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Musthofa Husni Mukti; Muhammad Ghozi Alfaruq; Muhammad Rizki Ar Ridho; Fayi' Ahmad Faiq

Karakter : Jurnal Riset Ilmu Pendidikan Islam 2025 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

The era of globalization has introduced new dynamics in the practice of citizenship and the protection of human rights (HR), both at national and international levels. The background of this study stems from the increasing flow of migration, the rapid development of information technology, and the interconnectedness of global economic and political systems, all of which challenge the traditional concept of citizenship and mechanisms for protecting HR. The aim of this research is to analyze the relevance of citizenship in the context of globalization and to examine the effectiveness of human rights protection in addressing cross-border issues. The method employed is a literature study with a qualitative-descriptive approach, drawing on academic sources, international legal instruments, and national regulations concerning citizenship and HR. The findings indicate that globalization expands the scope of citizen participation, but simultaneously creates new vulnerabilities, such as discrimination against migrants, weak digital protection, and gaps in access to justice. On the other hand, international legal instruments and the role of transnational organizations have shown potential in strengthening protection, although their implementation still faces challenges at the domestic level. In conclusion, citizenship in the globalization era is no longer limited to a legal-formal identity, but also encompasses universal rights that demand states to enhance global collaboration, regulatory harmonization, and policy innovation in human rights protection.

Najamudin Najamudin; Dwi Muliati; Alya Octavia Safitri; Septiyani Septiyani

Jurnal Budi Pekerti Agama Islam 2025 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

The globalization era presents considerable challenges to the development of Islamic identity among university students. Technological progress, intercultural interaction, and exposure to various ideologies significantly affect students’ values and moral orientations. This study aims to analyze the Aqidah Akhlak paradigm as a framework for reinforcing students’ Islamic identity within the global context. This research applies a qualitative method through library research by examining classical and contemporary Islamic educational literature as well as relevant scholarly works. The findings demonstrate that the Aqidah Akhlak paradigm, which combines solid theological belief (aqidah) with moral character development (akhlak), plays an essential role in cultivating spiritual strength, ethical consciousness, and social responsibility. The reinforcement of Islamic identity is not limited to religious rituals, but also includes the internalization of faith-based values and the consistent application of moral principles in academic and social environments. Therefore, a contextual and integrated approach to Aqidah Akhlak education is necessary to develop intellectually competent and ethically grounded Muslim students in the era of globalization.

Sinaga, Priskila Yosefina Natalia; Yumna Afra; Maria Thessalonika Sitorus; Amelia Mahmuddin; Sarah Novelina Pakpahan +1 more

NALAR: Jurnal Pendidikan dan Kebudayaan 2025 Universitas 17 Agustus 1945 Semarang

Penelitian ini bertujuan untuk menganalisis pengaruh perkembangan pariwisata terhadap pelestarian bahasa dan budaya Batak di TukTuk, Samosir. Dalam konteks pariwisata yang berkembang pesat, penting untuk memahami dampak positif maupun negatif yang ditimbulkan terhadap kelestarian budaya lokal. Penelitian ini juga mengidentifikasi tantangan yang dihadapi dalam melestarikan bahasa dan budaya Batak di tengah pengaruh globalisasi dan dominasi bahasa asing. Di samping itu, penelitian ini mengkaji peran masyarakat lokal dalam menjaga kelestarian budaya Batak. Metode yang digunakan adalah pendekatan kualitatif deskriptif dengan teknik wawancara mendalam, observasi langsung, dan studi dokumentasi. Informan dalam penelitian ini adalah masyarakat lokal yang aktif dalam kegiatan budaya dan kepariwisataan. Hasil penelitian menunjukkan bahwa pariwisata memberikan peluang untuk memperkenalkan budaya Batak kepada wisatawan, namun juga memunculkan tantangan serius, seperti komodifikasi budaya dan penurunan penggunaan bahasa Batak. Masyarakat lokal memiliki peran kunci dalam mempertahankan tradisi dan bahasa Batak, meskipun masih menghadapi tekanan budaya luar. Diperlukan kolaborasi antara masyarakat dan pihak terkait untuk menciptakan strategi pelestarian budaya yang berkelanjutan di tengah arus pariwisata yang terus berkembang.

Sudaryono, Eko Arief; Sutopo, Bambang; Sulardi, Sulardi; Kurniasih, Lulus; Widarjo, Wahyu +3 more

Adi Widya: Jurnal Pengabdian Masyarakat 2025 Lembaga Penelitian dan Pengabdian Masyarakat

Pondok pesantren memiliki peran strategis dalam membentuk karakter dan meningkatkan kualitas pendidikan santri. Di tengah arus globalisasi dan perkembangan teknologi, kemampuan menulis ilmiah menjadi keterampilan penting untuk melanjutkan studi maupun memasuki dunia kerja profesional. Namun, mahasantri di Ma’had ‘Aly Kharisma Haromain masih menghadapi keterbatasan karena belum tersedianya modul terpadu yang mencakup metodologi penelitian, teknik penulisan, dan etika publikasi Islami. Kondisi ini membatasi potensi mereka dalam menghasilkan opini, artikel, maupun karya ilmiah yang berkualitas, padahal kontribusi pesantren sangat dibutuhkan untuk memperkaya khazanah keilmuan dan mendukung pembangunan masyarakat. Program pendampingan literasi dan penulisan ilmiah yang dilaksanakan melalui workshop, pelatihan komprehensif, serta monitoring dan evaluasi terbukti mampu meningkatkan keterampilan menulis, membangun budaya riset, dan mendorong kolaborasi akademik. Dengan dukungan keberlanjutan program, perbaikan sarana, dan pengembangan modul adaptif, inisiatif ini diharapkan memberikan manfaat yang lebih luas, baik bagi lembaga pesantren maupun masyarakat sekitar secara berkelanjutan.

Eem Merani Destiana; Dimas Sartika; Nur Puspitasari; Asiyah Asiyah

Jurnal Ilmu Pendidikan 2025 Lembaga Pengembangan Kinerja Dosen

This study aims to examine the role and strategies of educational management amidst global dynamics and the development of information technology. The method used is a qualitative approach through literature review of various relevant scientific sources, focusing on the development of educational management in the digital era. The results show that 21st-century educational management must be innovative, flexible, and technology-based. Additionally, strengthening 4C competencies (critical thinking, creativity, collaboration, and communication) is a key focus in the development of adaptive and effective learning systems. The role of technology in education is not only as a tool but also as an integral part of modern educational governance, supporting both the learning process and the overall management of education. Key challenges faced include the readiness of human resources, the equal distribution of technological infrastructure, and the digital divide between regions and social groups. Therefore, adaptive and visionary managerial strategies are essential to creating an excellent and sustainable educational system. The implementation of policies supporting the integration of technology into education and the development of competencies for educators is a crucial step to ensure the achievement of inclusive and quality education. This study is expected to serve as a reference in the development of sustainable educational management policies and practices, as well as enhance the quality of education in the digital era.

Ture Ayu Situmeang; Yakobus Ndona

Jurnal Akuntan Publik 2025 International Forum of Researchers and Lecturers

Globalization is a term that has to do with the increasing interconnectedness and interdependence between nations and people around the world through trade, investment, travel, popular culture, and other forms of interaction, so that the boundaries of a country become increasingly narrow. The values of Pancasila, especially the values contained in the third principle, namely "Indonesian Unity," are very relevant and important to be actualized in everyday life. The author uses the Literature Study method, which is defined by Nazir (2013) as a systematic process of tracing various literature sources relevant to the research topic to obtain the necessary information and materials. The results showed that the Third Precept of Pancasila has a very strategic role in facing challenges in the era of globalization. By instilling the values of unity, Indonesia can maintain national identity, overcome economic challenges, preserve culture, increase tolerance, and strengthen political positions in the international arena

Mahsuna Aulia Anggraini; Anis Maisya

Moral : Jurnal kajian Pendidikan Islam 2025 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

This study examines the influence of globalization on the YOLO (You Only Live Once) culture and hedonistic behavior among students at UIN Raden Mas Said Surakarta and offers solutions based on Islamic values. Globalization, fueled by technological and social media developments, has accelerated the spread of consumer culture. This encourages students to prioritize immediate pleasure without considering the long-term impact.The research method used was descriptive qualitative, using interviews and literature analysis. The results show that social pressure, the influence of digital trends, and easy access to a consumer lifestyle play a significant role in the rise of hedonistic behavior among students. This phenomenon indicates a shift in mindset that tends to prioritize instant gratification. From an Islamic perspective, this lifestyle is inconsistent with the principle of wasathiyah, or balance, which emphasizes simplicity, responsibility, and a meaningful life orientation. Therefore, the solutions offered include strengthening character education based on Islamic values, developing a da'wah community close to the realities of students, and providing alternative programs that can channel the energies of the younger generation toward productivity and spirituality.Through this approach, students are expected to be able to act more wisely in facing the strong currents of globalization and adopt a balanced lifestyle, not get caught up in hedonism, and still adhere to Islamic teachings

Hatmoko, Haru; Windarti, Maria Titik

Jurnal Silih Asah 2025 LPPM - STT Kadesi Bogor

Profesi guru dalam perspektif pendidikan modern dipahami bukan sekadar sebagai penyampai pengetahuan, tetapi juga sebagai agen transformasi moral, etika, dan spiritual. Dalam konteks pendidikan Kristen, peran guru semakin signifikan karena dipanggil untuk menghadirkan teladan Kristus dalam seluruh aspek kehidupannya. Penelitian ini mengkaji relevansi keteladanan Yesus dalam Yohanes 13:13–16 dengan praktik pendidikan guru agama Kristen di sekolah. Teks ini menampilkan Yesus yang membasuh kaki murid-murid-Nya sebagai simbol kerendahan hati, kasih, dan pelayanan, yang menjadi dasar teologis bagi peran guru Kristen. Metode penelitian yang digunakan adalah kualitatif deskriptif dengan pendekatan teologis dan pendidikan, melalui studi pustaka dan wawancara dengan guru-guru di SMA PGRI 22 Serpong. Hasil penelitian menunjukkan lima temuan utama. Pertama, teladan guru Kristen berfungsi sebagai model nyata yang membentuk iman dan karakter siswa. Kedua, praktik mentoring dalam perspektif Alkitab menegaskan pentingnya relasi personal dalam pendidikan iman. Ketiga, keteladanan Yesus menampilkan dimensi servant leadership yang relevan bagi kepemimpinan guru Kristen. Keempat, integritas guru Kristen menjadi fondasi utama dalam proses pendidikan karena konsistensi hidup lebih berpengaruh daripada sekadar instruksi verbal. Kelima, keteladanan Yesus tetap relevan di era modern karena mampu menuntun peserta didik menghadapi tantangan globalisasi dan digitalisasi dengan iman yang tangguh. Dengan demikian, guru agama Kristen dipanggil untuk melayani dengan kasih, rendah hati, dan penuh integritas, sehingga mampu membentuk generasi yang cerdas secara intelektual sekaligus matang secara spiritual.

Yuniarto Rahmad Satato; Bayu Ade Prabowo; Mukhamad Kholil Aswan; Tafan Yunior Satato; Nofa Mutiara Fortuna

Jurnal Pengabdian Masyarakat Waradin 2025 Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

This community service program aims to increase the digital capacity and leadership of Indonesian Berkebaya Women (PBI) members through an approach that integrates traditional values with modern technology. The method used is Participatory Action Research (PAR), with the subject of service as many as 13 members of the Banyumas branch of PBI. The activity was carried out in the form of an intensive workshop for three days at the Green Valley Hotel Baturraden, which included three main sessions: Digital Transformation Workshop, Leadership Development, and Content Creation Workshop. The results of the program showed significant achievements, where 80% of participants were able to actively master at least three social media platforms. In addition, 15 quality digital content was created that reflects the organization's cultural identity and values. The digital engagement rate increased from 15% to 50%, demonstrating the effectiveness of training strategies and active participation of participants. As an indicator of the program's sustainability, a Digital Task Force was formed and a Standard Operating Procedure (SOP) was prepared for the management of the organization's digital media. The theoretical findings of this program show that the integration between cultural values and digital capabilities is not contradictory, but rather mutually reinforcing in forming an organizational identity that is adaptive to changing times. This approach has succeeded in creating a culturally based empowerment model that can be replicated in other communities or organizations with similar characteristics. The emphasis on cultural sensitivity in the design of community service programs is the key to success, especially in the context of inclusive and sustainable digital transformation. This program makes a real contribution to strengthening women's capacity based on cultural communities, as well as opening up space for the development of relevant empowerment strategies in the digital era. Thus, this model can be a reference in designing social interventions that respect local wisdom while encouraging digital innovation.

Satria Lam Syafi’i Simamora; Imsar Imsar

Journal Economic Excellence Ibnu Sina 2025 STIKes Ibnu Sina Ajibarang

This research employs a qualitative library research method to examine the crucial role of investment in the renewable energy sector in sustaining national economic development in the globalization era. In the current global context, the transition toward environmentally friendly energy sources is not only a necessity but also a strategic priority for many countries, including Indonesia. Conventional reliance on fossil fuels, which are increasingly limited and harmful to the environment, has pushed policymakers and stakeholders to seek sustainable alternatives. Renewable energy sources—such as solar, wind, hydro, and bioenergy—are widely recognized as long-term solutions to reduce environmental degradation and carbon emissions. Investment in the renewable energy sector does not merely contribute to environmental preservation but also carries significant socioeconomic benefits. It has the potential to generate new employment opportunities, encourage technological innovation, and strengthen national energy security. These impacts create a multiplier effect on the economy, thereby supporting inclusive growth and sustainable development. Furthermore, renewable energy investment can enhance national competitiveness and resilience in facing global energy transitions, as well as align with international commitments to climate change mitigation. This study, through a comprehensive review of scholarly journals, reports, and other credible sources, finds that the renewable energy sector is instrumental in realizing a sustainable and globally adaptive economic structure. Nevertheless, the success of this transition depends heavily on government efforts to optimize policies and regulatory frameworks that are supportive, transparent, and attractive to both domestic and international investors. Therefore, it is imperative for the government to strengthen investment incentives, streamline bureaucratic procedures, and promote public-private partnerships. The findings highlight that renewable energy investment is not only an environmental necessity but also a key driver of long-term national economic sustainability.

Dea Puspita; Endad Musadad

Moral : Jurnal kajian Pendidikan Islam 2025 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

Globalization has had a significant impact on various aspects of life, including the realm of religion, particularly in the field of hadith interpretation. For centuries, hadith interpretation was based on historical context, established scientific methods, and the authority of scholars as the primary reference. However, the rapid and geographically boundless connection of Muslims worldwide has brought new and complex challenges. These changes have not only affected the way scholars and historians understand classical texts but have also expanded the space for discussion into the public sphere through digital technology. This research aims to examine in depth how globalization influences the process of hadith interpretation in the contemporary era. The focus of the study includes changes in methodological approaches to interpretation, shifts in understanding of classical texts, and the influence of cross-cultural interactions and the development of digital media on shaping more pluralistic religious perspectives. The rapid flow of information enables the exchange of views across countries, schools of thought, and cultures, creating opportunities for enriching insight, but also potentially giving rise to interpretations that deviate from traditional principles. The results of this research are expected to provide a more comprehensive understanding of the positive and negative impacts of globalization on hadith interpretation. On the positive side, globalization can facilitate access to literature, encourage interfaith dialogue, and revitalize the Islamic intellectual tradition on a global scale. However, on the negative side, globalization also risks the desires of scholarly authorities, giving rise to instant interpretations without a strong methodology, and increasing the potential for conflicting understandings. These findings are expected to be relevant for understanding contemporary social, cultural, and political dynamics, as well as contributing to efforts to construct contextual interpretations of hadith while remaining anchored in solid scientific principles.

Nata Hening Graita Prameswari; Vicky Verry Angga

NALAR: Jurnal Pendidikan dan Kebudayaan 2025 Universitas 17 Agustus 1945 Semarang

Desa merupakan salah satu bentuk pemukiman manusia yang telah ada sejak zaman prasejarah. Desa biasanya sangat tergantung pada sumber daya alam lokal untuk kehidupan sehari-hari, seperti air, tanah, dan hutan. Meskipun demikian, perkembangan zaman telah membawa perubahan signifikan dalam kehidupan desa. Globalisasi, urbanisasi, dan teknologi telah mengubah pola hidup dan struktur sosial di banyak desa di seluruh dunia, salah satunya ialah Desa Sumberrejo. Artikel ini menyelididki asal usul Desa Sumberrejo, sebuah desa yang kaya akan sejarah dan warisan budaya. Dengan menganalisis berbagai sumber sejarah, peniliti mengungkap jejak perjalanan sejarah Desa Sumberrejo. Jenis penelitian yang digunakan adalah kualitatif dengan metode yang digunakan dalam kajian ini menggunakan library research dan wawancara. Hasil dari penelitian ini diharapkan dapat menjelaskan secara rinci bagaimana terbentuknya nama desa Sumberrejo. 

Muhammad Haizul Falah; Matroni Matroni

Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora 2025 Pusat Riset dan Inovasi Nasional

This study explores the strategic role of Pancasila as a living ideology in addressing the rising challenges of radicalism and intolerance in the era of digital globalization. The increasing spread of radical ideologies through social media, along with the growing exclusivist attitudes within Indonesia’s multicultural society, demands an adaptive and applicable ideological approach. This research employs a descriptive qualitative method using literature review techniques. The findings indicate that collaboration among state institutions, civil society organizations, and educational institutions is crucial in grounding the values of Pancasila within public and digital spaces. Deradicalization strategies that emphasize ideological education, media literacy, and humanistic approaches have proven more effective in fostering tolerance and preventing the spread of extremist ideologies. This study affirms that Pancasila must continuously be revitalized through cross-sectoral, concrete actions to remain relevant and influential in preserving national unity.

Adel N.Tafuli; Irma Ninu; Sakti N.U.Saingu; Aplonia S.Liu; Christofel Saetban

Sukacita : Jurnal Pendidikan Iman Kristen 2025 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

Penelitian ini mengkaji implementasi pendidikan karakter Kristen dalam keluarga di era kontemporer yang menghadapi berbagai tantangan globalisasi. Menggunakan metode studi pustaka dengan pendekatan kualitatif deskriptif-analitis, penelitian ini menganalisis landasan teologis, konsep teoretis, dan strategi implementasi pendidikan karakter Kristen. Hasil penelitian menunjukkan bahwa pendidikan karakter Kristen memiliki fondasi yang kuat dalam konsep Imago Dei dan mandat Alkitabiah, khususnya Ulangan 6:6-7 dan Efesus 6:4. Keluarga berfungsi sebagai ecclesia domestica yang menjalankan fungsi kerygma, koinonia, leiturgia, dan diakonia dalam pembentukan karakter anak. Nilai-nilai fundamental seperti buah Roh (Galatia 5:22-23) menjadi karakteristik utama yang perlu ditanamkan melalui metodologi keteladanan, pendekatan naratif, disiplin redemptif, dan ritual keluarga. Namun, tantangan kontemporer seperti sekularisasi, relativisme moral, teknologi digital, perubahan struktur keluarga modern, dan pluralisme agama memerlukan strategi adaptif. Penelitian ini memperkenalkan Teori Transformasi Karakter Holistik (TKTH) yang mengintegrasikan dimensi teologis-antropologis, psiko-sosial, pedagogis-metodologis, dan komunal-ekosistemik. Revitalisasi pendidikan karakter Kristen dalam keluarga menjadi kebutuhan mendesak untuk membentuk generasi dengan fondasi moral dan spiritual yang kuat di tengah dinamika perubahan sosial yang cepat.

Salma Miftakhul Jannah; Peni Kunthi Hermawati; Heru Sujaryanto; Muhammad Hendri Nuryadi

Jurnal Pendidikan dan Kewarganegara Indonesia 2025 Asosiasi Riset Ilmu Pendidikan Indonesia

This study aims to explore how the transformation of civic consciousness in the digital era plays a role in shaping a more tolerant society, especially in responding to the issue of racism that is developing on social media. Using a qualitative approach through a case study method, this study analyzes various forms of digital citizen participation in dealing with discriminatory content. Data collection techniques were carried out through social media content analysis, literature review, and thematic interpretation based on two main theories, namely Digital Citizenship (Ribble, 2011) and Critical Consciousness (Freire, 1970). The results of the study found five main things: (1) the emergence of educational and emancipatory counter-narratives; (2) the transformation of individual expression into a collective movement through digital activism; (3) the important role of digital figures and alternative media in shaping tolerant public opinion; (4) the diversity of public responses, from progressive to regressive; and (5) structural challenges in the form of opinion polarization, the spread of disinformation, and the echo chamber effect. This study concludes that although social media is a complex and challenging space, it still has great potential as a vehicle for civic education and a tool for social transformation towards a society that values ​​diversity and upholds the values ​​of justice.

Anggelina Stefani Claudia; Lois Sintikhe Br Siahaan; Firmando Adithia Damanik

Harmoni: Jurnal Ilmu Komunikasi dan Sosial 2025 International Forum of Researchers and Lecturers

The entry of foreign cultures into Indonesia is one of the impacts of the increasingly widespread globalization. These new cultures underwent a process of acculturation and, over time, began to dominate local cultures. If the original culture is not well preserved, there is a risk that it will be eroded and replaced by new influences that are present. In an effort to preserve Indonesia's cultural richness, the younger generation has a very important role in filtering and choosing what is useful and what is not. However, the presence of foreign cultures often makes people, especially the millennial generation, prioritize personal freedom over moral values. This results in many of them forgetting norms and traditions in order to satisfy individual desires. This research aims to research and explain the actions and responses of the younger generation to foreign cultures, as well as the impact caused by globalization due to the entry of new cultures, both positive and negative. The results of the discussion show that the influence of foreign culture has made many millennial generations begin to forget the original Indonesian culture and ignore the norms in society. Even so, there are still some generations who are trying hard to maintain these cultural values in their daily lives. This research is expected to provide benefits to the community and the millennial young generation, so that they are more aware of the importance of preserving and preserving Indonesia's indigenous culture.

Bella Permata Sari; Devika Putriani; Diva Oktanadia; Rama Harfi Ferdinan; Sendy Setia Ardifta +1 more

Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora 2025 Pusat Riset dan Inovasi Nasional

Economic globalization is a process that significantly impacts the structure and values within Islamic political economy. Market integration, trade liberalization, and cross-border capital flows have created an increasingly competitive and capitalistic global economic order. On one hand, globalization provides opportunities for developing countries, including Indonesia, to access new technologies, expand export markets, and increase foreign investment. However, on the other hand, globalization also poses serious challenges for Islamic political economy, particularly due to the dominance of capitalist principles that contradict the fundamental values of Islamic economics, such as justice ('adl), balance (tawazun), and the prohibition of riba and gharar. Additionally, internal challenges such as low community literacy, a lack of innovation in Sharia-compliant financial products, and insufficient policy support further hinder the development of the Islamic economy. This research employs a descriptive qualitative method based on literature studies to analyze the impact of globalization on Islamic political economy. The findings indicate that adaptive strategies, innovation enhancement, regulatory strengthening, and the improvement of literacy and research are necessary for Islamic political economy to play a strategic role in addressing the challenges of globalization. Thus, it is hoped that Islamic political economy can contribute to the realization of a more just and sustainable global economic order.

Izza Afkarina Ulinnuha; Muhammad Hasbullah Ridwan

Dinamika Pembelajaran : Jurnal Pendidikan dan bahasa 2025 Lembaga Pengembangan Kinerja Dosen

This study explores how Generation Z maintains the use of the Indonesian language amid the challenges of globalization. In a modern era heavily influenced by foreign cultures and rapid digital development, a shift in language usage patterns among youth is becoming increasingly apparent. Foreign languages, particularly English, are frequently adopted in daily communication, which may threaten the role of the Indonesian language as a marker of national identity. The purpose of this research is to identify the factors that influence Generation Z’s language attitudes and practices, and to examine how they perceive Indonesian as part of their identity. Using a qualitative approach through interviews and observations, the findings reveal that although there is a tendency toward mixed language usage, there remains a level of awareness among Generation Z about the importance of preserving the Indonesian language. However, globalization and the dominance of foreign media content are significant influences shaping their linguistic habits. Therefore, strategic and youth-oriented efforts are needed to ensure that the Indonesian language remains relevant and valued in the future.

Rizky Jaya Capriyansyah; Rizki Mulya Ardana; Mohamad Zein Saleh

Maeswara : Jurnal Riset Ilmu Manajemen dan Kewirausahaan 2025 Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

In today's era, business competition is getting tighter, including among similar business players in the Asian free market. Competition is not only about price and product quality, but also includes marketing strategies, service innovation, and maintaining consumer loyalty. This research aims to analyze the marketing strategies implemented by PT. Honda Prospect Motor (HPM) in facing globalization and the Asian free market through a SWOT analysis approach. In the context of increasingly tight competition in the motorcycle market, HPM must be able to adapt effective marketing strategies to maintain its position as the market leader in Indonesia and develop its market share in Asia. This research uses a qualitative approach with a case study on HPM, exploring the strengths, weaknesses, opportunities, and threats faced by the company in the context of a free market and the dynamics of the automotive industry. The analysis results show that HPM has strengths in a strong brand, extensive distribution networks, and innovation capabilities in products. However, there are weaknesses in product diversification and dependence on the domestic market. Existing opportunities include market expansion in Asia and increasing demand for environmentally friendly vehicles, while threats come from intense competition and fluctuations in the global economy. Based on these findings, HPM is expected to develop more adaptive and globalization-oriented marketing strategies to enhance competitiveness in the Asian market.

Abdul Azis; Ahmad Fadli Rizqi; Lusiani Lestiana Indah; Najwa Khayla K

Moral : Jurnal kajian Pendidikan Islam 2025 Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

This study examines the challenges and problems faced by Islamic education amid the complex dynamics of globalization. While globalization brings positive impacts through advances in information and communication technology, it also poses challenges such as the infiltration of global cultural values that do not always align with Islamic principles. This study employs a descriptive qualitative approach using a library research method, drawing from scholarly sources in national journals and recent academic books. The findings reveal that Islamic education encounters internal challenges such as conventional teaching methods, curricula that are unresponsive to changing times, and low digital literacy among educators. Meanwhile, external challenges include the secularization of education, unequal access, technological revolutions, and multicultural issues. To address these challenges, it is necessary to reformulate an integrative curriculum, improve teacher professionalism, and create educational environments that support Islamic values. This article recommends a transformative and adaptive approach to Islamic education that remains firmly rooted in the values of tawhid and akhlaq al-karimah in facing global challenges.