increasing risks of morbidity and mortality. Non-pharmacological treatments such as Tera exercise and acupressure therapy at the Taichong point offer alternative interventions. Tera exercise combines breathing techniques and body movements to reduce anxiety and promote vasodilation, thereby lowering blood pressure. Acupressure at the Taichong point facilitates energy flow, also contributing to blood pressure reduction. This study aims to compare the effectiveness of Tera exercise and Taichong point acupressure in lowering blood pressure among hypertensive patients. A two-group pre-post design was employed with a sample of 44 respondents selected through purposive sampling. Blood pressure data were collected using observation sheets. In the Tera exercise group (n=22), the average systolic pressure decreased from 148.77 mmHg to 143.77 mmHg, and diastolic pressure from 88.00 mmHg to 83.00 mmHg. In the acupressure group (n=22), systolic pressure reduced from 153.36 mmHg to 147.50 mmHg, and diastolic from 92.86 mmHg to 84.00 mmHg. Paired t-test analysis showed a significant difference (p-value = 0.000 < α = 0.05), indicating that acupressure therapy at the Taichong point is more effective in reducing blood pressure. This study concludes that while both therapies are effective, acupressure yields greater reductions and is recommended as a non-pharmacological treatment for hypertension in Trading Village, Tiris District, Probolinggo Regency.

This study aims to describe the economic dynamics among street vendors (PKL) in Tarutung. Using a case study approach, this research identifies various factors influencing the sustainability and development of street vendor businesses, as well as the socio-economic impacts on the surrounding community. The primary focus of the study is to understand the role of PKL in the local economy, including job creation, income generation, and the challenges faced regarding government policies and business competition. Data was collected through field observation, in-depth interviews with vendors, and an analysis of relevant local policies. The findings reveal that although PKL face challenges related to regulations and market access, they play a crucial role in the economic dynamics of the region and can be key pillars in local economic development.

"Pasar Besar" di Kuala Lumpur, yang juga dikenal sebagai Central Market atau Pasar Seni, memiliki sejarah panjang dan perkembangan yang menarik. Tujuan dari artikel ini adalah untuk megetahui. Pasar Seni kini menjadi salah satu destinasi wisata utama di Kuala Lumpur, menawarkan berbagai produk dari batik, ukiran kayu, perhiasan perak, hingga lukisan. Pasar ini juga sering mengadakan pertunjukan seni, workshop kerajinan, dan festival budaya yang memperkaya ekosistem ekonomi kreatif Malaysia. Tujuan dari penelitian  ini adalah untuk megetahui bagaimana warga Pasar Seni ini menghadapi era digitalisasi dengan melakukan transformasi keterampilan digital. Responden sebanyak 43 pedagang dan 2 responden  dari pengurus Pasar Seni. Analisis data secara Kualitatif . Hasil penelitian menunjukkan adanya mendesak akan  kebutuhan keterampilan digital spesifik yang terdiri dari: 1) Pemasaran digital dan media sosial untuk produk seni, 2) E-commerce dan platform penjualan online, 3)Penggunaan teknologi dalam proses kreasi (digital art, desain berbasis komputer), dan 4) Keterampilan dokumentasi digital karya seni. Di sisi lain masih ada masalah yang muncul yakni : 1) Kesenjangan infrastruktur digital di berbagai wilayah, 2) adanya resistensi terhadap adopsi teknologi di Pasar Seni "Pasar Besar" di Malaysia